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市场调查报告书
商品编码
1700168
2032 年厢型车改装市场预测:按车型、尺寸、改装、应用、最终用户和地区进行的全球分析Van Conversion Market Forecasts to 2032 - Global Analysis By Vehicle Type (Recreational Vans, Commercial Vans, Expedition Vans, Emergency Service Vans and Other Vehicle Types), Vehicle Size, Conversion, Application, End User and By Geography |
根据 Stratistics MRC 的数据,全球货车改装市场预计在 2025 年达到 27 亿美元,到 2032 年将达到 51 亿美元,预测期内的复合年增长率为 9.5%。
货车改装包括将标准货车改造成客製化的生活空间或用于各种用途的专用车辆。这个过程通常涉及改造内部空间,包括床、厨房、储藏室,有时还有浴室等设施。改装货车在露营、公路旅行和全职生活方面很受欢迎,因为它具有灵活性和机动性。客製化范围从简单的设计到豪华、功能齐全的设定。这些修改还可以适应特定用途,例如移动办公室、车间或休閒车。
根据总部位于法国的政府间机构国际能源总署(IEA)预测,2023年电动车销量将比2022年增加350万辆,与前一年同期比较去年同期成长35%。
对多功能行动解决方案的需求不断增加
消费者越来越寻求能够满足多种需求的多用途车辆,包括休閒旅行、行动办公室和送货服务。这一趋势是由远距工作、探险旅行和环保旅行方式的日益普及所推动的。货车改装提供可客製化的功能,如紧凑的厨房、睡眠空间和先进的储存解决方案,使其成为现代生活方式的理想选择。因此,随着製造商不断创新以满足不断变化的消费者偏好,市场正在经历强劲成长。
供应链中断与监管复杂性
全球供应链挑战导致采购重要零件和材料的延迟,从而导致生产成本上升和交货时间延长。此外,跨地区多样化且严格的法律规范增加了复杂性,为製造商和消费者带来了障碍。这些挑战抑制了创新并限制了市场扩张,尤其是对于中小型企业。因此,市场在满足日益增长的客製化和多功能货车解决方案需求方面面临重大障碍。
向利基商业和应急领域扩张
医疗保健、灾难应变和移动指挥单位等行业的专用车辆因其适应性和效率而需求量很大。紧急救援部门需要配备先进医疗和通讯系统的客製化货车,而行动零售和食品服务等小众商业应用也越来越受欢迎。这种多样化使製造商能够挖掘尚未开发的市场、促进创新并增加收益来源。这一趋势凸显了客製化解决方案在货车改装行业中日益增长的重要性。
经济波动与竞争饱和
经济波动和饱和的竞争市场对货车改装市场构成了重大挑战。经济状况的波动导致消费者在货车改装等非必需品上的支出下降,影响了市场成长。通货膨胀的加剧和难以预测的金融趋势使製造商和买家更加紧张。小型企业将难以与知名品牌竞争,从而限制其市场占有率。这些因素阻碍了市场实现永续成长和盈利。
新冠疫情以多种方式影响了货车改装市场。由于休閒旅行和旅游业陷入停滞,严格的封锁和旅行限制最初导致需求下降。此外,供应链中断和消费者支出下降阻碍了市场成长。自助旅行和 DIY 货车改装趋势的兴起、法规的放宽以及消费者偏好向灵活的行动解决方案的转变推动了市场復苏。
休閒货车市场预计将成为预测期内最大的市场
由于用途多样且消费者群体不断增长,休閒货车预计将在预测期内占据最大的市场占有率。这些货车不仅用于休閒,而且越来越多地被用作移动房屋和临时办公室,以适应不断变化的生活方式。这种成长是由货车改装技术的进步所推动的,这种技术提供了卓越的舒适性和便利性。可支配收入的增加以及疫情爆发后对安全、自足式的旅行的关注也助长了这一趋势。
预计在预测期内,车轮和轮胎改装部分将以最高的复合年增长率成长。
由于对改善越野性能的需求不断增加,预计车轮和轮胎改装领域将在预测期内呈现最高的成长率。消费者越来越多地投资于高檔车轮和全地形轮胎,以提高安全性、耐用性和美观性。这些改装尤其受到那些想要针对崎岖地形或极端天气条件客製化解决方案的货车车主的欢迎。车轮和轮胎的改装也受益于带有气压监测系统的智慧轮胎等技术进步。
预计亚太地区将在预测期内占据最大的市场占有率。这一趋势得益于快速的都市化、蓬勃发展的电子商务物流以及政府主导的基础设施现代化倡议,例如印度的 FAME II 计划和中国的新能源汽车 (NEV) 补贴,这些计划优先考虑电动商用车。此外,日本和韩国的人口老化问题也刺激了基于改装货车平台的行动医疗保健和老年护理单位的投资。随着比亚迪和塔塔汽车等OEM扩大面向全球市场的电动货车底盘生产,东南亚具有成本效益的製造地将进一步巩固该地区的领导地位。
预计北美地区在预测期内将呈现最高的复合年增长率,这得益于电动货车改装的加速采用和强劲的休閒需求。日益严格的排放法规(包括加州的先进清洁车队法规)正在鼓励车队营运商转向零排放车型,例如 Rivian 的电动送货车 (EDV)。企业对行动工作空间和灾难应变部门的投资(例如 Ford Pro 与 FEMA 的合作)也将推动成长。
According to Stratistics MRC, the Global Van Conversion Market is accounted for $2.7 billion in 2025 and is expected to reach $5.1 billion by 2032 growing at a CAGR of 9.5% during the forecast period. Van conversion is transforming a standard van into a customized, livable space or a specialized vehicle for various purposes. This process typically involves modifying the interior to include amenities such as beds, kitchens, storage, and sometimes bathrooms. Van conversions are popular for camping, road trips, and full-time living, offering flexibility and mobility. The customization can range from simple designs to luxurious, fully-equipped setups. These conversions may also be tailored for specific uses like mobile offices, workshops, or recreational vehicles.
