![]() |
市场调查报告书
商品编码
1500401
全球笔记型电脑市场:按类型、萤幕尺寸、最终用途和销售管道- 预测(2024-2030 年)Laptop Market by Type (2-in-1 Laptop, Traditional Laptop), Screen Size (11" to 12.9", 13" to 14.9", 15.0" to 16.9"), End-Use, Sales Channel - Global Forecast 2024-2030 |
※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。
预计2023年全球笔记型电脑市场规模为2,003.1亿美元,2024年达2,177.9亿美元,2030年达3,633.6亿美元,复合年增长率为8.87%。
笔记型电脑是专为行动使用而设计的个人电脑,它将桌上型电脑的大部分组件(例如键盘、显示器、垫片或轨迹球等定点设备、扬声器和电池)组合到一个紧凑的便携式计算机中。与需要持续供电的桌上型电脑不同,笔记型电脑配备可充电电池,非常适合在旅途中使用。向远距工作和线上教育的转变正在增加各个领域对笔记型电脑的需求。全球互联网使用量的快速增长和对连接的需求正在推动对具有内建连接功能的笔记型电脑的需求,这些功能允许透过 Wi-Fi 和行动网路轻鬆存取互联网。游戏产业的持续扩张正在推动对用于游戏和内容创作的高效能笔记型电脑的需求。高性能笔记型电脑的高成本以及电池寿命和耐用性问题阻碍了笔记型电脑市场的成长。持续的技术进步提高了笔记型电脑的性能、电池寿命和功能,使其强大到足以处理各种任务,预计将为市场成长创造机会。
主要市场统计 | |
---|---|
基准年[2023] | 2003.1亿美元 |
预计年份 [2024] | 2177.9亿美元 |
预测年份 [2030] | 3633.6亿美元 |
复合年增长率(%) | 8.87% |
区域洞察
由于消费者购买力高以及对工作和休閒行动运算设备的强烈偏好,美洲笔记型电脑市场高度发展。轻质、高效能笔记型电脑的新兴趋势,尤其是那些提供长电池寿命和高解析度显示器的笔记型电脑,正在构成美洲笔记型电脑市场的基础。该地区消费者对永续耐用产品的兴趣日益浓厚,希望投资购买使用寿命长的高品质笔记型电脑。由于网路普及的提高、消费性电子产业的成长以及印度、中国和东南亚等新兴经济体对数位基础设施的大规模投资,亚太地区是笔记型电脑市场不断增长的地区。该地区需求的特点是需求多种多样,从面向学生和初学者的廉价笔记型电脑到面向富裕用户的高端游戏笔记型电脑和可携式。由于年轻人口的扩大、都市化和网路连接的改善,中东和非洲的笔记型电脑市场显示出潜在的成长潜力。在欧洲,对具有安全性、可靠性和效能的笔记型电脑的需求持续增长,反映出对资料保护和行动工作人员需求的强烈关注。在教育计画和中小型企业扩张的推动下,中东和非洲对平价计算的兴趣与日俱增。
FPNV定位矩阵
FPNV定位矩阵对于评估供应商在笔记型电脑市场的定位至关重要。此矩阵提供了对供应商的全面评估,并检验与业务策略和产品满意度相关的关键指标。这种详细的评估使用户能够根据自己的要求做出明智的决定。根据评估,供应商被分为代表其成功程度的四个像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对笔记型电脑市场供应商的现状进行深入而详细的评估。透过仔细比较和分析供应商的贡献,您可以更深入地了解每个供应商的绩效以及他们在争夺市场占有率时面临的挑战。这些贡献包括整体收益、客户群和其他重要指标。此外,该分析还提供了对该行业竞争性质的宝贵见解,包括在研究基准年期间观察到的累积、分散主导地位和合併特征等因素。有了这些详细信息,供应商可以做出更明智的决策并製定有效的策略,以在市场竞争中保持领先地位。
策略分析与建议
策略分析对于寻求在全球市场站稳脚跟的组织至关重要。对当前笔记型电脑市场地位的全面评估使公司能够做出符合其长期愿望的明智决策。此关键评估涉及对组织的资源、能力和整体绩效进行彻底分析,以确定核心优势和需要改进的领域。
[180 Pages Report] The Laptop Market size was estimated at USD 200.31 billion in 2023 and expected to reach USD 217.79 billion in 2024, at a CAGR 8.87% to reach USD 363.36 billion by 2030.
A laptop is a personal computer specially designed for mobile use, integrating most of the components of a desktop computer, including a keyboard, display screen, a pointing device such as a touchpad or trackball, speakers, and a battery, into a single compact and portable unit. Unlike desktop computers that require a constant power source, laptops are equipped with rechargeable batteries, making them suitable for use on the go. The shift towards remote work and online education is increasing the demand for laptops across various sectors. The global surge in internet usage and the necessity for connectivity is driving the demand for laptops, which offer built-in connectivity features allowing easy access to the internet via Wi-Fi and mobile networks. The continuous expansion of the gaming industry is boosting the demand for high-performance laptops for gaming and content creation. The high cost of high-performance laptops with rising battery life and durability issues hampers the growth of the laptop market. Continuous technological advancements that improve laptop performance, battery life, and functionality, making them powerful enough to handle a wide range of tasks, are expected to create opportunities for market growth.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 200.31 billion |
Estimated Year [2024] | USD 217.79 billion |
Forecast Year [2030] | USD 363.36 billion |
CAGR (%) | 8.87% |
Regional Insights
The laptop market in the Americas is highly developing due to high consumer purchasing power and a strong inclination towards mobile computing devices for both work and leisure. The emerging trend towards lightweight and high-performance laptops, especially those that offer long battery life and high-resolution displays, is creating a platform for the laptop market in the Americas. The region shows a growing interest in sustainable and durable products, with consumers willing to invest in higher-quality laptops that promise longevity. APAC region represents a growing landscape for the laptop market driven by increasing internet penetration, a growing consumer electronics sector, and significant investments in digital infrastructure by emerging economies such as India, China, and Southeast Asia. The demand in this region is characterized by a wide variety, ranging from budget laptops for students and entry-level consumers to high-end gaming laptops and ultraportables for affluent users. The Middle East and Africa are showing potential growth in the laptop market fueled by an expanding young population, urbanization, and improving internet connectivity. In Europe, the demand for laptops is continuously increasing, which offer security, reliability, and performance, reflecting the region's strong focus on data protection and mobile workforce needs. The Middle East and Africa regions are more interested in affordable computing, driven by educational initiatives and small to medium-sized business expansions.
Market Insights
The market dynamics represent an ever-changing landscape of the Laptop Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Laptop Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Laptop Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Launch of HP's Innovative AI-Enhanced Spectre x360 Laptops Tailored for Hybrid Workers in India
HP recently expanded its product line in the Indian market by introducing its new AI-enhanced Spectre x360 laptops, specifically designed to cater to the needs of hybrid workers. Including a 16:10 aspect ratio for the display, adjustable from 48 to 120 Hz based on content type, underscores HP's commitment to providing a versatile and secure computing experience for modern hybrid working environments. [Published On: 2024-02-06]
Strategic Investment by Wistron to Establish Laptop Manufacturing Hub in Karnataka
Wistron, an electronics manufacturer from Taiwan announced a partnership with the Karnataka government to set up a state-of-the-art laptop manufacturing plant. The agreement outlines an investment of INR 1,500 crore by Wistron, which is poised to generate approximately 3,000 new jobs within the state. This collaboration signifies a significant boost in local employment and reinforces Karnataka's standing as an attractive destination for global tech investments. [Published On: 2024-01-31]
Intel Partners with Indian Manufacturers to Accelerate Laptop Production
Intel announced a strategic collaboration with eight major electronics manufacturing services (EMS) and original design manufacturers (ODMs) in India, aiming to enhance the country's laptop manufacturing capabilities. This initiative sees Intel joining Dixon Technologies, Bhagwati Products, Kaynes Technology, Optiemus Electronics, Panache Digilife, Smile Electronics, Syrma SGS Technology, and VVDN Technologies. With this partnership, Intel commits to sharing its valuable expertise to assist in producing entry-level laptops, leveraging advanced surface mount technology (SMT) lines, and establishing stringent quality control processes. [Published On: 2023-11-04]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Laptop Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Laptop Market, highlighting leading vendors and their innovative profiles. These include Acer Inc., Apple Inc., ASUSTeK Computer Inc., Clevo Computer, Dell Technologies Inc., Framework Computer Inc., Fujitsu Limited, Haier Group, Hewlett-Packard Company, Huawei Technologies Co., Ltd., Lava International Limited, Lenovo Group Limited, LG Electronics Inc., Micro-Star INT'L CO., LTD., Microsoft Corporation, Razer Inc., Samsung Electronics Co., Ltd., Sony Group Corporation, Wistron Corporation, and Xiaomi Corporation.
Market Segmentation & Coverage