市场调查报告书
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亚太地区宠物补充剂市场预测至 2028 年 - 区域分析 - 按形式(咀嚼片、粉剂等)、宠物类型(狗、猫等)和配销通路(线上和线下)Asia Pacific Pet Supplements Market Forecast to 2028 - Regional Analysis - by Form (Chewable, Powder, and Others), Pet Type (Dogs, Cats, and Others), and Distribution Channel (Online and Offline) |
亚太地区宠物补充剂市场预计将从2022年的4.5383亿美元成长到2028年的6.7408亿美元。预计2022年至2028年CAGR为6.8%。
消费者对电子商务平台的偏好推动亚太宠物补充品市场
电子商务平台在全球范围内广泛使用。智慧型手机和网路普及率的提高、消费者购买力的提高以及线上零售平台提供的便利购物体验是推动宠物补充剂等各种产品透过电子商务平台销售的几个关键因素。人们越来越喜欢在线零售平台购买宠物补充剂,因为这些平台提供不同品牌的各种产品、价格实惠、详细的产品描述、消费者评级和评论以及送货上门服务。在 COVID-19 爆发期间,人们被限制在家中,这增加了他们在线购物的倾向。例如,根据嘉里集团的数据,宠物补充剂的电子商务销售额从2019年的29%大幅增长至2020年的42%。随着电子商务在不同地区的渗透率不断上升,宠物补充剂製造商正在加强其线上业务透过亚马逊、Lidl 和沃尔玛等知名电子商务平台销售产品。例如,线上宠物药局 PetMed Express Inc 与亚马逊合作,扩大宠物补充剂的销售,并大幅降价以扩大客户群。因此,消费者对电子商务平台的偏好不断增加,为市场上的製造商提供了巨大的机会,可以透过电子商务平台提供产品并增加客户群。
亚太地区宠物补充剂市场概况
亚太地区宠物补充剂市场分为澳洲、中国、印度、日本、韩国和亚太其他地区。这些国家的宠物数量不断增加,这有助于提高整个地区对宠物营养品(例如宠物补充剂)的需求。此外,中国和印度等发展中国家拥有大量宠物。根据国家统计局的数据,中国是该地区成长最快的宠物产业。可支配收入的增加和对动物健康和保健意识的提高等因素也导致对宠物营养产品(例如宠物补充剂)的需求不断增长。此外,宠物中人畜共通传染病的高盛行率增加了对宠物补充剂的需求。狗的钩虫、人畜共通流感、鼠疫和莱姆病是宠物中一些常见的人畜共通传染病。食用宠物补充剂可以预防此类疾病的风险并提供完整的营养。因此,整个地区对宠物补充剂的需求正在增加,预计这将进一步推动预测期内的市场成长。
亚太地区宠物补充剂市场收入及 2028 年预测(百万美元)
亚太地区宠物补充剂市场区隔
亚太地区宠物补充剂市场按形式、宠物类型、配销通路和国家进行细分。
根据形式,亚太地区宠物补充剂市场分为咀嚼片、粉末等。 2022年,咀嚼片细分市场在亚太宠物补充剂市场中占据最大份额。
根据宠物类型,亚太地区宠物补充剂市场分为狗、猫等。 2022年,狗类细分市场在亚太宠物补充剂市场中占据最大份额。
根据配销通路,亚太宠物补充剂市场分为线上和线下。 2022年,线下细分市场在亚太宠物补充剂市场中占据更大份额。
按国家/地区划分,亚太地区宠物补充剂市场分为中国、日本、印度、澳洲、韩国和亚太地区其他地区。 2022年,亚太地区其他地区在亚太宠物补充剂市场中占据最大份额。
Dorwest Herbs Ltd、Nordic Naturals、Nutramax Laboratories Consumer Care Inc、Comfort Click Ltd 和 Zesty Paw LLC 是亚太地区宠物补充剂市场上的一些领先公司。
The Asia Pacific pet supplements market is expected to grow from US$ 453.83 million in 2022 to US$ 674.08 million by 2028. It is estimated to grow at a CAGR of 6.8% from 2022 to 2028.
Consumer Preferences for E-Commerce Platform Drive Asia Pacific Pet Supplements Market
E-commerce platforms are being used widely across the globe. The increase in penetration of smartphones and the internet, rise in purchasing power of consumers, and convenient shopping experiences provided by online retail platforms are a few of the key factors driving the sales of various products such as pet supplements through e-commerce platforms. People increasingly prefer online retail platforms to buy pet supplements owing to the availability of various products of different brands at affordable prices, detailed product descriptions, consumer ratings and reviews, and home delivery services. During the COVID-19 outbreak, individuals were restricted to their homes, which increased their inclination toward online shopping. For instance, according to the Kerry Group, the e-commerce sales of pet supplements increased substantially from 29% in 2019 to 42% in 2020. With the rising penetration of e-commerce across different geographies, pet supplement manufacturers are enhancing their online presence by selling their products through well-known e-commerce platforms, such as Amazon.com, Lidl, and Walmart. For instance, PetMed Express Inc, the online pet pharmacy, collaborated with Amazon to broaden the sales of pet supplements and offer a substantial price reduction to increase their customer base. Thus, increasing consumer preference for e-commerce platform provides huge opportunity to the manufacturers in the market to offer their products through e-commerce platform and increase their customer base.
Asia Pacific Pet Supplements Market Overview
The Asia Pacific pet supplements market is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. These countries report increasingly high pet populations, which helps boost the demand for pet nutrition, such as pet supplements, across the region. Moreover, developing countries such as China and India have a significant population of pets. According to the National Bureau of Statistics, China has the fastest-growing pet industry in the region. Factors such as increasing disposable income and rising awareness regarding animal health and wellness are also contributing to the growing demand for pet nutritional products, such as pet supplements. Moreover, the high prevalence of zoonotic diseases among pets is increasing the demand for pet supplements. Hookworms in dogs, zoonotic influenza, plague, and Lyme are a few common zoonotic diseases in pets. The consumption of pet supplements prevents the risk of such diseases and provides complete nutrition. Thus, the demand for pet supplements is increasing across the region, which is further projected to fuel the market growth during the forecast period.
Asia Pacific Pet Supplements Market Revenue and Forecast to 2028 (US$ Million)
Asia Pacific Pet Supplements Market Segmentation
The Asia Pacific pet supplements market is segmented into form, pet type, distribution channel, and country.
Based on form, the Asia Pacific pet supplements market is segmented into chewable, powder, and others. In 2022, the chewable segment registered the largest share in the Asia Pacific pet supplements market.
Based on pet type, the Asia Pacific pet supplements market is segmented into dogs, cats, and others. In 2022, the dogs segment registered the largest share in the Asia Pacific pet supplements market.
Based on distribution channel, the Asia Pacific pet supplements market is bifurcated into online and offline. In 2022, the offline segment registered the larger share in the Asia Pacific pet supplements market.
Based on country, the Asia Pacific pet supplements market is segmented into China, Japan, India, Australia, South Korea, and the Rest of Asia Pacific. In 2022, the Rest of Asia Pacific segment registered the largest share in the Asia Pacific pet supplements market.
Dorwest Herbs Ltd, Nordic Naturals, Nutramax Laboratories Consumer Care Inc, Comfort Click Ltd, and Zesty Paw LLC are some of the leading companies operating in the Asia Pacific pet supplements market.