日本运动休閒市场报告，按类型（大众运动休閒、高端运动休閒）、产品（瑜伽服、衬衫、紧身裤、短裤等）、配销通路（线上、线下）、最终用户（男士、女士、儿童）和地区划分，2025 年至 2033 年

2024 年，日本运动休閒市场规模达 238 亿美元。展望未来， IMARC Group预计到 2033 年市场规模将达到 381 亿美元，2025-2033 年期间的成长率 (CAGR) 为 5.4%。人们对环保和永续时尚的日益关注促使运动休閒品牌采用更永续的材料和做法，这是推动市场发展的主要动力。

运动休閒是运动与休閒的融合，代表着一种当代时尚潮流，它已经超越了健身房的界限，成为许多人的生活方式选择。这种风格将运动服的舒适性和功能性与休閒服的多功能性和美感完美地结合在一起。运动休閒服装通常包括瑜珈裤、紧身裤、连帽衫、运动鞋和其他运动服装，旨在实现从健身房到日常生活的无缝过渡。运动休閒风流行的驱动力之一是现代社会对健康和健身的日益重视。人们现在寻求既能适应自己活跃的生活方式又能保持时尚和舒适的服装。运动休閒服满足了这项需求，提供各种设计、颜色和布料，以满足不同的喜好和场合。除了便利性和舒适性之外，运动休閒还重塑了时尚产业，促成了运动服饰品牌和高端设计师之间的合作。

日本运动休閒市场趋势：

近年来，受多种关键驱动因素的影响，日本运动休閒市场取得了显着成长。首先，消费者健康意识的提高是推动这一趋势的关键因素。随着人们越来越重视健身和健康，他们寻求舒适而时尚的服装，以便从健身房无缝过渡到日常生活。此外，社群媒体和名人的影响力在推动运动休閒市场扩张方面发挥了重要作用。随着有影响力的人物和名人经常在各种平台上展示他们的运动休閒服装，消费者受到激励去模仿这些时尚前卫的风格。此外，远距办公的兴起和更宽鬆的着装要求导致对多功能舒适服装的需求增加，而运动休閒完美地体现了这一点。此外，布料技术的进步，包括吸湿排汗、抗菌和弹性布料的创新，增强了运动休閒服的功能性和吸引力，预计将在预测期内推动日本运动休閒市场的发展。

日本运动休閒市场细分：

类型洞察：

• 大众运动休閒
• 高级运动休閒

产品洞察：

• 瑜珈服装
• 衬衫
• 绑腿
• 短裤
• 其他的

配销通路洞察：

• 在线的
• 离线

最终用户洞察：

• 男士
• 女性
• 孩子们

竞争格局：

市场研究报告也对市场竞争格局进行了全面的分析。报告涵盖了市场结构、关键参与者定位、最佳制胜策略、竞争仪表板和公司评估象限等竞争分析。此外，也提供了所有主要公司的详细资料。

本报告回答的关键问题：

• 日本运动休閒市场迄今表现如何？未来几年将如何表现？
• COVID-19 对日本运动休閒市场有何影响？
• 日本运动休閒市场依类型分为哪些类型？
• 日本运动休閒市场依产品划分是怎样的？
• 根据配销通路，日本运动休閒市场是如何分類的？
• 根据最终用户，日本运动休閒市场是如何分類的？
• 日本运动休閒市场的价值链分为哪些阶段？
• 日本运动休閒的主要驱动因素和挑战是什么？
• 日本运动休閒市场的结构是怎么样的？主要参与者是谁？
• 日本运动休閒市场的竞争程度如何？

本报告回答的关键问题：

• 日本运动休閒市场迄今表现如何？未来几年将如何表现？
• COVID-19 对日本运动休閒市场有何影响？
• 日本运动休閒市场依类型分为哪些类型？
• 日本运动休閒市场依产品划分是怎样的？
• 根据配销通路，日本运动休閒市场是如何分類的？
• 根据最终用户，日本运动休閒市场是如何分類的？
• 日本运动休閒市场的价值链分为哪些阶段？
• 日本运动休閒的主要驱动因素和挑战是什么？
• 日本运动休閒市场的结构是怎么样的？主要参与者是谁？
• 日本运动休閒市场的竞争程度如何？

