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市场调查报告书
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1600392

AR 和 VR 软体市场：按类型、按平台、按软体类型、按配置、按最终用户 - 2025-2030 年全球预测

AR & VR Software Market by Type (AR Software, VR Software), Platform (Console, Desktop, Headsets), Software Type, Deployment, End-User - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 199 Pages | 商品交期: 最快1-2个工作天内

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预计2023年AR&VR软体市场规模为134.5亿美元，预计2024年将达158.8亿美元，复合年增长率为18.43%，2030年将达439.6亿美元。

AR 和 VR 软体的范围涵盖广泛的应用，从身临其境型游戏体验到培训模拟、增强维护、虚拟旅游和增强远端协作。这些技术越来越多地融入医疗保健、教育、房地产、国防和零售等领域。对 AR 和 VR 软体的需求源于其能够提供丰富的互动式使用者体验，透过身临其境型互动促进学习和保留，并提高业务效率。最终用途的范围正在 B2B 和 B2C 市场中扩展，公司利用 VR 进行员工培训，利用 AR 进行即时支持，而消费者则在游戏和个人化购物体验中使用这些技术。主要成长要素包括 5G 技术进步、人工智慧整合以及硬体成本下降，推动了采用和扩展。最新的商机在于开发智慧穿戴装置的AR应用程式以及增强VR内容创建工具以满足娱乐和教育需求。为了抓住这些机会，公司应该投资于交叉相容的平台并专注于直觉的使用者介面。然而，市场成长受到隐私问题、资料安全问题以及最终用户高昂的初始成本等挑战的阻碍。此外，技术创新的快速步伐需要不断升级，这也会阻碍采用。有前途的创新领域包括开发具有长电池寿命的轻型 AR 设备，以及建立具有超现实图形和无缝 AI主导互动的 VR 环境。此外，对 AR 云端服务和边缘运算的研究可缩短时间，为改善用户体验提供策略见解。该市场充满活力且竞争激烈，其特点是科技巨头、新兴企业和学术机构之间的快速发展和策略联盟。公司需要优先考虑敏捷开发，培育策略联盟，并对使用者回馈保持敏感，以有效应对这个不断变化的环境。

主要市场统计
基准年[2023] 134.5亿美元
预测年份 [2024] 158.8亿美元
预测年份 [2030] 439.6亿美元
复合年增长率（%） 18.43%

市场动态：揭示快速发展的 AR 和 VR 软体市场的关键市场洞察

AR 和 VR 软体市场正因供需的动态交互作用而转变。透过了解这些不断变化的市场动态，公司可以准备好做出明智的投资决策、完善策略决策并抓住新的商机。全面了解这些趋势可以帮助企业降低政治、地理、技术、社会和经济领域的风险，同时消费行为及其对製造成本的影响以及对采购趋势的影响。

  • 市场驱动因素
    • AR和VR技术在娱乐产业的采用增加
    • 在製造业中利用 AR 和 VR 并改进工业扩增实境
  • 市场限制因素
    • AR 和 VR 软体相关的高成本
  • 市场机会
    • AR&VR软体介绍及技术进展
    • 新兴企业增加导致市场状况改善
  • 市场挑战
    • AR&VR技术相关的技术障碍与隐私问题

波特五力：驾驭 AR 与 VR 软体市场的策略工具

波特的五力框架是理解市场竞争格局的重要工具。波特的五力框架为评估公司的竞争地位和探索策略机会提供了清晰的方法。该框架可帮助公司评估市场动态并确定新业务的盈利。这些见解使公司能够利用自己的优势，解决弱点并避免潜在的挑战，从而确保更强大的市场地位。

PESTLE分析：了解 AR 和 VR 软体市场的外部影响

外部宏观环境因素在塑造 AR 和 VR 软体市场的表现动态方面发挥着至关重要的作用。对政治、经济、社会、技术、法律和环境因素的分析提供了应对这些影响所需的资讯。透过调查 PESTLE 因素，公司可以更了解潜在的风险和机会。这种分析可以帮助公司预测法规、消费者偏好和经济趋势的变化，并帮助他们做出积极主动的决策。

市场占有率分析 了解 AR & VR 软体市场的竞争状况

AR 和 VR 软体市场的详细市场占有率分析可以对供应商的绩效进行全面评估。公司可以透过比较收益、客户群和成长率等关键指标来揭示自己的竞争定位。该分析揭示了市场集中、分散和整合的趋势，为供应商提供了製定策略决策所需的见解，以应对日益激烈的竞争。

FPNV定位矩阵AR和VR软体市场供应商的绩效评估

FPNV 定位矩阵是评估 AR & VR 软体市场供应商的重要工具。此矩阵允许业务组织根据供应商的商务策略和产品满意度评估供应商，从而做出符合其目标的明智决策。四个象限清楚且准确地划分供应商，帮助使用者辨识最能满足其策略目标的合作伙伴和解决方案。

本报告提供了涵盖关键重点领域的全面市场分析：

1. 市场渗透率：对当前市场环境的详细回顾，包括行业主要企业的大量资料。

2. 市场开拓：辨识新兴市场的成长机会，评估现有领域的扩张潜力，并提供未来成长的策略蓝图。

3. 市场多元化：分析近期产品发布、开拓地区、关键产业进展、塑造市场的策略投资。

4. 竞争评估与情报：彻底分析竞争格局，检验市场占有率、业务策略、产品系列、认证、监理核准、专利趋势、主要企业的技术进步等。

5. 产品开发与创新：重点在于有望推动未来市场成长的最尖端科技、研发活动和产品创新。

我们也回答重要问题，帮助相关人员做出明智的决策：

1.目前的市场规模和未来的成长预测是多少？

2. 哪些产品、区隔市场和地区提供最佳投资机会？

3.塑造市场的主要技术趋势和监管影响是什么？

4.主要厂商的市场占有率和竞争地位如何？

5. 推动供应商市场进入和退出策略的收益来源和策略机会是什么？

目录

第一章 前言

第二章调查方法

第三章执行摘要

第四章市场概况

第五章市场洞察

  • 市场动态
    • 促进因素
      • AR和VR技术在娱乐产业的采用增加
      • 在製造业中利用AR/VR并改善工业扩增实境
    • 抑制因素
      • AR 和 VR 软体相关的高成本
    • 机会
      • AR & VR 软体介绍与技术进步
      • 由于市场条件有利，Start-Ups公司增加
    • 任务
      • AR和VR技术相关的技术障碍和隐私问题
  • 市场区隔分析
    • 类型：利用AR和VR软体作为身临其境型技术来满足消费者需求
    • 平台：透过电脑支援的平台扩大 AR 和 VR 软体的覆盖范围
    • 软体类型：使用视觉化软体来改变使用者体验并提高生产力
    • 采用：在商业应用中更多地采用云端基础的VR，以实现即时体验
    • 最终用户：在教育应用中越来越多地使用 VR 软体进行培训应用
  • 波特五力分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社群
    • 技术的
    • 合法地
    • 环境

第六章 AR 和 VR 软体市场：按类型

  • 扩增实境软体
  • 虚拟实境软体

第 7 章 AR 和 VR 软体市场：按平台

  • 主机
  • 桌面
  • 耳机
  • 智慧型手机

第八章 AR&VR 软体市场：依软体类型

  • 3D建模
  • AR远端协作
  • 文件
  • 导航
  • 视觉化
  • VR内容製作
  • 工作流程优化

第 9 章 AR 和 VR 软体市场：按部署

  • 混合
  • 在云端
  • 本地

第 10 章 AR 和 VR 软体市场：按最终用户划分

  • 航太和国防
  • 汽车/交通
  • 消费品/零售
  • 教育
  • 娱乐和游戏
  • 卫生保健

第十一章美洲AR与VR软体市场

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美国

第十二章亚太AR与VR软体市场

  • 澳洲
  • 中国
  • 印度
  • 印尼
  • 日本
  • 马来西亚
  • 菲律宾
  • 新加坡
  • 韩国
  • 台湾
  • 泰国
  • 越南

第十三章欧洲、中东和非洲AR&VR软体市场

  • 丹麦
  • 埃及
  • 芬兰
  • 法国
  • 德国
  • 以色列
  • 义大利
  • 荷兰
  • 奈及利亚
  • 挪威
  • 波兰
  • 卡达
  • 俄罗斯
  • 沙乌地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公国
  • 英国

