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市场调查报告书
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1530718

全球健康零食市场预测（~2030）：按产品、声明、包装、分销管道和地区进行分析

Healthy Snacks Market Forecasts to 2030 - Global Analysis By Product, Claim, Packaging, Distribution Channel and by Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

2024年全球健康零食市场规模为1,034.5亿美元，预计2030年将达到1,659.9亿美元，预测期内复合年增长率为8.2%。健康的零食对于维持能量水平和促进整体健康至关重要。

零嘴零食的糖和脂肪含量低，是两餐之间的完美选择，可以满足您的食慾，同时保持健康的营养平衡。您可以从全麦饼干、坚果、优格和新鲜水果等食物中获取维生素、矿物质和纤维。此外，这些食品可以帮助您保持健康的饮食。在您的饮食中加入这些零食不仅可以促进身体健康，还有助于体重管理并稳定您全天的能量水平。

根据美国心臟协会的说法，保持富含水果、蔬菜和全谷谷物的均衡饮食对于心臟健康和整体健康至关重要。

提高健康意识

世界各地越来越意识到健康饮食习惯对于预防肥胖和糖尿病等与文明病的重要性。消费者越来越多地寻求高蛋白、低碳水化合物并添加维生素和矿物质的营养零食。此外，这一趋势得到了健康宣传活动、饮食指南和更谨慎的饮食习惯的支持。

缺乏教育和意识

儘管健康意识不断增强，但仍有一些消费者不知道健康零食的存在和好处。营养教育程度低、对健康饮食的误解以及零食态度的文化差异可能会阻碍市场扩张。此外，对消费者进行有关健康零食的健康益处、新颖口味和实用性的教育对于增加市场吸引力和增加采用率非常重要。

成分和混合物的创新

食品科学和原料采购的技术发展使得营养零嘴零食组合的创造不断创新。植物性蛋白质、古老谷物、超级食品和天然甜味剂因其营养价值和诱人的口味而变得越来越受欢迎。此外，口味、质地和包装设计也在不断创新，以满足消费者对新颖性和多样性不断变化的需求。

供应链中断

品牌依赖复杂的供应链来采购、製造和分销原材料，这使得它们容易受到原材料短缺、运输延误和地缘政治紧张等风险的影响。此外，我们的供应链可能会因自然灾害、流行病、贸易争端和监管变化而受到干扰，从而影响产品的可用性、业务效率和盈利。

COVID-19 的影响：

健康零食市场受到 COVID-19 大流行的严重影响，最初导致製造、供应链和零售分销系统出现问题。随着世界各地实施封锁和社交距离，消费者行为发生了变化，反映出对耐储存、增强免疫力和被认为健康的零嘴零食的需求增加。结果，随着线上销售和直接面向消费者的经营模式的增加，传统零售通路面临挑战。此外，随着健康和保健趋势的加速，对提供便利、免疫支持和感知健康益处的健康零食的需求也在增加。

预计棒材和糖果零食市场在预测期内将是最大的市场

能量棒和糖果零食产品通常占据健康零食市场的最大份额。此类别包括多种产品，包括蛋白质棒、格兰诺拉麦片棒和可可含量高的砂糖黑巧克力。能量棒非常受欢迎，因为它们易于携带、使用方便，并且具有公认的健康益处。他们经常吹捧高蛋白、低糖和天然成分等特征。此外，消费者对健康、偏好的随身零食的需求不断增长，也推动了市场的发展，吸引了许多寻求传统零嘴零食健康替代品的消费者。

预计无麸质市场在预测期内复合年增长率最高

在健康零食市场，无麸质细分市场通常表现出最高的复合年增长率。对无麸质食品的需求不断增长可归因于人们对乳糜泻和麸质不耐症的认识和诊断的提高。市场提供各种各样的产品，包括用木薯粉、大米和杏仁粉製成的烘焙点心，以及无麸质薯片、巧克力棒和饼干等零嘴零食。此外，製造商经常强调无麸质饮食的健康益处，包括改善消化和一般健康益处。

地区份额

北美在健康零食市场中占据最大的区域份额。造成这一优势的因素有很多，包括根深蒂固的零食文化、支持购买奢侈品的高可支配收入以及广泛的健康意识。北美消费者越来越重视便利性而非健康，推动了对蛋白质棒、杏仁和水果零食以及无麸质食品等各种零食的需求。此外，领先公司积极的营销策略和创意产品配方正在支持该地区的市场成长。

