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市场调查报告书
商品编码
1650742

全球 A2P 简讯市场

A2P SMS
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 296 Pages | 商品交期: 最快1-2个工作天内

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简介目录

到 2030 年，全球 A2P 简讯市场规模将达到 1,045 亿美元

2024 年全球 A2P SMS 市场规模估计为 800 亿美元，预计到 2030 年将达到 1,045 亿美元，2024 年至 2030 年的复合年增长率为 4.6%。促销和行销服务是报告中分析的细分市场之一，预计到分析期结束时复合年增长率为 4.5%，达到 328 亿美元。在分析期间内，认证服务部门的复合年增长率预计为 5.2%。

美国市场规模估计为 178 亿美元，中国市场预计年均成长率为 5.2%

预计 2024 年美国A2P SMS 市值将达 178 亿美元。中国是世界第二大经济体，预计到 2030 年市场规模将达到 177 亿美元，2024-2030 年分析期间的复合年增长率为 5.2%。其他值得注意的区域市场包括日本和加拿大，预计在分析期间的复合年增长率分别为 3.7% 和 3.9%。在欧洲，德国的复合年增长率预计为 4.4%。

全球 A2P SMS 市场 - 主要趋势与驱动因素摘要

应用对人(A2P) SMS 是一种由应用程式向行动用户发送讯息的通讯类型。 A2P SMS 服务通常由企业用于直接联繫消费者，包括通知、促销讯息、警报和用于身份验证的一次性密码。这种通讯形式的优点是开启率比电子邮件更高，大多数讯息在收到后几分钟内就会被阅读，提供了一种可靠且即时的沟通方式。它已成为现代行销和客户服务策略中的重要工具，尤其是在银行、旅游、零售和医疗保健等及时直接沟通至关重要的领域。

随着行动技术的发展和智慧型手机的普及，A2P SMS 的效用不断扩大。儘管即时通讯应用程式日益兴起，A2P SMS 仍然是一种受欢迎的选择，因为它无处不在，而且无需网路连线就能联繫到用户。 A2P SMS 用于多种用途，包括发送时间敏感警报、使用即时 OTP 防止诈骗以及易于理解的客户服务通讯。此外，随着企业努力提高客户参与，根据个人偏好和行为量身定制的个人化 A2P讯息变得越来越普遍。这种个人化的方法可帮助企业直接向用户的行动装置提供有价值的相关讯息，从而提高客户维繫。

A2P SMS 市场的成长受到多种因素的推动，包括行动通讯技术进步、监管变化和消费行为的变化。随着全球行动通讯的扩大和智慧型手机普及率的提高，A2P SMS 服务的覆盖范围也将扩大，为企业提供庞大的潜在基本客群。旨在保护消费者免受垃圾邮件侵害并确保隐私的监管发展正在产生更严格的指导方针，使得 A2P通讯更加值得信赖和可靠。此外，消费者对快速、简洁和便利沟通的偏好推动了 A2P SMS 的持续使用，成为一种有效的直接行销和客户参与工具。细分和自动化工具的日益复杂化使企业能够大规模地发送高度针对性的讯息，从而提高其行销宣传活动和业务沟通的有效性。

部分

用途（促销和行销服务、身分验证服务、客户关係管理服务、推播内容服务、互动式讯息、其他用途）、最终用途（BFSI、零售和电子商务、医​​疗保健、超当地语系化业务、旅游和酒店、其他最终用途）

受访企业范例（共67家）

  • Nippon Telegraph and Telephone Corporation（NTT）
  • ClearSky Technologies, Inc.
  • Anam Technologies Ltd.
  • AMD Telecom SA
  • BICS SA/NV
  • Fortytwo
  • Clickatell, Inc.
  • DIMOCO Payment Services GmbH
  • Comviva Technologies Limited
  • China Telecommunications Corporation
  • Cequens
  • Kaleyra
  • Mobiweb
  • MessageBird
  • MSG91

目录

第一章调查方法

第 2 章执行摘要

  • 市场概况
  • 主要企业
  • 市场趋势和驱动因素
  • 全球市场展望

第三章 市场分析

  • 美国
  • 加拿大
  • 日本
  • 中国
  • 欧洲
  • 法国
  • 德国
  • 义大利
  • 英国
  • 其他欧洲国家
  • 亚太地区
  • 其他地区

第四章 竞赛

简介目录
Product Code: MCP16115

Global A2P SMS Market to Reach US$104.5 Billion by 2030

The global market for A2P SMS estimated at US$80.0 Billion in the year 2024, is expected to reach US$104.5 Billion by 2030, growing at a CAGR of 4.6% over the analysis period 2024-2030. Promotional & Marketing Services, one of the segments analyzed in the report, is expected to record a 4.5% CAGR and reach US$32.8 Billion by the end of the analysis period. Growth in the Authentication Services segment is estimated at 5.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$17.8 Billion While China is Forecast to Grow at 5.2% CAGR

The A2P SMS market in the U.S. is estimated at US$17.8 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$17.7 Billion by the year 2030 trailing a CAGR of 5.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.7% and 3.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.4% CAGR.

