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2022-2028 年全球程序化展示广告市场规模、份额、行业趋势分析报告（按类型（私人市场、实时出价、自动保证）、按行业、按广告格式、按地区、展望和预测）
市场调查报告书
商品编码
1245740

2022-2028 年全球程序化展示广告市场规模、份额、行业趋势分析报告（按类型（私人市场、实时出价、自动保证）、按行业、按广告格式、按地区、展望和预测）

Global Programmatic Display Advertising Market Size, Share & Industry Trends Analysis Report By Type (Private Marketplaces, Real time Bidding and Automated Guaranteed), By Vertical, By Ad Format, By Regional Outlook and Forecast, 2022 - 2028
出版日期: | 出版商: KBV Research | 英文 260 Pages | 订单完成后即时交付

价格

到 2028 年，程序化展示广告的全球市场规模预计将达到 27,727 亿美元，在预测期内以 31.9% 的复合年增长率增长。

随着显着增强的尖端技术的出现，这个市场变得更具想像力、竞争和要求。 在数字广告的竞争格局中，已经开发出更有效的框架和方法。 许多广告公司使用它们通过在线网络和营销策略获得预期的结果和收入。

数字广告空间是目前消费者、广告公司和广告商开展日常业务、购买物品和投资这些东西的最具成本效益的方式。 数字营销的快速发展有助于通过各种可能的方式转换正确的信息来支持数字用户的信息。 为了提高自动化宣传媒体的金融投资的边际回报，公司将提高其在线计划的有效性和盈利能力。

COVID-19 影响分析

COVID-19 疫情并未影响程序化展示广告市场的发展。 但是，由于 COVID-19 的经济影响，一些公司削减了广告预算。 然而，社交媒体流量的增加创造了一个独特的机会，可以在此期间与在线受众建立联繫并保持强大的品牌知名度。 随着世界各国政府关闭公共场所、学校和边境，冠状病毒的迅速传播也迫使许多企业和营销人员改变了他们的在线营销策略。

市场增长因素

智能设备的普及与数字营销的关係

智能手机上高速互联网的可用性导致智能手机使用量迅速增加，并在过去几年显着改变了消费者与不同品牌和商家互动的方式。 预计这将刺激在线广告解决方案和服务（如程序化展示广告）的市场。 品牌必须通过智能手机广告了解并激发消费者的兴趣。 智能手机为企业提供了与对其产品感兴趣的消费者互动的实时营销机会。

数字化进程支持程序化广告平台发展

在预测期内，各种最终用户业务预计将快速数字化，从而为程序化展示广告市场创造有利可图的机会。 客户及其客户采用数字设备共享数据已成为程序化广告的基石，预计将在不久的将来刺激市场扩张。 数字化还为建筑和医疗保健等其他行业铺平了道路，这些行业已经采用数字营销策略并专注于利用社交媒体网站。

市场约束

关于程序化广告市场人才匮乏

广告和营销组织不愿采用新技术工具在数字平台上创建程序化展示广告，这阻碍了市场扩张。 此外，许多国家对智能设备采用的限制限制了特定区域的数字化和整个市场的扩展。 在基础领域，高流动率会增加人力资源管理成本。 它还可以对公司的长期战略产生直接影响。

广告格式景观

根据广告格式，程序化展示广告市场分为在线视频、在线展示、移动视频和移动展示。 到 2021 年，在线视频部分将在程序化展示广告市场中占据最高的收入份额。 随着智能电视、OTT（over-the-top）视频和社交广告的进步，这种激增正受到 Facebook、Twitter、TikTok 和 Snapchat 等程序化视频广告平台的影响。 另一种非常通用的广告风格是视频格式。 这或许可以解释为什么视频变得越来越流行，以及为什么营销人员正在使用更具创造性的方法来创建超个性化的广告信息。

按类型划分的前景

按类型划分，程序化展示广告市场分为私有市场、实时竞价和自动保证。 到 2021 年，私人营销部门预计将在程序化展示广告市场中占据最大的收入份额。 私人市场广告库存和可用性在广告商中越来越受欢迎，因为它弥合了传统直销和程序化广告之间的差距。 私人市场 (PMP) 合作伙伴关係还为广告商提供公开市场数量和广告质量方面的优势。

行业展望

在纵向基础上，程序化展示广告市场分为汽车、製造、医疗保健、政府、IT 和电信、BFSI 等。 2021 年，IT 和电信行业在程序化展示广告市场取得了可喜的增长率。 程序化 DOOH 使运营商能够通过更简单、更具适应性的采购策略脱颖而出。 营销人员还可以使用受众数据和目标定位在正确的时间接触正确的人以开展有效的营销活动。 借助程序化 DOOH，电信营销正变得更加相关、更具吸引力和量化。

区域展望

按地区划分，分析了北美、欧洲、亚太地区和 LAMEA 的程序化展示广告市场。 北美地区将在 2021 年以最大的收入份额引领程序化展示广告市场。 这是因为许多公司在那里提供程序化展示广告的解决方案。 在整个预测期内，该地区对程序化展示广告技术的需求预计将受到重要广告解决方案製造商的推动。

市场进入者采取的主要策略是“伙伴关係”。 根据 Cardinal Matrix 中的分析，Google LLC 是程序化展示广告市场的先驱。 Verizon Communications, Inc.、Samsung Electronics Co., Ltd. 和 LG Electronics 等公司是程序化显示广告市场的主要创新者。

内容

第一章市场范围与研究方法

  • 市场定义
  • 目的
  • 市场范围
  • 细分
    • 程序化展示广告的全球市场，按类型
    • 全球程序化展示广告市场，按行业
    • 全球程序化展示广告市场（按广告格式）
    • 全球程序化展示广告市场，按地区
  • 调查方法

第 2 章市场概述

  • 简介
    • 概览
      • 市场构成和情景
  • 影响市场的主要因素
    • 市场驱动力
    • 市场製约因素

第 3 章竞争分析 - 世界

  • KBV 基数矩阵
  • 近期的全行业战略发展
    • 伙伴关係、协作和协议
    • 产品发布和产品扩展
    • 收购与合併
  • 关键成功策略
    • 领先的阅读策略：百分比分布（2018-2022 年）
    • 关键战略举措：（伙伴关係、协作、合同：2019 年 6 月至 2023 年 1 月）关键参与者

第 4 章程序化展示广告的全球市场：按类型分类

  • 全球私人市场市场：按地区
  • 全球实时出价市场：按地区
  • 全球汽车保险市场：按地区

第 5 章全球程序化展示广告市场：按行业分类

  • BFSI 全球市场：按地区
  • 全球电信和 IT 市场：按地区
  • 全球汽车市场：按地区
  • 全球医疗保健市场：按地区
  • 全球製造业市场：按地区
  • 全球政府市场：按地区
  • 按地区划分的剩余全球市场

