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市场调查报告书
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1594175

行动参与市场：按产品、最终用户、应用划分 - 2025-2030 年全球预测

Mobile Engagement Market by Product (App/Web Content, E-mail, In-App Messaging), End-User (Large Scale Enterprises (LSEs), Small Medium Enterprises (SMEs)), Application - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 199 Pages | 商品交期: 最快1-2个工作天内

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2023年行动互动市场规模为86.1亿美元，预计2024年将达到94.7亿美元，复合年增长率为12.34%，到2030年将达到194.6亿美元。

行动参与是指企业透过行动装置与客户互动的各种方式，其目标是改善客户体验并培养品牌忠诚度。随着消费者越来越依赖智慧型手机和平板电脑，行动参与的需求激增，品牌正在采用个人化通讯、推播通知以及行动优化的网站和应用程式等创新，您需要製定策略。该应用程式对于零售、银行、医疗保健、娱乐以及客户体验和参与度与收益和成长直接相关的许多其他领域至关重要。最终用途范围广泛，从改善客户支援和促进行动商务到提供定位服务和增加应用程式使用。

主要市场统计
基准年[2023] 86.1亿美元
预测年份 [2024] 94.7亿美元
预测年份 [2030] 194.6亿美元
复合年增长率（%） 12.34%

检验市场洞察，几个关键的成长要素脱颖而出。智慧型手机的普及、更快的行动互联网速度以及资料主导的见解日益重要将极大地增强您的行动参与策略。整合人工智慧和机器学习以实现预测分析和个人化行销创造了非凡的机会。这些技术有助于预测客户需求和行为并优化参与度。为了利用这些机会，组织应该投资于利用这些技术的平台，并专注于行动优先策略。

然而，隐私问题、资料安全问题和技术细分等挑战可能会阻碍市场成长。企业需要透过实施严格的资料保护措施并确保遵守 GDPR 等法律体制来应对这些复杂性。此外，行动互动市场竞争激烈且发展迅速，对企业维持适应性和创新提出了挑战。

行动应用扩增实境 (AR)、语音搜寻优化和互动式行动内容等领域对于寻求创新的公司来说是有前途的研究途径。保持领先地位需要深入了解消费者偏好，并利用最尖端科技创造无缝、直觉的使用者体验。这个充满活力的市场需要敏捷的策略和持续的创新，要求企业对新趋势和消费者需求保持敏感。

市场动态：揭示快速发展的行动参与市场的关键市场洞察

供需的动态交互作用正在改变行动互动市场。了解这些不断变化的市场动态可以帮助企业做出明智的投资决策、策略决策并抓住新的商机。全面了解这些趋势可以帮助企业降低政治、地理、技术、社会和经济领域的风险，同时消费行为及其对製造成本的影响以及对采购趋势的影响。

  • 市场驱动因素
    • 智慧型手机和其他行动装置的激增
    • 用于各种活动的行动应用程式的数量和使用量不断增加
    • 网路渗透率的提高和行动商务活动的成长
  • 市场限制因素
    • 分散的移动生态系统阻碍了移动参与
  • 市场机会
    • 行动技术的进步增强了行动参与度
    • 采用行动游戏化技术和行销策略来提高用户参与度
  • 市场问题
    • 对资料隐私和资料安全的担忧

波特五力：驾驭行动互动市场的策略工具

波特的五力框架是了解市场竞争格局的重要工具。波特的五力框架描述了评估公司竞争和探索策略机会的清晰方法。该框架可帮助公司评估市场动态并确定新业务的盈利。这些见解使公司能够利用自己的优势，解决弱点并避免潜在的挑战，从而确保更强大的市场地位。

PESTLE分析：了解行动互动市场的外部影响

外部宏观环境因素在塑造行动互动市场的绩效动态发挥着至关重要的作用。对政治、经济、社会、技术、法律和环境因素的分析提供了应对这些影响所需的资讯。透过调查 PESTLE 因素，公司可以更了解潜在的风险和机会。这种分析可以帮助公司预测法规、消费者偏好和经济趋势的变化，并帮助他们做出积极主动的决策。

市场占有率分析：了解行动互动市场的竞争格局

行动互动市场的详细市场占有率分析可以对供应商绩效进行全面评估。公司可以透过比较收益、客户群和成长率等关键指标来揭示其竞争地位。该分析揭示了市场集中、细分和整合的趋势，为供应商提供了製定策略决策所需的洞察力，使他们能够在日益激烈的竞争中占有一席之地。

FPNV 定位矩阵：行动互动市场供应商绩效评估

FPNV 定位矩阵是评估行动互动市场供应商的重要工具。此矩阵允许业务组织根据供应商的商务策略和产品满意度评估供应商，从而做出符合其目标的明智决策。这四个象限使您能够清晰、准确地划分供应商，并确定最能满足您的策略目标的合作伙伴和解决方案。

策略分析与建议：绘製行动互动市场的成功之路

行动互动市场的策略分析对于旨在加强其在全球市场的影响力的公司至关重要。透过审查关键资源、能力和绩效指标，公司可以识别成长机会并努力改进。这种方法使您能够克服竞争环境中的挑战，利用新的商机，并取得长期成功。

该报告对涵盖关键焦点细分市场的市场进行了全面分析。

1. 市场渗透率：对当前市场环境的详细审查，主要企业的广泛资料，评估他们在市场中的影响力和整体影响力。

2. 市场开拓：辨识新兴市场的成长机会，评估现有细分市场的扩张潜力，并提供未来成长的策略蓝图。

3. 市场多元化：分析近期产品发布、开拓地区、关键产业进展、塑造市场的策略投资。

4. 竞争评估与情报：彻底分析竞争格局，检验市场占有率、业务策略、产品系列、认证、监理核准、专利趋势、主要企业的技术进步等。

5. 产品开发与创新：重点在于有望推动未来市场成长的最尖端科技、研发活动和产品创新。

我们也回答重要问题，以帮助相关人员做出明智的决策。

1.目前的市场规模和未来的成长预测是多少？

2. 哪些产品和地区提供最佳投资机会？

3.塑造市场的关键技术趋势和监管影响是什么？

4.主要厂商的市场占有率和竞争地位如何？

5. 推动供应商市场进入和退出策略的收益来源和策略机会是什么？

目录

第一章 前言

第二章调查方法

第三章执行摘要

第四章市场概况

第五章市场洞察

  • 市场动态
    • 促进因素
      • 智慧型手机和其他行动装置的激增
      • 越来越多的行动应用程式用于各种活动
      • 网路普及率不断提高，行动商务活动不断成长
    • 抑制因素
      • 分散的移动生态系统正在阻碍移动参与
    • 机会
      • 行动技术的进步将增强移动参与度
      • 采用行动游戏化技术和行销策略来提高用户参与度
    • 任务
      • 对资料隐私和资料安全的担忧
  • 市场区隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治
    • 经济
    • 社会
    • 科技
    • 法律
    • 环境

第六章移动参与市场：依产品

  • 介绍
  • 应用程式/网页内容
  • 电子邮件
  • 应用程式内讯息
  • 推播通知
  • 简讯和彩信

第七章行动参与市场：依最终用户划分

  • 介绍
  • 大公司
  • 小型企业

第八章行动互动市场：依应用分类

  • 介绍
  • 通讯
  • 教育
  • 金融服务
  • 政府
  • 媒体与娱乐
  • 医疗保健
  • 零售
  • 旅游/酒店业

第 9 章美洲行动互动市场

  • 介绍
  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美国

第10章亚太地区行动互动市场

  • 介绍
  • 澳洲
  • 中国
  • 印度
  • 印尼
  • 日本
  • 马来西亚
  • 菲律宾
  • 新加坡
  • 韩国
  • 台湾
  • 泰国
  • 越南

第十一章 欧洲、中东和非洲的行动互动市场

  • 介绍
  • 丹麦
  • 埃及
  • 芬兰
  • 法国
  • 德国
  • 以色列
  • 义大利
  • 荷兰
  • 奈及利亚
  • 挪威
  • 波兰
  • 卡达
  • 俄罗斯
  • 沙乌地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公国
  • 英国

第十二章竞争格局

  • 2023 年市场占有率分析
  • FPNV 定位矩阵，2023
  • 竞争情境分析
  • 战略分析和建议

公司名单

  • Adobe Inc.
  • Airship Group, Inc.
  • Braze, Inc.
  • Emarsys
  • Hewlett Packard Enterprise Company
  • Infosys Limited
  • International Business Machines Corporation
  • ironSource Ltd.
  • Leanplum, Inc.
  • Marketo, Inc.
  • MessageGears, LLC
  • MoEngage, Inc.
  • Oracle Corporation
  • Phunware, Inc.
  • Salesforce, Inc.
  • SAP SE
  • Selligent, Inc.
  • SmartFocus UK Limited
  • Syniverse Technologies LLC
  • Upland Software, Inc.
  • Validic Inc.
  • Vibes Media, LLC
  • Webtrekk GmbH
  • Zoho Corporation Pvt. Ltd.
Product Code: MRR-2A0283E2562D

The Mobile Engagement Market was valued at USD 8.61 billion in 2023, expected to reach USD 9.47 billion in 2024, and is projected to grow at a CAGR of 12.34%, to USD 19.46 billion by 2030.

Mobile engagement refers to the various methods through which businesses interact with their customers via mobile devices, aiming to enhance customer experiences and foster brand loyalty. As consumers increasingly rely on smartphones and tablets, the necessity for mobile engagement has surged, requiring brands to develop innovative strategies for personalized communication, push notifications, mobile-optimized websites, and apps. This application is crucial across numerous sectors, including retail, banking, healthcare, and entertainment, where customer experience and engagement have a direct correlation with revenue and growth. The end-use scope is vast, ranging from improving customer support and facilitating mobile commerce to delivering location-based services and enhancing app usage.

KEY MARKET STATISTICS
Base Year [2023] USD 8.61 billion
Estimated Year [2024] USD 9.47 billion
Forecast Year [2030] USD 19.46 billion
CAGR (%) 12.34%

In examining market insights, several key growth factors stand out. The proliferation of smartphones, advancements in mobile internet speeds, and the rising importance of data-driven insights significantly enhance mobile engagement strategies. Noteworthy opportunities arise from integrating AI and machine learning, enabling predictive analytics and personalized marketing. These technologies help anticipate customer needs and behaviors, thereby optimizing engagement efforts. To capitalize on these opportunities, organizations should invest in platforms that harness these technologies and focus on mobile-first strategies.

However, challenges such as privacy concerns, data security issues, and technological fragmentation can hinder market growth. Companies need to navigate these complexities by implementing stringent data protection measures and ensuring compliance with legal frameworks like GDPR. Furthermore, the mobile engagement market is highly competitive and rapidly evolving, posing a challenge for firms to remain adaptive and innovative.

For businesses looking to innovate, areas such as augmented reality (AR) in mobile apps, voice search optimization, and interactive mobile content offer promising research avenues. Staying ahead requires a deep understanding of consumer preferences and leveraging cutting-edge technologies to create seamless, intuitive user experiences. This dynamic market necessitates agile strategies and continuous innovation, assuring that organizations remain attuned to emerging trends and consumer demands.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Mobile Engagement Market

The Mobile Engagement Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Proliferation of smartphones and other mobile devices
    • Increase in number and usage of mobile apps for diverse activities
    • Rising internet penetration and growth of m-commerce activities
  • Market Restraints
    • Fragmented mobile ecosystem hindering mobile engagement
  • Market Opportunities
    • Advancements in mobile technologies to enhance mobile engagement
    • Adoption of mobile gamification techniques and marketing strategies to enhance user engagement
  • Market Challenges
    • Concerns associated with data privacy and data security

Porter's Five Forces: A Strategic Tool for Navigating the Mobile Engagement Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Mobile Engagement Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Mobile Engagement Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Mobile Engagement Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Mobile Engagement Market

A detailed market share analysis in the Mobile Engagement Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Mobile Engagement Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Mobile Engagement Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Mobile Engagement Market

A strategic analysis of the Mobile Engagement Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Mobile Engagement Market, highlighting leading vendors and their innovative profiles. These include Adobe Inc., Airship Group, Inc., Braze, Inc., Emarsys, Hewlett Packard Enterprise Company, Infosys Limited, International Business Machines Corporation, ironSource Ltd., Leanplum, Inc., Marketo, Inc., MessageGears, LLC, MoEngage, Inc., Oracle Corporation, Phunware, Inc., Salesforce, Inc., SAP SE, Selligent, Inc., SmartFocus UK Limited, Syniverse Technologies LLC, Upland Software, Inc., Validic Inc., Vibes Media, LLC, Webtrekk GmbH, and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage

This research report categorizes the Mobile Engagement Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Product, market is studied across App/Web Content, E-mail, In-App Messaging, Push Notification, and SMS & MMS.
  • Based on End-User, market is studied across Large Scale Enterprises (LSEs) and Small Medium Enterprises (SMEs).
  • Based on Application, market is studied across Communication, Education, Financial Services, Government, Media & Entertainment, Medical, Retail, and Travel & Hospitality.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Proliferation of smartphones and other mobile devices
      • 5.1.1.2. Increase in number and usage of mobile apps for diverse activities
      • 5.1.1.3. Rising internet penetration and growth of m-commerce activities
    • 5.1.2. Restraints
      • 5.1.2.1. Fragmented mobile ecosystem hindering mobile engagement
    • 5.1.3. Opportunities
      • 5.1.3.1. Advancements in mobile technologies to enhance mobile engagement
      • 5.1.3.2. Adoption of mobile gamification techniques and marketing strategies to enhance user engagement
    • 5.1.4. Challenges
      • 5.1.4.1. Concerns associated with data privacy and data security
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Mobile Engagement Market, by Product

  • 6.1. Introduction
  • 6.2. App/Web Content
  • 6.3. E-mail
  • 6.4. In-App Messaging
  • 6.5. Push Notification
  • 6.6. SMS & MMS

7. Mobile Engagement Market, by End-User

  • 7.1. Introduction
  • 7.2. Large Scale Enterprises (LSEs)
  • 7.3. Small Medium Enterprises (SMEs)

8. Mobile Engagement Market, by Application

  • 8.1. Introduction
  • 8.2. Communication
  • 8.3. Education
  • 8.4. Financial Services
  • 8.5. Government
  • 8.6. Media & Entertainment
  • 8.7. Medical
  • 8.8. Retail
  • 8.9. Travel & Hospitality

9. Americas Mobile Engagement Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Mobile Engagement Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Mobile Engagement Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Adobe Inc.
  • 2. Airship Group, Inc.
  • 3. Braze, Inc.
  • 4. Emarsys
  • 5. Hewlett Packard Enterprise Company
  • 6. Infosys Limited
  • 7. International Business Machines Corporation
  • 8. ironSource Ltd.
  • 9. Leanplum, Inc.
  • 10. Marketo, Inc.
  • 11. MessageGears, LLC
  • 12. MoEngage, Inc.
  • 13. Oracle Corporation
  • 14. Phunware, Inc.
  • 15. Salesforce, Inc.
  • 16. SAP SE
  • 17. Selligent, Inc.
  • 18. SmartFocus UK Limited
  • 19. Syniverse Technologies LLC
  • 20. Upland Software, Inc.
  • 21. Validic Inc.
  • 22. Vibes Media, LLC
  • 23. Webtrekk GmbH
  • 24. Zoho Corporation Pvt. Ltd.

LIST OF FIGURES

  • FIGURE 1. MOBILE ENGAGEMENT MARKET RESEARCH PROCESS
  • FIGURE 2. MOBILE ENGAGEMENT MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. MOBILE ENGAGEMENT MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. MOBILE ENGAGEMENT MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. MOBILE ENGAGEMENT MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. MOBILE ENGAGEMENT MARKET DYNAMICS
  • TABLE 7. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY APP/WEB CONTENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY E-MAIL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY IN-APP MESSAGING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY PUSH NOTIFICATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY SMS & MMS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY LARGE SCALE ENTERPRISES (LSES), BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY SMALL MEDIUM ENTERPRISES (SMES), BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY COMMUNICATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY EDUCATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY FINANCIAL SERVICES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY GOVERNMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 22. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY MEDICAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 23. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY RETAIL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 24. GLOBAL MOBILE ENGAGEMENT MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 25. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 26. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 27. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 28. AMERICAS MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 29. ARGENTINA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 30. ARGENTINA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 31. ARGENTINA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 32. BRAZIL MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 33. BRAZIL MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 34. BRAZIL MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 35. CANADA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 36. CANADA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 37. CANADA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 38. MEXICO MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 39. MEXICO MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 40. MEXICO MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 41. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 42. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 43. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 44. UNITED STATES MOBILE ENGAGEMENT MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 45. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 46. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 47. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 48. ASIA-PACIFIC MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 49. AUSTRALIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 50. AUSTRALIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 51. AUSTRALIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 52. CHINA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 53. CHINA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 54. CHINA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 55. INDIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 56. INDIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 57. INDIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 58. INDONESIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 59. INDONESIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 60. INDONESIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 61. JAPAN MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 62. JAPAN MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 63. JAPAN MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 64. MALAYSIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 65. MALAYSIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 66. MALAYSIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 67. PHILIPPINES MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 68. PHILIPPINES MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 69. PHILIPPINES MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 70. SINGAPORE MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 71. SINGAPORE MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 72. SINGAPORE MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 73. SOUTH KOREA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 74. SOUTH KOREA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 75. SOUTH KOREA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 76. TAIWAN MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 77. TAIWAN MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 78. TAIWAN MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 79. THAILAND MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 80. THAILAND MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 81. THAILAND MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 82. VIETNAM MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 83. VIETNAM MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 84. VIETNAM MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 85. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 86. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 87. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 88. EUROPE, MIDDLE EAST & AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 89. DENMARK MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 90. DENMARK MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 91. DENMARK MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 92. EGYPT MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 93. EGYPT MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 94. EGYPT MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 95. FINLAND MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 96. FINLAND MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 97. FINLAND MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 98. FRANCE MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 99. FRANCE MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 100. FRANCE MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 101. GERMANY MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 102. GERMANY MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 103. GERMANY MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 104. ISRAEL MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 105. ISRAEL MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 106. ISRAEL MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 107. ITALY MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 108. ITALY MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 109. ITALY MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 110. NETHERLANDS MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 111. NETHERLANDS MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 112. NETHERLANDS MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 113. NIGERIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 114. NIGERIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 115. NIGERIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 116. NORWAY MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 117. NORWAY MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 118. NORWAY MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 119. POLAND MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 120. POLAND MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 121. POLAND MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 122. QATAR MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 123. QATAR MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 124. QATAR MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 125. RUSSIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 126. RUSSIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 127. RUSSIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 128. SAUDI ARABIA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 129. SAUDI ARABIA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 130. SAUDI ARABIA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 131. SOUTH AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 132. SOUTH AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 133. SOUTH AFRICA MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 134. SPAIN MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 135. SPAIN MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 136. SPAIN MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 137. SWEDEN MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 138. SWEDEN MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 139. SWEDEN MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 140. SWITZERLAND MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 141. SWITZERLAND MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 142. SWITZERLAND MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 143. TURKEY MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 144. TURKEY MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 145. TURKEY MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED ARAB EMIRATES MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED ARAB EMIRATES MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 148. UNITED ARAB EMIRATES MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 149. UNITED KINGDOM MOBILE ENGAGEMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 150. UNITED KINGDOM MOBILE ENGAGEMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 151. UNITED KINGDOM MOBILE ENGAGEMENT MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 152. MOBILE ENGAGEMENT MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 153. MOBILE ENGAGEMENT MARKET, FPNV POSITIONING MATRIX, 2023