The global market for Android TV Box was estimated to be worth US$ 8014 million in 2024 and is forecast to a readjusted size of US$ 18140 million by 2031 with a CAGR of 10.8% during the forecast period 2025-2031.
Android TV box, also known as Android smart TV box or Android TV Box, is a TV box equipped with Android operating system. It has the functions of traditional TV box, such as signal reception and conversion, and has achieved intelligent upgrade on this basis. Through the Android system, the TV box can connect to the Internet and use network resources such as videos, pictures, text information, etc. to provide users with richer and more diverse content. Users can install and use hundreds of thousands of applications and games in the Android market on the TV to realize multiple functions such as web browsing, video watching, chatting and office work, game entertainment, etc.
Market drivers
The market growth of Android TV boxes is driven by multiple factors, including the following:
Product advantages:
Rich content and convenient use: Android TV boxes provide rich online content and convenient use experience. Users can watch online videos, browse the web, play games, etc. at any time.
Cross-platform interoperability: Android TV boxes can be seamlessly connected with other smart devices to achieve interoperability and resource sharing between devices. For example, users can transfer photos, videos and other content on their mobile phones to the TV for viewing, or control smart home devices through the TV.
Safe and reliable: Android TV boxes are regularly upgraded for security, including system updates and vulnerability fixes, to ensure that the device's software and system remain up to date and secure. At the same time, the app store conducts security assessments and screening of applications to ensure that the applications downloaded by users do not contain malicious code or viruses.
Market demand:
Consumers' pursuit of intelligent life: With the development of technology and the improvement of living standards, consumers are increasingly pursuing an intelligent lifestyle. As part of the smart home, Android TV boxes can meet consumers' demand for smart TVs.
The rise of online entertainment content: The rise of entertainment content such as online videos and online games has led to an increasing demand for TV boxes among consumers. Android TV boxes have become the first choice for consumers with their powerful online content and application ecology.
Industry chain support:
Hardware manufacturers' support: Hardware manufacturers provide different models of Android TV box products to meet the needs of different users. At the same time, they continue to develop and innovate to improve product performance and user experience.
Google's technical support: Google provides strong technical support for Android TV boxes, including software development tools, technology promotion and marketing. This helps to promote the rapid development of the Android TV box market.
Policy support:
Government promotion of the digital economy: Governments of various countries are actively promoting the development of the digital economy and encouraging technological innovation and industrial upgrading. This provides a good policy environment for the development of smart home products such as Android TV boxes.
In summary, the market growth of Android TV boxes is driven by multiple factors such as product advantages, market demand, industry chain support and policy support. These factors interact with each other and jointly promote the rapid development of the Android TV box market.
This report aims to provide a comprehensive presentation of the global market for Android TV Box, focusing on the total sales volume, sales revenue, price, key companies market share and ranking, together with an analysis of Android TV Box by region & country, by Type, and by Application.
The Android TV Box market size, estimations, and forecasts are provided in terms of sales volume (K Units) and sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Android TV Box.
Market Segmentation
By Company
- Amazon
- HUAWEI
- ZTE
- Skyworth
- NVIDIA
- Xiaomi
- SkyStreamX
- Zidoo
- Dolamee
- Matricom
- MINIX
- TICTID
Segment by Type
Segment by Application
By Region
- North America
- Asia-Pacific
- China
- Japan
- South Korea
- Southeast Asia
- India
- Australia
- Rest of Asia-Pacific
- Europe
- Germany
- France
- U.K.
- Italy
- Netherlands
- Nordic Countries
- Rest of Europe
- Latin America
- Mexico
- Brazil
- Rest of Latin America
- Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
- Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size (value, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Android TV Box manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Sales, revenue of Android TV Box in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Sales, revenue of Android TV Box in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
- 1.1 Android TV Box Product Introduction
- 1.2 Global Android TV Box Market Size Forecast
- 1.2.1 Global Android TV Box Sales Value (2020-2031)
- 1.2.2 Global Android TV Box Sales Volume (2020-2031)
- 1.2.3 Global Android TV Box Sales Price (2020-2031)
- 1.3 Android TV Box Market Trends & Drivers
- 1.3.1 Android TV Box Industry Trends
- 1.3.2 Android TV Box Market Drivers & Opportunity
- 1.3.3 Android TV Box Market Challenges
- 1.3.4 Android TV Box Market Restraints
- 1.4 Assumptions and Limitations
- 1.5 Study Objectives
- 1.6 Years Considered
2 Competitive Analysis by Company
- 2.1 Global Android TV Box Players Revenue Ranking (2024)
- 2.2 Global Android TV Box Revenue by Company (2020-2025)
- 2.3 Global Android TV Box Players Sales Volume Ranking (2024)
- 2.4 Global Android TV Box Sales Volume by Company Players (2020-2025)
- 2.5 Global Android TV Box Average Price by Company (2020-2025)
- 2.6 Key Manufacturers Android TV Box Manufacturing Base and Headquarters
- 2.7 Key Manufacturers Android TV Box Product Offered
- 2.8 Key Manufacturers Time to Begin Mass Production of Android TV Box
- 2.9 Android TV Box Market Competitive Analysis
- 2.9.1 Android TV Box Market Concentration Rate (2020-2025)
- 2.9.2 Global 5 and 10 Largest Manufacturers by Android TV Box Revenue in 2024
- 2.9.3 Global Top Manufacturers by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Android TV Box as of 2024)
- 2.10 Mergers & Acquisitions, Expansion
3 Segmentation by Type
- 3.1 Introduction by Type
- 3.1.1 1080P
- 3.1.2 4K
- 3.1.3 Others
- 3.2 Global Android TV Box Sales Value by Type
- 3.2.1 Global Android TV Box Sales Value by Type (2020 VS 2024 VS 2031)
- 3.2.2 Global Android TV Box Sales Value, by Type (2020-2031)
- 3.2.3 Global Android TV Box Sales Value, by Type (%) (2020-2031)
- 3.3 Global Android TV Box Sales Volume by Type
- 3.3.1 Global Android TV Box Sales Volume by Type (2020 VS 2024 VS 2031)
- 3.3.2 Global Android TV Box Sales Volume, by Type (2020-2031)
- 3.3.3 Global Android TV Box Sales Volume, by Type (%) (2020-2031)
- 3.4 Global Android TV Box Average Price by Type (2020-2031)
4 Segmentation by Application
- 4.1 Introduction by Application
- 4.1.1 Home
- 4.1.2 Commercial
- 4.2 Global Android TV Box Sales Value by Application
- 4.2.1 Global Android TV Box Sales Value by Application (2020 VS 2024 VS 2031)
- 4.2.2 Global Android TV Box Sales Value, by Application (2020-2031)
- 4.2.3 Global Android TV Box Sales Value, by Application (%) (2020-2031)
- 4.3 Global Android TV Box Sales Volume by Application
- 4.3.1 Global Android TV Box Sales Volume by Application (2020 VS 2024 VS 2031)
- 4.3.2 Global Android TV Box Sales Volume, by Application (2020-2031)
- 4.3.3 Global Android TV Box Sales Volume, by Application (%) (2020-2031)
- 4.4 Global Android TV Box Average Price by Application (2020-2031)
5 Segmentation by Region
- 5.1 Global Android TV Box Sales Value by Region