第 6 章全球程序化展示广告市场：按广告格式分类

  • 全球在线视频市场：按地区
  • 全球在线展示广告市场：按地区
  • 全球移动视频市场：按地区
  • 全球移动显示市场：按地区

第 7 章全球程序化展示广告市场：按地区

  • 北美
    • 北美程序化展示广告市场：按国家/地区列出
      • 美国
      • 加拿大
      • 墨西哥
      • 其他北美地区
  • 欧洲
    • 欧洲程序化展示广告市场：按国家/地区分类
      • 德国
      • 英国
      • 法国
      • 俄罗斯
      • 西班牙
      • 意大利
      • 其他欧洲
  • 亚太地区
    • 亚太地区程序化展示广告市场：按国家/地区列出
      • 中国
      • 日本
      • 印度
      • 韩国
      • 新加坡
      • 马来西亚
      • 其他亚太地区
  • 拉美
    • LAMEA 的程序化展示广告市场：按国家/地区分类
      • 巴西
      • 阿根廷
      • 阿联酋
      • 沙特阿拉伯
      • 南非
      • 尼日利亚
      • LAMEA 的其余部分

第八章公司简介

    • LG Electronics（LG Corporation）
    • Samsung Electronics Co., Ltd.（Samsung Group）
    • Google LLC（Alphabet, Inc.）
    • Magnite, Inc.
    • Verizon Communications, Inc.
    • Integral Ad Science Holding Corp
    • IPONWEB Limited（Criteo S.A.）
    • Connexity, Inc.（Taboola.com Ltd）
    • Adobe, Inc.
    • BasisTech LLC

The Global Programmatic Display Advertising Market size is expected to reach $2772.7 billion by 2028, rising at a market growth of 31.9% CAGR during the forecast period.

Programmatic display advertising uses automated tools for the real-time bidding-based acquisition and sale of desktop display, video, and mobile advertisements. Also, by employing essential indicators based on audience preferences, companies may target specific audiences and demographics using programmatic display advertising services. Algorithms and software fuel targeted advertising efforts.

Programmatic display advertising is time-saving because it requires less labor to complete transactions, establish pricing, and do other operational tasks. Online advertising has grown more tailored, and engagement-driven as mobile technology and digital media have developed. In addition, advertising companies have been encouraged by the emergence of digital marketing systems to design a system that can help with ad automation.

As a result of the advent of vastly enhanced and cutting-edge technology, this market is getting more imaginative, competitive, and demanding. More efficient frameworks and approaches have been developed in the competitive climate of digital advertising. Numerous ad agencies use them to attain the desired results and revenues via online networking and marketing strategies.

The digital advertising sector is presently the most cost-effective way for consumers, ad companies, and advertisers to carry out everyday tasks, buy items, and invest in these things. Fast advancements in digital marketing help to convert correct information via a variety of methods that may support information for digital users. To boost the marginal return on financial investment of automated promotional media, businesses will continue to enhance the effectiveness and profitability of online initiatives.

COVID-19 Impact Analysis

The COVID-19 pandemic has had no impact on the development of the programmatic display advertising market. Nonetheless, some firms cut their advertising budget due to the economic impact of COVID-19; however, the increase in social media traffic created unique chances for connecting with online audiences and maintaining a high brand awareness during the period. In addition, the rapid spread of the coronavirus pandemic prompted governments around the world to close public areas, schools, and borders, allowing many firms and marketers to change their online marketing strategy.

Market Growth Factors

Increasing use of smart devices and the relevance of digital marketing

Due to the increased accessibility of high-speed internet on smartphones, the use of smartphones has increased quickly, and the way that consumers interact with different brands or sellers has changed significantly over the past few years. This is expected to fuel the market for online advertising solutions and services like programmatic display advertising. It has become essential for brands to understand consumers' interests through smartphone advertisements and encourage them. Smartphones provide real-time marketing opportunities for businesses to interact with consumers interested in their products.

Increasing digitalization to support the development of platforms for programmatic advertising

Over the projection period, the rapid digitalization of various end-user business verticals is anticipated to create lucrative opportunities for the programmatic display advertising market. The deployment of the digital equipment by clients or their customers to share data provides a foundation for programmatic advertising, which is expected to stimulate market expansion in the near future. In addition, Digitization has prepared the path for other industries, including construction, healthcare, and others, which will focus capitalizing on social media sites by incorporating digital marketing strategies.

Market Restraining Factors

The lack of qualified workers in the programmatic advertising market

Advertising and marketing organizations' unwillingness to adopt new technology tools to create programmatic display advertisements on digital platforms hinders the market's expansion. In addition, the restricted adoption of smart devices in a number of countries restricts both the digitalization of specific regions and the expansion of the market as a whole. In fundamental sectors, high turnover rates might increase human resource management costs. It can also have a direct impact on the long-term strategy of a company.

Ad Format Outlook

Based on Ad format, the programmatic display advertising market is segmented into online video, online display, mobile video, and mobile display. In 2021, the online video segment held the highest revenue share in the programmatic display advertising market. With advancements in smart Televisions, over-the-top (OTT) video and social advertising, this surge has been impacted by programmatic video advertising platforms such as Facebook, Twitter, TikTok, and Snapchat. Another very versatile ad style is the video format. This might explain why they are becoming more and more popular and why marketers are using more inventive techniques to create hyper-personalized ad messages.

Type Outlook

By type, the programmatic display advertising market is fragmented into private marketplaces, real time bidding and automated guaranteed. In 2021, the private marketing segment projected the largest revenue share in the programmatic display advertising market. Private marketplace advertising inventories and usage are gaining popularity with advertisers as they bridge the gap between traditional direct sales versus programmatic advertising. In addition, private marketplace (PMP) partnerships offer advertisers the open market's volume and ad quality benefits.

Vertical Outlook

On the basis of verticals, the programmatic display advertising market is bifurcated into automotive, manufacturing, healthcare, government, IT & telecom, BFSI and others. In 2021, the IT & telecom segment procured a promising growth rate in the programmatic display advertising market. With a more simplified and adaptable procurement strategy, programmatic DOOH has made it simpler for telecommunications businesses to stand out. Also, marketers may reach the appropriate people at the right time using audience data and targeting, resulting in an effective campaign. Telecom marketing is more relevant, engaging, and quantifiable due to programmatic DOOH.

Regional Outlook

Region wise, the programmatic display advertising market is analyzed across North America, Europe, Asia Pacific and LAMEA. The North America region led the programmatic display advertising market by generating maximum revenue share in 2021. This is because many companies are offering programmatic display advertising solutions there. Throughout the projected period, the need for programmatic display advertising technology in the area is anticipated to be driven by the presence of significant manufacturers of advertising solutions.

