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市场调查报告书
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1429548

媒体采购公司和领先公司 2024 年世界市场报告

Media Buying Agencies And Representative Firms Global Market Report 2024

出版日期: | 出版商: The Business Research Company | 英文 175 Pages | 商品交期: 2-10个工作天内

价格
简介目录

媒体采购公司和龙头公司的市场规模预计在未来几年将稳定成长。预计到 2028 年将以 4.1% 的复合年增长率 (CAGR) 增长至 975.5 亿美元。预测期间的预期成长可归因于行动视讯观看量的增加、网路普及的提高、政府的支持以及年轻人口或千禧世代人口的成长等因素。预测期内预计的主要趋势包括利用人工智慧 (AI) 和机器学习 (ML) 使负责人能够进行更多试验并製定新策略;其中包括关注在现实环境中与客户互动的元宇宙应用程序,以及持续推出新产品发射。提高您的竞争力,回应不断变化的消费者需求,利用巨量资料更好地了解客户的广告偏好,专注于数位服务以进行更有针对性和个性化的宣传活动,并扩大您的受众群体。专注于串流媒体服务以获得收益。

政治事件、体育赛事、节庆和高预算电影的增加预计将推动对媒体采购公司和领先公司的需求。值得注意的是,2020年美国总统大选期间,民主党以14种印度语言发布广告,吸引印度选民的注意。 2023 年 9 月,总统候选人报告了巨额收入和支出,凸显了他们政治竞选活动的财务规模。政治集会、体育赛事和科切拉音乐节等大型人群聚集活动是媒体采购公司和领先企业市场成长的主要贡献者。

网路和社群媒体平台使用的不断增长进一步推动了媒体采购公司和代表公司市场的成长。社群媒体平台充当促进对话、资讯交流和内容创建的沟通管道。企业利用社群媒体进行具有成本效益的行销和广告,以与世界各地的受众互动。 Meltwater 的最新资料显示,LinkedIn 和 Instagram 拥有强大的用户基础,并且英国网路用户数量不断增长。网路和社群媒体平台的普及是推动媒体采购公司和领先公司市场扩张的关键驱动力。

目录

第一章执行摘要

第二章 市场特点

第三章 市场趋势与策略

第四章宏观经济情景

  • 高通膨对市场的影响
  • 乌克兰与俄罗斯战争对市场的影响
  • COVID-19 对市场的影响

第五章世界市场规模与成长

  • 全球市场驱动因素与限制因素
    • 市场驱动因素
    • 市场限制因素
  • 2018-2023 年全球市场规模表现与成长
  • 全球市场规模预测与成长,2023-2028、2033

第六章市场区隔

  • 全球媒体采购公司和代表性公司市场,按服务、绩效和预测细分,2018-2023、2023-2028、2033
  • 媒体购买服务
  • 媒体企划服务
  • 媒体代表公司
  • 其他服务
  • 全球媒体采购公司和代表性公司市场,按模式、绩效和预测细分,2018-2023、2023-2028、2033
  • 离线
  • 在线的
  • 全球媒体采购公司和代表性公司市场,按应用、绩效和预测细分,2018-2023、2023-2028、2033
  • BFSI
  • 消费品和零售
  • 政府和公共部门
  • 资讯科技和电信
  • 卫生保健
  • 媒体与娱乐

第 7 章 区域与国家分析

  • 全球媒体采购公司及代表公司市场、地区、绩效及预测,2018-2023、2023-2028、2033
  • 全球媒体采购公司和代表公司市场,按国家/地区、绩效和预测,2018-2023、2023-2028、2033

第八章亚太市场

第九章 中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第14章 韩国市场

第十五章 西欧市场

第十六章英国市场

第十七章 德国市场

第十八章 法国市场

第十九章 义大利市场

第20章 西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章加拿大市场

第26章 南美洲市场

第27章 巴西市场

第28章 中东市场

第29章 非洲市场

第三十章 竞争形势及公司概况

  • 媒体采购企业及代表性企业竞争形势
  • 媒体采购公司及代表公司市场公司概况
    • WPP PLC
    • Publicis Groupe
    • Omnicom Group Inc
    • Dentsu Inc
    • The Interpublic Group Of Companies

