英语语言学习市场规模、份额、成长分析及产业预测（依年龄层、精熟度、授课方式及地区）- 2025 年至 2032 年

预计 2023 年全球英语学习市场价值将达到 261 亿美元，从 2024 年的 286.6 亿美元成长到 2032 年的 605.4 亿美元，预测期内（2025-2032 年）的复合年增长率为 9.8%。

英语学习市场在很大程度上受到商业和教育全球化的推动，英语正逐渐成为全球沟通、贸易和外交的主要媒介。跨国公司越来越需要精通英语的员工，以便有效地与国际合作伙伴沟通，打入全球市场，并加速职涯发展。同时，想要进入知名英语大学的学生必须通过雅思和托福等标准化考试来证明自己的英语能力。专业领域和学术领域的这种共同需求，促使人们在正规课程、数位资源和混合式学习解决方案方面投入大量资金，从而推动市场持续成长和创新，并提高了全球英语教育的可及性和品质。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与约束

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析

英语学习市场规模：依年龄组别及复合年增长率（2025-2032）

• 市场概况
• 0-12岁
• 13至18岁
• 18岁或以上

英语学习市场规模：依熟练程度和复合年增长率（2025-2032）

• 市场概况
• 初学者
• 中间的
• 先进的

英语学习市场规模（依授课方式及复合年增长率）(2025-2032)

• 市场概况
• 数位化学习
• 混合式学习
• 传统课堂学习

英语学习市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司份额按部门分析
  • 收益同比比较（2022-2024 年）

主要企业简介

• EF Education First（Switzerland）
• Pearson Plc（United Kingdom）
• VIPKid（Singapore）
• Houghton Mifflin Harcourt（United States）
• New Oriental Education & Technology Group（China）
• Duolingo（United States）
• Rosetta Stone（United States）
• TEFL International（United States）
• Preply（United States）
• GEDU Global Education（China）
• Meten（China）
• Novakid Inc.（United States）
• Eleutian Technology（United States）
• New Channel International Education Group（China）
• Voxy（United States）
• iTutorGroup（Taiwan）
• Inlingua International（Switzerland）
• Wall Street English（Hong Kong）
• Clear English Coach（United States）
• Fluency Corp（United States）

结论和建议

Global English Language Learning Market size was valued at USD 26.1 billion in 2023 and is poised to grow from USD 28.66 billion in 2024 to USD 60.54 billion by 2032, growing at a CAGR of 9.8% during the forecast period (2025-2032).

The English language learning market is significantly propelled by the globalization of business and education, as English emerges as the predominant global medium for communication, trade, and diplomacy. Multinational corporations increasingly seek employees fluent in English to effectively engage with international partners and tap into global markets, facilitating professional advancement. Concurrently, students aspiring to enter esteemed universities in English-speaking countries must showcase English proficiency through standardized exams such as IELTS and TOEFL. This combined demand from both the professional and academic sectors leads to substantial investments in formal courses, digital resources, and blended learning solutions, resulting in continuous growth and innovation within the market, enhancing accessibility and quality of English language education worldwide.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global English Language Learning market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global English Language Learning Market Segments Analysis

Global English Language Learning Market is segmented by Age Group, Proficiency Level, Delivery Method and region. Based on Age Group, the market is segmented into 0-12 Years, 13-18 Years and Above 18 Years. Based on Proficiency Level, the market is segmented into Beginner, Intermediate and Advanced. Based on Delivery Method, the market is segmented into Digital Learning, Hybrid Learning and Traditional Classroom-Based Learning. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global English Language Learning Market

The rise of globalization has established English as the dominant language in the business world, leading to an increased demand from professionals aspiring to build international careers. Organizations are on the lookout for employees with robust English communication abilities, essential for effective negotiations, client interactions, and collaborative efforts across borders. This demand fosters a persistent requirement for corporate training initiatives, thereby propelling the growth of the global English language learning market. As businesses strive for success in diverse environments, the emphasis on mastering English continues to be a key factor in workforce development and competitiveness on the global stage.

Restraints in the Global English Language Learning Market

The Global English Language Learning market faces certain challenges due to limited internet connectivity and inadequate access to digital devices in various regions. This situation particularly affects learners in rural or underdeveloped areas, where the lack of resources hampers their ability to engage with online and AI-powered English learning platforms. Consequently, these barriers hinder access to interactive, personalized, and mobile learning solutions, inhibiting potential market expansion. Despite the increasing global demand for English language education, these constraints can slow down growth and limit opportunities for those who would benefit from such innovative learning methods.

Market Trends of the Global English Language Learning Market

The Global English Language Learning market is witnessing a significant trend towards mobile and microlearning platforms, which are redefining how individuals engage with language acquisition. The rise of mobile applications and microlearning modules offers learners the flexibility to study through bite-sized lessons that fit seamlessly into their busy lives. Features such as gamification enhance motivation and retention, making the learning process more enjoyable and effective. This trend is particularly appealing to young adults and working professionals, broadening the market's reach and fostering adoption across both emerging and developed regions worldwide, ultimately transforming the landscape of language education.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global English Language Learning Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• 0-12 Years
• 13-18 Years
• Above 18 Years

Global English Language Learning Market Size by Proficiency Level & CAGR (2025-2032)

• Market Overview
• Beginner
• Intermediate
• Advanced

Global English Language Learning Market Size by Delivery Method & CAGR (2025-2032)

• Market Overview
• Digital Learning
• Hybrid Learning
• Traditional Classroom-Based Learning

Global English Language Learning Market Size & CAGR (2025-2032)

• North America (Age Group, Proficiency Level, Delivery Method)
  • US
  • Canada
• Europe (Age Group, Proficiency Level, Delivery Method)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Age Group, Proficiency Level, Delivery Method)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Age Group, Proficiency Level, Delivery Method)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Age Group, Proficiency Level, Delivery Method)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• EF Education First (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pearson Plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VIPKid (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Houghton Mifflin Harcourt (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Oriental Education & Technology Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Duolingo (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rosetta Stone (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TEFL International (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Preply (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GEDU Global Education (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meten (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Novakid Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eleutian Technology (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Channel International Education Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Voxy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iTutorGroup (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inlingua International (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wall Street English (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clear English Coach (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fluency Corp (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations