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市场调查报告书
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1440078

连网型马达：市场占有率分析、产业趋势与统计、成长预测（2024-2029）

Connected Motorcycle - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 90 Pages | 商品交期: 2-3个工作天内

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简介目录

连网型马达市场规模预计到 2024 年为 4.1 亿美元，预计到 2029 年将达到 27.8 亿美元，在预测期内（2024-2029 年）将成长 46.91%，复合年增长率成长。

连网摩托车 - 市场

由于製造业关闭和旅行限制，COVID-19感染疾病阻碍了连网型马达市场的成长。此外，由于几乎没有旅游活动，连网型马达市场的售后市场出现放缓。然而，随着疫情后限制的放鬆，需求在 2021 年开始復苏。

技术进步、车辆安全性的进步、两轮车驾驶辅助系统的引入以及零售和电子商务领域物流的快速增长等因素极大地推动了连网型马达市场的发展。此外，智慧型手机使用量的增加和网路普及可能会进一步推动预测期内的市场成长。然而，缺乏适当的连接基础设施和资料骇客等不断上升的网路威胁预计将限制市场成长。

该市场的推动因素包括互联网普及的提高以及互联网连接和 5G 的改进，以支持车辆到车辆和车辆到基础设施的连接，以及对驾驶员辅助系统、实时安全、导航、和GPS监控，处于领先地位。

在预测期内，亚太地区预计将占据市场主要份额，其次是欧洲和北美。对电动机车和探险旅行等个人出行的需求正在增加。Yamaha、铃木和本田等全球企业的加入，以及人们对连网型马达优势的日益认识，将对区域市场产生积极影响。

马达连网型趋势

资讯娱乐领域预计将占据很大的市场份额

由于车辆中对此类系统的需求不断增加，预计该市场的资讯娱乐领域将在预测期内显着增长。由于资讯娱乐系统已成为摩托车不可或缺的一部分，它用于在TFT显示器或电子仪表丛集收集有关摩托车的信息，并为骑士提供有关车辆的充分资讯。

KTM、哈雷戴维森和川崎等公司正在提供配备此类马达系统的连网连网型来吸引客户。它具有高科技功能，例如与智慧型手机和智慧型穿戴装置的连接。例如，KTM AG 的 KTM My Ride Paid 应用程式（9 美元）允许用户使用 TFT 显示器进行导航。

这些资讯娱乐系统还配备了路线引导和导航等功能，使骑士更容易到达并即时提供准确的交通资讯。其他功能包括变换车道警告、交通灯警告和车辆状态。例如，

  • Triumph 推出了 My Triumph 连接系统，适用于 Street Triple RS 和 Tiger 800。此连接系统包括Google导航系统、音乐、电话操作和自行车状态监控。这是全球首个推出的整合 GoPro 控制的连网系统。骑士可以使用相机捕捉骑乘过程，并透过摩托车的 TFT 仪表和左侧开关立方体直观地存取和控制 GoPro 的关键功能。

因此，为了占领不断增长的市场占有率，公司正在向消费者提供创新的解决方案，以巩固其市场地位。例如，

  • 2020年10月，Yamaha Motor Co, Ltd.推出了配备蓝牙连接功能的FZ系列。该应用程式具有车辆位置、行程详细资讯、危险模式和电子锁功能。 Yamaha Connect X 应用程式售价为 3,000 印度卢比，可安装在 FZ 和 FZS-Fi V3 版本上。

因此，资讯娱乐领域的此类发展预计将在预测期内推动连网型马达市场的发展。

预计亚太地区将在预测期内引领市场

随着消费者对高阶自行车的认识迅速提高，以及连网型马达在市场上寻找空间，整个亚洲的两轮车趋势正在改变。 Bajaj、本田和 KTM 等主要两轮车竞争对手已经进入连网汽车市场。 KTM 已经为 Duke 390 提供了连网型马达规格。它配备了具有 TFT 显示器和蓝牙智慧型手机连接的资讯娱乐系统。

主要企业的产品发布、策略联盟和协议可能会在预测期内进一步推动市场成长。例如，

  • 2021年4月，小牛RQI针对中国和欧洲市场推出了电动机车。这款电动运动自行车配备了先进的技术功能，例如具有骑乘资料功能的 5G IoT、物联网连接的电池组、全数位仪表板、防盗 GPS 追踪和蓝牙连接。
  • 2021年1月，吉利、贝纳利母公司旗下的摩托车製造商钱江汽车推出了电动配备数位TFT仪錶面板的电动运动自行车。它具有蓝牙功能和一个应用程序，允许用户检查自行车的充电、性能、地理围栏等。

