优格市场规模、份额、成长分析、按类型、类别、分销管道和地区分類的行业预测 - 2025 年至 2032 年

预计全球优格市场规模将在 2023 年达到 1,318 亿美元，从 2024 年的 1,408.9 亿美元成长到 2032 年的 2,402.8 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.9%。

全球优格市场正经历强劲成长，这得益于消费者偏好的转变以及对健康保健日益增长的关注。随着消费者日益追求清洁、简单的食品以满足其饮食需求，尤其是随着人们对益生菌益处和消化器官系统健康的认识不断提高，优格的接受度正在飙升。此外，无乳糖和植物来源的选择也日益受到青睐，反映了多样化的饮食选择。产品创新，例如单份和方便即食的形式，正契合当今消费者快节奏、「解放双手」的生活方式。技术进步增强了发酵过程，延长了保质期，提高了生产效率，并带来了一致的口感和风味。高压加工和现代巴氏杀菌技术确保了营养成分的保存，在提高大规模生产品质的同时，也满足了不断变化的消费者需求。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与约束

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析

优格市场规模（按类型和复合年增长率）（2025-2032）

• 市场概况
• 希腊优格
• 乳酸饮料
• 固状优格
• 霜冻优格

优格市场规模（依类别划分）及复合年增长率（2025-2032）

• 市场概况
• 无味
• 调味

优格市场规模（依通路划分）及复合年增长率（2025-2032）

• 市场概况
• 超级市场和大卖场
• 专卖店
• 便利商店
• 网路商店
• 其他的

优格市场规模（依地区划分）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 按部门分類的公司份额分析
  • 收益同比比较（2022-2024 年）

主要企业简介

• Danone（France）
• Chobani（USA）
• Nestle（Switzerland）
• Lactalis（France）
• Yili Group（China）
• Fage（Greece/Luxembourg）
• General Mills（USA）
• Arla Foods（Denmark/Sweden）
• Muller（Germany）
• Stonyfield Farms（USA）
• Tillamook County Creamery Association（USA）
• The Greek Gods（USA）
• Cabot Creamery（USA）
• Siggi's（USA/Iceland）
• Oikos（USA）
• Friendly Farms（USA）
• Milky Mist（India）
• Hatsun Agro Product（India）
• Akshayakalpa Organic（India）
• Fonterra Co-operative Group（New Zealand）

结论和建议

Global Yogurt Market size was valued at USD 131.8 billion in 2023 and is poised to grow from USD 140.89 billion in 2024 to USD 240.28 billion by 2032, growing at a CAGR of 6.9% during the forecast period (2025-2032).

The global yogurt market is witnessing robust expansion, fueled by shifting consumer preferences and a heightened focus on health and wellness. As consumers increasingly seek clean, simple foods that cater to their dietary needs, the acceptance of yogurt has surged, particularly with the rising awareness of probiotic benefits and digestive health. Additionally, lactose-free and plant-based yogurt options are gaining traction, reflecting diverse dietary choices. Innovations in product offerings, such as single-serve and convenience-ready formats, align with the fast-paced, "hands-free" lifestyles of today's consumers. Technological advancements are enhancing fermentation processes, extending shelf life, and improving manufacturing efficiency, yielding consistent texture and flavor. High-pressure processing and modern pasteurization techniques ensure nutrient preservation, thereby driving quality in mass production while meeting evolving consumer demands.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Yogurt market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Yogurt Market Segments Analysis

Global Yogurt Market is segmented by Type, Category, Distribution Channel and region. Based on Type, the market is segmented into Greek Yogurt, Yogurt Drinks, Set Yogurt and Frozen Yogurt. Based on Category, the market is segmented into Unflavored and Flavored. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Specialty Stores, Convenience Stores, Online Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Yogurt Market

The global yogurt market is experiencing significant growth driven by an increasing health consciousness among consumers. As individuals become more aware of the importance of gut health, immunity, and overall wellness, many are incorporating yogurt into their daily diets. This shift towards health-focused nutrition is also fueling the demand for functional yogurts, which are enriched with vitamins, probiotics, and digestive benefits. As a result, consumers are prioritizing nutrition over flavor, compelling manufacturers to innovate and create yogurt products that align with this trend towards healthier eating habits. This evolving landscape underscores the rising importance of health-oriented choices in the yogurt segment.

Restraints in the Global Yogurt Market

The global yogurt market experiences significant constraints due to its intense competition, characterized by numerous local and international brands offering a wide range of products. This oversaturation leads to a highly reactive and price-sensitive consumer base, forcing companies to lower their prices to gain a competitive edge. Consequently, profit margins become narrow, posing challenges, especially for smaller or newer entrants in the market. Maintaining product quality while ensuring competitive pricing proves to be a difficult balance in such a fiercely contested environment, making it essential for businesses to continuously innovate and adapt to remain successful amidst the pressures of competition.

Market Trends of the Global Yogurt Market

The Global Yogurt market is experiencing a notable shift toward functional and probiotic-rich offerings, reflecting consumers' increasing desire for products that deliver more than just flavor. As awareness grows about the benefits of digestive health, immune support, and enhanced nutrition, demand for probiotic, vitamin-, and protein-enriched yogurts is surging. Manufacturers are innovating by creating yogurts that cater to specific health needs, positioning these products as integral components of a balanced diet. This trend not only enhances consumer engagement but also fuels long-term growth in the functional foods sector, as health-conscious consumers seek nutritious options that align with their wellness goals.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Yogurt Market Size by Type & CAGR (2025-2032)

• Market Overview
• Greek Yogurt
• Yogurt Drinks
• Set Yogurt
• Frozen Yogurt

Global Yogurt Market Size by Category & CAGR (2025-2032)

• Market Overview
• Unflavored
• Flavored

Global Yogurt Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets & Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Stores
• Others

Global Yogurt Market Size & CAGR (2025-2032)

• North America (Type, Category, Distribution Channel)
  • US
  • Canada
• Europe (Type, Category, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Category, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Category, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Category, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Danone (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chobani (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lactalis (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yili Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fage (Greece/Luxembourg)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arla Foods (Denmark/Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Muller (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stonyfield Farms (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tillamook County Creamery Association (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Greek Gods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cabot Creamery (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Siggi's (USA/Iceland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oikos (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Friendly Farms (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Milky Mist (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hatsun Agro Product (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Akshayakalpa Organic (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fonterra Co-operative Group (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations