线上赌博市场机会、成长动力、产业趋势分析及 2025-2034 年预测

Online Gambling Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034

出版日期: 2025年02月21日 | 出版商:

Global Market Insights Inc. | 英文 180 Pages | 商品交期: 2-3个工作天内

价格

简介目录

全球线上赌博市场在 2024 年的价值为 955 亿美元，预计在 2025 年至 2034 年期间的复合年增长率为 10.5%。这一增长是由智慧型手机普及率的提高、互联网连接的广泛以及数位游戏技术的进步所推动的。随着线上博弈平台变得越来越容易访问，用户参与度持续激增。安全支付网关、沉浸式游戏介面和人工智慧驱动的个人化的广泛采用正在改变这个行业，使数位赌博更具吸引力和安全性。

随时随地玩游戏的便利性，加上即时游戏体验，激发了用户对各种投注类别的参与度。营运商正在透过直播功能、即时分析和人工智慧驱动的推荐来增强他们的平台，从而提升整体用户体验。虚拟和扩增实境的融合正在进一步重塑该领域，让玩家能够与逼真的游戏环境进行互动。随着政府引入结构化框架以确保交易安全与公平竞争，多个地区的监管进步也促进了市场成长。

市场范围
起始年份	2024
预测年份	2025-2034
起始值	955亿美元
预测值	2750亿美元
复合年增长率	10.5%

篮球体育博彩领域在 2024 年占据了 26.5% 的主导市场份额，预计在整个预测期内将保持其主导地位。这项运动在多个国家的受欢迎程度，加上丰富的职业联赛和赛事安排，持续推动球员的参与度。持续投注机会的出现吸引了大量用户，而人工智慧驱动的赔率计算和预测分析使体育博彩更具战略性和吸引力。现场投注和游戏内投注的日益普及进一步加强了这一领域，使用户能够根据即时游戏发展动态下注。

根据设备类型，市场分为行动装置、平板电脑和桌上型电脑。 2024 年，桌上型电脑占据了总市场份额的 55.4%，这得益于其支援高解析度图形和复杂游戏体验的能力。寻求身临其境和高效能游戏体验的玩家更喜欢桌上型电脑，因为它们具有卓越的处理能力和更大的萤幕。虽然由于基于应用程式的平台和便利性的增强，行动游戏正在增长，但桌上型电脑仍然是要求无缝游戏和高清视觉效果的专业和高风险玩家的首选。

随着数位游戏平台可访问性的不断提高，义大利线上赌博市场规模预计到 2034 年将达到 167 亿美元。由于平台安全性的提高、无缝支付解决方案以及网路普及率的提高，越来越多的用户正在探索线上投注选项。在家参与赌场游戏的能力吸引了越来越多的玩家，而数位创新则继续增强整体赌博体验。随着用户群的不断扩大和技术的不断进步，义大利仍然是网路赌博营运商最有利可图的市场之一。

产业生态系统分析
产业衝击力
- 成长动力
  - 对永续航空的需求不断增长
  - 民众对环保旅游的需求
  - 企业间合作生产氢气
  - 长期营运节省成本
  - 再生能源产业的支持
- 产业陷阱与挑战
  - 与现有问题的兼容性
  - 氢气供应链不足
成长潜力分析
监管格局
技术格局
未来市场趋势
差距分析
波特的分析
PESTEL分析

第四章：竞争格局

介绍
公司市占率分析
主要市场参与者的竞争分析
竞争定位矩阵
策略仪表板

第五章：市场估计与预测：按游戏类型，2021 年至 2034 年

主要趋势
体育博彩
- 足球
- 赛马
- 网球
- 蟋蟀
- 篮球
- 其他运动
赌场
- 真人娱乐场
- 百家乐
- 二十一点
- 扑克
- 插槽
- 其他赌场游戏
抽籤
宾果
其他的

第六章：市场估计与预测：按技术，2021 年至 2034 年

主要趋势
手机和平板电脑
桌面

第七章：市场估计与预测：按地区，2021 年至 2034 年

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 德国
- 英国
- 法国
- 西班牙
- 义大利
- 荷兰
亚太地区
- 中国
- 印度
- 澳洲
- 韩国
- 新加坡
- 菲律宾
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
中东和非洲
- 土耳其
- 南非

第八章：公司简介

Betsson AB
22bet
888 Holdings PLC
Bet365
Draftkings Inc.
Entain PLC
Flutter Entertainment PLC
Kindred Group PLC
Mgm Resorts International
Super Group (sghc Limited)
William Hill

简介目录

Product Code: 4795

The Global Online Gambling Market, valued at USD 95.5 billion in 2024, is expected to grow at a CAGR of 10.5% from 2025 to 2034. The growth is driven by the increasing penetration of smartphones, widespread internet connectivity, and advancements in digital gaming technologies. As online betting platforms become more accessible, user participation continues to surge. The widespread adoption of secure payment gateways, immersive gaming interfaces, and AI-driven personalization is transforming the industry, making digital gambling more engaging and secure.