第14章竞争格局

  • 2023 年市场占有率分析
  • FPNV 定位矩阵，2023
  • 竞争情境分析
    • OSF Healthcare 与高峰会 Venture Studio 合作取得医疗车 AR 应用程式许可
    • FNT Software 宣布与 DC Smarter 合作，利用创新的扩增实境(AR) 技术转变资料中心流程
    • 据报道，虚拟实境Start-UpsImmersed 计划透过收购 Maquia Capital 上市
    • 沃尔玛扩展行动扩增实境购物功能
    • Accenture投资 Praxis Labs，这是一个基于虚拟实境的多元化和整体性学习平台
    • PTC 和罗克韦尔自动化扩大合作伙伴关係，专注于製造业的物联网和扩增实境
    • 苹果收购 AR 耳机Start-UpsMira
    • Squint 筹集资金扩大 AR 驱动的技术平台
    • 沃尔沃集团为急救人员推出全球首款采用 AR 技术的电动卡车安全应用程序
    • Pluribus Technologies 学习网络为塞内卡理工学院发布 AR 应用程式
    • Pixotope 发布 AR 行动应用
    • ThirdEye 宣布与巴西圣保罗的 ARKx 建立战略合作伙伴关係，将 AR/AI 扩展到拉丁美洲
    • Snap推出新业务帮助零售商实施AR功能
    • Autodesk 收购 The Wild，这是一家为 AEC 行业提供身临其境型协作工作空间的 XR解决方案供应商

公司名单

  • AB Volvo
  • Advanced Micro Devices, Inc.
  • Amazon Web Services, Inc.
  • Appinventiv Technologies Pvt. Ltd.
  • Apple Inc.
  • ARLOOPA Inc.
  • Autodesk, Inc.
  • Blippar Ltd.
  • Cisco Systems, Inc.
  • Contentful Group
  • Cosm Immersive
  • Epic Games, Inc.
  • Fyusion, Inc. by Cox Automotive, Inc.
  • Google LLC by Alphabet Inc.
  • HQSoftware
  • Immersed Inc
  • Inglobe Technologies Srl
  • Intel Corporation
  • International Business Machines Corporation
  • Matterport, Inc.
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • Mimic Technologies, Inc. by Surgical Science Sweden AB
  • NEC Corporation
  • Niantic, Inc.
  • Nuevo Sentido Tecnologico Realidad Aumentada, SL
  • Nvidia Corporation
  • Oracle Corporation
  • Pixotope Technologies
  • Plutomen Technologies Pvt Ltd.
  • Pratiti Technologies Pvt Ltd.
  • PTC Inc.
  • Qualcomm Incorporated
  • REWO by VIAR doo
  • Salesforce, Inc.
  • SAP SE
  • SHAMLA TECH Solutions
  • Sigma Software LLC
  • Taqtile, Inc.
  • Unity Software Inc.
  • VironIT
  • Vodafone Group plc
  • Zakeke by Futurenext Srl
Product Code: MRR-777F3B32327A

The AR & VR Software Market was valued at USD 13.45 billion in 2023, expected to reach USD 15.88 billion in 2024, and is projected to grow at a CAGR of 18.43%, to USD 43.96 billion by 2030.

The scope of AR & VR software encompasses a broad range of applications, from immersive gaming experiences to training simulations, augmented maintenance, virtual tourism, and enhanced remote collaboration. These technologies are increasingly being integrated into sectors such as healthcare, education, real estate, defense, and retail. The necessity for AR & VR software arises from their ability to provide enriched and interactive user experiences, promote learning and retention through immersive interactions, and improve operational efficiencies. The end-use scope extends across B2B and B2C markets, with businesses leveraging VR for employee training and AR for real-time support, while consumers engage with these technologies in gaming and personalized shopping experiences. Key growth factors include technological advancements in 5G, AI integration, and decreasing hardware costs, propelling both adoption and expansion. The latest opportunities lie in developing AR applications for smart wearables and enhancing VR content creation tools to cater to entertainment and educational demands. To seize these opportunities, businesses should invest in cross-compatible platforms and focus on intuitive user interfaces. However, market growth is hindered by challenges such as privacy concerns, data security issues, and high initial costs for end-users. Additionally, the rapid pace of technological change necessitates continual upgrades, which could deter widespread adoption. Innovation areas with promising potential include developing lightweight AR devices with extended battery life and creating VR environments with hyper-realistic graphics and seamless AI-driven interactivity. Moreover, research into AR cloud services and edge computing for latency reduction offers strategic insights for enhancing user experience. The market is dynamic and competitive, characterized by rapid advancements and strategic partnerships among tech giants, startups, and academic institutions. Companies should prioritize agile development, foster strategic alliances, and stay attuned to user feedback to navigate this evolving landscape effectively.

KEY MARKET STATISTICS
Base Year [2023] USD 13.45 billion
Estimated Year [2024] USD 15.88 billion
Forecast Year [2030] USD 43.96 billion
CAGR (%) 18.43%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving AR & VR Software Market

The AR & VR Software Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Rising adoption of AR & VR technology in the entertainment industry
    • Utilization of AR and VR in manufacturing industries and improvements in industrial augmented reality
  • Market Restraints
    • High cost associated with AR & VR software
  • Market Opportunities
    • Introduction and technological advancements in AR & VR software
    • Favorable market landscape resulting in a growing number of startups
  • Market Challenges
    • Technical barriers and privacy issues associated with AR & VR technologies

Porter's Five Forces: A Strategic Tool for Navigating the AR & VR Software Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the AR & VR Software Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the AR & VR Software Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the AR & VR Software Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the AR & VR Software Market

A detailed market share analysis in the AR & VR Software Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the AR & VR Software Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the AR & VR Software Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Key Company Profiles

The report delves into recent significant developments in the AR & VR Software Market, highlighting leading vendors and their innovative profiles. These include AB Volvo, Advanced Micro Devices, Inc., Amazon Web Services, Inc., Appinventiv Technologies Pvt. Ltd., Apple Inc., ARLOOPA Inc., Autodesk, Inc., Blippar Ltd., Cisco Systems, Inc., Contentful Group, Cosm Immersive, Epic Games, Inc., Fyusion, Inc. by Cox Automotive, Inc., Google LLC by Alphabet Inc., HQSoftware, Immersed Inc, Inglobe Technologies Srl, Intel Corporation, International Business Machines Corporation, Matterport, Inc., Meta Platforms, Inc., Microsoft Corporation, Mimic Technologies, Inc. by Surgical Science Sweden AB, NEC Corporation, Niantic, Inc., Nuevo Sentido Tecnologico Realidad Aumentada, S.L., Nvidia Corporation, Oracle Corporation, Pixotope Technologies, Plutomen Technologies Pvt Ltd., Pratiti Technologies Pvt Ltd., PTC Inc., Qualcomm Incorporated, REWO by VIAR d.o.o., Salesforce, Inc., SAP SE, SHAMLA TECH Solutions, Sigma Software LLC, Taqtile, Inc., Unity Software Inc., VironIT, Vodafone Group plc, and Zakeke by Futurenext S.r.l..

Market Segmentation & Coverage

This research report categorizes the AR & VR Software Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Type, market is studied across AR Software and VR Software.
  • Based on Platform, market is studied across Console, Desktop, Headsets, and Mobile.
  • Based on Software Type, market is studied across 3D Modeling, AR Remote Collaboration, Documentation, Navigation, Visualization, VR Content Creation, and Workflow Optimization.
  • Based on Deployment, market is studied across Hybrid, On-Cloud, and On-Premises.
  • Based on End-User, market is studied across Aerospace & Defense, Automotive & Transportation, Consumer Goods & Retail, Education, Entertainment & Gaming, and Healthcare.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Rising adoption of AR & VR technology in the entertainment industry
      • 5.1.1.2. Utilization of AR and VR in manufacturing industries and improvements in industrial augmented reality
    • 5.1.2. Restraints
      • 5.1.2.1. High cost associated with AR & VR software
    • 5.1.3. Opportunities
      • 5.1.3.1. Introduction and technological advancements in AR & VR software
      • 5.1.3.2. Favorable market landscape resulting in a growing number of startups
    • 5.1.4. Challenges
      • 5.1.4.1. Technical barriers and privacy issues associated with AR & VR technologies
  • 5.2. Market Segmentation Analysis
    • 5.2.1. Type: Utilization of AR & VR software as a immersive technology to cater a consumer needs
    • 5.2.2. Platform: Widening availability of AR & VR software through computer enabled platforms
    • 5.2.3. Software Type: Proliferating usage of visualization software to transform user experiences and enhance productivity
    • 5.2.4. Deployment: Increasing adoption of cloud-based VR in commercial applications for real time experience
    • 5.2.5. End-User: Rising uses of VR software in educational applications for a training applications
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. AR & VR Software Market, by Type

  • 6.1. Introduction
  • 6.2. AR Software
  • 6.3. VR Software

7. AR & VR Software Market, by Platform

  • 7.1. Introduction
  • 7.2. Console
  • 7.3. Desktop
  • 7.4. Headsets
  • 7.5. Mobile