复合年增长率最高的地区

在健康零食市场中，亚太地区的复合年增长率最高。可支配收入的增加、都市化、向更健康的饮食习惯的转变以及对健康零食益处的了解的扩大是这一增长的主要驱动力。随着中国、印度、日本和其他地区的消费者采取更健康的生活方式，对方便、营养和美味零食的需求不断增长。此外，受西方饮食趋势影响、电商平台发展、零售基础设施扩张等多种因素影响，亚太地区健康零食市场正在快速成长。

免费客製化服务

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场公司的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球健康零食市场：按产品

  • 冷冻/冷藏
  • 肉类零食
  • 水果、坚果和种子
  • 麵包店
  • 咸味的
  • 酒吧/糖果零食
  • 乳製品
  • 其他产品

第六章 全球健康零食市场：按声明内容

  • 不含麸质
  • 低糖/无糖
  • 低脂/无脂
  • 其他索赔

第七章全球健康零食市场：依包装分类

  • 包包/袋
  • 盒子
  • 能
  • 瓶子
  • 其他包装

第八章全球健康零食市场：依通路划分

  • 超级市场和大卖场
  • 便利商店
  • 网路零售
  • 专卖店
  • 其他分销管道

第九章全球健康零食市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东/非洲

第10章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务拓展
  • 其他关键策略

第十一章 公司概况

  • Nestle SA
  • Britannia
  • Kellogg Company
  • The Hershey Company
  • Annie's Homegrown, Inc.
  • Del Monte Foods, Inc.
  • PepsiCo, Inc.
  • Burton's Foods Ltd
  • Unilever PLC
  • Danone SA
  • Tyson Foods, Inc.
  • B & G Foods, Inc.
  • The Kraft Heinz Company
  • Hormel Foods Corporation
  • SunOpta Inc.
Product Code: SMRC26830

According to Stratistics MRC, the Global Healthy Snacks Market is accounted for $103.45 billion in 2024 and is expected to reach $165.99 billion by 2030 growing at a CAGR of 8.2% during the forecast period. Snacking healthily is crucial for sustaining energy levels and promoting general wellbeing. These are the perfect between-meal snacks because they satisfy cravings while maintaining a healthy balance of nutrients and being low in sugar and fat. Vitamins, minerals, and fiber are provided by foods like whole-grain crackers, nuts, yogurt, and fresh fruits. Moreover, these foods also help maintain a healthy diet. Including these snacks in your diet not only encourages better health but also aids in weight management and keeps your energy levels stable throughout the day.

According to the American Heart Association, Maintaining a balanced diet rich in fruits, vegetables, and whole grains is crucial for heart health and overall well-being.

Market Dynamics:

Driver:

Raising awareness of health

There is a growing global awareness about the importance of healthy eating habits in preventing lifestyle-related diseases such as obesity and diabetes. Consumers are increasingly seeking snacks that offer nutritional benefits, such as high protein content, low sugar, and added vitamins or minerals. Additionally, this trend is supported by health campaigns, dietary guidelines, and a shift towards more mindful eating practices.

Restraint:

Low level of education and awareness

There is still a portion of the consumer population that is ignorant of the availability or advantages of healthy snacks, despite rising health consciousness. Market expansion may be hampered by low nutrition education, false beliefs about eating healthily, and disparate cultural perspectives on snacking. Furthermore, to increase market appeal and promote adoption, consumer education about the health benefits, novel tastes, and practicality of healthy snacks is crucial.

Opportunity:

Innovation in components and mixtures

Technological developments in food science and ingredient sourcing enable ongoing innovation in the creation of nutritious snack combinations. Due to their superior nutritional value and appealing taste, ingredients like plant-based proteins, ancient grains, super foods, and natural sweeteners are becoming more and more popular. Moreover, flavor profiles, textures, and packaging designs are being innovated to meet the changing needs of consumers, who seek novelty and variety.

Threat:

Disruptions to the supply chain

Brands are vulnerable to risks like shortages of raw materials, delays in transportation, and geopolitical tensions when they rely on intricate supply chains for the sourcing of ingredients, manufacturing, and distribution. Additionally, supply chains can be disrupted by natural disasters, pandemics, trade disputes, or regulatory changes, which can have an impact on product availability, operational effectiveness, and profitability.

Covid-19 Impact:

The market for healthy snacks was greatly impacted by the COVID-19 pandemic, which at first caused problems with manufacturing, supply chains, and retail distribution systems. Consumer behaviour changed to reflect the increased demand for shelf-stable, immune-boosting snacks that were viewed as healthy, as lockdowns and social distancing measures were implemented globally. Online sales and direct-to-consumer business models increased as a result, and traditional retail channels encountered difficulties. Furthermore, the demand for wholesome snacks that provided convenience, immune support, and perceived health benefits increased as health and wellness trends quickened.