目录

第一章：前言

第二章：范围与方法

• 研究目标
• 利害关係人
• 资料来源
  • 主要来源
  • 次要来源
• 市场评估
  • 自下而上的方法
  • 自上而下的方法
• 预测方法

第三章：执行摘要

第四章：日本运动休閒市集 - 简介

• 概述
• 市场动态
• 产业趋势
• 竞争情报

第五章：日本运动休閒市场格局

• 历史与当前市场趋势（2019-2024）
• 市场预测（2025-2033）

第六章：日本运动休閒市场-细分：依类型

• 大众运动休閒
  • 概述
• 高级运动休閒
  • 概述

第七章：日本运动休閒市场-细分：依产品

• 瑜珈服装
  • 概述
• 衬衫
  • 概述
• 绑腿
  • 概述
• 短裤
  • 概述
• 其他的

第八章：日本运动休閒市场-细分：依配销通路

• 在线的
  • 概述
• 离线
  • 概述

第九章：日本运动休閒市场-细分：依最终用户

• 男士
  • 概述
• 女性
  • 概述
• 孩子们
  • 概述

第十章：日本运动休閒市场－竞争格局

• 概述
• 市场结构
• 市场参与者定位
• 最佳获胜策略
• 竞争仪錶板
• 公司评估象限

第 11 章：关键参与者简介

• Company A
• Business Overview
• Product Portfolio
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company B
• Business Overview
• Product Portfolio
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company C
• Business Overview
• Product Portfolio
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company D
• Business Overview
• Product Portfolio
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company E
• Business Overview
• Product Portfolio
• Business Strategies
• SWOT Analysis
• Major News and Events

第 12 章：日本运动休閒市场 - 产业分析

• 驱动因素、限制因素和机会
  • 概述
  • 驱动程式
  • 限制
  • 机会
• 波特五力分析
  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁
• 价值链分析

第 13 章：附录

Japan athleisure market size reached USD 23.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 38.1 Billion by 2033, exhibiting a growth rate (CAGR) of 5.4% during 2025-2033. The increasing focus on eco-friendly and sustainable fashion that has prompted athleisure brands to adopt more sustainable materials and practices, is primarily driving the market.

Athleisure, a fusion of athletic and leisure, represents a contemporary fashion trend that has transcended gym walls to become a lifestyle choice for many. This style effortlessly marries the comfort and functionality of sportswear with the versatility and aesthetic appeal of casual clothing. Athleisure garments often include yoga pants, leggings, hoodies, sneakers, and other sporty attire, all designed to make a seamless transition from the gym to everyday life. One of the driving forces behind the popularity of athleisure is the growing emphasis on wellness and fitness in modern society. People now seek clothing that accommodates their active lifestyles while still keeping them fashionable and comfortable. Athleisure wear caters to this demand, offering a wide range of designs, colors, and fabrics to suit various preferences and occasions. Beyond its convenience and comfort, athleisure has also reshaped the fashion industry, leading to collaborations between sportswear brands and high-end designers.

Japan Athleisure Market Trends:

The athleisure market in Japan has witnessed remarkable growth in recent years owing to several key drivers. Firstly, the rise in health consciousness among consumers has been a pivotal factor propelling this trend. As people increasingly prioritize fitness and wellness, they seek comfortable yet stylish clothing that seamlessly transitions from the gym to daily life. Furthermore, the influence of social media and celebrities has played an important role in fueling the athleisure market's expansion. With influencers and celebrities frequently showcasing their athleisure outfits on various platforms, consumers are motivated to emulate these fashion-forward styles. Moreover, the emerging shift towards remote work and a more relaxed dress code have led to a greater demand for versatile and comfortable clothing, which athleisure perfectly embodies. Additionally, advancements in fabric technology, including innovations in moisture-wicking, antimicrobial, and stretch fabrics that have enhanced the functionality and appeal of athleisure wear, are expected to drive the athleisure market in Japan during the forecast period.

Japan Athleisure Market Segmentation:

Type Insights:

• Mass Athleisure
• Premium Athleisure

Product Insights:

• Yoga Apparels
• Shirts
• Leggings
• Shorts
• Others

Distribution Channel Insights:

• Online
• Offline

End User Insights:

• Men
• Women
• Children

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

• How has the Japan athleisure market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Japan athleisure market?
• What is the breakup of the Japan athleisure market on the basis of type?
• What is the breakup of the Japan athleisure market on the basis of product?
• What is the breakup of the Japan athleisure market on the basis of distribution channel?
• What is the breakup of the Japan athleisure market on the basis of end user?
• What are the various stages in the value chain of the Japan athleisure market?
• What are the key driving factors and challenges in the Japan athleisure?
• What is the structure of the Japan athleisure market and who are the key players?
• What is the degree of competition in the Japan athleisure market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Athleisure Market - Introduction

• 4.1 Overview
• 4.2 Market Dynamics
• 4.3 Industry Trends
• 4.4 Competitive Intelligence