第31章 其他大型创新公司

  • Havas SA
  • Katz Media Group
  • Hakuhodo DY Media Partners Inc.
  • Horizon Media
  • Kingstar Media
  • Initiative Media Private Limited
  • Brand Catalyser
  • AJ Marketing
  • GrowthElements Private Limited
  • Adworth Media Pvt Ltd
  • Alchemy One
  • MK Media
  • GDR Media Group
  • KKBC
  • KOL Media

第32章竞争基准化分析

第 33 章. 竞争对手仪表板

第三十四章 重大併购

第35章 未来前景与可能性分析

第36章附录

简介目录
Product Code: r14519

Media buying is the process of acquiring media space and time to achieve effective ad placements in alignment with the brand's marketing or advertising objectives. A media representative refers to any legal or natural person who serves as an intermediary on behalf of the advertiser, purchasing advertising space under the terms of a written representation contract.

The main services offered by media buying agencies and representative firms include media buying services, media planning services, media representative firms, and others. Media buying is a strategy employed in sponsored marketing campaigns, aiming to identify and procure ad space on channels that resonate with the target demographic, ensuring optimal pricing and timing. Various industries, including BFSI, consumer goods and retail, government and public sector, IT and telecom, healthcare, and media and entertainment, utilize these services through different modes, such as offline and online.

The media buying agencies and representative firms market research report is one of a series of new reports from The Business Research Company that provides media buying agencies and representative firms market statistics, including media buying agencies and representative firms industry global market size, regional shares, competitors with a media buying agencies and representative firms market share, detailed media buying agencies and representative firms market segments, media buying agencies and representative firms market trends and opportunities, and any further data you may need to thrive in the media buying agencies and representative firms industry. This media buying agencies and representative firms market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The media buying agencies and representative firms market size has grown steadily in recent years. It will grow from $79.29 billion in 2023 to $82.94 billion in 2024 at a compound annual growth rate (CAGR) of 4.6%. The growth observed in the historic period can be attributed to factors such as strong economic growth in emerging markets, an increasing number of events, growth in the world population, and rising expenditure on advertisements.

The media buying agencies and representative firms market size is expected to see steady growth in the next few years. It will grow to $97.55 billion in 2028 at a compound annual growth rate (CAGR) of 4.1%. The anticipated growth in the forecast period can be attributed to factors such as the increase in mobile video viewing, rising internet penetration, government support, and the growing young or millennial population. Major trends expected in the forecast period include leveraging artificial intelligence (AI) and machine learning (ML) to enable marketers to conduct more experiments and develop new strategies, focusing on metaverse applications for interacting with customers in virtual realistic settings, launching new products to remain competitive and meet evolving consumer needs, utilizing big data to enhance understanding of customer ad preferences, emphasizing digital services for more targeted and personalized campaigns, and focusing on streaming services to capture audiences.

The demand for media buying agencies and representative firms is expected to rise due to an increasing number of political events, sports events, festivals, and high-budget movies. Notably, during the 2020 US presidential elections, the Democratic Party released ads in 14 Indian languages to engage voters of Indian origin. In September 2023, presidential candidates reported significant receipts and disbursements, emphasizing the financial scale of political campaigns. Major crowd-gathering events, including political rallies, sports events, and festivals such as Coachella, are significant contributors to the growing market for media buying agencies and representative firms.

The growth of the media buying agencies and representative firms' market is further propelled by the escalating use of the internet and social media platforms. Social media platforms serve as communication channels facilitating conversations, information exchange, and content creation. Businesses leverage social media for cost-effective marketing and advertising, engaging with a global audience. Recent data from Meltwater indicates an increase in internet users in the UK, with substantial LinkedIn and Instagram user bases. The pervasive use of the internet and social media platforms is a key driver fostering the expansion of the media buying agencies and representative firms' market.

Artificial Intelligence (AI) adoption for media optimization is gaining prominence among media buyers, reshaping advertising operations. The 2022 State of Marketing AI Report highlights the significance of AI in marketing success. In August 2021, BLKBOX.ai launched an Intelligent Media Buying Platform powered by AI, allowing businesses to scale profitably by automating media buying processes. This AI-driven platform streamlines campaign management, significantly reducing the time required while enhancing efficiency and profitability.

