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女式运动服和泳装市场规模、份额和成长分析（按产品类型、种类、分销通路、最终用户和地区划分）－2026-2033年产业预测

市场调查报告书

商品编码

1900509

女式运动服和泳装市场规模、份额和成长分析（按产品类型、种类、分销通路、最终用户和地区划分）－2026-2033年产业预测

Women's Sports and Swimwear Market Size, Share, and Growth Analysis, By Product Type (Sports Bras, Leggings), By Type (Cotton, Polyester), By Distribution channel, By End User, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月26日 | 出版商:

SkyQuest | 英文 198 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2024 年女性运动和泳装市场价值 1558.4 亿美元，预计将从 2025 年的 1656.6 亿美元增长到 2033 年的 2700.7 亿美元，在预测期（2026-2033 年）内以 6.3% 的复合增长率增长。

女款运动服和泳装市场以舒适、功能性和时尚感兼具的产品为特色，专为活力女性设计。轻盈透气、速干的布料在提升运动表现的同时，也兼顾了穿着舒适度。从连身泳衣到分身泳衣，各大品牌提供丰富多元的款式，满足不同体型和个人喜好。永续发展理念也日益受到重视，许多公司积极采用环保措施和再生材料。北美市场凭藉着许多知名品牌和不断提升的健身意识，占据市场领先地位。同时，受新兴市场女性运动热情日益高涨的推动，亚太地区预计将迎来显着成长。主要企业正致力于创新和策略行销，以满足不断变化的消费者偏好。

女性运动和泳装市场的成长要素

女性运动和泳装市场的扩张主要得益于女性参与运动和健身活动的动机不断提高。随着越来越多的女性拥抱积极的生活方式并参与各种体育活动，她们对既舒适、功能性强又时尚的运动服装的需求日益增长。此外，人们越来越意识到规律运动带来的许多健康益处，例如有效控制体重、降低慢性病风险以及改善心理健康，这些都进一步推动了这一成长趋势。因此，女性运动服和泳装越来越受欢迎，显着促进了市场的成长。

限製女性运动与泳装市场的因素

全球女性运动服和泳装市场成长面临的主要挑战之一是假冒产品的氾滥。随着消费者对时尚、高品质运动服的需求不断增长，市场上充斥着大量不符合正品品质、安全和性能标准的假冒产品。这些劣质产品不仅对消费者构成风险，还可能损害业界知名企业的声誉和品牌价值。因此，仿冒品的存在会阻碍市场扩张，降低消费者对正品的信心，并最终影响整个市场的成长潜力。

女性运动和泳装市场的趋势

随着消费者在购买决策中越来越重视环境影响，女性运动服和泳装市场正呈现出显着的永续性和环保意识趋势。各大品牌纷纷回应，将永续实践融入生产过程，并采用再生聚酯、有机棉和可生物降解材料等环保材料。这项转变不仅反映了消费者日益增强的环保意识，也与更广泛的道德消费行为趋势相契合。消费者对兼具性能和永续性的产品的需求正在重塑整个产业，促使品牌不断创新并采用永续的实践，以吸引更多环保意识的客户群。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Adidas AG（Germany）
ASICS Corporation（Japan）
Anta Sports Products Limited（China）
Wacoal Holdings（Japan）
Gildan Activewear Inc.（Canada）
Sheico Group（Taiwan）
Watersun Swimwear（Australia）
LVMH Moet Hennessy Louis Vuitton（France）
Marysia LLC（USA）
Chanel Group（France）
Missoni SpA（Italy）
Swimwear Anywhere Inc.（USA）
La Jolla Group（USA）
La Perla（Italy）
Pentland Group PLC（UK）
Puma Inc.（Germany）
Speedo International Ltd.（UK）
Arena SpA（Italy）
TYR Sport, Inc.（USA）

结论与建议

简介目录

Product Code: SQMIG30L2100

Women's Sports and Swimwear Market size was valued at USD 155.84 Billion in 2024 and is poised to grow from USD 165.66 Billion in 2025 to USD 270.07 Billion by 2033, growing at a CAGR of 6.3% during the forecast period (2026-2033).