5 Japan Athleisure Market Landscape

• 5.1 Historical and Current Market Trends (2019-2024)
• 5.2 Market Forecast (2025-2033)

6 Japan Athleisure Market - Breakup by Type

• 6.1 Mass Athleisure
  • 6.1.1 Overview
  • 6.1.2 Historical and Current Market Trends (2019-2024)
  • 6.1.3 Market Forecast (2025-2033)
• 6.2 Premium Athleisure
  • 6.2.1 Overview
  • 6.2.2 Historical and Current Market Trends (2019-2024)
  • 6.2.3 Market Forecast (2025-2033)

7 Japan Athleisure Market - Breakup by Product

• 7.1 Yoga Apparels
  • 7.1.1 Overview
  • 7.1.2 Historical and Current Market Trends (2019-2024)
  • 7.1.3 Market Forecast (2025-2033)
• 7.2 Shirts
  • 7.2.1 Overview
  • 7.2.2 Historical and Current Market Trends (2019-2024)
  • 7.2.3 Market Forecast (2025-2033)
• 7.3 Leggings
  • 7.3.1 Overview
  • 7.3.2 Historical and Current Market Trends (2019-2024)
  • 7.3.3 Market Forecast (2025-2033)
• 7.4 Shorts
  • 7.4.1 Overview
  • 7.4.2 Historical and Current Market Trends (2019-2024)
  • 7.4.3 Market Forecast (2025-2033)
• 7.5 Others
  • 7.5.1 Historical and Current Market Trends (2019-2024)
  • 7.5.2 Market Forecast (2025-2033)

8 Japan Athleisure Market - Breakup by Distribution Channel

• 8.1 Online
  • 8.1.1 Overview
  • 8.1.2 Historical and Current Market Trends (2019-2024)
  • 8.1.3 Market Forecast (2025-2033)
• 8.2 Offline
  • 8.2.1 Overview
  • 8.2.2 Historical and Current Market Trends (2019-2024)
  • 8.2.3 Market Forecast (2025-2033)

9 Japan Athleisure Market - Breakup by End User

• 9.1 Men
  • 9.1.1 Overview
  • 9.1.2 Historical and Current Market Trends (2019-2024)
  • 9.1.3 Market Forecast (2025-2033)
• 9.2 Women
  • 9.2.1 Overview
  • 9.2.2 Historical and Current Market Trends (2019-2024)
  • 9.2.3 Market Forecast (2025-2033)
• 9.3 Children
  • 9.3.1 Overview
  • 9.3.2 Historical and Current Market Trends (2019-2024)
  • 9.3.3 Market Forecast (2025-2033)

10 Japan Athleisure Market - Competitive Landscape

• 10.1 Overview
• 10.2 Market Structure
• 10.3 Market Player Positioning
• 10.4 Top Winning Strategies
• 10.5 Competitive Dashboard
• 10.6 Company Evaluation Quadrant

11 Profiles of Key Players

• 11.1 Company A
  • 11.1.1 Business Overview
  • 11.1.2 Product Portfolio
  • 11.1.3 Business Strategies
  • 11.1.4 SWOT Analysis
  • 11.1.5 Major News and Events
• 11.2 Company B
  • 11.2.1 Business Overview
  • 11.2.2 Product Portfolio
  • 11.2.3 Business Strategies
  • 11.2.4 SWOT Analysis
  • 11.2.5 Major News and Events
• 11.3 Company C
  • 11.3.1 Business Overview
  • 11.3.2 Product Portfolio
  • 11.3.3 Business Strategies
  • 11.3.4 SWOT Analysis
  • 11.3.5 Major News and Events
• 11.4 Company D
  • 11.4.1 Business Overview
  • 11.4.2 Product Portfolio
  • 11.4.3 Business Strategies
  • 11.4.4 SWOT Analysis
  • 11.4.5 Major News and Events
• 11.5 Company E
  • 11.5.1 Business Overview
  • 11.5.2 Product Portfolio
  • 11.5.3 Business Strategies
  • 11.5.4 SWOT Analysis
  • 11.5.5 Major News and Events

12 Japan Athleisure Market - Industry Analysis

• 12.1 Drivers, Restraints and Opportunities
  • 12.1.1 Overview
  • 12.1.2 Drivers
  • 12.1.3 Restraints
  • 12.1.4 Opportunities
• 12.2 Porters Five Forces Analysis
  • 12.2.1 Overview
  • 12.2.2 Bargaining Power of Buyers
  • 12.2.3 Bargaining Power of Suppliers
  • 12.2.4 Degree of Competition
  • 12.2.5 Threat of New Entrants
  • 12.2.6 Threat of Substitutes
• 12.3 Value Chain Analysis

13 Appendix