According to the International Energy Agency (IEA), a France-based autonomous intergovernmental organization, sales of electric cars in 2023 were 3.5 million higher than in 2022, a 35% year-on-year increase.
Rising demand for multifunctional mobility solutions
Consumers are increasingly seeking versatile vehicles that cater to diverse needs, such as recreational travel, mobile offices, and delivery services. This trend is fueled by the growing popularity of remote work, adventure tourism, and eco-friendly travel options. Van conversions offer customizable features like compact kitchens, sleeping areas, and advanced storage solutions, making them ideal for modern lifestyles. As a result, the market is witnessing robust growth, with manufacturers innovating to meet evolving consumer preferences.
Supply chain disruptions and regulatory complexity
Delays in sourcing essential components and materials due to global supply chain challenges have led to increased production costs and extended timelines. Additionally, navigating diverse and stringent regulatory frameworks across regions adds to the complexity, creating barriers for manufacturers and consumers alike. These challenges discourage innovation and limit market expansion, particularly for small and medium-sized enterprises. As a result, the market faces significant obstacles in meeting the rising demand for customized and versatile van solutions.
Expansion into niche commercial and emergency sectors
Specialized vehicles for industries like healthcare, disaster response, and mobile command units are in high demand due to their adaptability and efficiency. Emergency sectors require customized vans equipped with advanced medical or communication systems, while niche commercial applications, such as mobile retail or food services, are gaining traction. This diversification allows manufacturers to tap into untapped markets, fostering innovation and boosting revenue streams. The trend highlights the growing importance of tailored solutions in the van conversion industry.
Economic volatility and competitive saturation
Economic volatility and competitive saturation are posing significant challenges to the van conversion market. Fluctuating economic conditions lead to reduced consumer spending on discretionary items like van conversions, impacting market growth. Rising inflation and unpredictable financial trends further strain manufacturers and buyers alike. Smaller players struggle to compete with established brands, limiting their market presence. These factors collectively hinder the market's ability to achieve sustained growth and profitability.
COVID-19 pandemic had a mixed impact on the van conversion market. Strict lockdowns and travel restrictions initially caused a decline in demand, as leisure travel and tourism came to a halt. Additionally, supply chain disruptions and reduced consumer spending further hindered market growth. The rising trend of self-sufficient travel and DIY van conversions gained momentum, helping the market recover as restrictions eased and consumer preferences shifted toward flexible mobility solutions.
The recreational vans segment is expected to be the largest during the forecast period
The recreational vans segment is expected to account for the largest market share during the forecast period due to their versatile applications and expanding consumer base. These vans are increasingly being used not only for leisure but also as mobile homes and temporary offices, aligning with evolving lifestyles. The growth is supported by advancements in van conversion technologies, offering superior comfort and convenience. Rising disposable incomes and the post-pandemic focus on safe, self-contained travel have also contributed to this trend.
The wheel & tire modifications segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the wheel & tire modifications segment is predicted to witness the highest growth rate due to the growing demand for enhanced off-road capabilities and performance. Consumers are increasingly investing in premium wheels and all-terrain tires to improve safety, durability, and aesthetic appeal. These modifications are particularly popular among van owners seeking customized solutions for rugged terrains and extreme weather conditions. Wheel & tire modifications are also benefiting from technological advancements, such as smart tires with pressure monitoring systems.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, driven by rapid urbanization, booming e-commerce logistics, and government-led infrastructure modernization initiatives, such as India's FAME II Scheme and China's New Energy Vehicle (NEV) subsidies, which prioritize electric commercial fleets. Additionally, Japan and South Korea's aging populations are spurring investments in mobile healthcare and senior care units built on converted van platforms. Cost-effective manufacturing hubs in Southeast Asia further solidify the region's leadership, with OEMs like BYD and Tata Motors scaling production of electric van chassis for global markets.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, propelled by accelerating adoption of electric van conversions and robust recreational demand. Stricter emissions regulations, including California's Advanced Clean Fleets Rule, incentivize fleet operators to transition to zero-emission models like Rivian's Electric Delivery Van (EDV). Corporate investments in mobile workspaces and disaster response units exemplified by Ford Pro's partnerships with FEMA also drive growth.
Key players in the market
Some of the key players in Van Conversion Market include Adventure Van Custom Conversions, Winnebago, Braun Ability, Vantage Mobility International (VMI), MobilityWorks, Freedom Motors, Revability, AMS Vans, Rollx Van, Shelby, New Horizons RV, Heartland Road Warrior, General Motors, Vanlife Customs, Ford Pro and Aluminum Toy Haule.
In March 2025, General Motors (GM) and Hyundai Motor Company entered advanced discussions to collaborate on electric commercial vans in North America. Hyundai plans to supply GM with two electric van models, initially imported from South Korea, with potential local production by 2028.
In March 2024, Winnebago Industries launched the Revel 4x4e, an all-electric version of its flagship adventure van, featuring a proprietary lithium-ion battery system and integrated solar charging. Designed for off-grid sustainability, it targets overlanding enthusiasts and eco-conscious travelers, with a range of 250+ miles on a single charge.
In January 2024, Ford Pro introduced the E-Transit Custom PHEV Conversion Platform, a plug-in hybrid chassis tailored for upfitters. It combines a 30-mile electric range with a gas engine, targeting urban delivery fleets and mobile healthcare units seeking emission-free operation in low-emission zones.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.