8. AR & VR Software Market, by Software Type

  • 8.1. Introduction
  • 8.2. 3D Modeling
  • 8.3. AR Remote Collaboration
  • 8.4. Documentation
  • 8.5. Navigation
  • 8.6. Visualization
  • 8.7. VR Content Creation
  • 8.8. Workflow Optimization

9. AR & VR Software Market, by Deployment

  • 9.1. Introduction
  • 9.2. Hybrid
  • 9.3. On-Cloud
  • 9.4. On-Premises

10. AR & VR Software Market, by End-User

  • 10.1. Introduction
  • 10.2. Aerospace & Defense
  • 10.3. Automotive & Transportation
  • 10.4. Consumer Goods & Retail
  • 10.5. Education
  • 10.6. Entertainment & Gaming
  • 10.7. Healthcare

11. Americas AR & VR Software Market

  • 11.1. Introduction
  • 11.2. Argentina
  • 11.3. Brazil
  • 11.4. Canada
  • 11.5. Mexico
  • 11.6. United States

12. Asia-Pacific AR & VR Software Market

  • 12.1. Introduction
  • 12.2. Australia
  • 12.3. China
  • 12.4. India
  • 12.5. Indonesia
  • 12.6. Japan
  • 12.7. Malaysia
  • 12.8. Philippines
  • 12.9. Singapore
  • 12.10. South Korea
  • 12.11. Taiwan
  • 12.12. Thailand
  • 12.13. Vietnam

13. Europe, Middle East & Africa AR & VR Software Market

  • 13.1. Introduction
  • 13.2. Denmark
  • 13.3. Egypt
  • 13.4. Finland
  • 13.5. France
  • 13.6. Germany
  • 13.7. Israel
  • 13.8. Italy
  • 13.9. Netherlands
  • 13.10. Nigeria
  • 13.11. Norway
  • 13.12. Poland
  • 13.13. Qatar
  • 13.14. Russia
  • 13.15. Saudi Arabia
  • 13.16. South Africa
  • 13.17. Spain
  • 13.18. Sweden
  • 13.19. Switzerland
  • 13.20. Turkey
  • 13.21. United Arab Emirates
  • 13.22. United Kingdom

14. Competitive Landscape

  • 14.1. Market Share Analysis, 2023
  • 14.2. FPNV Positioning Matrix, 2023
  • 14.3. Competitive Scenario Analysis
    • 14.3.1. OSF HealthCare partners with Summit Venture Studio to license Medical Cart AR App
    • 14.3.2. FNT Software Announces Partnership with DC Smarter to Transform Data Center Processes with Innovative Augmented Reality (AR) Technology
    • 14.3.3. Virtual Reality Startup Immersed Reportedly to go Public via Maquia Capital Acquisition Deal
    • 14.3.4. Walmart expands mobile augmented reality shopping capabilities
    • 14.3.5. Accenture Invests in Virtual Reality-Based, Diversity and Inclusion Learning Platform Praxis Labs
    • 14.3.6. PTC and Rockwell Automation extend partnership to focus on IoT and Augmented Reality for manufacturing
    • 14.3.7. Apple has bought an AR headset startup called Mira
    • 14.3.8. Squint raises funding to expand its AR-powered technology platform
    • 14.3.9. Volvo Group launches world's first electric truck safety app with AR technology for first responders
    • 14.3.10. Pluribus Technologies The Learning Network launches AR Applications for Seneca Polytechnic
    • 14.3.11. Pixotope launches AR mobile app
    • 14.3.12. ThirdEye announces a strategic partnership with ARKx Brazil, Sao Paulo for AR/AI expansion into LatAm
    • 14.3.13. Snap Launches New Business to Help Retailers Introduce AR features
    • 14.3.14. Autodesk to Acquire The Wild, a Provider of XR Solutions For Immersive And Collaborative Workspaces for AEC Industry