The convenience of playing from anywhere, coupled with real-time gaming experiences, is fueling user engagement across various betting categories. Operators are enhancing their platforms with live-streaming features, real-time analytics, and AI-driven recommendations, elevating the overall user experience. Virtual and augmented reality integrations are further reshaping the sector, allowing players to interact with realistic gaming environments. Regulatory advancements in multiple regions are also contributing to the market growth as governments introduce structured frameworks to ensure secure transactions and fair play.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$95.5 Billion
Forecast Value	$275 Billion
CAGR	10.5%

The basketball sports betting segment captured a dominant market share of 26.5% in 2024 and is expected to maintain its dominance throughout the forecast period. The sport's popularity across multiple countries, combined with an extensive schedule of professional leagues and events, continues to drive player engagement. The availability of consistent betting opportunities attracts a large user base, while AI-driven odds calculation and predictive analytics make sports betting more strategic and appealing. The increasing adoption of live betting and in-game wagering further strengthens the segment, allowing users to place bets dynamically based on real-time game developments.

By device type, the market is segmented into mobile & tablets and desktops. In 2024, desktops accounted for 55.4% of the total market share, owing to their ability to support high-resolution graphics and complex gaming experiences. Players seeking immersive and high-performance gaming sessions prefer desktops for their superior processing power and larger screens. While mobile gaming is growing due to enhanced app-based platforms and convenience, desktops remain the preferred choice for professional and high-stakes players who demand seamless gameplay and high-definition visuals.

Italy online gambling market is poised to reach USD 16.7 billion by 2034, fueled by the rising accessibility of digital gaming platforms. More users are exploring online betting options due to improved platform security, seamless payment solutions, and increasing internet penetration. The ability to participate in casino games from home is attracting a growing player base, while digital innovations continue to enhance the overall gambling experience. With an expanding user base and ongoing technological advancements, Italy remains one of the most lucrative markets for online gambling operators.

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Research design
- 1.2.1 Research Approach
- 1.2.2 Data collection methods
1.3 Base estimates and calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources

Chapter 2 Executive Summary

2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Growing demand for sustainable aviation
  - 3.2.1.2 Public demand for eco-friendly travel
  - 3.2.1.3 Collaboration between companies for manufacturing of hydrogen
  - 3.2.1.4 Cost saving over long term operations
  - 3.2.1.5 Support from renewable energy sector
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 Compatibility with existing issues
  - 3.2.2.2 Insufficient hydrogen supply chain
3.3 Growth potential analysis
3.4 Regulatory landscape
3.5 Technology landscape
3.6 Future market trends
3.7 Gap analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive analysis of major market players
4.4 Competitive positioning matrix
4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Game Type, 2021 – 2034 ($ Mn)

5.1 Key trends
5.2 Sports betting
- 5.2.1 Football
- 5.2.2 Horse racing
- 5.2.3 Tennis
- 5.2.4 Cricket
- 5.2.5 Basketball
- 5.2.6 Other sports
5.3 Casino
- 5.3.1 Live casino
- 5.3.2 Baccarat
- 5.3.3 Blackjack
- 5.3.4 Poker
- 5.3.5 Slots
- 5.3.6 Others casino games
5.4 Lottery
5.5 Bingo
5.6 Others

Chapter 6 Market Estimates and Forecast, By Technology, 2021 – 2034 ($ Mn)

6.1 Key trends
6.2 Mobile & tablets
6.3 Desktop

Chapter 7 Market Estimates and Forecast, By Region, 2021 – 2034 ($ Mn)

7.1 Key trends
7.2 North America
- 7.2.1 U.S.
- 7.2.2 Canada
7.3 Europe
- 7.3.1 Germany
- 7.3.2 UK
- 7.3.3 France
- 7.3.4 Spain
- 7.3.5 Italy
- 7.3.6 Netherlands
7.4 Asia Pacific
- 7.4.1 China
- 7.4.2 India
- 7.4.3 Australia
- 7.4.4 South Korea
- 7.4.5 Singapore
- 7.4.6 Philippines
7.5 Latin America
- 7.5.1 Brazil
- 7.5.2 Mexico
- 7.5.3 Argentina
7.6 Middle East and Africa
- 7.6.1 Turkey
- 7.6.2 South Africa