The Bars and Confectionery segment is expected to be the largest during the forecast period

The bars and confectionery segment usually holds the largest share in the healthy snack market. A wide range of goods, including protein bars, granola bars, and sugar-free and higher-cocoa-content dark chocolate, are included in this category. Due to their portability, ease of use, and perceived health benefits, bars are very popular. They are frequently marketed with attributes like being high in protein, low in sugar, or made of natural ingredients. Moreover, the market is helped by consumers increasing desire for healthy and indulgent on-the-go snack options, which appeal to a wide range of consumers looking for healthier substitutes for conventional snacks.

The Gluten-Free segment is expected to have the highest CAGR during the forecast period

In the healthy snack market, the gluten-free segment usually shows the highest CAGR. The rise in demand for gluten-free options can be attributed to rising awareness and the diagnosis of celiac disease and gluten intolerance. The market includes a broad variety of goods, such as baked goods produced with tapioca, rice, or almond flour, as well as snacks like chips, bars, and crackers without gluten. Furthermore, manufacturers frequently draw attention to the health advantages of gluten-free diets, including better digestion and general health benefits for those who follow them.

Region with largest share:

North America holds the largest regional share of the healthy snack market. Numerous factors contribute to this dominance, such as a strong snacking culture, high disposable incomes that support the purchase of premium products, and widespread health consciousness. Convenience is becoming more important to North American consumers than health, which has increased demand for a range of snacks, including protein bars, almonds, fruit snacks, and gluten-free options. Additionally, major companies' aggressive marketing strategies and creative product formulations support the region's market growth.

Region with highest CAGR:

In the healthy snack market, the Asia-Pacific region typically shows the highest CAGR. Rising disposable incomes, urbanization, shifting dietary preferences toward healthier options, and growing knowledge of the advantages of wholesome snacking are the main drivers of this growth. As consumers in nations like China, India, and Japan embrace healthier lifestyles, there is an increasing need for snacks that are convenient, nutrient-dense, and flavorful. Moreover, the Asia-Pacific healthy snack market is growing quickly due to a number of factors, including the influence of Western dietary trends, the development of e-commerce platforms, and the expansion of retail infrastructure.

Key players in the market

Some of the key players in Healthy Snacks market include Nestle S.A., Britannia, Kellogg Company, The Hershey Company, Annie's Homegrown, Inc., Del Monte Foods, Inc, PepsiCo, Inc., Burton's Foods Ltd, Unilever PLC, Danone S.A., Tyson Foods, Inc., B & G Foods, Inc., The Kraft Heinz Company, Hormel Foods Corporation and SunOpta Inc.

Key Developments:

In July 2024, B&G Foods, in collaboration with Made by Alex, announced the exciting launch of the B&G(R) Pickleball Bag x Made by Alex, a pickleball bag designed for handbag, pickle and pickleball enthusiasts alike. The B&G(R) brand, originally known as Bloch & Guggenheimer(R), originated in the streets of New York City in 1889, and its pickles, peppers, relishes, olives, sauerkraut and other specialty items have set the standard for New York taste for more than 135 years.

In February 2024, Nestle, in a move to streamline its operations, has entered into a slump sale agreement for its Nestle Business Services (NBS) Division with Purina PetCare India, a wholly-owned subsidiary of Nestle S.A. The deal, valued at ₹798 million, is set to be effective from July 1, 2024, subject to customary closing conditions. Notably, the consideration, deemed at an arm's length basis, will be adjusted for the net working capital transferred by Nestle.

In February 2024, The Kraft Heinz Company has signed an agreement with Carlton Power, the UK energy infrastructure development company, to study the development of a renewable green hydrogen plant at its Kitt Green manufacturing plant in Wigan, Greater Manchester. Kitt Green is one of the largest food processing plants in Europe and one of the largest Kraft Heinz facilities in the world, producing a quarter of a million tons of food annually and employing approximately 850 people.

Products Covered:

  • Frozen and Refrigerated
  • Meat Snacks
  • Fruit, Nuts and Seeds
  • Bakery
  • Savory
  • Bars and Confectionery
  • Dairy
  • Other Products

Claims Covered:

  • Gluten-Free
  • Low/No Sugar
  • Low/No Fat
  • Other Claims

Packagings Covered:

  • Bag and Pouches
  • Boxes
  • Cans
  • Jars
  • Other Packagings

Distribution Channels Covered:

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Online Retail
  • Specialty Stores
  • Other Distribution Channels

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Healthy Snacks Market, By Product

  • 5.1 Introduction
  • 5.2 Frozen and Refrigerated
  • 5.3 Meat Snacks
  • 5.4 Fruit, Nuts and Seeds
  • 5.5 Bakery
  • 5.6 Savory
  • 5.7 Bars and Confectionery
  • 5.8 Dairy
  • 5.9 Other Products

6 Global Healthy Snacks Market, By Claim

  • 6.1 Introduction
  • 6.2 Gluten-Free
  • 6.3 Low/No Sugar
  • 6.4 Low/No Fat
  • 6.5 Other Claims

7 Global Healthy Snacks Market, By Packaging

  • 7.1 Introduction
  • 7.2 Bag and Pouches
  • 7.3 Boxes
  • 7.4 Cans
  • 7.5 Jars
  • 7.6 Other Packagings

8 Global Healthy Snacks Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets & Hypermarkets
  • 8.3 Convenience Stores
  • 8.4 Online Retail
  • 8.5 Specialty Stores
  • 8.6 Other Distribution Channels

9 Global Healthy Snacks Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Nestle S.A.
  • 11.2 Britannia
  • 11.3 Kellogg Company
  • 11.4 The Hershey Company
  • 11.5 Annie's Homegrown, Inc.
  • 11.6 Del Monte Foods, Inc.
  • 11.7 PepsiCo, Inc.
  • 11.8 Burton's Foods Ltd
  • 11.9 Unilever PLC
  • 11.10 Danone S.A.
  • 11.11 Tyson Foods, Inc.
  • 11.12 B & G Foods, Inc.
  • 11.13 The Kraft Heinz Company
  • 11.14 Hormel Foods Corporation
  • 11.15 SunOpta Inc.

List of Tables

  • Table 1 Global Healthy Snacks Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Healthy Snacks Market Outlook, By Product (2022-2030) ($MN)
  • Table 3 Global Healthy Snacks Market Outlook, By Frozen and Refrigerated (2022-2030) ($MN)
  • Table 4 Global Healthy Snacks Market Outlook, By Meat Snacks (2022-2030) ($MN)
  • Table 5 Global Healthy Snacks Market Outlook, By Fruit, Nuts and Seeds (2022-2030) ($MN)
  • Table 6 Global Healthy Snacks Market Outlook, By Bakery (2022-2030) ($MN)
  • Table 7 Global Healthy Snacks Market Outlook, By Savory (2022-2030) ($MN)
  • Table 8 Global Healthy Snacks Market Outlook, By Bars and Confectionery (2022-2030) ($MN)
  • Table 9 Global Healthy Snacks Market Outlook, By Dairy (2022-2030) ($MN)
  • Table 10 Global Healthy Snacks Market Outlook, By Other Products (2022-2030) ($MN)
  • Table 11 Global Healthy Snacks Market Outlook, By Claim (2022-2030) ($MN)
  • Table 12 Global Healthy Snacks Market Outlook, By Gluten-Free (2022-2030) ($MN)
  • Table 13 Global Healthy Snacks Market Outlook, By Low/No Sugar (2022-2030) ($MN)
  • Table 14 Global Healthy Snacks Market Outlook, By Low/No Fat (2022-2030) ($MN)
  • Table 15 Global Healthy Snacks Market Outlook, By Other Claims (2022-2030) ($MN)
  • Table 16 Global Healthy Snacks Market Outlook, By Packaging (2022-2030) ($MN)
  • Table 17 Global Healthy Snacks Market Outlook, By Bag and Pouches (2022-2030) ($MN)
  • Table 18 Global Healthy Snacks Market Outlook, By Boxes (2022-2030) ($MN)
  • Table 19 Global Healthy Snacks Market Outlook, By Cans (2022-2030) ($MN)
  • Table 20 Global Healthy Snacks Market Outlook, By Jars (2022-2030) ($MN)
  • Table 21 Global Healthy Snacks Market Outlook, By Other Packagings (2022-2030) ($MN)
  • Table 22 Global Healthy Snacks Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 23 Global Healthy Snacks Market Outlook, By Supermarkets & Hypermarkets (2022-2030) ($MN)
  • Table 24 Global Healthy Snacks Market Outlook, By Convenience Stores (2022-2030) ($MN)
  • Table 25 Global Healthy Snacks Market Outlook, By Online Retail (2022-2030) ($MN)
  • Table 26 Global Healthy Snacks Market Outlook, By Specialty Stores (2022-2030) ($MN)
  • Table 27 Global Healthy Snacks Market Outlook, By Other Distribution Channels (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.