The women's sports and swimwear market is characterized by products that combine comfort, functionality, and style, tailored for active women. Utilizing lightweight, breathable, and quick-drying materials enhances performance while prioritizing user comfort. With various styles like one-piece and two-piece designs, brands cater to diverse body types and personal tastes. Sustainability is also gaining traction, as many companies adopt eco-friendly practices and recycled materials. The North American market leads in share, thanks to major brands and a rise in fitness awareness. Meanwhile, the Asia Pacific region shows significant growth potential, driven by an increasing interest in sports among women in emerging markets. Key players focus on innovation and strategic marketing to address the evolving preferences of their consumers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Women's Sports and Swimwear market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Women's Sports and Swimwear Market Segments Analysis

Global Women's Sports and Swimwear Market is segmented by Product Type, Type, Distribution channel, End User and region. Based on Product Type, the market is segmented into Sports Bras, Leggings, Tank Tops, Swimwear and Athletic Shorts. Based on Type, the market is segmented into Cotton, Polyester, Cellulosic and Nylon. Based on Distribution channel, the market is segmented into Online Retail, Specialty Stores, Department Stores, Sports Retailers and Supermarkets. Based on End User, the market is segmented into Teenagers, Young Adults, Middle-Aged Women and Senior Women. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Women's Sports and Swimwear Market

The expansion of the women's sports and swimwear market is largely driven by the rising involvement of women in sports and fitness pursuits. As more women embrace active lifestyles and participate in diverse physical activities, there is an increasing demand for apparel that is not only comfortable and functional but also stylish. This growing trend is amplified by heightened awareness of the numerous health benefits associated with regular exercise, such as effective weight management, lower risk of chronic illnesses, and enhanced mental well-being. As a result, women's sports and swimwear are gaining popularity, significantly contributing to market growth.

Restraints in the Women's Sports and Swimwear Market

A significant challenge facing the growth of the global women's sports and swimwear market is the prevalence of counterfeit products. As consumer demand for fashionable and high-quality sports apparel rises, the market has seen an influx of imitation goods that often lack the quality, safety, and performance standards required for legitimate wear. These inferior products not only pose risks to consumers but also tarnish the reputation and brand integrity of established companies within the industry. Consequently, the presence of counterfeit items can stifle market expansion and diminish consumer trust in authentic offerings, ultimately impacting overall growth potential.

Market Trends of the Women's Sports and Swimwear Market

The Women's Sports and Swimwear market is witnessing a significant trend towards sustainability and eco-consciousness as consumers increasingly prioritize environmental impacts in their purchasing decisions. Brands are responding by integrating sustainable practices into their production processes, utilizing eco-friendly materials like recycled polyester, organic cotton, and biodegradable fabrics. This shift not only reflects a growing awareness of environmental issues but also aligns with a broader movement towards ethical consumerism. The demand for products that combine performance with sustainability is reshaping the industry, prompting brands to innovate and adopt sustainable practices, ultimately attracting a more environmentally conscious customer base.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Case Studies
Technological Advancement

Global Women's Sports and Swimwear Market Size by Product Type & CAGR (2026-2033)

Market Overview
Sports Bras
Leggings
Tank Tops
Swimwear
Athletic Shorts

Global Women's Sports and Swimwear Market Size by Type & CAGR (2026-2033)

Market Overview
Cotton
Polyester
Cellulosic
Nylon

Global Women's Sports and Swimwear Market Size by Distribution channel & CAGR (2026-2033)

Market Overview
Online Retail
Specialty Stores
Department Stores
Sports Retailers
Supermarkets

Global Women's Sports and Swimwear Market Size by End User & CAGR (2026-2033)

Market Overview
Teenagers
Young Adults
Middle-Aged Women
Senior Women

Global Women's Sports and Swimwear Market Size & CAGR (2026-2033)

North America (Product Type, Type, Distribution channel, End User)
- US
- Canada
Europe (Product Type, Type, Distribution channel, End User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Type, Distribution channel, End User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Type, Distribution channel, End User)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Type, Distribution channel, End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Adidas AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ASICS Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Anta Sports Products Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wacoal Holdings (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Gildan Activewear Inc. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sheico Group (Taiwan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Watersun Swimwear (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LVMH Moet Hennessy Louis Vuitton (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Marysia LLC (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel Group (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Missoni SpA (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Swimwear Anywhere Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
La Jolla Group (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
La Perla (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pentland Group PLC (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Puma Inc. (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Speedo International Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Arena S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TYR Sport, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments