线上旅游市场报告：2030 年趋势、预测与竞争分析

线上旅游趋势和预测

预计到 2030 年，全球线上旅游市场将达到 8,053 亿美元，2024 年至 2030 年年复合成长率为 12.8%。该市场的主要驱动因素是全球旅游数量的增加、政府促进旅游业的配合措施不断增加以及旅游目的地网站上3D互动旅游的日益普及。全球线上旅游市场的未来很可能包括交通、住宿设施和度假套餐市场的商机。

线上旅游市场洞察

根据Lucintel的预测，基于手机/平板电脑的线上旅游市场预计将在预测期内实现最高成长。这是因为该设备被广泛用于访问行动应用程式市场平台、快速轻鬆地预订酒店并接受广泛的服务。

交通运输将继续成为市场中最大的部分，因为线上预订航班、巴士和火车越来越受到各种旅游（包括商务和探险）的青睐。

由于人口可支配所得的增加和人民生活水准的提高，预计亚太地区在预测期内将出现最高的成长。

本报告回答了 11 个关键问题：

• Q.1. 细分市场中最有前途和高成长的机会是什么？
• Q.2.哪个细分市场将以更快的速度成长？为什么？
• Q.3.您认为哪些地区未来会出现更快的成长？为什么？
• Q.4. 影响市场动态的主要因素有哪些？市场的主要挑战和商业风险是什么？
• Q.5. 这个市场的商业风险和竞争威胁是什么？
• Q.6.这个市场有哪些新趋势？为什么？
• Q.7.市场客户需求有何改变？
• Q.8. 该市场有哪些新发展以及哪些公司处于领先地位？
• Q.9.这个市场的主要企业有哪些？主要企业采取哪些策略配合措施来发展业务？
• Q.10. 该市场上的竞争产品有哪些？由于材料或产品替代而导致市场占有率下降的威胁有多大？
• Q.11.过去年度发生了哪些併购事件，对产业产生了哪些影响？

目录

第1章执行摘要

第2章全球线上旅游市场：市场动态

• 简介、背景、分类
• 供应链
• 产业驱动因素与挑战

第3章2018-2030年市场趋势及预测分析

• 宏观经济趋势（2018-2023）与预测（2024-2030）
• 全球线上旅游市场趋势（2018-2023）与预测（2024-2030）
• 按平台分類的全球线上旅游市场
  • 以手机/平板电脑
  • 桌面底座
• 按预订模式分類的全球线上旅游市场
  • 线上旅游
  • 直接旅游服务商
• 按服务类型分類的全球线上旅游市场
  • 交通设施
  • 住宿设施
  • 度假套餐

第4章2018-2030年分地区市场趋势及预测分析

• 全球线上旅游市集按地区划分
• 北美线上旅游市场
• 欧洲线上旅游市场
• 亚太线上旅游市场
• 其他地区线上旅游市场

第5章竞争分析

• 产品系列分析
• 营运整合
• 波特五力分析

第6章成长机会与策略分析

• 成长机会分析
  • 全球线上旅游市场成长机会（按平台）
  • 按预订模式分類的全球线上旅游市场成长机会
  • 按服务类型分類的全球线上旅游市场成长机会
  • 全球线上旅游市场按地区成长机会
• 全球线上旅游市场新趋势
• 战略分析
  • 新产品开发
  • 扩大全球线上旅游市场容量
  • 全球线上旅游市场的合併、收购与合资
  • 认证和许可

第7章主要企业概况

• Airbnb
• Expedia
• Booking Holding
• Trip Advisor
• MakeMyTrip
• Hostelworld
• Trivago

Online Travel Trends and Forecast

The future of the global online travel market looks promising with opportunities in the transportation, accommodation, and vacation package markets. The global online travel market is expected to reach an estimated $805.3 billion by 2030 with a CAGR of 12.8% from 2024 to 2030. The major drivers for this market are rising number of traveller in worldwide, increasing governmental efforts to promote tourism, and rising popularity for 3D interactive tours on travel destination sites.

A more than 150-page report is developed to help in your business decisions.

Online Travel by Segment

The study includes a forecast for the global online travel by platform, mode of booking, service type, and region.

Online Travel Market by Platform [Shipment Analysis by Value from 2018 to 2030]:

• Mobile/Tablets Based
• Desktop Based

Online Travel Market by Mode of Booking [Shipment Analysis by Value from 2018 to 2030]:

• Online Travel Agencies
• Direct Travel Facilitators

Online Travel Market by Service Type [Shipment Analysis by Value from 2018 to 2030]:

• Transportation
• Accommodation
• Vacation Packages

Online Travel Market by Region [Shipment Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

List of Online Travel Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies online travel companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the online travel companies profiled in this report include-

• Airbnb
• Expedia
• Booking Holding
• Trip Advisor
• MakeMyTrip
• Hostelworld
• Trivago

Online Travel Market Insights

Lucintel forecasts that mobile/tablet based is expected to witness highest growth over the forecast period due to substantial usage of this device to access mobile applications marketplace platforms' for quick and easy hotel reservations and get wide range of service offers.

Within this market, transportation will remain the largest segment due to increasing preference for internet bookings of flights, buses, and trains for a variety of travels, including business and adventure.

APAC is expected to witness highest growth over the forecast period due to rising population's disposable income and enhancing people's standard of living in the region.

Features of the Global Online Travel Market

Market Size Estimates: Online travel market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Online travel market size by platform, mode of booking, service type, and region in terms of value ($B).

Regional Analysis: Online travel market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different platforms, mode of bookings, service types, and regions for the online travel market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the online travel market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the online travel market size?

Answer: The global online travel market is expected to reach an estimated $805.3 billion by 2030.

Q2. What is the growth forecast for online travel market?

Answer: The global online travel market is expected to grow with a CAGR of 12.8% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the online travel market?

Answer: The major drivers for this market are rising number of traveller in worldwide, increasing governmental efforts to promote tourism, and rising popularity for 3D interactive tours on travel destination sites.

Q4. What are the major segments for online travel market?

Answer: The future of the online travel market looks promising with opportunities in the transportation, accommodation, and vacation package markets.

Q5. Who are the key online travel market companies?

Answer: Some of the key online travel companies are as follows:

• Airbnb
• Expedia
• Booking Holding
• Trip Advisor
• MakeMyTrip
• Hostelworld
• Trivago

Q6. Which online travel market segment will be the largest in future?

Answer: Lucintel forecasts that mobile/tablet based is expected to witness highest growth over the forecast period due to substantial usage of this device to access mobile applications marketplace platforms' for quick and easy hotel reservations and get wide range of service offers.

Q7. In online travel market, which region is expected to be the largest in next 5 years?

Answer: APAC is expected to witness highest growth over the forecast period due to rising population's disposable income and enhancing people's standard of living in the region.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the online travel market by platform (mobile/tablets based and desktop based), mode of booking (online travel agencies and direct travel facilitators), service type (transportation, accommodation, and vacation packages), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Online Travel Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Online Travel Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Online Travel Market by Platform
  • 3.3.1: Mobile/Tablets Based
  • 3.3.2: Desktop Based
• 3.4: Global Online Travel Market by Mode of Booking
  • 3.4.1: Online Travel Agencies
  • 3.4.2: Direct Travel Facilitators
• 3.5: Global Online Travel Market by Service Type
  • 3.5.1: Transportation
  • 3.5.2: Accommodation
  • 3.5.3: Vacation Packages

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Online Travel Market by Region
• 4.2: North American Online Travel Market
  • 4.2.2: North American Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
• 4.3: European Online Travel Market
  • 4.3.1: European Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
  • 4.3.2: European Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
• 4.4: APAC Online Travel Market
  • 4.4.1: APAC Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
  • 4.4.2: APAC Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
• 4.5: ROW Online Travel Market
  • 4.5.1: ROW Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
  • 4.5.2: ROW Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Online Travel Market by Platform
  • 6.1.2: Growth Opportunities for the Global Online Travel Market by Mode of Booking
  • 6.1.3: Growth Opportunities for the Global Online Travel Market by Service Type
  • 6.1.4: Growth Opportunities for the Global Online Travel Market by Region
• 6.2: Emerging Trends in the Global Online Travel Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Online Travel Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Online Travel Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Airbnb
• 7.2: Expedia
• 7.3: Booking Holding
• 7.4: Trip Advisor
• 7.5: MakeMyTrip
• 7.6: Hostelworld
• 7.7: Trivago