Major companies in the media buying agencies and representative firms' market are focusing on innovative solutions to gain a competitive edge. AVOW Intelligence, introduced by AVOW, is one such solution providing cost-effectiveness, performance monitoring, and optimization. This proprietary technology processes vast amounts of data from various mobile OEMs, bridging the gap between media buyers and data. AVOW's initiative to launch AVOW Intelligence in India aims to transform mobile OEM advertising, offering clients a competitive advantage in user acquisition initiatives on different app stores.

In August 2021, TAKUMI, a Japan-based marketing platform, acquired Unieed, a UK-based content and strategic media-buying agency. This acquisition broadened TAKUMI's global paid media offerings, emphasizing content-driven campaigns in collaboration with leading outdoor and cycling brands.

Major companies operating in the media buying agencies and representative firms market report are WPP PLC, Publicis Groupe, Omnicom Group Inc., Dentsu Inc., The Interpublic Group Of Companies, Havas SA, Katz Media Group, Hakuhodo DY Media Partners Inc., Horizon Media, Kingstar Media, Initiative Media Private Limited, Brand Catalyser, AJ Marketing, GrowthElements Private Limited, Adworth Media Pvt Ltd., Alchemy One, MK Media, GDR Media Group, KKBC, KOL Media, Sootoo Network, DLG SA (Digital Luxury Group), Eastidea Integrated Solutions, RuiYing Media, Premium.Digital, Havas Media Shanghai, Totem Media , The One Stop Marketing Ltd., Sage+Archer, Media Reach Advertising, Media Alive, Hotspex Media , Digital Star, ERKA Agile Communication, Media Pozitiv, MoloSo Agency , Evolution Media , Moburst, Media Matters Worldwide, Acquire Media Corporation, LoyaltyPlant, Zwick Roell Group, Belenus of Brazil S / A, METALAC, Fastener SRL, Oasn Me Ltd., Amazonas Industria E Comercio Ltd., Sika, H.B. Fuller, Henkel , Alsayegh Media, Le Astrid International LLC, Twofour group, PAZ marketing, Shells advertising, Saba consultants, KENZ advertising, Amber communications, Socialize, Prodesign Advertising, Keyade, Amorphous new media, Terragon group, NXT Digital, Adclick Africa, Sprout performance partners, Gloo design agency, Brand republic SA, Sauce advertising, WetPaint advertising, NP Digital south Africa, Fogg agency , Fuse factory

North America was the largest region in the media buying agencies and representative firms market in 2023. Western Europe was the second largest region in the global media agencies and representative firms market share. The regions covered in the media buying agencies and representative firms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the media buying agencies and representative firms market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain

The media buying agencies and representative firms market consists of revenue earned by entities by providing services such as purchasing advertising time or space from media outlets and resell it to advertising agencies or individual companies directly and independent representatives that sell media time or space for media owners. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Media Buying Agencies And Representative Firms Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on media buying agencies and representative firms market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

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  • Measure the impact of high global inflation on market growth.
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  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for media buying agencies and representative firms? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The media buying agencies and representative firms market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Services: Media Buying Service; Media Planning Service; Media Representative Firms; Other Services
  • 2) By Mode: Offline; Online
  • 3) By Application: Banking; Financial Services And Insurance (BFSI) Sector; Consumer Goods And Retail; Government And Public Sector; IT (Information Technology) And Telecom; Healthcare; Media And Entertainment
  • Companies Mentioned: WPP PLC; Publicis Groupe; Omnicom Group Inc; Dentsu Inc; The Interpublic Group Of Companies
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Media Buying Agencies And Representative Firms Market Characteristics

3. Media Buying Agencies And Representative Firms Market Trends And Strategies

4. Media Buying Agencies And Representative Firms Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Media Buying Agencies And Representative Firms Market Size and Growth

  • 5.1. Global Media Buying Agencies And Representative Firms Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Media Buying Agencies And Representative Firms Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Media Buying Agencies And Representative Firms Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Media Buying Agencies And Representative Firms Market Segmentation

  • 6.1. Global Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Media Buying Service
  • Media Planning Service
  • Media Representative Firms
  • Other Services
  • 6.2. Global Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Offline
  • Online
  • 6.3. Global Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • BFSI
  • Consumer Goods and Retail
  • Government and Public Sector
  • IT and Telecom
  • Healthcare
  • Media and Entertainment

7. Media Buying Agencies And Representative Firms Market Regional And Country Analysis

  • 7.1. Global Media Buying Agencies And Representative Firms Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Media Buying Agencies And Representative Firms Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Media Buying Agencies And Representative Firms Market

  • 8.1. Asia-Pacific Media Buying Agencies And Representative Firms Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Media Buying Agencies And Representative Firms Market

  • 9.1. China Media Buying Agencies And Representative Firms Market Overview
  • 9.2. China Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Media Buying Agencies And Representative Firms Market

  • 10.1. India Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Media Buying Agencies And Representative Firms Market

  • 11.1. Japan Media Buying Agencies And Representative Firms Market Overview
  • 11.2. Japan Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Media Buying Agencies And Representative Firms Market

  • 12.1. Australia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Media Buying Agencies And Representative Firms Market

  • 13.1. Indonesia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Media Buying Agencies And Representative Firms Market

  • 14.1. South Korea Media Buying Agencies And Representative Firms Market Overview
  • 14.2. South Korea Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Media Buying Agencies And Representative Firms Market

  • 15.1. Western Europe Media Buying Agencies And Representative Firms Market Overview
  • 15.2. Western Europe Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Media Buying Agencies And Representative Firms Market

  • 16.1. UK Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Media Buying Agencies And Representative Firms Market

  • 17.1. Germany Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Media Buying Agencies And Representative Firms Market

  • 18.1. France Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Media Buying Agencies And Representative Firms Market

  • 19.1. Italy Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Media Buying Agencies And Representative Firms Market

  • 20.1. Spain Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Media Buying Agencies And Representative Firms Market

  • 21.1. Eastern Europe Media Buying Agencies And Representative Firms Market Overview
  • 21.2. Eastern Europe Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Media Buying Agencies And Representative Firms Market

  • 22.1. Russia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Media Buying Agencies And Representative Firms Market

  • 23.1. North America Media Buying Agencies And Representative Firms Market Overview
  • 23.2. North America Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Media Buying Agencies And Representative Firms Market

  • 24.1. USA Media Buying Agencies And Representative Firms Market Overview
  • 24.2. USA Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Media Buying Agencies And Representative Firms Market

  • 25.1. Canada Media Buying Agencies And Representative Firms Market Overview
  • 25.2. Canada Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Media Buying Agencies And Representative Firms Market

  • 26.1. South America Media Buying Agencies And Representative Firms Market Overview
  • 26.2. South America Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Media Buying Agencies And Representative Firms Market

  • 27.1. Brazil Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Media Buying Agencies And Representative Firms Market

  • 28.1. Middle East Media Buying Agencies And Representative Firms Market Overview
  • 28.2. Middle East Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Media Buying Agencies And Representative Firms Market

  • 29.1. Africa Media Buying Agencies And Representative Firms Market Overview
  • 29.2. Africa Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Media Buying Agencies And Representative Firms Market Competitive Landscape And Company Profiles

  • 30.1. Media Buying Agencies And Representative Firms Market Competitive Landscape
  • 30.2. Media Buying Agencies And Representative Firms Market Company Profiles
    • 30.2.1. WPP PLC
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Publicis Groupe
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Omnicom Group Inc
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Dentsu Inc
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. The Interpublic Group Of Companies
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Media Buying Agencies And Representative Firms Market Other Major And Innovative Companies

  • 31.1. Havas SA
  • 31.2. Katz Media Group
  • 31.3. Hakuhodo DY Media Partners Inc.
  • 31.4. Horizon Media
  • 31.5. Kingstar Media
  • 31.6. Initiative Media Private Limited
  • 31.7. Brand Catalyser
  • 31.8. AJ Marketing
  • 31.9. GrowthElements Private Limited
  • 31.10. Adworth Media Pvt Ltd
  • 31.11. Alchemy One
  • 31.12. MK Media
  • 31.13. GDR Media Group
  • 31.14. KKBC
  • 31.15. KOL Media

32. Global Media Buying Agencies And Representative Firms Market Competitive Benchmarking

33. Global Media Buying Agencies And Representative Firms Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Media Buying Agencies And Representative Firms Market

35. Media Buying Agencies And Representative Firms Market Future Outlook and Potential Analysis

  • 35.1 Media Buying Agencies And Representative Firms Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Media Buying Agencies And Representative Firms Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Media Buying Agencies And Representative Firms Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer