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市场调查报告书

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1833427

连网摩托车市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

Connected Motorcycle Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

出版日期: 2025年09月12日 | 出版商:

Global Market Insights Inc. | 英文 230 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2024 年全球连网摩托车市场价值为 3.782 亿美元，预计到 2034 年将以 21.3% 的复合年增长率成长至 25.7 亿美元。

互联摩托车的日益普及得益于碰撞预警、盲点监控和即时交通更新等安全功能。这些进步减少了事故发生，提高了骑乘者的使用率，并在消费市场和车队市场催生了对嵌入式互联解决方案的需求。电动摩托车和踏板车的普及进一步推动了互联需求，使其能够更好地管理电池、监控性能并实现无线更新。互联摩托车也透过路线优化、预测性维护和即时追踪等功能，为城市配送服务、叫车公司和物流车队提供支援。基于订阅的远端资讯处理服务开闢了经常性收入的途径，促进了有线或嵌入式互联的使用，从而加速了这些车辆的商业市场。摩托车製造商正专注于整合感测器、摄影机和车联网 (V2X) 通信，以提高骑乘者安全性、提升营运效率并促进高级互联功能的普及。这些系统越来越多地被设计为与智慧城市等智慧基础设施无缝协作，从而在全球范围内提供始终互联的功能。

市场范围
起始年份	2024
预测年份	2025-2034
起始值	3.782亿美元
预测值	25.7亿美元
复合年增长率	21.3%

硬体领域在2024年占据了64.8%的市场份额，预计到2034年将以20.7%的复合年增长率成长。 GNSS/GPS、加速度计等感测器以及高级驾驶辅助系统 (ARAS) 组件的集成，正在将摩托车转变为高度互联的车辆。这些感测器不仅提供安全功能，还能实现预测性维护和即时诊断，为驾驶者提供更完善的体验。製造商目前正专注于开发紧凑、低功耗的远端资讯处理控制单元 (TCU)、显示器和通讯模组，以确保互联互通，同时最大限度地减少对电池寿命和车辆性能的影响，尤其是在电动摩托车领域。

嵌入式系统细分市场在2024年占据53%的市场份额，预计2025年至2034年的复合年增长率将达到22.6%。摩托车製造商越来越多地在其新车型中嵌入整合碰撞警报、盲点侦测和V2X通讯等先进功能的远端资讯处理单元。这些系统需要持续的高频宽连接，对于安全性和合规性以及提升骑乘体验至关重要。基于智慧型手机的解决方案，尤其是在电动摩托车上，还支援自行车导航、骑乘记录和性能分析等功能，进一步促进了该细分市场的成长。

2024年，美国连网摩托车市场占87.4%，预计2025年至2034年的复合年增长率为23.2%。美国凭藉宝马摩托车、哈雷戴维森、罗伯特·博世和大陆集团等主要公司的强大影响力，引领这一市场，这些公司在联网摩托车解决方案的研发、分销和整合方面拥有广泛的经验。电动摩托车的普及度也在不断提升，其车型配备了先进的联网功能，旨在满足注重环保的消费者的需求，他们寻求与行动应用程式和导航系统无缝集成，以及即时诊断功能。

联网摩托车市场的知名企业包括宝马摩托车、杜卡迪、雅马哈、川崎、本田、哈雷戴维森、KTM、比亚乔、罗伯特博世和大陆集团等。这些公司正在推动连网摩托车技术的创新，专注于提升骑乘体验的安全性和性能。为了巩固市场地位，连网摩托车行业的公司正在大力投资研发，将远端资讯处理、V2X 通讯和 ARAS 等尖端技术融入他们的摩托车中。透过嵌入先进的安全系统和连网解决方案，他们为消费者提供了更高的价值主张。此外，许多公司专注于与行动应用程式和远端资讯处理平台进行无缝集成，使骑士能够监控和优化摩托车的性能。

产业生态系统分析
- 供应商格局
- 利润率分析
- 成本结构
- 每个阶段的增值
- 影响价值链的因素
- 中断
产业衝击力
- 成长动力
  - 安全性和骑士辅助的采用率不断提高。
  - 电动摩托车（EV）的成长
  - 扩大船队规模和商业用途
  - 政府法规和智慧旅行计划
  - 智慧型手机与物联网的融合日益增强
- 产业陷阱与挑战
  - 连接系统成本高
  - 资料安全和隐私问题
- 市场机会
  - 电动摩托车的成长
  - 车队和商业应用
  - 高级骑士辅助系统 (ARAS) 集成
  - 售后市场和改装市场
技术与创新格局
- 人工智慧与机器学习集成
  - 人工智慧驱动的骑士辅助系统
  - 机器学习分析
  - 人工智慧驱动的服务优化
- 5G与边缘运算革命
  - 5G网路整合优势
  - 边缘运算实施
  - 5G基础设施准备评估
- 区块链和分散式帐本技术
  - 基于区块链的服务平台
  - 供应炼和维护追踪
  - 共享旅游和租赁应用
- 物联网 (IoT) 和感测器集成
  - 先进的感测器技术
  - 物联网平台集成
- 扩增实境与虚拟实境集成
  - AR增强导航和讯息
  - VR训练与模拟应用
- 自动摩托车系统
  - 自主技术发展现状
  - 自平衡和稳定係统
  - 自主导航与控制
  - 市场准备和采用时间表
- 数位孪生与仿真技术
  - 数位孪生实施
  - 基于模拟的服务
- 网路安全与资料保护
  - 威胁评估和漏洞分析
  - 安全实施策略
  - 法规遵从性和标准
  - 安全措施的成本效益分析
成长潜力分析
监管格局
- 区域监管机构
- 网路安全法规与合规
- 合规成本分析及影响
- 责任与保险框架的演变
波特的分析
PESTEL分析
专利分析
未来展望与市场颠覆
- 技术颠覆路线图
- 市场演变情景
  - 乐观的成长前景
  - 保守成长情景
  - 中断场景
价格趋势
- 按地区
- 按组件
成本分解分析
生产统计
- 生产中心
- 消费中心
- 汇出和汇入
永续性和环境方面
- 永续实践
- 减少废弃物的策略
- 生产中的能源效率
- 环保倡议
- 碳足迹考虑

第四章：竞争格局

介绍
公司市占率分析
- 北美洲
- 欧洲
- 亚太地区
- 拉丁美洲
- 多边环境协定
主要市场参与者的竞争分析
竞争定位矩阵
战略展望矩阵
重要新闻和倡议
- 併购
- 伙伴关係与合作
- 新产品发布
- 扩张计划和资金

第五章：市场估计与预测：依组件划分，2021 - 2034 年

主要趋势
硬体
- 交通控制单元
- 展示
- 感应器
- 其他的
软体
服务
- 专业服务
- 託管服务

第六章：市场估计与预测：依连结性，2021 - 2034

主要趋势
嵌入式
繫留
售后市场

第七章：市场估计与预测：按推进方式，2021 - 2034 年

主要趋势
冰
电的
- 插电式混合动力
- 油电混合车
- 燃料电池电动车
- 纯电动车

第八章：市场估计与预测：按网络，2021 - 2034 年

主要趋势
蜂巢
短距离
其他的

第九章：市场估计与预测：依最终用途，2021 - 2034

主要趋势
私人的
商业的

第 10 章：市场估计与预测：按地区，2021 年至 2034 年

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 德国
- 英国
- 法国
- 义大利
- 西班牙
- 北欧人
- 荷兰
- 俄罗斯
亚太地区
- 澳洲
- 中国
- 印度
- 印尼
- 日本
- 新加坡
- 韩国
- 泰国
- 越南
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
多边环境协定
- 南非
- 沙乌地阿拉伯
- 阿联酋

第 11 章：公司简介

全球领导者
- BMW 摩托车
- 杜卡迪
- 哈雷戴维森
- 本田
- 川崎
- KTM
- 雅马哈
技术平台提供者
- 亚马逊网路服务
- 美国电话电报公司
- 罗伯特·博世
- 大陆航空
- 爱立信
- 英特尔
- 微软
- 高通科技公司
- 威瑞森通讯
区域冠军和新兴玩家
- 巴贾吉汽车
- 悟五郎
- 英雄摩托车公司
- 闪电摩托车
- 比亚乔
- 皇家恩菲尔德
- TVS 汽车公司
- 零摩托车

简介目录

Product Code: 14756

The Global Connected Motorcycle Market was valued at USD 378.2 million in 2024 and is estimated to grow at a CAGR of 21.3% to reach USD 2.57 billion by 2034.