- 5.1.1 Global Android TV Box Sales Value by Region: 2020 VS 2024 VS 2031
- 5.1.2 Global Android TV Box Sales Value by Region (2020-2025)
- 5.1.3 Global Android TV Box Sales Value by Region (2026-2031)
- 5.1.4 Global Android TV Box Sales Value by Region (%), (2020-2031)
- 5.2 Global Android TV Box Sales Volume by Region
- 5.2.1 Global Android TV Box Sales Volume by Region: 2020 VS 2024 VS 2031
- 5.2.2 Global Android TV Box Sales Volume by Region (2020-2025)
- 5.2.3 Global Android TV Box Sales Volume by Region (2026-2031)
- 5.2.4 Global Android TV Box Sales Volume by Region (%), (2020-2031)
- 5.3 Global Android TV Box Average Price by Region (2020-2031)
- 5.4 North America
- 5.4.1 North America Android TV Box Sales Value, 2020-2031
- 5.4.2 North America Android TV Box Sales Value by Country (%), 2024 VS 2031
- 5.5 Europe
- 5.5.1 Europe Android TV Box Sales Value, 2020-2031
- 5.5.2 Europe Android TV Box Sales Value by Country (%), 2024 VS 2031
- 5.6 Asia Pacific
- 5.6.1 Asia Pacific Android TV Box Sales Value, 2020-2031
- 5.6.2 Asia Pacific Android TV Box Sales Value by Region (%), 2024 VS 2031
- 5.7 South America
- 5.7.1 South America Android TV Box Sales Value, 2020-2031
- 5.7.2 South America Android TV Box Sales Value by Country (%), 2024 VS 2031
- 5.8 Middle East & Africa
- 5.8.1 Middle East & Africa Android TV Box Sales Value, 2020-2031
- 5.8.2 Middle East & Africa Android TV Box Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
- 6.1 Key Countries/Regions Android TV Box Sales Value Growth Trends, 2020 VS 2024 VS 2031
- 6.2 Key Countries/Regions Android TV Box Sales Value and Sales Volume
- 6.2.1 Key Countries/Regions Android TV Box Sales Value, 2020-2031
- 6.2.2 Key Countries/Regions Android TV Box Sales Volume, 2020-2031
- 6.3 United States
- 6.3.1 United States Android TV Box Sales Value, 2020-2031
- 6.3.2 United States Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.3.3 United States Android TV Box Sales Value by Application, 2024 VS 2031
- 6.4 Europe
- 6.4.1 Europe Android TV Box Sales Value, 2020-2031
- 6.4.2 Europe Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.4.3 Europe Android TV Box Sales Value by Application, 2024 VS 2031
- 6.5 China
- 6.5.1 China Android TV Box Sales Value, 2020-2031
- 6.5.2 China Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.5.3 China Android TV Box Sales Value by Application, 2024 VS 2031
- 6.6 Japan
- 6.6.1 Japan Android TV Box Sales Value, 2020-2031
- 6.6.2 Japan Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.6.3 Japan Android TV Box Sales Value by Application, 2024 VS 2031
- 6.7 South Korea
- 6.7.1 South Korea Android TV Box Sales Value, 2020-2031
- 6.7.2 South Korea Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.7.3 South Korea Android TV Box Sales Value by Application, 2024 VS 2031
- 6.8 Southeast Asia
- 6.8.1 Southeast Asia Android TV Box Sales Value, 2020-2031
- 6.8.2 Southeast Asia Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.8.3 Southeast Asia Android TV Box Sales Value by Application, 2024 VS 2031
- 6.9 India
- 6.9.1 India Android TV Box Sales Value, 2020-2031
- 6.9.2 India Android TV Box Sales Value by Type (%), 2024 VS 2031
- 6.9.3 India Android TV Box Sales Value by Application, 2024 VS 2031
7 Company Profiles
- 7.1 Amazon
- 7.1.1 Amazon Company Information
- 7.1.2 Amazon Introduction and Business Overview
- 7.1.3 Amazon Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.1.4 Amazon Android TV Box Product Offerings
- 7.1.5 Amazon Recent Development
- 7.2 HUAWEI
