查看购物车
  • Traditional Chinese
  • English
  • Japanese
封面
市场调查报告书
商品编码
1573843

防水化妆品市场、机会、成长动力、产业趋势分析与预测，2024-2032

Waterproof Makeup Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 210 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023年，全球防水化妆品市场估值为155亿美元，预测2024年至2032年复合年增长率为6.21%，预计到2032年市场规模将达到266亿美元。激增持久且防污的解决方案。

该行业的一个突出趋势是高度重视永续性和清洁美容。随着消费者越来越意识到他们购买的产品对环境的影响，对环保且无残忍的防水化妆品的需求显着上升。为此，品牌正在配製不含有害化学物质的产品，选择可生物降解的包装，并遵守道德生产标准。这种向永续和清洁美容的转变不仅吸引了具有环保意识的消费者，还迫使知名品牌采取更负责任的做法，从而促进了行业更广泛的变革。个人护理产品委员会强调了这一转变，并指出近年来对多功能和永续产品的需求显着上升。

整个产业分为产品、形式、价格范围、年龄层、应用、配销通路和地区。

市场依产品类型分为脸部产品、眼部产品、唇部产品等。 2023 年，脸部产品领域（包括粉底、遮瑕膏以及肤色和腮红等其他产品）以超过 56 亿美元的收入引领市场。预测显示，到 2032 年，该细分市场将成长至 101 亿美元。

防水化妆品市场依剂型分为液体、霜状、凝胶、棒状和粉状。 2023年，液体产品占据领先地位，收入超过70亿美元，预计到2032年将达到126亿美元。粉底、遮瑕膏和眼线笔等产品不仅可以无缝融合，还可以提供可迭加的遮盖力，让使用者可以从微妙的妆容过渡到更明显的妆容。这些产品迎合各种皮肤类型和偏好。此外，现代配方通常具有保湿成分和护肤功效，从而增强了它们的吸引力。

有几个关键因素推动了北美防水化妆品市场的发展。消费者对创新产品的需求始终如一，从而导致了具有持久佩戴和多功能等特点的产品的开发。人们对美容和个人护理的迷恋与日俱增，社交媒体和影响者的促销进一步放大了人们对多样化化妆品选择的需求。此外，从先进的产品配方和环保包装到虚拟试戴的数位工具等技术进步增强了消费者体验并简化了购买流程。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 衝击力
    • 成长动力
      • 由于对持久美容解决方案的需求不断增长
      • 倾向于积极的生活方式和户外活动
      • 社群媒体和美容影响者的影响
      • 配方技术的进步
    • 产业陷阱与挑战
      • 更高的生产成本
      • 皮肤敏感和过敏反应
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
  • 成长潜力分析
  • 监管环境
  • 定价分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：市场估计与预测：按产品类型，2021 - 2032 年

  • 主要趋势
  • 脸部产品
    • 基础
    • 遮瑕膏
    • 其他（腮红、肤色等）
  • 眼部产品
    • 睫毛膏
    • 眼线笔
    • 其他（眉胶、眼影等）
  • 唇部产品
    • 口红
    • 光泽度
    • 其他（唇线笔等）
    • 其他（底漆、定型喷雾）

第 6 章：市场估计与预测：按形式，2021 - 2032

  • 主要趋势
  • 液体
  • 奶油
  • 凝胶
  • 戳
  • 粉末

第 7 章：市场估计与预测：按价格，2021 - 2032

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第 8 章：市场估计与预测：按年龄划分，2021 - 2032

  • 主要趋势
  • 18岁以下
  • 18-25岁
  • 25-45岁
  • 45岁以上

第 9 章：市场估计与预测：按最终用途，2021 - 2032 年

  • 主要趋势
  • 个人
  • 商业的
    • 美容院、水疗中心
    • 时尚产业
    • 电影和戏剧产业

第 10 章：市场估计与预测：按配销通路划分，2021 - 2032 年

  • 主要趋势
  • 在线的
    • 电子商务
    • 公司网站
  • 离线
    • 专卖店
    • 超级市场和大卖场
    • 药局, 药房
    • 美容院及水疗中心

第 11 章：市场估计与预测：按地区，2021 - 2032

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 拉丁美洲其他地区
  • MEA
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非
    • MEA 的其余部分

第 12 章：公司简介

  • 阿纳斯塔西娅比佛利山庄有限责任公司
  • 香奈儿公司
  • 克莉丝汀迪奥SE
  • 胡达美容有限公司
  • 兰蔻
  • 欧莱雅公司
  • 弥补永远SA
  • NYX 专业化妆有限责任公司
  • 宝洁公司
  • 露华浓公司
  • 资生堂有限公司
  • 塔特公司
  • 雅诗兰黛公司
  • 太脸化妆品有限公司
  • 城市衰败化妆品有限公司
简介目录
Product Code: 11072

The Global Waterproof Makeup Market was valued at USD 15.5 billion in 2023, and projections indicate a CAGR of 6.21% from 2024 to 2032, with the market expected to reach USD 26.6 billion by 2032. This growth can be attributed to the surging demand for beauty solutions that are both long-lasting and resistant to smudging.

A prominent trend in the industry is the heightened emphasis on sustainability and clean beauty. As consumers grow increasingly aware of the environmental ramifications of their purchases, there is a marked uptick in the demand for eco-friendly and cruelty-free waterproof makeup. In response, brands are formulating products devoid of harmful chemicals, opting for biodegradable packaging, and adhering to ethical production standards. This pivot towards sustainable and clean beauty not only draws in environmentally conscious consumers but also compels established brands to embrace more responsible practices, catalyzing a wider transformation in the industry. The Personal Care Products Council underscores this shift, noting a significant uptick in the demand for multifunctional and sustainable products in recent years.

The overall industry is divided into product, form, price range, age group, application, distribution channel, and region.

The market is segmented by product type into face products, eye products, lip products, and others. In 2023, the face products segment, encompassing foundation, concealer, and additional items like skin tint and blush, led the market with revenues surpassing USD 5.6 billion. Projections suggest this segment will grow to USD 10.1 billion by 2032. The robust growth of face products in the waterproof makeup arena is driven by rising consumer demand for flawless, enduring coverage that can endure diverse environmental challenges.

The waterproof makeup market categorizes its offerings by form into liquid, cream, gel, stick, and powder. In 2023, liquid products took the lead, generating revenues over USD 7 billion, with expectations to hit USD 12.6 billion by 2032. The dominance of liquid makeup in the beauty sector can be attributed to its versatility and ease of application. Items like foundations, concealers, and eyeliners not only blend seamlessly but also provide buildable coverage, allowing users to transition from a subtle to a more pronounced look. These products cater to a variety of skin types and preferences. Furthermore, contemporary formulations often boast hydrating ingredients and skincare benefits, enhancing their allure.

Several pivotal factors drive the waterproof makeup market in North America. There is a consistent consumer appetite for innovative products, leading to the development of items boasting features like extended wear and multifunctionality. The rising fascination with beauty and personal care, amplified by social media and influencer promotions, fuels the demand for diverse makeup choices. Moreover, technological strides ranging from advanced product formulations and eco-conscious packaging to digital tools for virtual try-ons enhance the consumer experience and streamline the purchasing process.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definition
  • 1.2 Base estimates and calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2018 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Due to the rising demand for long-lasting beauty solutions
      • 3.2.1.2 Inclination towards active lifestyles and outdoor activities
      • 3.2.1.3 Influence of social media and beauty influencers
      • 3.2.1.4 Advancements in formulation technology
    • 3.2.2 Industry pitfalls and challenges
      • 3.2.2.1 Higher production Costs
      • 3.2.2.2 Skin sensitivity and allergic reactions
  • 3.3 Consumer buying behavior analysis
    • 3.3.1 Demographic trends
    • 3.3.2 Factors affecting buying decision
    • 3.3.3 Consumer product adoption
    • 3.3.4 Preferred distribution channel
  • 3.4 Growth potential analysis
  • 3.5 Regulatory landscape
  • 3.6 Pricing analysis
  • 3.7 Porter's analysis
  • 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Face products
    • 5.2.1 Foundation
    • 5.2.2 Concealer
    • 5.2.3 Others (blush, skin tint, etc.)
  • 5.3 Eye products
    • 5.3.1 Mascara
    • 5.3.2 Eyeliner
    • 5.3.3 Others (brow gel, eyeshadow etc.)
  • 5.4 Lip products
    • 5.4.1 Lipstick
    • 5.4.2 Gloss
    • 5.4.3 Others (lip liner, etc.)
    • 5.4.4 Others (primers, setting spray)

Chapter 6 Market Estimates and Forecast, By Form, 2021 - 2032, (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Liquid
  • 6.3 Cream
  • 6.4 Gel
  • 6.5 Stick
  • 6.6 Powder

Chapter 7 Market Estimates and Forecast, By Price, 2021 - 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Market Estimates and Forecast, By Age Group, 2021 - 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Below 18 years
  • 8.3 18-25 Years
  • 8.4 25-45 years
  • 8.5 Above 45 years

Chapter 9 Market Estimates and Forecast, By End Use, 2021 - 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Individual
  • 9.3 Commercial
    • 9.3.1 Beauty salons, Spas
    • 9.3.2 Fashion industry
    • 9.3.3 Film and theater industry

Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2021 - 2032, (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 Online
    • 10.2.1 E-commerce
    • 10.2.2 Company websites
  • 10.3 Offline
    • 10.3.1 Specialty stores
    • 10.3.2 Supermarkets and hypermarkets
    • 10.3.3 Drugstores, Pharmacies
    • 10.3.4 Beauty salons and spas

Chapter 11 Market Estimates and Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

  • 11.1 Key trends
  • 11.2 North America
    • 11.2.1 U.S.
    • 11.2.2 Canada
  • 11.3 Europe
    • 11.3.1 Germany
    • 11.3.2 UK
    • 11.3.3 France
    • 11.3.4 Italy
    • 11.3.5 Spain
    • 11.3.6 Rest of Europe
  • 11.4 Asia Pacific
    • 11.4.1 China
    • 11.4.2 India
    • 11.4.3 Japan
    • 11.4.4 South Korea
    • 11.4.5 Rest of Asia Pacific
  • 11.5 Latin America
    • 11.5.1 Brazil
    • 11.5.2 Mexico
    • 11.5.3 Rest of Latin America
  • 11.6 MEA
    • 11.6.1 Saudi Arabia
    • 11.6.2 UAE
    • 11.6.3 South Africa
    • 11.6.4 Rest of MEA

Chapter 12 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 12.1 Anastasia Beverly Hills, LLC
  • 12.2 Chanel S.A.
  • 12.3 Christian Dior SE
  • 12.4 Huda Beauty Limited
  • 12.5 Lancome
  • 12.6 L'Oreal S.A.
  • 12.7 Make Up for Ever S.A.
  • 12.8 NYX Professional Makeup LLC
  • 12.9 Procter and Gamble Co.
  • 12.10 Revlon, Inc.
  • 12.11 Shiseido Company, Limited
  • 12.12 Tarte, Inc.
  • 12.13 The Estee Lauder Companies Inc.
  • 12.14 Too Faced Cosmetics, LLC
  • 12.15 Urban Decay Cosmetics, LLC