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市场调查报告书
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1662854

2030 年宠物补充品市场预测：按类型、动物类型、形式、分销管道和地区进行全球分析

Pet Supplements Market Forecasts to 2030 - Global Analysis By Type (Vitamins & Minerals, Probiotics, Fatty Acids, Amino Acids, Herbal Supplements, Joint Health Supplements and Other Types), Animal Type, Form, Distribution Channel and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，全球宠物补充剂市场预计在 2024 年将达到 25 亿美元，预计到 2030 年将达到 40 亿美元，预测期内的复合年增长率为 7.9%。

宠物补充剂是提供必需营养素以支持狗、猫、鸟和马等动物的健康和福祉的膳食补充剂。它们有多种形式，包括锭剂、粉末、咀嚼物和液体，适用于各种宠物。常见成分包括维生素、矿物质、胺基酸、益生菌和草本萃取物。这些补充剂对老年宠物、具有某些健康问题的品种以及营养不良的动物特别有益。兽医经常建议使用补充剂作为预防措施或治疗关节炎、消化系统疾病或焦虑等慢性病。

根据保险资讯研究所发表的报导，2023 年美国宠物产业总支出将达到 1,236 亿美元，比 2020 年的 1,036 亿美元成长 19%。

提高对宠物营养和预防护理的认识

宠物饲主越来越认识到为宠物提供适当的营养和预防性保健的重要性。这种意识推动了对可以改善宠物整体健康和福祉的补充剂的需求。因此，越来越多的饲主在宠物的饮食中加入补充剂，以确保它们获得普通食物无法提供的必需营养素。将宠物视为家庭成员的日益流行的趋势也导致人们更加重视预防性保健措施。因此，宠物补充剂市场由于这些因素正在经历显着的成长。

优质补充品的高成本

优质宠物补充品的高成本对许多饲主来说可能是一大障碍。儘管具有潜在的健康益处，但经济负担可能会阻止一些消费者定期购买这些产品。此外，人们认为高品质的补充剂仅在小众市场有售，这也阻碍了它们的广泛应用。经济衰退可能会加剧这个问题。宠物饲主可能会优先考虑费用，而不是优质补充剂。製造商需要解决成本问题才能有效扩大消费者群体。

电子商务和网路宠物商店的兴起

电子商务和网路宠物商店的快速成长为宠物补充剂市场创造了巨大的机会。网路购物的便利性使得宠物饲主可以在舒适的家中购买各种各样的产品。电子商务平台提供详细的产品资讯、客户评论和有竞争力的价格，使消费者更容易做出明智的购买决定。数位付款方式的日益普及和配送物流的改善使得网路购物变得更具吸引力。预计这一趋势将推动未来几年的市场成长。

缺乏监管标准化

缺乏一致的宠物补充剂监管标准可能对市场成长构成重大威胁。不同地区之间的法规不一致可能导致产品品质和安全的差异，从而削弱消费者信心。此外，原料采购、製造流程和标籤指南缺乏标准化，这可能会导致宠物饲主感到困惑。应对这些监管挑战对于确保产品的安全性和有效性至关重要。製造商必须与监管机构密切合作，为业界建立明确一致的标准。

COVID-19 的影响

COVID-19 疫情对宠物补充剂市场产生了多方面的影响。一方面，疫情期间人们对健康和福祉的关注度增加，增加了对能够增强宠物免疫系统和整体健康的产品的需求。宠物饲主越来越多地投资补充品，以帮助他们的宠物在这些不确定的时期保持健康。同时，供应链和製造活动的中断为宠物补充剂的生产和分销带来了挑战。

益生菌市场预计将成为预测期内最大的市场

预计益生菌将在预测期内占据最大的市场占有率，因为宠物饲主对益生菌益处的认识不断提高，从而推动了对益生菌补充剂的需求。此外，自然和整体宠物护理的趋势将进一步推动益生菌的采用。针对宠物类型和生命阶段定制的各种益生菌产品的出现也有助于该领域在市场上占据主导地位。

预计在预测期内，咀嚼物部分将以最高的复合年增长率成长。

预计咀嚼物部分将在预测期内出现最高增长率，因为它为宠物提供了一种方便且愉快的方式来获取必需的营养。这些补充剂具有多种口味和形式，比传统的锭剂或粉末更偏好且更易于服用。此外，咀嚼补充剂还有其他有益于牙齿健康的益处，例如清洁牙齿和减少牙菌斑堆积。市面上可咀嚼的补充剂种类不断扩大，满足各种健康需求，包括关节健康、皮肤和毛髮健康以及整体活力。

比最大的地区

在预测期内，由于宠物拥有率高、宠物护理产品支出增加以及对宠物健康和营养的认识高，预计北美将占据最大的市场占有率。此外，该地区拥有完善的分销网络，消费者可以轻鬆获得宠物补充品。宠物饲主愿意花更多的钱购买高品质、专业的产品，优质化趋势也促进了市场扩张。

复合年增长率最高的地区

在预测期内，由于都市化加快、可支配收入增加以及中国和印度等国家宠物拥有率不断上升，预计亚太地区将呈现最高的复合年增长率。此外，人们对宠物健康的认识不断提高以及电子商务行业的不断扩大进一步推动了亚太地区的市场前景。政府促进动物福利和建立兽医诊所的措施进一步推动了市场成长。