Global A2P SMS Market - Key Trends & Drivers Summarized

Application-to-Person (A2P) SMS is a type of messaging in which an application sends messages to a mobile subscriber. Commonly used by businesses to reach consumers directly, A2P SMS services include notifications, promotional messages, alerts, and one-time passcodes for authentication purposes. This form of messaging benefits from high open rates compared to emails, with most messages being read within minutes of receipt, providing a reliable and immediate form of communication. It is a critical tool in modern marketing and customer service strategies, especially in sectors like banking, travel, retail, and healthcare where timely and direct communication is essential.

The utility of A2P SMS has expanded with the evolution of mobile technology and the widespread adoption of smartphones. Despite the rise of instant messaging apps, A2P SMS remains a popular choice due to its universality and ability to reach users without the need for Internet connectivity. Industries leverage A2P SMS for a variety of uses such as delivering time-sensitive alerts, fraud prevention through instant OTPs, and facilitating straightforward customer service communications. Moreover, as businesses strive to enhance customer engagement, personalized A2P messages tailored to individual preferences and behaviors have become more prevalent. This personalized approach helps businesses improve customer satisfaction and retention rates by providing valuable and relevant information directly to users' mobile devices.

The growth in the A2P SMS market is driven by several factors, including technological advancements in mobile communications, regulatory changes, and shifts in consumer behavior. As mobile coverage expands and smartphone penetration increases globally, the reach of A2P SMS services also broadens, providing businesses with a vast potential customer base. Regulatory developments aimed at protecting consumers from spam and ensuring privacy have led to more stringent guidelines, which in turn foster trust and reliability in A2P communications. Furthermore, consumer preference for quick, concise, and convenient communication supports the continued use of A2P SMS as an effective direct marketing and customer engagement tool. The growing sophistication of segmentation and automation tools allows businesses to send highly targeted messages at scale, enhancing the effectiveness of marketing campaigns and operational communications.

SCOPE OF STUDY:

The report analyzes the A2P SMS market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Application (Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages, Other Applications); End-Use (BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality, Other End-Uses)

Geographic Regions/Countries:

World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Rest of Europe; Asia-Pacific; Rest of World.

Select Competitors (Total 67 Featured) -

  • Nippon Telegraph and Telephone Corporation (NTT)
  • ClearSky Technologies, Inc.
  • Anam Technologies Ltd.
  • AMD Telecom S.A.
  • BICS SA/NV
  • Fortytwo
  • Clickatell, Inc.
  • DIMOCO Payment Services GmbH
  • Comviva Technologies Limited
  • China Telecommunications Corporation
  • Cequens
  • Kaleyra
  • Mobiweb
  • MessageBird
  • MSG91

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • A2P SMS - Global Key Competitors Percentage Market Share in 2024 (E)
    • A Prelude to AP2 SMS
    • A2P SMS Offers Increased Reliability
    • AP2 SMS Offers Enhanced Protection
    • Global Market Prospects and Outlook
    • Asia-Pacific to Drive Market Growth
    • Market Challenges
    • BFSI Leads the End-use Market for A2P SMS
    • Recent Market Activity
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Proliferation of Mobile Phone Users - A Major Growth Driver
    • Number of Mobile Phones and Smart Phone Users Worldwide: 2020-2025 (In Billions)
    • Rising Adoption in the Banking Sector
    • Increasing Mobile Marketing is Driving the Demand for A2P SMS
    • CRM Services Emerges as an Effective Approach to Create and Maintain Strong Customer Relations, Creating Market Opportunity for A2P SMS Market
    • Spectacular Rise in eCommerce and mCommerce Strengthens the Business Case for A2P SMS
    • Global E-Commerce Market as a % of Retail Sales for the Period 2017-2023
    • Cross-Channel Advertising Hold importance for e-Commerce Market
    • Global B2C E-Commerce Sales in US$ Trillion for the Years 2017, 2019, 2021 and 2023
    • High Tide in Mobile Advertisement Vertical to Accelerate A2P SMS Market
    • Breakdown of Mobile Internet Revenues by Category (in %): 2020
    • Cloud to Hold a Major Share in the Market
    • Artificial Intelligence to Revolutionize A2P SMS
    • Rich Communication Services - A Key Challenge
    • Innovation in Mobile Payment and Mobile Banking Apps to Drive Market GRowth
    • Increased Adoption of A2P SMS by OTT Players to Drive Revenue for MNOs
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for A2P SMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World Historic Review for A2P SMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 3: World 15-Year Perspective for A2P SMS by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2015, 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Promotional & Marketing Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World Historic Review for Promotional & Marketing Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 6: World 15-Year Perspective for Promotional & Marketing Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Authentication Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World Historic Review for Authentication Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 9: World 15-Year Perspective for Authentication Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for CRM Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World Historic Review for CRM Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 12: World 15-Year Perspective for CRM Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Pushed Content Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World Historic Review for Pushed Content Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 15: World 15-Year Perspective for Pushed Content Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Interactive Messages by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World Historic Review for Interactive Messages by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 18: World 15-Year Perspective for Interactive Messages by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World Historic Review for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 21: World 15-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World Historic Review for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 24: World 15-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 25: World Recent Past, Current & Future Analysis for Retail & eCommerce by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 26: World Historic Review for Retail & eCommerce by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 27: World 15-Year Perspective for Retail & eCommerce by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 29: World Historic Review for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 30: World 15-Year Perspective for Healthcare by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 31: World Recent Past, Current & Future Analysis for Hyperlocal Businesses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 32: World Historic Review for Hyperlocal Businesses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 33: World 15-Year Perspective for Hyperlocal Businesses by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 34: World Recent Past, Current & Future Analysis for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 35: World Historic Review for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 36: World 15-Year Perspective for Travel & Hospitality by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 37: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 38: World Historic Review for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 39: World 15-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
    • TABLE 40: World A2P SMS Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 41: USA Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 42: USA Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 43: USA 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 44: USA Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: USA Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 46: USA 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • CANADA
    • TABLE 47: Canada Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 48: Canada Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 49: Canada 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 50: Canada Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Canada Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 52: Canada 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • JAPAN
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 53: Japan Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 54: Japan Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 55: Japan 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 56: Japan Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Japan Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 58: Japan 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • CHINA
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 59: China Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 60: China Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 61: China 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 62: China Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: China Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 64: China 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • EUROPE
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 65: Europe Recent Past, Current & Future Analysis for A2P SMS by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 66: Europe Historic Review for A2P SMS by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 67: Europe 15-Year Perspective for A2P SMS by Geographic Region - Percentage Breakdown of Value Revenues for France, Germany, Italy, UK and Rest of Europe Markets for Years 2015, 2025 & 2030
    • TABLE 68: Europe Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Europe Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 70: Europe 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 71: Europe Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 72: Europe Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 73: Europe 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • FRANCE
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 74: France Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: France Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 76: France 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 77: France Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 78: France Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 79: France 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • GERMANY
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 80: Germany Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: Germany Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 82: Germany 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 83: Germany Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 84: Germany Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 85: Germany 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • ITALY
    • TABLE 86: Italy Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Italy Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 88: Italy 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 89: Italy Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 90: Italy Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 91: Italy 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • UNITED KINGDOM
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 92: UK Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: UK Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 94: UK 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 95: UK Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 96: UK Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 97: UK 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • REST OF EUROPE
    • TABLE 98: Rest of Europe Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Rest of Europe Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 100: Rest of Europe 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 101: Rest of Europe Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 102: Rest of Europe Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 103: Rest of Europe 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • ASIA-PACIFIC
    • A2P SMS Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 104: Asia-Pacific Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: Asia-Pacific Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 106: Asia-Pacific 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 107: Asia-Pacific Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 108: Asia-Pacific Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 109: Asia-Pacific 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030
  • REST OF WORLD
    • TABLE 110: Rest of World Recent Past, Current & Future Analysis for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Rest of World Historic Review for A2P SMS by Application - Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 112: Rest of World 15-Year Perspective for A2P SMS by Application - Percentage Breakdown of Value Revenues for Promotional & Marketing Services, Authentication Services, CRM Services, Pushed Content Services, Interactive Messages and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 113: Rest of World Recent Past, Current & Future Analysis for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 114: Rest of World Historic Review for A2P SMS by End-Use - BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 115: Rest of World 15-Year Perspective for A2P SMS by End-Use - Percentage Breakdown of Value Revenues for BFSI, Retail & eCommerce, Healthcare, Hyperlocal Businesses, Travel & Hospitality and Other End-Uses for the Years 2015, 2025 & 2030

IV. COMPETITION