在预测期内，两轮车销售的成长和支援连网型马达的技术进步可能有助于国内领先製造商开发亚太连网型马达市场。

连网型马达产业概述

连网型马达市场适度整合，多家厂商占较大市场份额。市场主要企业采取了多种成长策略，例如产品发布、合作、伙伴关係并提供技术更新的产品，以巩固其在市场中的地位。例如，

  • 2020 年 9 月，大陆集团宣布投资 Aeye，作为其强化短程光达技术策略的一部分。第一个量产系列计划于 2024 年推出。
  • 2020 年 10 月，Yamaha透过YamahaConnectX 应用程式推出了摩托车蓝牙技术。蓝牙连接功能最初将在雅马哈 FZS-FI 黑闇骑士 BS6 车型上提供。这些可以作为附加元件配件安装在YamahaFZ-FI 和YamahaFZS-FI 150 cc 摩托车的整个系列上。
  • 2020年1月，加拿大达蒙摩托车公司推出了一款配备黑莓QNX技术的连网型马达。 360度先进警报系统配备了摄影机、雷达和非视觉感测器等各种感测器来侦测道路上的这些威胁。
  • 2019 年，博世推出了高阶骑士辅助系统(ARAS)，具有正面防撞功能和帮助连接功能（用于紧急情况）。 ARAS将于2020年年终至2020年底安装在杜卡迪、川崎和KTM生产的摩托车上。

该市场的主要企业包括罗伯特博世、大陆集团、TE Con​​nectivity 和Panasonic Corporation。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章 简介

  • 调查先决条件
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 产业吸引力－波特五力分析
    • 买方议价能力
    • 供应商的议价能力
    • 新进入者的威胁
    • 替代产品的威胁
    • 竞争公司之间的敌意强度

第五章市场区隔

  • 按服务
    • 驾驶辅助
    • 资讯娱乐
    • 安全
  • 按最终用户
    • 私人的
    • 商业的
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 北美其他地区
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 其他欧洲国家
    • 亚太地区
      • 印度
      • 中国
      • 日本
      • 韩国
      • 其他亚太地区
    • 世界其他地区
      • 南美洲
      • 中东和非洲

第六章 竞争形势

  • 供应商市场占有率
  • 公司简介
    • BMW Motorrad
    • TE Connectivity Ltd
    • Autotalks
    • Vodafone Group PLC
    • Panasonic Corporation
    • Continental AG
    • Robert Bosch GmbH
    • Aeris Communication Inc.
    • Starcom Systems Ltd
    • KPIT Technologies Ltd

第七章市场机会与未来趋势

简介目录
Product Code: 69730

The Connected Motorcycle Market size is estimated at USD 0.41 billion in 2024, and is expected to reach USD 2.78 billion by 2029, growing at a CAGR of 46.91% during the forecast period (2024-2029).

Connected Motorcycle - Market

The COVID-19 pandemic hindered the growth of the connected motorcycles market due to shutdowns of manufacturing units and travel restrictions. In addition, virtually with no activity in tourism, the aftermarket segment of the connected motorcycle market witnessed a slowdown. However, post-pandemic, with the easing of restrictions, demand started restoring in 2021.

Factors like technology advancements, advancements in vehicle safety, the introduction of driver-assist systems in motorcycles, and rapidly growing logistics in the retail and e-commerce sectors have been significantly driving the connected motorcycle market. In addition, increased smartphone utilization and internet penetration may further enhance the market's growth during the forecast period. However, a lack of proper connectivity infrastructure and increasing cyber threats like data hacking are anticipated to restrain the market's growth.

The increasing internet penetration and improvements in internet connectivity and 5G to support vehicle-to-vehicle and vehicle-to-infrastructure connectivity and the increased demand for features like driving assistance systems, real-time safety, navigation, and GPS monitoring are driving the market.

Asia-Pacific is expected to hold a significant share in the market, followed by Europe and North America, during the forecast period. The demand for electric motorcycles and individual mobility for adventure trips, etc., is increasing. The presence of global players like Yamaha, Suzuki, and Honda and increasing awareness about the benefits of connected motorcycles will positively impact the regional market.

Connected Motorcycle Market Trends

Infotainment Segment Anticipated to Hold Significant Share in the Market

The infotainment segment of the market is expected to grow significantly over the forecast period, as demand for such systems in vehicles is increasing. As infotainment systems have become an integral part of motorcycles, they are used for gathering information regarding the motorcycle on the TFT displays or electronic instrument clusters to keep the rider well informed about the vehicle.

Companies such as KTM, Harley-Davidson, and Kawasaki are offering connected motorcycles equipped with such infotainment systems to attract customers. They are being equipped with hi-tech features, such as connecting to a smartphone or a smart wearable. For instance, KTM AG's KTM My Ride Paid app (USD 9) allows users to use the TFT display for navigation.

These infotainment systems are also installed with features like route guidance and navigation, which help the rider reach easily and provide accurate traffic information in real-time. Other features include lane change warnings, traffic signal warnings, and vehicle conditions. For instance,

  • Triumph launched the My Triumph Connectivity System, available for Street Triple RS and Tiger 800. The connectivity system has an inbuilt Google navigation system, music, phone operation, and bike status monitoring. It is the first connectivity system globally to be launched with integrated GoPro control. The rider can capture their ride on a camera and intuitively access and control key GoPro functions through the motorcycle's TFT instruments and left-hand switch cube.

Thus, to capture the growing market share, companies are offering innovative solutions to their consumers to strengthen their position in the market. For instance,

  • In October 2020, Yamaha Motor Company launched the FZ series with Bluetooth-connected features. This app features vehicle location, trip details, hazard mode, and an e-lock feature. The Yamaha Connect X app costs INR 3,000 and can be installed in FZ & FZS-Fi V3 variants.

Thus, such developments in the infotainment segment are expected to boost the connected motorcycle market during the forecast period.

Asia-Pacific Anticipated to Lead the Market During the Forecast Period

The two-wheeler trend is changing across Asia, as consumers' awareness of high-end specs bikes is growing rapidly, allowing connected motorcycles to make space in the market. Major motorcycle competitors such as Bajaj, Honda, and KTM have already entered the connected vehicle market. KTM has already provided the Duke 390 with connected motorcycle specs. It has an infotainment system with a TFT display and smartphone connection through Bluetooth.

Product launches, strategic collaborations, and agreements by key players may further enhance the market's growth during the forecast period. For instance,

  • In April 2021, Niu RQI launched an electric motorcycle for the Chinese and European markets. The electric sports bike has advanced technology features that include 5G IoT with ride data capabilities, an IoT-connected battery pack, a fully digital dashboard, anti-theft GPS tracking, and Bluetooth connectivity.
  • In January 2021, Qianjiang Motor, a two-wheeler manufacturer owned by Geely and the parent company of Benelli, launched an electric sports bike with a digital TFT instrument panel. It has Bluetooth capability and an app, allowing users to check motorcycle charge, performance, geo-fencing, etc.

With growing motorcycle sales and advancements in technology supporting connected motorcycles, large manufacturers in the country may contribute to the development of the connected motorcycles market in Asia-Pacific over the forecast period.

Connected Motorcycle Industry Overview

The connected motorcycles market is moderately consolidated, with several players accounting for a significant share in the market. The major players in the market are adopting several growth strategies, including product launches, collaborations, and partnerships, and offering technologically updated products to strengthen their position in the market. For instance,

  • In September 2020, Continental AG announced an investment in Aeye, as a part of its strategy to enhance its short-range LiDAR technology. The first production series is scheduled for launch in 2024.
  • In October 2020, Yamaha introduced a Bluetooth-enabled technology for motorcycles with the introduction of the Yamaha Connect X Application. The Bluetooth connectivity features will be initially available with the Yamaha FZS-FI Dark Knight BS6 variant. They can be installed as an add-on accessory in the entire series of Yamaha FZ-FI and Yamaha FZS-FI 150 cc motorcycles.
  • In January 2020, Canada's Damon motorcycles launched a connected motorcycle equipped with the BlackBerry QNX technology. Its 360-degree advanced warning system has various sensors, such as cameras and radar and non-visual sensors, to detect these threats on the road.
  • In 2019, BOSCH introduced its Advanced Rider Assistance Systems (ARAS) with front collision avoidance and Help Connect (for emergencies). The ARAS were to be equipped in motorcycles manufactured by Ducati, Kawasaki, and KTM by mid to end of 2020.

Some of the major players in the market are Robert Bosch, Continental AG, TE Connectivity, and Panasonic Corporation.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Buyers/Consumers
    • 4.3.2 Bargaining Power of Suppliers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Service
    • 5.1.1 Driver Assistance
    • 5.1.2 Infotainment
    • 5.1.3 Safety
  • 5.2 By End User
    • 5.2.1 Private
    • 5.2.2 Commercial
  • 5.3 By Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 France
      • 5.3.2.4 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 South Korea
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 Rest of the World
      • 5.3.4.1 South America
      • 5.3.4.2 Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share
  • 6.2 Company Profiles
    • 6.2.1 BMW Motorrad
    • 6.2.2 TE Connectivity Ltd
    • 6.2.3 Autotalks
    • 6.2.4 Vodafone Group PLC
    • 6.2.5 Panasonic Corporation
    • 6.2.6 Continental AG
    • 6.2.7 Robert Bosch GmbH
    • 6.2.8 Aeris Communication Inc.
    • 6.2.9 Starcom Systems Ltd
    • 6.2.10 KPIT Technologies Ltd

7 MARKET OPPORTUNITIES AND FUTURE TRENDS