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市场调查报告书
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1523142

硬苏打水市场报告:2030 年趋势、预测与竞争分析

Hard Seltzer Market Report: Trends, Forecast and Competitive Analysis to 2030

出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3个工作天内

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简介目录

硬苏打水趋势和预测

预计到 2030 年,全球硬苏打水市场将达到 378.5 亿美元,2024 年至 2030 年复合年增长率为 16.7%。该市场的主要驱动力是消费者对控製酒精摄取量的兴趣日益浓厚,以及由于健康意识的增强而接受「过度好奇」的生活方式,强调风味与健康之间平衡的饮料引发了需求。全球硬苏打水市场的未来看起来充满希望,金属罐和玻璃瓶市场也充满机会。

硬苏打水按细分市场

该研究包括按包装类型、酒精浓度、口味、分销管道和地区对全球硬苏打水的预测。

硬苏打水市场洞察

Lucintel 预计,随着消费者越来越多地寻求低酒精度、低热量的酒精饮料,并青睐硬苏打水等选择,调味品在预测期内仍将占据更大的市场份额。

由于金属罐的易用性和移动性,金属罐将继续成为该市场的重要组成部分。

由于强烈的兴趣,尤其是年轻消费者的兴趣,北美在预测期内可能仍然是最大的地区。

常问问题

Q1.市场规模为:

A1. 到 2030 年,全球硬苏打水市场预计将达到 378.5 亿美元。

Q2.市场成长预测是多少:

A2. 2024年至2030年,全球硬苏打水市场预计将以6.2%的复合年增长率成长。

Q3.影响市场成长的主要驱动因素是:

A3. 该市场的主要驱动力是消费者对减少酒精摄取量的兴趣不断增长,以及由于健康意识的增强而接受「清醒」的生活方式,从而导致了对风味与健康之间的平衡的需求。

Q4.市场的主要细分市场是:

A4. 硬苏打水市场前景广阔,金属罐和玻璃瓶市场有机会。

Q5.市场的主要企业是:

A5.主要企业如下:

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Q6.未来最大的细分市场是什么?

A6.Lucintel 预计,在预测期内,调味饮料仍将占据更大的市场份额,因为消费者越来越喜欢低酒精度和低热量的酒精饮料,更喜欢硬苏打水等选择。

Q7. 未来五年预计哪些地区的市场成长最大?

A7. 由于兴趣浓厚,尤其是年轻消费者的兴趣,北美在预测期内仍是最大的地区。

Q8. 可以客製化报告吗?

A8. 是的,Lucintel 允许 10% 的定制,无需额外付费。

目录

第一章执行摘要

第二章全球硬苏打水市场:市场动态

  • 简介、背景、分类
  • 供应链
  • 产业驱动因素与挑战

第三章 2018-2030年市场趋势及预测分析

  • 宏观经济趋势(2018-2023)与预测(2024-2030)
  • 全球硬苏打水市场趋势(2018-2023)与预测(2024-2030)
  • 全球硬苏打水市场(按包装类型)
    • 玻璃瓶
    • 金属罐
  • 按酒精浓度分類的全球硬苏打水市场
    • 1.0~4.9%
    • 5.0~6.9%
    • 其他的
  • 按口味分類的全球硬苏打水市场
    • 经典无味
    • 调味
  • 按分销管道分類的全球硬苏打水市场
    • Off-Trade
    • On-Trade

第四章 2018-2030年区域市场趋势及预测分析

  • 按地区分類的硬苏打水市场
  • 北美硬苏打水市场
  • 欧洲硬苏打水市场
  • 亚太硬苏打水市场
  • 其他区域硬苏打水市场

第五章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析

第六章 成长机会与策略分析

  • 成长机会分析
    • 全球硬苏打水市场按包装类型分類的成长机会
    • 硬苏打水市场成长机会(按酒精浓度)
    • 全球硬苏打水市场按口味的成长机会
    • 按分销管道分類的全球硬苏打水市场成长机会
    • 按地区分類的全球硬苏打水市场成长机会
  • 全球硬苏打水市场新趋势
  • 战略分析
    • 新产品开发
    • 扩大全球硬苏打水市场产能
    • 全球硬苏打水市场的併购、收购和合资企业
    • 认证和许可

第七章主要企业概况

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg
简介目录

Hard Seltzer Trends and Forecast

The future of the global hard seltzer market looks promising with opportunities in the metal can and glass bottle markets. The global hard seltzer market is expected to reach an estimated $37.85 billion by 2030 with a CAGR of 16.7% from 2024 to 2030. The major drivers for this market are consumers' growing interest in decreasing alcohol intake and embracing the "sober-curious" lifestyle along with rising health awareness, leading to a demand for drinks that strike a balance between flavor and well-being.

A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.

Hard Seltzer by Segment

The study includes a forecast for the global hard seltzer by packaging type, ABV content, flavor, distribution channel, and region.

Hard Seltzer Market by Packaging Type [Shipment Analysis by Value from 2018 to 2030]:

  • Glass Bottles
  • Metal Cans

Hard Seltzer Market by ABV Content [Shipment Analysis by Value from 2018 to 2030]:

  • 1.0% to 4.9%
  • 5.0% to 6.9%
  • Others

Hard Seltzer Market by Flavor [Shipment Analysis by Value from 2018 to 2030]:

  • Classic or Unflavored
  • Flavored

Hard Seltzer Market by Distribution Channel [Shipment Analysis by Value from 2018 to 2030]:

  • Off-Trade
  • On-Trade

Hard Seltzer Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Hard Seltzer Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies hard seltzer companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the hard seltzer companies profiled in this report include-

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Hard Seltzer Market Insights

Lucintel forecasts that flavored will remain larger segment over the forecast period due to increasing consumer inclination towards lighter, low-calorie alcoholic beverages, and a favoring options like hard seltzers.

Within this market, metal can will remain larger segment due to ease of use and mobility.

North America will remain the largest region over the forecast period due to strong interest, particularly from younger consumers in the region.

Features of the Global Hard Seltzer Market

Market Size Estimates: Hard seltzer market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Hard seltzer market size by various segments, such as by packaging type, ABV content, flavor, distribution channel, and region in terms of value ($B).

Regional Analysis: Hard seltzer market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different packaging types, ABV content, flavors, distribution channels, and regions for the hard seltzer market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the hard seltzer market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the hard seltzer market size?

Answer: The global hard seltzer market is expected to reach an estimated $37.85 billion by 2030.

Q2. What is the growth forecast for hard seltzer market?

Answer: The global hard seltzer market is expected to grow with a CAGR of 6.2% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the hard seltzer market?

Answer: The major drivers for this market are consumers' growing interest in decreasing alcohol intake and embracing the "sober-curious" lifestyle along with rising health awareness, leading to a demand for drinks that strike a balance between flavor and well-being.

Q4. What are the major segments for hard seltzer market?

Answer: The future of the hard seltzer market looks promising with opportunities in the metal can and glass bottle markets.

Q5. Who are the key hard seltzer market companies?

Answer: Some of the key hard seltzer companies are as follows:

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Q6. Which hard seltzer market segment will be the largest in future?

Answer: Lucintel forecasts that flavored will remain larger segment over the forecast period due to increasing consumer inclination towards lighter, low-calorie alcoholic beverages, and a favoring options like hard seltzers.

Q7. In hard seltzer market, which region is expected to be the largest in next 5 years?

Answer: North America will remain the largest region over the forecast period due to strong interest, particularly from younger consumers in the region.

Q8. Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the hard seltzer market by packaging type (glass bottles and metal cans), ABV content (1.0% to 4.9%, 5.0% to 6.9%, and others), flavor (classic or unflavored and flavored), distribution channel (off-trade and on-trade), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Hard Seltzer Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Hard Seltzer Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Hard Seltzer Market by Packaging Type
    • 3.3.1: Glass Bottles
    • 3.3.2: Metal Cans
  • 3.4: Global Hard Seltzer Market by ABV Content
    • 3.4.1: 1.0% to 4.9%
    • 3.4.2: 5.0% to 6.9%
    • 3.4.3: Others
  • 3.5: Global Hard Seltzer Market by Flavor
    • 3.5.1: Classic or Unflavored
    • 3.5.2: Flavored
  • 3.6: Global Hard Seltzer Market by Distribution Channel
    • 3.6.1: Off-Trade
    • 3.6.2: On-Trade

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Hard Seltzer Market by Region
  • 4.2: North American Hard Seltzer Market
    • 4.2.1: North American Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.2.2: North American Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.3: European Hard Seltzer Market
    • 4.3.1: European Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.3.2: European Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.4: APAC Hard Seltzer Market
    • 4.4.1: APAC Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.4.2: APAC Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.5: ROW Hard Seltzer Market
    • 4.5.1: ROW Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.5.2: ROW Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Hard Seltzer Market by Packaging Type
    • 6.1.2: Growth Opportunities for the Global Hard Seltzer Market by ABV Content
    • 6.1.3: Growth Opportunities for the Global Hard Seltzer Market by Flavor
    • 6.1.4: Growth Opportunities for the Global Hard Seltzer Market by Distribution Channel
    • 6.1.5: Growth Opportunities for the Global Hard Seltzer Market by Region
  • 6.2: Emerging Trends in the Global Hard Seltzer Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Hard Seltzer Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Hard Seltzer Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Mark Anthony Brands
  • 7.2: Carlsberg
  • 7.3: Anheuser-Busch
  • 7.4: Coca-Cola
  • 7.5: Diageo
  • 7.6: Heineken
  • 7.7: Boston Beer
  • 7.8: Molson Coors Beverage
  • 7.9: Constellation Brands
  • 7.10: Kopparberg