Companies Mentioned

  • 1. AB Volvo
  • 2. Advanced Micro Devices, Inc.
  • 3. Amazon Web Services, Inc.
  • 4. Appinventiv Technologies Pvt. Ltd.
  • 5. Apple Inc.
  • 6. ARLOOPA Inc.
  • 7. Autodesk, Inc.
  • 8. Blippar Ltd.
  • 9. Cisco Systems, Inc.
  • 10. Contentful Group
  • 11. Cosm Immersive
  • 12. Epic Games, Inc.
  • 13. Fyusion, Inc. by Cox Automotive, Inc.
  • 14. Google LLC by Alphabet Inc.
  • 15. HQSoftware
  • 16. Immersed Inc
  • 17. Inglobe Technologies Srl
  • 18. Intel Corporation
  • 19. International Business Machines Corporation
  • 20. Matterport, Inc.
  • 21. Meta Platforms, Inc.
  • 22. Microsoft Corporation
  • 23. Mimic Technologies, Inc. by Surgical Science Sweden AB
  • 24. NEC Corporation
  • 25. Niantic, Inc.
  • 26. Nuevo Sentido Tecnologico Realidad Aumentada, S.L.
  • 27. Nvidia Corporation
  • 28. Oracle Corporation
  • 29. Pixotope Technologies
  • 30. Plutomen Technologies Pvt Ltd.
  • 31. Pratiti Technologies Pvt Ltd.
  • 32. PTC Inc.
  • 33. Qualcomm Incorporated
  • 34. REWO by VIAR d.o.o.
  • 35. Salesforce, Inc.
  • 36. SAP SE
  • 37. SHAMLA TECH Solutions
  • 38. Sigma Software LLC
  • 39. Taqtile, Inc.
  • 40. Unity Software Inc.
  • 41. VironIT
  • 42. Vodafone Group plc
  • 43. Zakeke by Futurenext S.r.l.

LIST OF FIGURES

  • FIGURE 1. AR & VR SOFTWARE MARKET RESEARCH PROCESS
  • FIGURE 2. AR & VR SOFTWARE MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL AR & VR SOFTWARE MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2023 VS 2030 (%)
  • FIGURE 13. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
  • FIGURE 15. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 19. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 21. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 22. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 23. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 24. AR & VR SOFTWARE MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 25. AR & VR SOFTWARE MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. AR & VR SOFTWARE MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL AR & VR SOFTWARE MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. AR & VR SOFTWARE MARKET DYNAMICS
  • TABLE 7. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY AR SOFTWARE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY VR SOFTWARE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY CONSOLE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY DESKTOP, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY HEADSETS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY MOBILE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY 3D MODELING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY AR REMOTE COLLABORATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY DOCUMENTATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY NAVIGATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY VISUALIZATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY VR CONTENT CREATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 22. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY WORKFLOW OPTIMIZATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 23. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 24. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY HYBRID, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 25. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY ON-CLOUD, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 26. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY ON-PREMISES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 27. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 28. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY AEROSPACE & DEFENSE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 29. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY AUTOMOTIVE & TRANSPORTATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 30. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY CONSUMER GOODS & RETAIL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 31. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY EDUCATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 32. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY ENTERTAINMENT & GAMING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 33. GLOBAL AR & VR SOFTWARE MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 34. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 35. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 36. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 37. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 38. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 39. AMERICAS AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 40. ARGENTINA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 41. ARGENTINA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 42. ARGENTINA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 43. ARGENTINA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 44. ARGENTINA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 45. BRAZIL AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 46. BRAZIL AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 47. BRAZIL AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 48. BRAZIL AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 49. BRAZIL AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 50. CANADA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. CANADA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 52. CANADA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 53. CANADA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 54. CANADA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 55. MEXICO AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. MEXICO AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 57. MEXICO AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 58. MEXICO AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 59. MEXICO AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 60. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 61. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 62. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 63. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 64. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 65. UNITED STATES AR & VR SOFTWARE MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 66. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 67. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 68. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 70. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 71. ASIA-PACIFIC AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 72. AUSTRALIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 73. AUSTRALIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 74. AUSTRALIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 75. AUSTRALIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 76. AUSTRALIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 77. CHINA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 78. CHINA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 79. CHINA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 80. CHINA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 81. CHINA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 82. INDIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 83. INDIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 84. INDIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 85. INDIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 86. INDIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 87. INDONESIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. INDONESIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 89. INDONESIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 90. INDONESIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 91. INDONESIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 92. JAPAN AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 93. JAPAN AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 94. JAPAN AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 95. JAPAN AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 96. JAPAN AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 97. MALAYSIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 98. MALAYSIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 99. MALAYSIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. MALAYSIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 101. MALAYSIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 102. PHILIPPINES AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 103. PHILIPPINES AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 104. PHILIPPINES AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 105. PHILIPPINES AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 106. PHILIPPINES AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 107. SINGAPORE AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 108. SINGAPORE AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 109. SINGAPORE AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 110. SINGAPORE AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 111. SINGAPORE AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 112. SOUTH KOREA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 113. SOUTH KOREA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 114. SOUTH KOREA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 115. SOUTH KOREA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 116. SOUTH KOREA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 117. TAIWAN AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. TAIWAN AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 119. TAIWAN AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 120. TAIWAN AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 121. TAIWAN AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 122. THAILAND AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 123. THAILAND AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 124. THAILAND AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 125. THAILAND AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 126. THAILAND AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 127. VIETNAM AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 128. VIETNAM AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 129. VIETNAM AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. VIETNAM AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 131. VIETNAM AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 132. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 133. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 134. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 135. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 136. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 137. EUROPE, MIDDLE EAST & AFRICA AR & VR SOFTWARE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 138. DENMARK AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 139. DENMARK AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 140. DENMARK AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 141. DENMARK AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 142. DENMARK AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 143. EGYPT AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 144. EGYPT AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 145. EGYPT AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 146. EGYPT AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 147. EGYPT AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 148. FINLAND AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 149. FINLAND AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 150. FINLAND AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 151. FINLAND AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 152. FINLAND AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 153. FRANCE AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 154. FRANCE AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 155. FRANCE AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 156. FRANCE AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 157. FRANCE AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 158. GERMANY AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 159. GERMANY AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 160. GERMANY AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 161. GERMANY AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 162. GERMANY AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 163. ISRAEL AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 164. ISRAEL AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 165. ISRAEL AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 166. ISRAEL AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 167. ISRAEL AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 168. ITALY AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 169. ITALY AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 170. ITALY AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 171. ITALY AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 172. ITALY AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 173. NETHERLANDS AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 174. NETHERLANDS AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 175. NETHERLANDS AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 176. NETHERLANDS AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 177. NETHERLANDS AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 178. NIGERIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 179. NIGERIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 180. NIGERIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 181. NIGERIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 182. NIGERIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 183. NORWAY AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 184. NORWAY AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 185. NORWAY AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 186. NORWAY AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 187. NORWAY AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 188. POLAND AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 189. POLAND AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 190. POLAND AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 191. POLAND AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 192. POLAND AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 193. QATAR AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 194. QATAR AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 195. QATAR AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 196. QATAR AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 197. QATAR AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 198. RUSSIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 199. RUSSIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 200. RUSSIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 201. RUSSIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 202. RUSSIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 203. SAUDI ARABIA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 204. SAUDI ARABIA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 205. SAUDI ARABIA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 206. SAUDI ARABIA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 207. SAUDI ARABIA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 208. SOUTH AFRICA AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 209. SOUTH AFRICA AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 210. SOUTH AFRICA AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 211. SOUTH AFRICA AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 212. SOUTH AFRICA AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 213. SPAIN AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 214. SPAIN AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 215. SPAIN AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 216. SPAIN AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 217. SPAIN AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 218. SWEDEN AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 219. SWEDEN AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 220. SWEDEN AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 221. SWEDEN AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 222. SWEDEN AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 223. SWITZERLAND AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 224. SWITZERLAND AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 225. SWITZERLAND AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 226. SWITZERLAND AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 227. SWITZERLAND AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 228. TURKEY AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 229. TURKEY AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 230. TURKEY AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 231. TURKEY AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 232. TURKEY AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 233. UNITED ARAB EMIRATES AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 234. UNITED ARAB EMIRATES AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 235. UNITED ARAB EMIRATES AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 236. UNITED ARAB EMIRATES AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 237. UNITED ARAB EMIRATES AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 238. UNITED KINGDOM AR & VR SOFTWARE MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 239. UNITED KINGDOM AR & VR SOFTWARE MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 240. UNITED KINGDOM AR & VR SOFTWARE MARKET SIZE, BY SOFTWARE TYPE, 2018-2030 (USD MILLION)
  • TABLE 241. UNITED KINGDOM AR & VR SOFTWARE MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 242. UNITED KINGDOM AR & VR SOFTWARE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 243. AR & VR SOFTWARE MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 244. AR & VR SOFTWARE MARKET, FPNV POSITIONING MATRIX, 2023