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市场调查报告书
商品编码
1744669
2032 年 A2 优格市场预测:按产品类型、口味、成分类型、应用和地区进行的全球分析A2 Yogurt Market Forecasts to 2032 - Global Analysis By Product Type (Greek Yogurt, Yogurt Drinks, Frozen Yogurt and Other Product Types), Flavor, Source Type, Application and By Geography |
根据 Stratistics MRC 的数据,全球 A2 优格市场预计在 2025 年达到 34 亿美元,到 2032 年将达到 59 亿美元,预测期内的复合年增长率为 8.4%。
A2酸奶是一种乳製品酸奶,其原料完全来自只分泌A2型β-酪蛋白的牛,而非普通牛奶中常见的A1型蛋白。这种蛋白质成分的差异被认为使A2优格更容易消化,尤其适合那些不喜欢传统乳製品但又不乳糖不耐症的人。 A2蛋白的结构与人类乳汁、羊奶和绵羊奶中的酪蛋白相似,使其成为敏感消化道的潜在更温和的替代品。 A2优格可以减少腹胀和消化不良的风险,同时保留普通优格的所有营养成分,包括钙、益生菌和蛋白质。在註重健康的消费者中,寻求更干净、更天然的乳製品,A2优格正日益受到欢迎。
乳糖不耐症和敏感度增加
乳糖不耐症和乳製品过敏症的增多,推动了对A2优格产品的巨大需求。与传统乳製品不同,A2优格仅含有A2 β-酪蛋白,这种蛋白质更容易被许多人消化。随着消费者越来越关注肠道健康,并意识到选择易消化乳製品的重要性,A2优格已成为首选。全球对洁净标示和健康食品的追求也进一步推动了这一趋势。围绕着消化器官系统健康的消费者教育和意识提升宣传活动的不断增加,正在加速A2乳製品解决方案的普及。
供应有限和供应链挑战
A2优格市场的主要障碍之一是A2牛奶供应有限。 A2牛奶产自经过特殊挑选的牛,这些乳牛天然只产A2型β-酪蛋白。这类牛并不常见,导致采购过程复杂且成本高。此外,供应链效率低下,例如开发中地区冷藏设施不足和分销网络有限,也阻碍了产品的及时供应。运输瓶颈以及专业化养殖方式导致的生产成本上升也构成了挑战。因此,A2优格在全球多个市场的可扩展性和可及性仍然受到限制。
可支配所得增加和西方文化
可支配收入的成长,尤其是在新兴经济体,正推动消费者探索A2优格等高端健康食品。随着都市化加快以及西方饮食习惯对食品偏好的影响,越来越多的消费者选择被认为更健康的特色乳製品替代品。这一趋势在年轻族群中尤其明显,他们更愿意尝试功能性和营养丰富的产品。此外,社群媒体和数位健康影响者的崛起,也有助于将A2优格的益处传播给更广泛的受众。经济和文化因素的结合为市场参与者提供了强劲的成长前景。
缺乏确凿的科学共识
儘管A2优格日益流行,但由于缺乏确切的科学共识,其市场仍面临许多质疑。儘管许多消费者反映其消化功能有所改善,但一些医学专家仍持怀疑态度,理由是缺乏大规模临床研究。这种不确定性可能会让那些注重健康的消费者望而却步,因为他们依赖实证资讯来选择膳食。此外,公众舆论中存在相互矛盾的研究结果可能会削弱消费者的信任。替代乳製品领域的竞争对手也可能利用这一证据空白,将其植物来源产品宣传为更可靠的解决方案。
COVID-19的影响
新冠疫情对A2优格市场产生了双重影响,既影响了供应,也影响了消费者的需求。最初,物流和酪农的中断影响了A2乳製品的生产和供应。然而,疫情期间健康意识的增强,促使消费者越来越多地转向增强免疫力和消化功能的机能性食品,其中包括A2优格。居家消费的转变进一步推动了包装优格饮料和即食乳製品的普及。电商和数位杂货平台的成长也在企业停业期间保持产品曝光和可及性方面发挥了关键作用。总而言之,这场危机凸显了健康和易消化营养的重要性。
酵母菌饮料市场预计将成为预测期内最大的市场
乳酸饮料细分市场预计将在预测期内占据最大市场占有率,这得益于其便捷性、便携性以及日益受到注重健康的消费者的青睐。这些产品易于消化和饮用,是忙碌生活方式的理想选择。随着便利营养概念的日益流行,优格饮料因其快速补充能量和高蛋白质含量而备受讚誉。丰富的口味和强化的营养成分进一步提升了其吸引力,吸引了更广泛的人群。零售商和品牌正在扩大其在这一细分市场的供应,以满足超级市场、便利商店和线上平台日益增长的需求。
预计在预测期内,食品服务业将以最高的复合年增长率成长。
在预测期内,餐饮服务领域预计将实现最高成长率,这得益于其在餐厅菜单、咖啡馆和注重健康的餐厅中的日益普及。随着消费者在疫情后外出用餐的频率增加,他们对更健康、更无过敏原食品的期望也日益高涨。 A2 优格在餐饮菜单的冰沙、甜点和早餐选择中越来越受欢迎。优格製造商与餐饮连锁店的伙伴关係有助于提高消费者的认知度和尝试。此外,该领域也受惠于旅游和酒店业在清洁健康食品方面的投资增加。
在预测期内,亚太地区预计将占据最大的市场占有率,这得益于其根深蒂固的乳製品消费文化以及人们对乳糖不耐症日益增长的认识。印度、中国和澳洲等国家对A2乳製品的兴趣日益浓厚,因为它们被认为易于消化且有益于健康。政府鼓励乳製品创新和品质改进的措施也促进了市场的成长。此外,该地区拥有领先的A2牛奶生产商,并支撑着强大的供应链。城镇人口的成长和可支配收入的提高进一步推动了对高端乳製品的需求。
预计北美地区在预测期内的复合年增长率最高。这得益于消费行为健康意识的增强以及对洁净标示食品日益增长的兴趣。该地区拥有高度发展的零售基础设施,产品供应广泛,品牌知名度高。此外,由于乳糖不耐症和消化系统敏感,很大一部分人正在积极寻找乳製品替代品。 A2 Dairy 品牌与健康达人之间的推广活动和合作正在提升消费者的认知度。符合地区偏好的风味和产品形式的创新也推动了其在美国和加拿大的快速普及。
According to Stratistics MRC, the Global A2 Yogurt Market is accounted for $3.4 billion in 2025 and is expected to reach $5.9 billion by 2032 growing at a CAGR of 8.4% during the forecast period. A2 yogurt is a type of dairy yogurt made exclusively from the milk of cows that produce only the A2 beta-casein protein, as opposed to the more common A1 protein found in regular milk. This difference in protein composition is believed to make A2 yogurt easier to digest, especially for individuals who experience discomfort from conventional dairy products but are not lactose intolerant. The A2 protein is structurally similar to the casein found in human milk, goat milk, and sheep milk, potentially offering a gentler alternative for sensitive digestive systems. A2 yogurt retains all the nutritional benefits of regular yogurt, including calcium, probiotics, and protein, while reducing the likelihood of bloating or indigestion. It's increasingly popular among health-conscious consumers seeking cleaner, more natural dairy options.
Increasing cases of lactose intolerance and sensitivity
The rising prevalence of lactose intolerance and dairy sensitivity is significantly driving the demand for A2 yogurt products. Unlike conventional dairy, A2 yogurt contains only A2 beta-casein protein, which is easier to digest for many individuals. As consumers become more aware of gut health and the importance of choosing digestible dairy options, A2 yogurt is emerging as a preferred choice. The global shift toward clean-label and health-oriented food products is further supporting this trend. Increased consumer education and awareness campaigns around digestive wellness are accelerating the adoption of A2 dairy solutions.
Limited availability and supply chain challenges
One of the major hurdles in the A2 yogurt market is the restricted supply of A2 milk, which is sourced from specially selected cows that naturally produce only the A2 beta-casein protein. These cattle are less prevalent, making sourcing more complicated and costly. Moreover, supply chain inefficiencies, including inadequate cold storage and limited distribution networks in developing regions, hamper timely product delivery. Transportation bottlenecks and higher production costs due to specific breeding practices also pose challenges. As a result, the scalability and accessibility of A2 yogurt remain constrained in several global markets.
Rising disposable income and westernized culture
Increasing disposable income, particularly in emerging economies, is enabling consumers to explore premium health food categories such as A2 yogurt. As urbanization spreads and western dietary habits influence food preferences, more consumers are opting for specialized dairy alternatives perceived as healthier. The trend is especially pronounced among younger demographics, who are more open to trying functional and nutrient-dense products. Furthermore, the rise of social media and digital health influencers is helping promote the benefits of A2 yogurt to a broader audience. This combination of economic and cultural factors presents strong growth prospects for market players.