The growing adoption of connected motorcycles is driven by safety features, such as collision warnings, blind-spot monitoring, and real-time traffic updates. These advancements reduce accidents, increase rider adoption, and create demand for embedded connectivity solutions across both consumer and fleet markets. The expansion of electric motorcycles and scooters further fuels the demand for connectivity, allowing for better battery management, performance monitoring, and over-the-air updates. Connected motorcycles also support urban delivery services, ride-hailing companies, and logistics fleets by enabling route optimization, predictive maintenance, and real-time tracking. The subscription-based telematics services have opened avenues for recurring revenue, promoting the use of tethered or embedded connectivity, which is accelerating the commercial market for these vehicles. Motorcycle manufacturers are focusing on integrating sensors, cameras, and Vehicle-to-Everything (V2X) communication to improve rider safety, enhance operational efficiency, and increase the adoption of advanced connectivity features. These systems are increasingly being designed to work seamlessly with smart infrastructure, such as smart cities, to offer always-connected capabilities globally.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$378.2 Million
Forecast Value	$2.57 Billion
CAGR	21.3%

The hardware segment held a 64.8% share in 2024 and is anticipated to grow at a CAGR of 20.7% through 2034. The integration of sensors like GNSS/GPS, accelerometers, and components of Advanced Rider Assistance Systems (ARAS) is transforming motorcycles into highly connected vehicles. These sensors not only provide safety features but also enable predictive maintenance and real-time diagnostics, offering a more sophisticated experience for riders. Manufacturers are now focusing on developing compact, low-power telematics control units (TCUs), displays, and communication modules to ensure connectivity while minimizing the impact on battery life and vehicle performance, especially in the electric motorcycle sector.

The embedded systems segment held a share of 53% in 2024 and is expected to grow at a CAGR of 22.6% from 2025 to 2034. Motorcycle manufacturers are increasingly embedding telematics units that incorporate advanced features like collision alerts, blind-spot detection, and V2X communication in their new models. These systems demand constant, high-bandwidth connectivity and have become essential for safety and compliance features as well as for enhancing the rider experience. Smartphone-based solutions, particularly on electric motorcycles, also allow for functions such as bike navigation, ride logging, and performance analytics, further contributing to the segment's growth.

U.S. Connected Motorcycle Market held 87.4% in 2024, with a forecasted CAGR of 23.2% from 2025 to 2034. The U.S. leads this market due to the strong presence of key companies such as BMW Motorrad, Harley-Davidson, Robert Bosch, and Continental, which have extensive R&D, distribution, and integration of connected motorcycle solutions. The popularity of electric motorcycles is also rising, with models featuring advanced connectivity capabilities, designed to meet the demands of environmentally conscious consumers who seek seamless integration with mobile apps and navigation systems, as well as real-time diagnostic features.

Prominent players in the Connected Motorcycle Market include companies like BMW Motorrad, Ducati, Yamaha, Kawasaki, Honda, Harley-Davidson, KTM, Piaggio, Robert Bosch, and Continental. These companies are driving innovation in connected motorcycle technologies, focusing on safety and performance features that enhance the riding experience. To strengthen their market position, companies in the connected motorcycle industry are investing heavily in research and development to integrate cutting-edge technologies such as telematics, V2X communication, and ARAS into their motorcycles. By embedding advanced safety systems and connectivity solutions, they are offering a higher value proposition to consumers. In addition, many companies are focusing on creating seamless integration with mobile apps and telematics platforms, allowing riders to monitor and optimize their motorcycles' performance.

Chapter 1 Methodology

1.1 Market scope and definition
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Data mining sources
- 1.3.1 Global
- 1.3.2 Regional/Country
1.4 Base estimates and calculations
- 1.4.1 Base year calculation
- 1.4.2 Key trends for market estimation
1.5 Primary research and validation
- 1.5.1 Primary sources
1.6 Forecast
1.7 Research assumptions and limitations

Chapter 2 Executive Summary

2.1 Industry 360⁰ synopsis, 2021 - 2034
2.2 Key market trends
- 2.2.1 Regional
- 2.2.2 Component
- 2.2.3 Connectivity
- 2.2.4 Propulsion
- 2.2.5 Network
- 2.2.6 End Use
2.3 TAM Analysis, 2025-2034
2.4 CXO perspectives: Strategic imperatives
- 2.4.1 Executive decision points
- 2.4.2 Critical success factors
2.5 Future outlook
2.6 Strategic recommendations
- 2.6.1 Supply chain diversification strategy
- 2.6.2 Product portfolio enhancement
- 2.6.3 Partnership and alliance opportunities

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Supplier landscape
- 3.1.2 Profit margin analysis
- 3.1.3 Cost structure
- 3.1.4 Value addition at each stage
- 3.1.5 Factor affecting the value chain
- 3.1.6 Disruptions
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Rising safety and rider assistance adoption.
  - 3.2.1.2 Growth of electric motorcycles (EVs)
  - 3.2.1.3 Expansion of fleet and commercial use
  - 3.2.1.4 Government regulations and smart mobility initiatives
  - 3.2.1.5 Increasing smartphone and IOT integration
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 High cost of connected systems
  - 3.2.2.2 Data security and privacy concerns
- 3.2.3 Market opportunities
  - 3.2.3.1 Electric motorcycle growth
  - 3.2.3.2 Fleet and commercial applications
  - 3.2.3.3 Advanced rider assistance systems (ARAS) integration
  - 3.2.3.4 Aftermarket and retrofit market
3.3 Technology & innovation landscape
- 3.3.1 Artificial Intelligence & Machine Learning Integration
  - 3.3.1.1 AI-powered rider assistance systems
  - 3.3.1.2 Machine learning analytics
  - 3.3.1.3 AI-driven service optimization
- 3.3.2 5G & Edge Computing Revolution
  - 3.3.2.1 5G network integration benefits
  - 3.3.2.2 Edge computing implementation
  - 3.3.2.3 5G infrastructure readiness assessment
- 3.3.3 Blockchain & Distributed Ledger Technology
  - 3.3.3.1 Blockchain-based service platforms
  - 3.3.3.2 Supply chain & maintenance tracking
  - 3.3.3.3 Shared mobility & rental applications
- 3.3.4 Internet of Things (IoT) & Sensor Integration
  - 3.3.4.1 Advanced sensor technologies
  - 3.3.4.2 IoT platform integration
- 3.3.5 Augmented Reality & Virtual Reality Integration
  - 3.3.5.1 AR-enhanced navigation & information
  - 3.3.5.2 VR training & simulation applications
- 3.3.6 Autonomous Motorcycle Systems
  - 3.3.6.1 Autonomous technology development status
  - 3.3.6.2 Self-balancing & stability systems
  - 3.3.6.3 Autonomous navigation & control
  - 3.3.6.4 Market readiness & adoption timeline
- 3.3.7 Digital Twin & Simulation Technology
  - 3.3.7.1 Digital twin implementation
  - 3.3.7.2 Simulation-based services
- 3.3.8 Cybersecurity & Data Protection
  - 3.3.8.1 Threat assessment & vulnerability analysis
  - 3.3.8.2 Security implementation strategies
  - 3.3.8.3 Regulatory compliance & standards
  - 3.3.8.4 Cost-benefit analysis of security measures
3.4 Growth potential analysis
3.5 Regulatory landscape
- 3.5.1 Regional regulatory landscape
- 3.5.2 Cybersecurity regulations & compliance
- 3.5.3 Compliance cost analysis & impact
- 3.5.4 Liability & insurance framework evolution
3.6 Porter’s analysis
3.7 PESTEL analysis
3.8 Patent analysis
3.9 Future Outlook & Market Disruption
- 3.9.1 Technology Disruption Roadmap
- 3.9.2 Market Evolution Scenarios
  - 3.9.2.1 Optimistic Growth Scenario
  - 3.9.2.2 Conservative Growth Scenario
  - 3.9.2.3 Disruption Scenario
3.10 Price trends
- 3.10.1 By region
- 3.10.2 By Component
3.11 Cost breakdown analysis
3.12 Production statistics
- 3.12.1 Production hubs
- 3.12.2 Consumption hubs
- 3.12.3 Export and import
3.13 Sustainability and environmental aspects
- 3.13.1 Sustainable practices
- 3.13.2 Waste reduction strategies
- 3.13.3 Energy efficiency in production
- 3.13.4 Eco-friendly initiatives
- 3.13.5 Carbon footprint considerations

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share analysis
- 4.2.1 North America
- 4.2.2 Europe
- 4.2.3 Asia Pacific
- 4.2.4 LATAM
- 4.2.5 MEA
4.3 Competitive analysis of major market players
4.4 Competitive positioning matrix
4.5 Strategic outlook matrix
4.6 Key news and initiatives
- 4.6.1 Mergers & acquisitions
- 4.6.2 Partnerships & collaborations
- 4.6.3 New product launches
- 4.6.4 Expansion plans and funding

Chapter 5 Market Estimates & Forecast, By Component, 2021 - 2034 ($Mn, Units)

5.1 Key trends
5.2 Hardware
- 5.2.1 TCU
- 5.2.2 Display
- 5.2.3 Sensors
- 5.2.4 Others
5.3 Software
5.4 Services
- 5.4.1 Professional service
- 5.4.2 Managed service

Chapter 6 Market Estimates & Forecast, By Connectivity, 2021 - 2034 ($Mn, Units)

6.1 Key trends
6.2 Embedded
6.3 Tethered
6.4 Aftermarket

Chapter 7 Market Estimates & Forecast, By Propulsion, 2021 - 2034 ($Mn, Units)

7.1 Key trends
7.2 ICE
7.3 Electric
- 7.3.1 PHEV
- 7.3.2 HEV
- 7.3.3 FCEV
- 7.3.4 BEV

Chapter 8 Market Estimates & Forecast, By Network, 2021 - 2034 ($Mn, Units)

8.1 Key trends
8.2 Cellular
8.3 Short range
8.4 Others

Chapter 9 Market Estimates & Forecast, By End Use, 2021 - 2034 ($Mn, Units)

9.1 Key trends
9.2 Private
9.3 Commercial

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2034 ($Mn, Units)

10.1 Key trends
10.2 North America
- 10.2.1 US
- 10.2.2 Canada
10.3 Europe
- 10.3.1 Germany
- 10.3.2 UK
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Nordics
- 10.3.7 Netherlands
- 10.3.8 Russia
10.4 Asia Pacific
- 10.4.1 Australia
- 10.4.2 China
- 10.4.3 India
- 10.4.4 Indonesia
- 10.4.5 Japan
- 10.4.6 Singapore
- 10.4.7 South Korea
- 10.4.8 Thailand
- 10.4.9 Vietnam
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Argentina
10.6 MEA
- 10.6.1 South Africa
- 10.6.2 Saudi Arabia
- 10.6.3 UAE

Chapter 11 Company Profiles

11.1.1 Global Leaders
- 11.1.1.1 BMW Motorrad
- 11.1.1.2 Ducati
- 11.1.1.3 Harley-Davidson
- 11.1.1.4 Honda
- 11.1.1.5 Kawasaki
- 11.1.1.6 KTM
- 11.1.1.7 Yamaha
11.1.2 Technology Platform Providers
- 11.1.2.1 Amazon Web Services
- 11.1.2.2 AT&T
- 11.1.2.3 Robert Bosch
- 11.1.2.4 Continental
- 11.1.2.5 Ericsson
- 11.1.2.6 Intel
- 11.1.2.7 Microsoft
- 11.1.2.8 Qualcomm Technologies
- 11.1.2.9 Verizon Communications
11.1.3 Regional Champions & Emerging Players
- 11.1.3.1 Bajaj Auto
- 11.1.3.2 Gogoro
- 11.1.3.3 Hero MotoCorp
- 11.1.3.4 Lightning Motorcycles
- 11.1.3.5 Piaggio
- 11.1.3.6 Royal Enfield
- 11.1.3.7 TVS Motor Company
- 11.1.3.8 Zero Motorcycles