查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
1417182

A2P通讯市场报告：2030 年趋势、预测与竞争分析

A2P Messaging Market Report: Trends, Forecast and Competitive Analysis to 2030
出版日期: | 出版商: Lucintel | 英文 150 - page report | 商品交期: 3个工作天内

价格

※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。

简介目录

A2P通讯趋势和预测

到 2030 年，全球 A2P通讯市场预计将达到 932 亿美元，2024 年至 2030 年的复合年增长率为 4.7%。该市场的主要驱动力是行动用户数量的增加、透过通讯的行动行销趋势的上升以及持续增长。在电子商务领域。全球 A2P通讯市场的未来看起来充满希望，银行、金融服务、保险、零售和电子商务、超当地语系化业务、医疗保健、旅游和酒店市场都充满机会。

A2P通讯市场洞察

Lucintel 表示，A2P 服务预计将在预测期内实现最高成长，因为它们广泛应用于企业、组织和服务供应商，向客户提供重要资讯、通知、警报和促销讯息。我预测是这样的。

市场上 A2P通讯在该领域的使用有所增加，以实现实时交易通知、改善客户参与和支持计划、防止诈欺并扩大移动银行业务和金融服务的使用。, BFSI 将继续最大的部分。

由于亚太地区拥有主要客户群、对行动商务和数位付款的偏好日益增长以及该地区主要企业的存在，因此在整个预测期内，亚太地区可能仍将是最大的地区。

常问问题

Q1.市场规模为：

A1. 到 2030 年，全球 A2P通讯市场预计将达到 932 亿美元。

Q2.市场成长预测是多少：

A2. 从 2024 年到 2030 年，全球 A2P通讯市场预计将以 4.7% 的复合年增长率成长。

Q3.影响市场成长的主要驱动因素是：

A3. 该市场的主要驱动因素是行动用户数量的增加、透过通讯的行动行销趋势的增加以及电子商务领域的持续成长。

Q4.市场的主要细分市场是：

A4. A2P通讯市场的未来看起来充满希望，银行、金融服务、保险、零售和电子商务、超当地语系化业务、医疗保健、旅游和酒店市场都充满机会。

Q5.市场的主要企业是：

A5. 一些主要的 A2P通讯公司是：

  • AT&T
  • Sinch
  • China Mobile
  • Infobip
  • Orange
  • Route Mobile
  • Comviva

Q6.未来最大的细分市场是什么？

A6.Lucintel 预计，随着 A2P 服务在企业、组织和服务供应商中广泛使用，向客户传递重要讯息、通知、警报和促销讯息，预测期内将实现最高成长。我们预测这是可能的。

Q7. 未来五年预计哪些地区的市场成长最大？

A7. 由于亚太地区拥有主要客户群、对行动商务和数位付款的偏好日益增长以及该地区主要企业的存在，预计在整个预测期内亚太地区仍将是最大的地区。

Q8. 可以客製化报告吗？

A8. 是的，Lucintel 提供 10% 的客製化服务，无需额外付费。

目录

第一章执行摘要

第二章全球 A2P通讯市场：市场动态

  • 简介、背景、分类
  • 供应链
  • 产业驱动因素与挑战

第三章 2018-2030年市场趋势及预测分析

  • 宏观经济趋势（2018-2023）与预测（2024-2030）
  • 全球A2P通讯市场趋势（2018-2023）与预测（2024-2030）
  • 按组件分類的全球 A2P通讯市场
    • 平台
    • A2P服务
  • 按应用分類的全球 A2P通讯市场
    • 认证服务
    • 推广及行销服务
    • 客户关係管理服务
    • 推播式内容服务
    • 互动讯息
    • 其他的
  • 按最终用途产业分類的全球 A2P通讯市场
    • 银行、金融服务和保险 (BFSI)
    • 零售与电子商务
    • 超当地语系化在地化业务
    • 卫生保健
    • 旅行和招待
    • 其他的

第四章 2018-2030年区域市场趋势及预测分析

  • 按地区分類的全球 A2P通讯市场
  • 北美A2P通讯市场
  • 欧洲A2P通讯市场
  • 亚太 A2P通讯市场
  • 其他地区A2P通讯市场

第五章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析

第六章 成长机会与策略分析

  • 成长机会分析
    • 按组件分類的全球 A2P通讯市场成长机会
    • 全球 A2P通讯市场成长机会（按应用）
    • 按最终用途产业分類的全球 A2P通讯市场成长机会
    • 按地区分類的全球 A2P通讯市场成长机会
  • 全球 A2P通讯市场的新兴趋势
  • 战略分析
    • 新产品开发
    • 全球A2P通讯市场容量扩张
    • 全球 A2P通讯市场的合併、收购与合资
    • 认证和许可

第七章主要企业概况

  • AT&T
  • Sinch
  • China Mobile
  • Infobip
  • Orange
  • Route Mobile
  • Comviva
简介目录

A2P Messaging Trends and Forecast

The future of the global A2P messaging market looks promising with opportunities in the banking, financial service, and insurance, retail and ecommerce, hyperlocal businesses, healthcare, and travel & hospitality markets. The global A2P messaging market is expected to reach an estimated $93.2 billion by 2030 with a CAGR of 4.7% from 2024 to 2030. The major drivers for this market are increasing number of mobile subscribers, rising trend of mobile marketing via messaging, and continual growth of ecommerce sector.

A more than 150-page report is developed to help in your business decisions.

A2P Messaging by Segment

The study includes a forecast for the global A2P messaging by component, application, end use industry, and region.

A2P Messaging Market by Component [Shipment Analysis by Value from 2018 to 2030]:

  • Platform
  • A2P Service

A2P Messaging Market by Application [Shipment Analysis by Value from 2018 to 2030]:

  • Authentication Services
  • Promotional and Marketing Services
  • Customer Relationship Management Services
  • Pushed Content Services
  • Interactive Messages
  • Others

A2P Messaging Market by End Use Industry [Shipment Analysis by Value from 2018 to 2030]:

  • Banking, Financial Services, and Insurance (BFSI)
  • Retail and eCommerce
  • Hyperlocal Businesses
  • Healthcare
  • Travel and Hospitality
  • Others

A2P Messaging Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of A2P Messaging Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies A2P messaging companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the A2P messaging companies profiled in this report include-

  • AT&T
  • Sinch
  • China Mobile
  • Infobip
  • Orange
  • Route Mobile
  • Comviva

A2P Messaging Market Insights

Lucintel forecasts that A2P service is expected to witness the highest growth over the forecast period due to its widespread usage among businesses, organizations, and service providers to deliver important information, notifications, alerts, and promotional messages to their customers.

Within this market, BFSI will remain the largest segment due to rising use of A2P messaging in this sector to enable real-time transactional notifications, improved customer engagement and support programs, prevent fraud, and expand the use of mobile banking and financial services.

APAC will remain the largest region over the forecast period due to existence major customer base, rising preference for mobile commerce and digital payments, and presence of key players in the region.

Features of the Global A2P Messaging Market

Market Size Estimates: A2P messaging market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: A2P messaging market size by component, application, end use industry, and region in terms of value ($B).

Regional Analysis: A2P messaging market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different components, applications, end use industries, and regions for the A2P messaging market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the A2P messaging market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the A2P messaging market size?

Answer: The global A2P messaging market is expected to reach an estimated $93.2 billion by 2030.

Q2. What is the growth forecast for A2P messaging market?

Answer: The global A2P messaging market is expected to grow with a CAGR of 4.7% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the A2P messaging market?

Answer: The major drivers for this market are increasing number of mobile subscribers, rising trend of mobile marketing via messaging, and continual growth of ecommerce sector.

Q4. What are the major segments for A2P messaging market?

Answer: The future of the A2P messaging market looks promising with opportunities in the banking, financial service, and insurance, retail and ecommerce, hyperlocal businesses, healthcare, and travel & hospitality markets.

Q5. Who are the key A2P messaging market companies?

Answer: Some of the key A2P messaging companies are as follows.

  • AT&T
  • Sinch
  • China Mobile
  • Infobip
  • Orange
  • Route Mobile
  • Comviva

Q6. Which A2P messaging market segment will be the largest in future?

Answer: Lucintel forecasts that A2P service is expected to witness the highest growth over the forecast period due to its widespread usage among businesses, organizations, and service providers to deliver important information, notifications, alerts, and promotional messages to their customers.

Q7. In A2P messaging market, which region is expected to be the largest in next 5 years?

Answer: APAC will remain the largest region over the forecast period due to existence major customer base, rising preference for mobile commerce and digital payments, and presence of key players in the region.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the A2P messaging market by component (platform and A2P service), application (authentication services, promotional and marketing services, customer relationship management services, pushed content services, interactive messages, and others), end use industry (banking, financial services, and insurance (BFSI), retail and ecommerce, hyperlocal businesses, healthcare, travel and hospitality, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global A2P Messaging Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global A2P Messaging Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global A2P Messaging Market by Component
    • 3.3.1: Platform
    • 3.3.2: A2P Service
  • 3.4: Global A2P Messaging Market by Application
    • 3.4.1: Authentication Services
    • 3.4.2: Promotional and Marketing Services
    • 3.4.3: Customer Relationship Management Services
    • 3.4.4: Pushed Content Services
    • 3.4.5: Interactive Messages
    • 3.4.6: Others
  • 3.5: Global A2P Messaging Market by End Use Industry
    • 3.5.1: Banking, Financial Services, and Insurance (BFSI)
    • 3.5.2: Retail and eCommerce
    • 3.5.3: Hyperlocal Businesses
    • 3.5.4: Healthcare
    • 3.5.5: Travel and Hospitality
    • 3.5.6: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global A2P Messaging Market by Region
  • 4.2: North American A2P Messaging Market
    • 4.2.2: North American A2P Messaging Market by End Use Industry: Banking, Financial Services, and Insurance (BFSI), Retail and eCommerce, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others
  • 4.3: European A2P Messaging Market
    • 4.3.1: European A2P Messaging Market by Component: Platform and A2P Service
    • 4.3.2: European A2P Messaging Market by End Use Industry: Banking, Financial Services, and Insurance (BFSI), Retail and eCommerce, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others
  • 4.4: APAC A2P Messaging Market
    • 4.4.1: APAC A2P Messaging Market by Component: Platform and A2P Service
    • 4.4.2: APAC A2P Messaging Market by End Use Industry: Banking, Financial Services, and Insurance (BFSI), Retail and eCommerce, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others
  • 4.5: ROW A2P Messaging Market
    • 4.5.1: ROW A2P Messaging Market by Component: Platform and A2P Service
    • 4.5.2: ROW A2P Messaging Market by End Use Industry: Banking, Financial Services, and Insurance (BFSI), Retail and eCommerce, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global A2P Messaging Market by Component
    • 6.1.2: Growth Opportunities for the Global A2P Messaging Market by Application
    • 6.1.3: Growth Opportunities for the Global A2P Messaging Market by End Use Industry
    • 6.1.4: Growth Opportunities for the Global A2P Messaging Market by Region
  • 6.2: Emerging Trends in the Global A2P Messaging Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global A2P Messaging Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global A2P Messaging Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: AT&T
  • 7.2: Sinch
  • 7.3: China Mobile
  • 7.4: Infobip
  • 7.5: Orange
  • 7.6: Route Mobile
  • 7.7: Comviva