- 7.2.1 HUAWEI Company Information
- 7.2.2 HUAWEI Introduction and Business Overview
- 7.2.3 HUAWEI Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.2.4 HUAWEI Android TV Box Product Offerings
- 7.2.5 HUAWEI Recent Development
- 7.3 ZTE
- 7.3.1 ZTE Company Information
- 7.3.2 ZTE Introduction and Business Overview
- 7.3.3 ZTE Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.3.4 ZTE Android TV Box Product Offerings
- 7.3.5 ZTE Recent Development
- 7.4 Skyworth
- 7.4.1 Skyworth Company Information
- 7.4.2 Skyworth Introduction and Business Overview
- 7.4.3 Skyworth Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.4.4 Skyworth Android TV Box Product Offerings
- 7.4.5 Skyworth Recent Development
- 7.5 NVIDIA
- 7.5.1 NVIDIA Company Information
- 7.5.2 NVIDIA Introduction and Business Overview
- 7.5.3 NVIDIA Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.5.4 NVIDIA Android TV Box Product Offerings
- 7.5.5 NVIDIA Recent Development
- 7.6 Xiaomi
- 7.6.1 Xiaomi Company Information
- 7.6.2 Xiaomi Introduction and Business Overview
- 7.6.3 Xiaomi Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.6.4 Xiaomi Android TV Box Product Offerings
- 7.6.5 Xiaomi Recent Development
- 7.7 SkyStreamX
- 7.7.1 SkyStreamX Company Information
- 7.7.2 SkyStreamX Introduction and Business Overview
- 7.7.3 SkyStreamX Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.7.4 SkyStreamX Android TV Box Product Offerings
- 7.7.5 SkyStreamX Recent Development
- 7.8 Zidoo
- 7.8.1 Zidoo Company Information
- 7.8.2 Zidoo Introduction and Business Overview
- 7.8.3 Zidoo Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.8.4 Zidoo Android TV Box Product Offerings
- 7.8.5 Zidoo Recent Development
- 7.9 Dolamee
- 7.9.1 Dolamee Company Information
- 7.9.2 Dolamee Introduction and Business Overview
- 7.9.3 Dolamee Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.9.4 Dolamee Android TV Box Product Offerings
- 7.9.5 Dolamee Recent Development
- 7.10 Matricom
- 7.10.1 Matricom Company Information
- 7.10.2 Matricom Introduction and Business Overview
- 7.10.3 Matricom Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.10.4 Matricom Android TV Box Product Offerings
- 7.10.5 Matricom Recent Development
- 7.11 MINIX
- 7.11.1 MINIX Company Information
- 7.11.2 MINIX Introduction and Business Overview
- 7.11.3 MINIX Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.11.4 MINIX Android TV Box Product Offerings
- 7.11.5 MINIX Recent Development
- 7.12 TICTID
- 7.12.1 TICTID Company Information
- 7.12.2 TICTID Introduction and Business Overview
- 7.12.3 TICTID Android TV Box Sales, Revenue, Price and Gross Margin (2020-2025)
- 7.12.4 TICTID Android TV Box Product Offerings
- 7.12.5 TICTID Recent Development
8 Industry Chain Analysis
- 8.1 Android TV Box Industrial Chain
- 8.2 Android TV Box Upstream Analysis
- 8.2.1 Key Raw Materials
- 8.2.2 Raw Materials Key Suppliers
- 8.2.3 Manufacturing Cost Structure
- 8.3 Midstream Analysis
- 8.4 Downstream Analysis (Customers Analysis)
- 8.5 Sales Model and Sales Channels
- 8.5.1 Android TV Box Sales Model
- 8.5.2 Sales Channel
- 8.5.3 Android TV Box Distributors
9 Research Findings and Conclusion
10 Appendix
- 10.1 Research Methodology
- 10.1.1 Methodology/Research Approach
- 10.1.1.1 Research Programs/Design
- 10.1.1.2 Market Size Estimation
- 10.1.1.3 Market Breakdown and Data Triangulation
- 10.1.2 Data Source
- 10.1.2.1 Secondary Sources
- 10.1.2.2 Primary Sources
- 10.2 Author Details
- 10.3 Disclaimer