The major strategies followed by the market participants are Partnerships. Based on the Analysis presented in the Cardinal matrix; Google LLC is the forerunner in the Programmatic Display Advertising Market. Companies such as Verizon Communications, Inc., Samsung Electronics Co., Ltd., and LG Electronics are some of the key innovators in Programmatic Display Advertising Market.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Google LLC (Alphabet, Inc.), LG Electronics (LG Corporation), Samsung Electronics Co., Ltd. (Samsung Group), Verizon Communications, Inc., BasisTech LLC, Connexity, Inc. (Taboola.com Ltd), Integral Ad Science Holding Corp., Magnite, Inc., and IPONWEB Limited (Criteo S.A.)

Recent Strategies Deployed in Programmatic Display Advertising Market

Partnerships, Collaborations and Agreements:

Jan-2023: Samsung came into partnership with Sprinklr, a US-based provider of enterprise software. The partnership involves cashing on Sprinklr's platform to deliver data and content to 30+ digital and social channels. Further, this partnership enables Samsung to meet its clients rising expectations.

Oct-2022: Magnite came into partnership with Fox Corporation, a US-based mass media company. Through this partnership, the companies intend to develop tailor-made technology solutions that smoothen the whole buying mechanism and further allow advertisers to create a single comprehensive and easy-to-use plan to provide private marketplace (PMP) across the FOX portfolio.

Oct-2022: Verizon partnered with Reset Digital, a US-based provider of the Neuro-Programmatic platform. Reset Digital's science and technology-based approach enables Verizon to reach broader and more diverse customers.

May-2022: Magnite teamed up with Mirriad, a UK-based video technology company. The collaboration involves Mirriad designing ad inventory available for sale on Magnite's platform.

Sep-2021: Samsung Ads, part of Samsung Electronics teamed up with The Trade Desk, a US-based company operating in the media and information services industry. The Trade Desk's platform enables marketers to get access to connected TV (CTV) inventory on Samsung Smart TV. Additionally, this collaboration expands Samsung Ads' brand reach.

Feb-2021: LG Electronics partnered with SpotX, a global video advertising platform. The partnership involves SpotX serving as a supply-side platform across the US, Latin America, and the EMEA region, and also furnishing LG with demand facilitation services. This partnership enables LG to deliver media buyers with the latest options to unlock highly engaged audiences.

Sep-2020: Verizon extended its partnership with Broadsign, a Canada-based provider of software services. The partnership involves integrating Verizon's programmatic DSP with Broadsign's reach programmatic DOOH DSP, thereby allowing Verizon's users to easily access Broadsign's programmatic DOOH (pDOOH) inventory. Further, the partnership demonstrates Verizon's expansion towards DOOH.

Acquisitions and Mergers:

Aug-2021: Integral Ad Science (IAS) acquired Publica, a US-based operator of the Connected TV (CTV) advertising platform. The addition of Publica advances IAS' growth to provide publishers with tools.

Jul-2021: Magnite acquired SpringServe, a US-based developer of a customer engagement platform. The acquisition of SpringServe makes Magnite in a better position to fulfill the needs of CTV publishers.

Apr-2021: Magnite took over SpotX, a New Zealand-based developer of video ad serving platform. The addition of SpotX strengthens the company's capabilities and further makes Magnite the largest independent CTV and video advertising platform.

Jan-2021: LG took over Alphonso, a US-based developer of television data and measurement platform. The addition of Alphonso is an important part of LG's strategy. Moreover, this acquisition enables LG to better take care of the needs of its clients by delivering more tailor-made services and content to its customers.

Jan-2021: Integral Ad Science (IAS) took over Amino Payments, a US-based provider of programmatic advertising transparency. The addition of Amino aligns with IAS's commitment to providing full-fledged programmatic transparency solutions intended for marketers.

Product Launches and Expansions:

May-2021: Verizon introduced a full funnel Digital Out-of-Home (DOOH) product suite. The new product provides DOOH advertisers with a comprehensive product that provides campaign planning, executing, and measurement, all in the same platform.

Scope of the Study

Market Segments covered in the Report:

By Type

  • Private Marketplaces
  • Real time Bidding
  • Automated Guaranteed

By Vertical

  • BFSI
  • Telecom & IT
  • Automotive
  • Healthcare
  • Manufacturing
  • Government
  • Others

By Ad Format

  • Online Video
  • Online Display
  • Mobile Video
  • Mobile Display

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Companies Profiled

  • Adobe, Inc.
  • Google LLC (Alphabet, Inc.)
  • LG Electronics (LG Corporation)
  • Samsung Electronics Co., Ltd. (Samsung Group)
  • Verizon Communications, Inc.
  • BasisTech LLC
  • Connexity, Inc. (Taboola.com Ltd)
  • Integral Ad Science Holding Corp.
  • Magnite, Inc.
  • IPONWEB Limited (Criteo S.A.)

Unique Offerings from KBV Research

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  • Highest number of market tables and figures
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  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Programmatic Display Advertising Market, by Type
    • 1.4.2 Global Programmatic Display Advertising Market, by Vertical
    • 1.4.3 Global Programmatic Display Advertising Market, by Ad Format
    • 1.4.4 Global Programmatic Display Advertising Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market Overview

  • 2.1 Introduction
    • 2.1.1 Overview
      • 2.1.1.1 Market Composition & Scenario
  • 2.2 Key Factors Impacting the Market
    • 2.2.1 Market Drivers
    • 2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global

  • 3.1 KBV Cardinal Matrix
  • 3.2 Recent Industry Wide Strategic Developments
    • 3.2.1 Partnerships, Collaborations and Agreements
    • 3.2.2 Product Launches and Product Expansions
    • 3.2.3 Acquisition and Mergers
  • 3.3 Top Winning Strategies
    • 3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)
    • 3.3.2 Key Strategic Move: (Partnerships, Collaborations and Agreements : 2019, Jun - 2023, Jan) Leading Players

Chapter 4. Global Programmatic Display Advertising Market by Type

  • 4.1 Global Private Marketplaces Market by Region
  • 4.2 Global Real time Bidding Market by Region
  • 4.3 Global Automated Guaranteed Market by Region

Chapter 5. Global Programmatic Display Advertising Market by Vertical

  • 5.1 Global BFSI Market by Region
  • 5.2 Global Telecom & IT Market by Region
  • 5.3 Global Automotive Market by Region
  • 5.4 Global Healthcare Market by Region
  • 5.5 Global Manufacturing Market by Region
  • 5.6 Global Government Market by Region
  • 5.7 Global Others Market by Region

Chapter 6. Global Programmatic Display Advertising Market by Ad Format

  • 6.1 Global Online Video Market by Region
  • 6.2 Global Online Display Market by Region
  • 6.3 Global Mobile Video Market by Region
  • 6.4 Global Mobile Display Market by Region

Chapter 7. Global Programmatic Display Advertising Market by Region

  • 7.1 North America Programmatic Display Advertising Market
    • 7.1.1 North America Programmatic Display Advertising Market by Type
      • 7.1.1.1 North America Private Marketplaces Market by Country
      • 7.1.1.2 North America Real time Bidding Market by Country
      • 7.1.1.3 North America Automated Guaranteed Market by Country
    • 7.1.2 North America Programmatic Display Advertising Market by Vertical
      • 7.1.2.1 North America BFSI Market by Country
      • 7.1.2.2 North America Telecom & IT Market by Country
      • 7.1.2.3 North America Automotive Market by Country
      • 7.1.2.4 North America Healthcare Market by Country
      • 7.1.2.5 North America Manufacturing Market by Country
      • 7.1.2.6 North America Government Market by Country
      • 7.1.2.7 North America Others Market by Country
    • 7.1.3 North America Programmatic Display Advertising Market by Ad Format
      • 7.1.3.1 North America Online Video Market by Country
      • 7.1.3.2 North America Online Display Market by Country
      • 7.1.3.3 North America Mobile Video Market by Country
      • 7.1.3.4 North America Mobile Display Market by Country
    • 7.1.4 North America Programmatic Display Advertising Market by Country
      • 7.1.4.1 US Programmatic Display Advertising Market
        • 7.1.4.1.1 US Programmatic Display Advertising Market by Type
        • 7.1.4.1.2 US Programmatic Display Advertising Market by Vertical
        • 7.1.4.1.3 US Programmatic Display Advertising Market by Ad Format
      • 7.1.4.2 Canada Programmatic Display Advertising Market
        • 7.1.4.2.1 Canada Programmatic Display Advertising Market by Type
        • 7.1.4.2.2 Canada Programmatic Display Advertising Market by Vertical
        • 7.1.4.2.3 Canada Programmatic Display Advertising Market by Ad Format
      • 7.1.4.3 Mexico Programmatic Display Advertising Market
        • 7.1.4.3.1 Mexico Programmatic Display Advertising Market by Type
        • 7.1.4.3.2 Mexico Programmatic Display Advertising Market by Vertical
        • 7.1.4.3.3 Mexico Programmatic Display Advertising Market by Ad Format
      • 7.1.4.4 Rest of North America Programmatic Display Advertising Market
        • 7.1.4.4.1 Rest of North America Programmatic Display Advertising Market by Type
        • 7.1.4.4.2 Rest of North America Programmatic Display Advertising Market by Vertical
        • 7.1.4.4.3 Rest of North America Programmatic Display Advertising Market by Ad Format
  • 7.2 Europe Programmatic Display Advertising Market
    • 7.2.1 Europe Programmatic Display Advertising Market by Type
      • 7.2.1.1 Europe Private Marketplaces Market by Country
      • 7.2.1.2 Europe Real time Bidding Market by Country
      • 7.2.1.3 Europe Automated Guaranteed Market by Country
    • 7.2.2 Europe Programmatic Display Advertising Market by Vertical
      • 7.2.2.1 Europe BFSI Market by Country
      • 7.2.2.2 Europe Telecom & IT Market by Country
      • 7.2.2.3 Europe Automotive Market by Country
      • 7.2.2.4 Europe Healthcare Market by Country
      • 7.2.2.5 Europe Manufacturing Market by Country
      • 7.2.2.6 Europe Government Market by Country
      • 7.2.2.7 Europe Others Market by Country
    • 7.2.3 Europe Programmatic Display Advertising Market by Ad Format
      • 7.2.3.1 Europe Online Video Market by Country
      • 7.2.3.2 Europe Online Display Market by Country
      • 7.2.3.3 Europe Mobile Video Market by Country
      • 7.2.3.4 Europe Mobile Display Market by Country
    • 7.2.4 Europe Programmatic Display Advertising Market by Country
      • 7.2.4.1 Germany Programmatic Display Advertising Market
        • 7.2.4.1.1 Germany Programmatic Display Advertising Market by Type
        • 7.2.4.1.2 Germany Programmatic Display Advertising Market by Vertical
        • 7.2.4.1.3 Germany Programmatic Display Advertising Market by Ad Format
      • 7.2.4.2 UK Programmatic Display Advertising Market
        • 7.2.4.2.1 UK Programmatic Display Advertising Market by Type
        • 7.2.4.2.2 UK Programmatic Display Advertising Market by Vertical
        • 7.2.4.2.3 UK Programmatic Display Advertising Market by Ad Format
      • 7.2.4.3 France Programmatic Display Advertising Market
        • 7.2.4.3.1 France Programmatic Display Advertising Market by Type
        • 7.2.4.3.2 France Programmatic Display Advertising Market by Vertical
        • 7.2.4.3.3 France Programmatic Display Advertising Market by Ad Format
      • 7.2.4.4 Russia Programmatic Display Advertising Market
        • 7.2.4.4.1 Russia Programmatic Display Advertising Market by Type
        • 7.2.4.4.2 Russia Programmatic Display Advertising Market by Vertical
        • 7.2.4.4.3 Russia Programmatic Display Advertising Market by Ad Format
      • 7.2.4.5 Spain Programmatic Display Advertising Market
        • 7.2.4.5.1 Spain Programmatic Display Advertising Market by Type
        • 7.2.4.5.2 Spain Programmatic Display Advertising Market by Vertical
        • 7.2.4.5.3 Spain Programmatic Display Advertising Market by Ad Format
      • 7.2.4.6 Italy Programmatic Display Advertising Market
        • 7.2.4.6.1 Italy Programmatic Display Advertising Market by Type
        • 7.2.4.6.2 Italy Programmatic Display Advertising Market by Vertical
        • 7.2.4.6.3 Italy Programmatic Display Advertising Market by Ad Format
      • 7.2.4.7 Rest of Europe Programmatic Display Advertising Market
        • 7.2.4.7.1 Rest of Europe Programmatic Display Advertising Market by Type
        • 7.2.4.7.2 Rest of Europe Programmatic Display Advertising Market by Vertical
        • 7.2.4.7.3 Rest of Europe Programmatic Display Advertising Market by Ad Format
  • 7.3 Asia Pacific Programmatic Display Advertising Market
    • 7.3.1 Asia Pacific Programmatic Display Advertising Market by Type
      • 7.3.1.1 Asia Pacific Private Marketplaces Market by Country
      • 7.3.1.2 Asia Pacific Real time Bidding Market by Country
      • 7.3.1.3 Asia Pacific Automated Guaranteed Market by Country
    • 7.3.2 Asia Pacific Programmatic Display Advertising Market by Vertical
      • 7.3.2.1 Asia Pacific BFSI Market by Country
      • 7.3.2.2 Asia Pacific Telecom & IT Market by Country
      • 7.3.2.3 Asia Pacific Automotive Market by Country
      • 7.3.2.4 Asia Pacific Healthcare Market by Country
      • 7.3.2.5 Asia Pacific Manufacturing Market by Country
      • 7.3.2.6 Asia Pacific Government Market by Country
      • 7.3.2.7 Asia Pacific Others Market by Country
    • 7.3.3 Asia Pacific Programmatic Display Advertising Market by Ad Format
      • 7.3.3.1 Asia Pacific Online Video Market by Country
      • 7.3.3.2 Asia Pacific Online Display Market by Country
      • 7.3.3.3 Asia Pacific Mobile Video Market by Country
      • 7.3.3.4 Asia Pacific Mobile Display Market by Country
    • 7.3.4 Asia Pacific Programmatic Display Advertising Market by Country
      • 7.3.4.1 China Programmatic Display Advertising Market
        • 7.3.4.1.1 China Programmatic Display Advertising Market by Type
        • 7.3.4.1.2 China Programmatic Display Advertising Market by Vertical
        • 7.3.4.1.3 China Programmatic Display Advertising Market by Ad Format
      • 7.3.4.2 Japan Programmatic Display Advertising Market
        • 7.3.4.2.1 Japan Programmatic Display Advertising Market by Type
        • 7.3.4.2.2 Japan Programmatic Display Advertising Market by Vertical
        • 7.3.4.2.3 Japan Programmatic Display Advertising Market by Ad Format
      • 7.3.4.3 India Programmatic Display Advertising Market
        • 7.3.4.3.1 India Programmatic Display Advertising Market by Type
        • 7.3.4.3.2 India Programmatic Display Advertising Market by Vertical
        • 7.3.4.3.3 India Programmatic Display Advertising Market by Ad Format
      • 7.3.4.4 South Korea Programmatic Display Advertising Market
        • 7.3.4.4.1 South Korea Programmatic Display Advertising Market by Type
        • 7.3.4.4.2 South Korea Programmatic Display Advertising Market by Vertical
        • 7.3.4.4.3 South Korea Programmatic Display Advertising Market by Ad Format
      • 7.3.4.5 Singapore Programmatic Display Advertising Market
        • 7.3.4.5.1 Singapore Programmatic Display Advertising Market by Type
        • 7.3.4.5.2 Singapore Programmatic Display Advertising Market by Vertical
        • 7.3.4.5.3 Singapore Programmatic Display Advertising Market by Ad Format
      • 7.3.4.6 Malaysia Programmatic Display Advertising Market
        • 7.3.4.6.1 Malaysia Programmatic Display Advertising Market by Type
        • 7.3.4.6.2 Malaysia Programmatic Display Advertising Market by Vertical
        • 7.3.4.6.3 Malaysia Programmatic Display Advertising Market by Ad Format
      • 7.3.4.7 Rest of Asia Pacific Programmatic Display Advertising Market
        • 7.3.4.7.1 Rest of Asia Pacific Programmatic Display Advertising Market by Type
        • 7.3.4.7.2 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical
        • 7.3.4.7.3 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format
  • 7.4 LAMEA Programmatic Display Advertising Market
    • 7.4.1 LAMEA Programmatic Display Advertising Market by Type
      • 7.4.1.1 LAMEA Private Marketplaces Market by Country
      • 7.4.1.2 LAMEA Real time Bidding Market by Country
      • 7.4.1.3 LAMEA Automated Guaranteed Market by Country
    • 7.4.2 LAMEA Programmatic Display Advertising Market by Vertical
      • 7.4.2.1 LAMEA BFSI Market by Country
      • 7.4.2.2 LAMEA Telecom & IT Market by Country
      • 7.4.2.3 LAMEA Automotive Market by Country
      • 7.4.2.4 LAMEA Healthcare Market by Country
      • 7.4.2.5 LAMEA Manufacturing Market by Country
      • 7.4.2.6 LAMEA Government Market by Country
      • 7.4.2.7 LAMEA Others Market by Country
    • 7.4.3 LAMEA Programmatic Display Advertising Market by Ad Format
      • 7.4.3.1 LAMEA Online Video Market by Country
      • 7.4.3.2 LAMEA Online Display Market by Country
      • 7.4.3.3 LAMEA Mobile Video Market by Country
      • 7.4.3.4 LAMEA Mobile Display Market by Country
    • 7.4.4 LAMEA Programmatic Display Advertising Market by Country
      • 7.4.4.1 Brazil Programmatic Display Advertising Market
        • 7.4.4.1.1 Brazil Programmatic Display Advertising Market by Type
        • 7.4.4.1.2 Brazil Programmatic Display Advertising Market by Vertical
        • 7.4.4.1.3 Brazil Programmatic Display Advertising Market by Ad Format
      • 7.4.4.2 Argentina Programmatic Display Advertising Market
        • 7.4.4.2.1 Argentina Programmatic Display Advertising Market by Type
        • 7.4.4.2.2 Argentina Programmatic Display Advertising Market by Vertical
        • 7.4.4.2.3 Argentina Programmatic Display Advertising Market by Ad Format
      • 7.4.4.3 UAE Programmatic Display Advertising Market
        • 7.4.4.3.1 UAE Programmatic Display Advertising Market by Type
        • 7.4.4.3.2 UAE Programmatic Display Advertising Market by Vertical
        • 7.4.4.3.3 UAE Programmatic Display Advertising Market by Ad Format
      • 7.4.4.4 Saudi Arabia Programmatic Display Advertising Market
        • 7.4.4.4.1 Saudi Arabia Programmatic Display Advertising Market by Type
        • 7.4.4.4.2 Saudi Arabia Programmatic Display Advertising Market by Vertical
        • 7.4.4.4.3 Saudi Arabia Programmatic Display Advertising Market by Ad Format
      • 7.4.4.5 South Africa Programmatic Display Advertising Market
        • 7.4.4.5.1 South Africa Programmatic Display Advertising Market by Type
        • 7.4.4.5.2 South Africa Programmatic Display Advertising Market by Vertical
        • 7.4.4.5.3 South Africa Programmatic Display Advertising Market by Ad Format
      • 7.4.4.6 Nigeria Programmatic Display Advertising Market
        • 7.4.4.6.1 Nigeria Programmatic Display Advertising Market by Type
        • 7.4.4.6.2 Nigeria Programmatic Display Advertising Market by Vertical
        • 7.4.4.6.3 Nigeria Programmatic Display Advertising Market by Ad Format
      • 7.4.4.7 Rest of LAMEA Programmatic Display Advertising Market
        • 7.4.4.7.1 Rest of LAMEA Programmatic Display Advertising Market by Type
        • 7.4.4.7.2 Rest of LAMEA Programmatic Display Advertising Market by Vertical
        • 7.4.4.7.3 Rest of LAMEA Programmatic Display Advertising Market by Ad Format

Chapter 8. Company Profiles

  • 8.1 LG Electronics (LG Corporation)
    • 8.1.1 Company Overview
    • 8.1.2 Financial Analysis
    • 8.1.3 Regional & Segmental Analysis
    • 8.1.4 Research & Development Expenses
    • 8.1.5 Recent strategies and developments:
      • 8.1.5.1 Partnerships, Collaborations, and Agreements:
      • 8.1.5.2 Acquisition and Mergers:
    • 8.1.6 SWOT Analysis
  • 8.2 Samsung Electronics Co., Ltd. (Samsung Group)
    • 8.2.1 Company Overview
    • 8.2.2 Financial Analysis
    • 8.2.3 Segmental and Regional Analysis
    • 8.2.4 Research & Development Expense
    • 8.2.5 Recent strategies and developments:
      • 8.2.5.1 Partnerships, Collaborations, and Agreements:
    • 8.2.6 SWOT Analysis
  • 8.3 Google LLC (Alphabet, Inc.)
    • 8.3.1 Company Overview
    • 8.3.2 Financial Analysis
    • 8.3.3 Segmental and Regional Analysis
    • 8.3.4 Research & Development Expense
    • 8.3.5 SWOT Analysis
  • 8.4 Magnite, Inc.
    • 8.4.1 Company Overview
    • 8.4.2 Financial Analysis
    • 8.4.3 Regional Analysis
    • 8.4.4 Recent strategies and developments:
      • 8.4.4.1 Partnerships, Collaborations, and Agreements:
      • 8.4.4.2 Acquisition and Mergers:
  • 8.5 Verizon Communications, Inc.
    • 8.5.1 Company Overview
    • 8.5.2 Financial Analysis
    • 8.5.3 Segmental Analysis
    • 8.5.4 Recent strategies and developments:
      • 8.5.4.1 Partnerships, Collaborations, and Agreements:
      • 8.5.4.2 Product Launches and Product Expansions:
  • 8.6 Integral Ad Science Holding Corp.
    • 8.6.1 Company Overview
    • 8.6.2 Financial Analysis
    • 8.6.3 Regional Analysis
    • 8.6.4 Recent strategies and developments:
      • 8.6.4.1 Acquisition and Mergers:
  • 8.7 IPONWEB Limited (Criteo S.A.)
    • 8.7.1 Company Overview
    • 8.7.2 Financial Analysis
    • 8.7.3 Segmental and Regional Analysis
    • 8.7.4 Research & Development Expenses
    • 8.7.5 Recent strategies and developments:
      • 8.7.5.1 Partnerships, Collaborations, and Agreements:
  • 8.8 Connexity, Inc. (Taboola.com Ltd)
    • 8.8.1 Company Overview
    • 8.8.2 Financial Analysis
    • 8.8.3 Regional Analysis
    • 8.8.4 Research & Development Expenses
  • 8.9 Adobe, Inc.
    • 8.9.1 Company Overview
    • 8.9.2 Financial Analysis
    • 8.9.3 Segmental and Regional Analysis
    • 8.9.4 Research & Development Expense
  • 8.10. BasisTech LLC
    • 8.10.1 Company Overview

LIST OF TABLES

  • TABLE 1 Global Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 2 Global Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 3 Partnerships, Collaborations and Agreements- Programmatic Display Advertising Market
  • TABLE 4 Product Launches And Product Expansions- Programmatic Display Advertising Market
  • TABLE 5 Acquisition and Mergers- Programmatic Display Advertising Market
  • TABLE 6 Global Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 7 Global Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 8 Global Private Marketplaces Market by Region, 2018 - 2021, USD Million
  • TABLE 9 Global Private Marketplaces Market by Region, 2022 - 2028, USD Million
  • TABLE 10 Global Real time Bidding Market by Region, 2018 - 2021, USD Million
  • TABLE 11 Global Real time Bidding Market by Region, 2022 - 2028, USD Million
  • TABLE 12 Global Automated Guaranteed Market by Region, 2018 - 2021, USD Million
  • TABLE 13 Global Automated Guaranteed Market by Region, 2022 - 2028, USD Million
  • TABLE 14 Global Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 15 Global Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 16 Global BFSI Market by Region, 2018 - 2021, USD Million
  • TABLE 17 Global BFSI Market by Region, 2022 - 2028, USD Million
  • TABLE 18 Global Telecom & IT Market by Region, 2018 - 2021, USD Million
  • TABLE 19 Global Telecom & IT Market by Region, 2022 - 2028, USD Million
  • TABLE 20 Global Automotive Market by Region, 2018 - 2021, USD Million
  • TABLE 21 Global Automotive Market by Region, 2022 - 2028, USD Million
  • TABLE 22 Global Healthcare Market by Region, 2018 - 2021, USD Million
  • TABLE 23 Global Healthcare Market by Region, 2022 - 2028, USD Million
  • TABLE 24 Global Manufacturing Market by Region, 2018 - 2021, USD Million
  • TABLE 25 Global Manufacturing Market by Region, 2022 - 2028, USD Million
  • TABLE 26 Global Government Market by Region, 2018 - 2021, USD Million
  • TABLE 27 Global Government Market by Region, 2022 - 2028, USD Million
  • TABLE 28 Global Others Market by Region, 2018 - 2021, USD Million
  • TABLE 29 Global Others Market by Region, 2022 - 2028, USD Million
  • TABLE 30 Global Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 31 Global Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 32 Global Online Video Market by Region, 2018 - 2021, USD Million
  • TABLE 33 Global Online Video Market by Region, 2022 - 2028, USD Million
  • TABLE 34 Global Online Display Market by Region, 2018 - 2021, USD Million
  • TABLE 35 Global Online Display Market by Region, 2022 - 2028, USD Million
  • TABLE 36 Global Mobile Video Market by Region, 2018 - 2021, USD Million
  • TABLE 37 Global Mobile Video Market by Region, 2022 - 2028, USD Million
  • TABLE 38 Global Mobile Display Market by Region, 2018 - 2021, USD Million
  • TABLE 39 Global Mobile Display Market by Region, 2022 - 2028, USD Million
  • TABLE 40 Global Programmatic Display Advertising Market by Region, 2018 - 2021, USD Million
  • TABLE 41 Global Programmatic Display Advertising Market by Region, 2022 - 2028, USD Million
  • TABLE 42 North America Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 43 North America Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 44 North America Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 45 North America Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 46 North America Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 47 North America Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 48 North America Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 49 North America Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 50 North America Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 51 North America Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 52 North America Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 53 North America Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 54 North America BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 55 North America BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 56 North America Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 57 North America Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 58 North America Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 59 North America Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 60 North America Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 61 North America Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 62 North America Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 63 North America Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 64 North America Government Market by Country, 2018 - 2021, USD Million
  • TABLE 65 North America Government Market by Country, 2022 - 2028, USD Million
  • TABLE 66 North America Others Market by Country, 2018 - 2021, USD Million
  • TABLE 67 North America Others Market by Country, 2022 - 2028, USD Million
  • TABLE 68 North America Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 69 North America Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 70 North America Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 71 North America Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 72 North America Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 73 North America Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 74 North America Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 75 North America Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 76 North America Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 77 North America Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 78 North America Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 79 North America Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 80 US Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 81 US Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 82 US Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 83 US Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 84 US Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 85 US Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 86 US Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 87 US Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 88 Canada Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 89 Canada Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 90 Canada Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 91 Canada Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 92 Canada Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 93 Canada Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 94 Canada Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 95 Canada Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 96 Mexico Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 97 Mexico Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 98 Mexico Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 99 Mexico Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 100 Mexico Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 101 Mexico Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 102 Mexico Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 103 Mexico Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 104 Rest of North America Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 105 Rest of North America Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 106 Rest of North America Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 107 Rest of North America Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 108 Rest of North America Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 109 Rest of North America Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 110 Rest of North America Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 111 Rest of North America Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 112 Europe Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 113 Europe Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 114 Europe Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 115 Europe Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 116 Europe Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 117 Europe Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 118 Europe Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 119 Europe Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 120 Europe Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 121 Europe Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 122 Europe Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 123 Europe Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 124 Europe BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 125 Europe BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 126 Europe Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 127 Europe Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 128 Europe Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 129 Europe Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 130 Europe Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 131 Europe Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 132 Europe Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 133 Europe Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 134 Europe Government Market by Country, 2018 - 2021, USD Million
  • TABLE 135 Europe Government Market by Country, 2022 - 2028, USD Million
  • TABLE 136 Europe Others Market by Country, 2018 - 2021, USD Million
  • TABLE 137 Europe Others Market by Country, 2022 - 2028, USD Million
  • TABLE 138 Europe Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 139 Europe Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 140 Europe Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 141 Europe Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 142 Europe Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 143 Europe Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 144 Europe Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 145 Europe Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 146 Europe Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 147 Europe Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 148 Europe Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 149 Europe Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 150 Germany Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 151 Germany Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 152 Germany Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 153 Germany Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 154 Germany Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 155 Germany Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 156 Germany Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 157 Germany Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 158 UK Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 159 UK Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 160 UK Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 161 UK Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 162 UK Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 163 UK Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 164 UK Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 165 UK Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 166 France Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 167 France Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 168 France Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 169 France Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 170 France Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 171 France Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 172 France Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 173 France Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 174 Russia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 175 Russia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 176 Russia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 177 Russia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 178 Russia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 179 Russia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 180 Russia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 181 Russia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 182 Spain Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 183 Spain Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 184 Spain Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 185 Spain Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 186 Spain Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 187 Spain Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 188 Spain Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 189 Spain Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 190 Italy Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 191 Italy Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 192 Italy Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 193 Italy Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 194 Italy Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 195 Italy Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 196 Italy Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 197 Italy Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 198 Rest of Europe Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 199 Rest of Europe Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 200 Rest of Europe Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 201 Rest of Europe Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 202 Rest of Europe Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 203 Rest of Europe Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 204 Rest of Europe Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 205 Rest of Europe Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 206 Asia Pacific Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 207 Asia Pacific Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 208 Asia Pacific Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 209 Asia Pacific Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 210 Asia Pacific Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 211 Asia Pacific Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 212 Asia Pacific Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 213 Asia Pacific Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 214 Asia Pacific Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 215 Asia Pacific Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 216 Asia Pacific Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 217 Asia Pacific Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 218 Asia Pacific BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 219 Asia Pacific BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 220 Asia Pacific Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 221 Asia Pacific Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 222 Asia Pacific Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 223 Asia Pacific Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 224 Asia Pacific Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 225 Asia Pacific Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 226 Asia Pacific Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 227 Asia Pacific Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 228 Asia Pacific Government Market by Country, 2018 - 2021, USD Million
  • TABLE 229 Asia Pacific Government Market by Country, 2022 - 2028, USD Million
  • TABLE 230 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
  • TABLE 231 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
  • TABLE 232 Asia Pacific Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 233 Asia Pacific Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 234 Asia Pacific Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 235 Asia Pacific Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 236 Asia Pacific Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 237 Asia Pacific Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 238 Asia Pacific Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 239 Asia Pacific Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 240 Asia Pacific Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 241 Asia Pacific Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 242 Asia Pacific Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 243 Asia Pacific Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 244 China Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 245 China Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 246 China Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 247 China Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 248 China Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 249 China Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 250 China Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 251 China Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 252 Japan Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 253 Japan Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 254 Japan Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 255 Japan Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 256 Japan Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 257 Japan Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 258 Japan Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 259 Japan Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 260 India Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 261 India Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 262 India Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 263 India Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 264 India Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 265 India Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 266 India Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 267 India Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 268 South Korea Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 269 South Korea Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 270 South Korea Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 271 South Korea Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 272 South Korea Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 273 South Korea Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 274 South Korea Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 275 South Korea Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 276 Singapore Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 277 Singapore Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 278 Singapore Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 279 Singapore Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 280 Singapore Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 281 Singapore Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 282 Singapore Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 283 Singapore Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 284 Malaysia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 285 Malaysia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 286 Malaysia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 287 Malaysia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 288 Malaysia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 289 Malaysia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 290 Malaysia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 291 Malaysia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 292 Rest of Asia Pacific Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 293 Rest of Asia Pacific Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 294 Rest of Asia Pacific Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 295 Rest of Asia Pacific Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 296 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 297 Rest of Asia Pacific Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 298 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 299 Rest of Asia Pacific Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 300 LAMEA Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 301 LAMEA Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 302 LAMEA Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 303 LAMEA Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 304 LAMEA Private Marketplaces Market by Country, 2018 - 2021, USD Million
  • TABLE 305 LAMEA Private Marketplaces Market by Country, 2022 - 2028, USD Million
  • TABLE 306 LAMEA Real time Bidding Market by Country, 2018 - 2021, USD Million
  • TABLE 307 LAMEA Real time Bidding Market by Country, 2022 - 2028, USD Million
  • TABLE 308 LAMEA Automated Guaranteed Market by Country, 2018 - 2021, USD Million
  • TABLE 309 LAMEA Automated Guaranteed Market by Country, 2022 - 2028, USD Million
  • TABLE 310 LAMEA Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 311 LAMEA Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 312 LAMEA BFSI Market by Country, 2018 - 2021, USD Million
  • TABLE 313 LAMEA BFSI Market by Country, 2022 - 2028, USD Million
  • TABLE 314 LAMEA Telecom & IT Market by Country, 2018 - 2021, USD Million
  • TABLE 315 LAMEA Telecom & IT Market by Country, 2022 - 2028, USD Million
  • TABLE 316 LAMEA Automotive Market by Country, 2018 - 2021, USD Million
  • TABLE 317 LAMEA Automotive Market by Country, 2022 - 2028, USD Million
  • TABLE 318 LAMEA Healthcare Market by Country, 2018 - 2021, USD Million
  • TABLE 319 LAMEA Healthcare Market by Country, 2022 - 2028, USD Million
  • TABLE 320 LAMEA Manufacturing Market by Country, 2018 - 2021, USD Million
  • TABLE 321 LAMEA Manufacturing Market by Country, 2022 - 2028, USD Million
  • TABLE 322 LAMEA Government Market by Country, 2018 - 2021, USD Million
  • TABLE 323 LAMEA Government Market by Country, 2022 - 2028, USD Million
  • TABLE 324 LAMEA Others Market by Country, 2018 - 2021, USD Million
  • TABLE 325 LAMEA Others Market by Country, 2022 - 2028, USD Million
  • TABLE 326 LAMEA Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 327 LAMEA Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 328 LAMEA Online Video Market by Country, 2018 - 2021, USD Million
  • TABLE 329 LAMEA Online Video Market by Country, 2022 - 2028, USD Million
  • TABLE 330 LAMEA Online Display Market by Country, 2018 - 2021, USD Million
  • TABLE 331 LAMEA Online Display Market by Country, 2022 - 2028, USD Million
  • TABLE 332 LAMEA Mobile Video Market by Country, 2018 - 2021, USD Million
  • TABLE 333 LAMEA Mobile Video Market by Country, 2022 - 2028, USD Million
  • TABLE 334 LAMEA Mobile Display Market by Country, 2018 - 2021, USD Million
  • TABLE 335 LAMEA Mobile Display Market by Country, 2022 - 2028, USD Million
  • TABLE 336 LAMEA Programmatic Display Advertising Market by Country, 2018 - 2021, USD Million
  • TABLE 337 LAMEA Programmatic Display Advertising Market by Country, 2022 - 2028, USD Million
  • TABLE 338 Brazil Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 339 Brazil Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 340 Brazil Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 341 Brazil Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 342 Brazil Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 343 Brazil Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 344 Brazil Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 345 Brazil Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 346 Argentina Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 347 Argentina Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 348 Argentina Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 349 Argentina Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 350 Argentina Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 351 Argentina Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 352 Argentina Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 353 Argentina Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 354 UAE Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 355 UAE Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 356 UAE Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 357 UAE Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 358 UAE Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 359 UAE Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 360 UAE Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 361 UAE Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 362 Saudi Arabia Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 363 Saudi Arabia Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 364 Saudi Arabia Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 365 Saudi Arabia Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 366 Saudi Arabia Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 367 Saudi Arabia Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 368 Saudi Arabia Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 369 Saudi Arabia Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 370 South Africa Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 371 South Africa Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 372 South Africa Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 373 South Africa Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 374 South Africa Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 375 South Africa Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 376 South Africa Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 377 South Africa Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 378 Nigeria Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 379 Nigeria Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 380 Nigeria Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 381 Nigeria Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 382 Nigeria Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 383 Nigeria Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 384 Nigeria Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 385 Nigeria Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 386 Rest of LAMEA Programmatic Display Advertising Market, 2018 - 2021, USD Million
  • TABLE 387 Rest of LAMEA Programmatic Display Advertising Market, 2022 - 2028, USD Million
  • TABLE 388 Rest of LAMEA Programmatic Display Advertising Market by Type, 2018 - 2021, USD Million
  • TABLE 389 Rest of LAMEA Programmatic Display Advertising Market by Type, 2022 - 2028, USD Million
  • TABLE 390 Rest of LAMEA Programmatic Display Advertising Market by Vertical, 2018 - 2021, USD Million
  • TABLE 391 Rest of LAMEA Programmatic Display Advertising Market by Vertical, 2022 - 2028, USD Million
  • TABLE 392 Rest of LAMEA Programmatic Display Advertising Market by Ad Format, 2018 - 2021, USD Million
  • TABLE 393 Rest of LAMEA Programmatic Display Advertising Market by Ad Format, 2022 - 2028, USD Million
  • TABLE 394 Key information - LG Electronics, Inc.
  • TABLE 395 Key Information - Samsung Electronics Co., Ltd.
  • TABLE 396 Key Information - Google LLC
  • TABLE 397 Key Information - Magnite, Inc.
  • TABLE 398 key information - Verizon Communications, Inc.
  • TABLE 399 Key Information - Integral Ad Science Holding Corp.
  • TABLE 400 Key Information - IPONWEB Limited
  • TABLE 401 Key Information - Connexity, Inc.
  • TABLE 402 Key Information - Adobe, Inc.
  • TABLE 403 Key Information -BasisTech LLC

List of Figures

  • FIG 1 Methodology for the research
  • FIG 2 KBV Cardinal Matrix
  • FIG 3 Key Leading Strategies: Percentage Distribution (2018-2022)
  • FIG 4 Key Strategic Move: (Partnerships, Collaborations and Agreements : 2019, Jun - 2023, Jan) Leading Players
  • FIG 5 Global Programmatic Display Advertising Market Share by Type, 2021
  • FIG 6 Global Programmatic Display Advertising Market Share by Type, 2028
  • FIG 7 Global Programmatic Display Advertising Market by Type, 2018 - 2028, USD Million
  • FIG 8 Global Programmatic Display Advertising Market Share by Vertical, 2021
  • FIG 9 Global Programmatic Display Advertising Market Share by Vertical, 2028
  • FIG 10 Global Programmatic Display Advertising Market by Vertical, 2018 - 2028, USD Million
  • FIG 11 Global Programmatic Display Advertising Market Share by Ad Format, 2021
  • FIG 12 Global Programmatic Display Advertising Market Share by Ad Format, 2028
  • FIG 13 Global Programmatic Display Advertising Market by Ad Format, 2018 - 2028, USD Million
  • FIG 14 Global Programmatic Display Advertising Market Share by Region, 2021
  • FIG 15 Global Programmatic Display Advertising Market Share by Region, 2028
  • FIG 16 Global Programmatic Display Advertising Market by Region, 2018 - 2028, USD Million
  • FIG 17 Swot analysis: LG Corporation
  • FIG 18 SWOT Analysis: Samsung Electronics CO. Ltd.
  • FIG 19 SWOT Analysis: Alphabet Inc. (Google LLC)
  • FIG 20 Recent strategies and developments: Magnite, Inc.
  • FIG 21 Recent strategies and developments: Verizon Communications, Inc.