Lack of definitive scientific consensus
Despite growing popularity, the market faces scrutiny due to the lack of conclusive scientific consensus around its health benefits. While many consumers report improved digestion, some health professionals remain skeptical, citing insufficient large-scale clinical studies. This uncertainty may deter health-conscious buyers who rely on evidence-based information for dietary choices. Additionally, the presence of conflicting studies in public discourse may dilute consumer trust. Competitors in the dairy alternative space may also leverage this gap in evidence to promote plant-based products as more reliable solutions.
Covid-19 Impact
The COVID-19 pandemic had a dual effect on the A2 yogurt market, influencing both supply and consumer demand. Initially, disruptions in logistics and dairy farming impacted the production and availability of A2 milk products. However, as health consciousness surged during the pandemic, consumers increasingly turned to functional foods to boost immunity and digestion, including A2 yogurt. The shift toward at-home consumption further favored packaged yogurt drinks and ready-to-eat dairy options. E-commerce growth and digital grocery platforms also played a pivotal role in maintaining product visibility and access during lockdowns. Overall, the crisis highlighted the importance of healthy, digestible nutrition.
The yogurt drinks segment is expected to be the largest during the forecast period
The yogurt drinks segment is expected to account for the largest market share during the forecast period due to their convenience, portability, and growing popularity among health-focused consumers. These products combine digestive benefits with easy consumption, making them ideal for busy lifestyles. As on-the-go nutrition gains traction, yogurt drinks are favored for their quick energy boost and protein content. Flavored and fortified variants further enhance appeal, attracting a broader demographic. Retailers and brands are expanding offerings in this segment to meet rising demand across supermarkets, convenience stores, and online platforms.
The foodservice industry segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the foodservice industry segment is predicted to witness the highest growth rate driven by increasing incorporation into restaurant menus, cafes, and health-focused eateries. As consumers dine out more frequently post-pandemic, there is a growing expectation for healthier and allergen-friendly options. A2 yogurt is gaining traction in smoothies, desserts, and breakfast items within foodservice menus. Partnerships between yogurt producers and foodservice chains are helping to amplify visibility and consumer trial. Moreover, the segment benefits from rising tourism and hotel industry investments in clean and wholesome food offerings.
During the forecast period, the Asia Pacific region is expected to hold the largest market share fueled by its deep-rooted dairy consumption culture and growing awareness of lactose intolerance. Countries like India, China, and Australia are witnessing increased interest in A2 dairy due to its perceived digestibility and health benefits. Government-backed initiatives promoting dairy innovation and quality improvements are also contributing to market growth. Additionally, the presence of leading A2 milk producers in this region supports a robust supply chain. Urban population growth and rising disposable incomes further amplify the demand for premium dairy products.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to a surge in health-conscious consumer behavior and growing interest in clean-label foods. The region's highly developed retail infrastructure enables widespread product availability and brand visibility. Additionally, a large portion of the population is actively seeking dairy alternatives due to lactose intolerance or digestive sensitivity. Promotional efforts and collaborations between A2 dairy brands and wellness influencers are enhancing consumer awareness. Innovation in flavor profiles and product formats tailored to local preferences is also driving rapid adoption across the U.S. and Canada.
Key players in the market
Some of the key players profiled in the A2 Yogurt Market include The a2 Milk Company, Amul, Mother Dairy, Nestle S.A., Danone S.A., Epigamia, Aadvik Foods, Niryas, Milky Mist, Param Dairy, General Mills, Inc., Lactalis Corporation, Saputo Inc., Schreiber Foods Inc., Freedom Foods Group Limited, Vinamilk, Erden Creamery Private Limited, Vedaaz Organics Pvt. Ltd., Ripley Farms and Godrej Jersey.
In May 2025, Nounos Creamery, renowned for its commitment to authentic, handcrafted Greek yogurt, announced the launch of its latest innovation: A2 Greek Yogurt. This new product line expands Nounos' offerings, providing consumers with the same exceptional taste and texture they love, now crafted from A2 milk. A2 milk contains only the A2 beta-casein protein, as opposed to the A1 protein found in most conventional milk. Some studies suggest that A2 milk may be easier for some individuals to digest.
In April 2025, MilkLane, the dairy and cattle feed business of Indo-Swiss agritech platform Innoterra, will supply Milky Mist, a South India dairy major, 100,000 litres of premium milk daily for three years in a deal valued at more than Rs 400 crore. The partnership is expected to benefit more than 10,000 farmers by ensuring fair pricing and access to high-nutrition cattle feed solutions.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.