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市场调查报告书
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1627852

运动科技市场：未来预测（2025-2030）

Sports Technology Market - Forecasts from 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 140 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

预计体育科技市场规模将从 2025 年的 456.23 亿美元成长至 2030 年的 872.09 亿美元，复合年增长率为 13.84%。

体育技术涉及使用和整合软体或实体设备等技术，以帮助提高和衡量运动表现。广播公司还可以利用这些技术来增强全球观众的观看体验，从而提高他们的体育收益。

体育产业收益的增加是推动市场向前发展的主要因素之一。国际足球总会（FIFA）在年度报告中表示，该组织2023年的总收入将达到约11.69亿美元，其中约2.6722亿美元来自电视转播权，4.55916亿美元来自行销权。随着全球体育收益的成长，用于改善观看体验和比赛准确性的技术投资将大幅成长。

体育技术的成长源于利用整合技术来增加体育赛事中球迷参与度的重要性日益增加。此外，随着已开发经济体和新兴经济体体育联盟文化的发展，智慧体育场领域的商机将大幅扩大。此外，具有嵌入式软体和媒体播放机的4K 数位看板显示器预计将增加对这些显示器的需求，因为它们为客户提供了经济实惠的超高清数位电子看板解决方案。

推动体育科技市场成长的因素

  • 体育赛事收视率增加

推动全球体育科技市场成长的主要因素之一是体育运动的日益普及。国际足总世界杯、板球世界杯、奥运、NFL 等许多赛事吸引了来自世界各地的观众。随着足球、板球、棒球和网球等运动的收视率不断上升，委员会的投入也不断增加，从而推动了该行业对先进技术的需求。

随着直播技术的引入，体育赛事的全球收视率大幅提升。国际足球联合会（FIFA）在报告称，2022年国际足总世界杯决赛在法国共吸引了总合2408万名观众，而在美国则吸引了约2600万名观众。在中东和北非地区，收视率达2.4279亿。

体育科技市场的地理展望

  • 预计北美体育科技市场将显着成长。

蓬勃发展的体育产业正在为北方的智慧体育场、人群情绪分析和电子竞技等面向未来的技术创造新的商机。根据国家，该区域市场分为美国、加拿大和墨西哥。由于对改善体育分析的持续投资，美国预计将占据相当大的市场占有率。

作为世界上最大的经济体之一，美国处于创新和推动创新的投资的前沿。该经济专注于优化各领域的先进解决方案的使用，为人工智慧、VR/AR 等新兴技术提供新范式，并为高阶分析提供支援。

在竞争格局变化的推动下，经济中的体育文化蓬勃发展，并推动运动员迁移以满足新的需求。此外，运动伤害的增加进一步增加了对现代解决方案的需求，以追踪和分析运动员的表现并防止过度压力的风险。

根据美国国家安全委员会的数据，2023年运动相关伤害比2022年增加了2%，而篮球相关伤害则增加了6.05%。 15至24岁年龄层的受伤率最高，90％的受伤者被救护车送往医院。

此外，穿戴式装置数位电子看板等技术创新也透过配备支援进阶分析的先进感测器来提升玩家的表现。此外，政府支持的投资和加强体育领域人工智慧的计划以及随后对智慧体育场的投资进一步推动了该地区的市场成长。

为什么要购买这份报告？

  • 深刻分析：获得深入的市场洞察，涵盖主要地区和新兴地区，重点关注客户群、政府政策和社会经济因素、消费者偏好、垂直行业和其他子区隔。
  • 竞争格局：了解全球主要企业所采用的策略策略，并了解正确策略带来的潜在市场渗透率。
  • 市场驱动因素和未来趋势：探索动态因素和关键市场趋势以及它们将如何影响市场的未来发展。
  • 可行的建议：利用洞察力进行策略决策，在动态环境中开闢新的业务流和收益。
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它有什么用途？

产业与市场洞察、商业机会评估、产品需求预测、打入市场策略、地理扩张、资本支出决策、法律规范与影响、新产品开发、竞争影响

分析范围

  • 历史资料与预测（2022-2030）
  • 成长机会、挑战、供应链前景、法规结构、顾客行为、趋势分析
  • 竞争对手定位、策略与市场占有率分析
  • 按部门和地区（国家）分類的收益成长和预测分析
  • 公司简介（策略、产品、财务资讯、主要趋势等）

体育科技市场分为以下几个部分：

按类型

  • 穿戴式装置
  • 数位电子看板
  • 智慧体育场
  • 体育分析
  • 服务

按运动分类

  • 足球
  • 篮球
  • 网球
  • 蟋蟀
  • 其他的

按地区

  • 北美洲
  • 美国
  • 加拿大
  • 墨西哥
  • 南美洲
  • 巴西
  • 阿根廷
  • 其他的
  • 欧洲
  • 德国
  • 法国
  • 英国
  • 其他的
  • 中东和非洲
  • 沙乌地阿拉伯
  • UAE
  • 其他的
  • 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他的

目录

第 1 章 简介

  • 市场概况
  • 市场定义
  • 分析范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关利益者的主要利益

第二章 分析方法

  • 分析设计
  • 分析过程

第三章执行摘要

  • 主要发现

第四章 市场动态

  • 市场驱动因素
  • 市场限制
  • 波特五力分析
  • 产业价值链分析
  • 分析师观点

第五章 体育科技市场类型

  • 介绍
  • 穿戴式装置
  • 数位电子看板
  • 智慧体育场
  • 体育分析
  • 服务

第六章 体育科技市场（依运动项目）

  • 介绍
  • 足球
  • 篮球
  • 网球
  • 蟋蟀
  • 其他的

7. 体育科技市场（按地区）

  • 介绍
  • 北美洲
    • 按类型
    • 按运动分类
    • 按国家
  • 南美洲
    • 按类型
    • 按运动分类
    • 按国家
  • 欧洲
    • 按类型
    • 按运动分类
    • 按国家
  • 中东和非洲
    • 按类型
    • 按运动分类
    • 按国家
  • 亚太地区
    • 按类型
    • 按运动分类
    • 按国家

第八章 竞争格局及分析

  • 主要企业和策略分析
  • 市场占有率分析
  • 企业合併（M&A）、协议、商业合作
  • 竞争仪錶板

第九章 公司简介

  • IBM
  • CISCO
  • SAP SE
  • Fujitsu
  • Oracle
  • Sony Corporation
  • Stats Perform
  • SAS Institute
  • Catapult Sports
  • WHOOP
  • Fraunhofer IIS
  • KINEXON Sports
  • Exasol
简介目录
Product Code: KSI061614771

The Sports Technology market is estimated to reach US$87.209 billion by 2030 from US$45.623 billion in 2025, growing at a CAGR of 13.84%.

Sports technology involves the use and integration of technologies, like software or physical devices, that help to improve and measure the performance of athletics. Broadcasters also use these technologies to boost the viewing experience of the global audience, which in return can boost the revenue of the sports sector.

The increasing revenue generation in the sports sector is among the major factors propelling the market forward. Federation Internationale de Football Association or FIFA, in its annual report, stated that in 2023, the organization's total revenue amounted to about US$1,169 million, in which about US$267.220 million was earned through television broadcasting rights and US$455.916 million was accounted for marketing rights. With the increasing revenue of the sports sector globally, the investments in technology to improve the viewership experience and accuracy of the game will expand significantly.

The growth of sports technology is attributed to the increasing importance of utilizing integrated technologies to enhance fan engagement at sporting events. Moreover, businesses in the smart stadium sector should see a large increase in opportunity due to the developing sports league culture in developed and emerging economies. Additionally, because 4K digital sign displays with embedded software and media players give customers an affordable Ultra HD digital signage solution, demand for these displays is expected to increase.

Sports technology market growth drivers

  • Growing Sports Viewership

One of the major factors driving the sports technology market's growth globally is the increasing popularity of sports. Leagues and sporting events are among the most common and most watched entertainment sources, with many events like the FIFA World Cup, Cricket World Cup, Olympics, and NFL attracting huge amounts of global viewership. With the rising sports viewership for certain types, like soccer, cricket, baseball, and tennis, among many others, the investment by the organizing committees increases, pushing the need for advanced technologies in the industry.

The global viewership of sports events grew massively with the introduction of live-streaming technologies. International Federation of Association Football (FIFA), in its report, stated that during the 2022 FIFA World Cup, the final game attracted a total of 24.08 million average audience in France, whereas about 26 million audience were attracted in the USA. In Pan-Middle East & North Africa, the audience share reached 242.79 million.

Sports technology market Geographical outlook

  • The North American region is expected to witness significant growth in the sports technology market.

The booming sports industry has established new opportunities for future-oriented technologies such as smart stadiums, crowd sentiment analysis, and eSports in North America. Country-wise, the regional market is analyzed into the United States, Canada, and Mexico. The US will account for a considerable market share fuelled by the ongoing investment to improve sports analytics.

As one of the major economies globally, the United States stands at the forefront of innovations and investments to bolster the same. The economy is emphasizing optimizing the usage of advanced solutions in various sectors, which has provided a new framework for modern technologies such as Artificial Intelligence, VR & AR to bolster advanced analytics.

The sports culture in the economy is booming, fueled by the changing competitive landscape, which has propelled the athlete transition to meet new demands. Moreover, the growing prevalence of sports injuries has further augmented the demand for modern solutions that would assist in tracking and analyzing the player's performance, thereby preventing the risk of overload.

According to America's National Safety Council, in 2023, sports-related injuries witnessed a 2% growth in 2022, with basketball-related injuries signifying a 6.05% growth. Likewise, the same source also specified that people aged between 15 and 24 years had the highest injury rate, with 90% of the injury victims being treated in an emergency.

Moreover, technological breakthroughs such as wearables and digital signage are also improving a player's performance, as they are equipped with advanced sensors that bolster advanced analytics. Furthermore, government-backed investments and schemes to bolster AI in the sports sector, followed by investments in smart stadiums are also additional driving factors for the regional market growth.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The Sports Technology Market is analyzed into the following segments:

By Type

  • Wearable Device
  • Digital Signage
  • Smart Stadium
  • Sports Analytics
  • Services

By Sports

  • Soccer
  • Basketball
  • Tennis
  • Cricket
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific Region
  • China
  • India
  • Japan
  • South Korea
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. The Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. SPORTS TECHNOLOGY MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Wearable Device
  • 5.3. Digital Signage
  • 5.4. Smart Stadium
  • 5.5. Sports Analytics
  • 5.6. Services

6. SPORTS TECHNOLOGY MARKET BY SPORTS

  • 6.1. Introduction
  • 6.2. Soccer
  • 6.3. Basketball
  • 6.4. Tennis
  • 6.5. Cricket
  • 6.6. Others

7. SPORTS TECHNOLOGY MARKET BY GEOGRAPHY

  • 7.1. Introduction
  • 7.2. North America
    • 7.2.1. By Type
    • 7.2.2. By Sports
    • 7.2.3. By Country
      • 7.2.3.1. United States
      • 7.2.3.2. Canada
      • 7.2.3.3. Mexico
  • 7.3. South America
    • 7.3.1. By Type
    • 7.3.2. By Sports
    • 7.3.3. By Country
      • 7.3.3.1. Brazil
      • 7.3.3.2. Argentina
      • 7.3.3.3. Others
  • 7.4. Europe
    • 7.4.1. By Type
    • 7.4.2. By Sports
    • 7.4.3. By Country
      • 7.4.3.1. Germany
      • 7.4.3.2. France
      • 7.4.3.3. United Kingdom
      • 7.4.3.4. Others
  • 7.5. Middle East and Africa
    • 7.5.1. By Type
    • 7.5.2. By Sports
    • 7.5.3. By Country
      • 7.5.3.1. Saudi Arabia
      • 7.5.3.2. UAE
      • 7.5.3.3. Others
  • 7.6. Asia Pacific
    • 7.6.1. By Type
    • 7.6.2. By Sports
    • 7.6.3. By Country
      • 7.6.3.1. China
      • 7.6.3.2. India
      • 7.6.3.3. Japan
      • 7.6.3.4. South Korea
      • 7.6.3.5. Others

8. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 8.1. Major Players and Strategy Analysis
  • 8.2. Market Share Analysis
  • 8.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 8.4. Competitive Dashboard

9. COMPANY PROFILES

  • 9.1. IBM
  • 9.2. CISCO
  • 9.3. SAP SE
  • 9.4. Fujitsu
  • 9.5. Oracle
  • 9.6. Sony Corporation
  • 9.7. Stats Perform
  • 9.8. SAS Institute
  • 9.9. Catapult Sports
  • 9.10. WHOOP
  • 9.11. Fraunhofer IIS
  • 9.12. KINEXON Sports
  • 9.13. Exasol