免费客製化服务

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  • 公司简介
    • 对其他市场参与企业（最多 3 家公司）进行全面分析
    • 主要企业的 SWOT 分析（最多 3 家公司）
  • 地理细分
    • 根据客户兴趣对主要国家进行市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争性基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第 2 章 前言

  • 概述
  • 相关利益者
  • 研究范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二手研究资料资讯来源
    • 先决条件

第三章 市场走势分析

  • 介绍
  • 驱动程式
  • 限制因素
  • 机会
  • 威胁
  • 新兴市场
  • COVID-19 的影响

第 4 章 波特五力分析

  • 供应商的议价能力
  • 买家的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

第 5 章 全球宠物补充品市场（按类型）

  • 介绍
  • 维生素和矿物质
  • 益生菌
  • 脂肪酸
  • 胺基酸
  • 草药补充剂
  • 关节健康补充品
  • 其他的

第 6 章 全球宠物补充品市场（依动物类型）

  • 介绍
  • 狗
  • 猫
  • 其他的

7. 全球宠物补品市场按类型划分

  • 介绍
  • 锭剂和胶囊
  • 粉末
  • 选择
  • 液体
  • 小吃

第 8 章全球宠物补品市场依通路划分

  • 介绍
  • 网路零售
  • 线下零售
  • 兽医诊所
  • 其他的

第 9 章全球宠物补品市场（按地区）

  • 介绍
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十章 主要进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十一章 公司概况

  • Ark Naturals
  • Blue Buffalo Pet Products Inc.
  • Clearlake Capital Group, LP
  • Colgate-Palmolive Company
  • FoodScience Corporation
  • Heristo aktiengesellschaft
  • Mars, Incorporated
  • Nestle SA
  • NOW Foods
  • Nutramax Laboratories, Inc.
  • Pet Honesty
  • Schell & Kampeter Inc.
  • Virbac
  • Zesty Paws
  • Zoetis, Inc.
Product Code: SMRC28716

According to Stratistics MRC, the Global Pet Supplements Market is accounted for $2.5 billion in 2024 and is expected to reach $4.0 billion by 2030 growing at a CAGR of 7.9% during the forecast period. Pet supplements are dietary products that provide essential nutrients to support the health and well-being of animals like dogs, cats, birds, and horses. They come in various forms like tablets, powders, chews, and liquids, and are formulated for various pets. Common ingredients include vitamins, minerals, amino acids, probiotics, and herbal extracts. These supplements are particularly beneficial for aging pets, breeds with specific health conditions, and animals with dietary deficiencies. Veterinarians often recommend them as a preventive measure or to manage chronic conditions like arthritis, digestive disorders, or anxiety.

According to an article published by the Insurance Information Institute, Inc., the total pet industry expenditure in the U.S. was USD 123.6 billion in 2023, up 19% from USD 103.6 billion in 2020.

Market Dynamics:

Driver:

Growing awareness about pet nutrition, preventive healthcare

Pet owners are becoming increasingly educated about the importance of proper nutrition and preventive healthcare for their pets. This awareness drives the demand for supplements that can enhance pets' overall health and well-being. As a result, more pet owners are incorporating supplements into their pets' diets to ensure they receive essential nutrients that may not be provided by regular food alone. The growing trend of treating pets as family members also contributes to the rising focus on preventive health measures. Consequently, the pet supplements market is experiencing substantial growth due to these factors.

Restraint:

High cost of premium supplements

The high cost associated with premium pet supplements can be a significant barrier for many pet owners. Despite the potential health benefits, the financial burden may deter some consumers from purchasing these products regularly. Additionally, the perception that high-quality supplements are only affordable to a niche market can limit widespread adoption. Economic downturns can further exacerbate this issue, as pet owners may prioritize essential expenses over premium supplements. Manufacturers need to address cost concerns to expand their consumer base effectively.

Opportunity:

Rise in E-commerce & online pet stores

The rapid growth of e-commerce and online pet stores presents a significant opportunity for the pet supplements market. The convenience of online shopping allows pet owners to access a wide range of products from the comfort of their homes. E-commerce platforms offer detailed product information, customer reviews, and competitive pricing, making it easier for consumers to make informed purchasing decisions. The increasing adoption of digital payment methods and improved delivery logistics further boost the appeal of online shopping for pet supplements. This trend is expected to drive market growth in the coming years.

Threat:

Lack of regulatory standardization

Absence of consistent regulatory standards for pet supplements can pose a significant threat to market growth. Inconsistent regulations across different regions can lead to variations in product quality and safety, undermining consumer trust. Additionally, the lack of standardized guidelines for ingredient sourcing, manufacturing processes, and labeling can create confusion among pet owners. Addressing these regulatory challenges is crucial for ensuring product safety and efficacy. Manufacturers need to work closely with regulatory authorities to establish clear and consistent standards for the industry.

Covid-19 Impact

The COVID-19 pandemic has had a mixed impact on the pet supplements market. On one hand, the increased focus on health and well-being during the pandemic has driven demand for products that can enhance pets' immune systems and overall health. Pet owners are more likely to invest in supplements to ensure their pets remain healthy during uncertain times. On the other hand, disruptions in supply chains and manufacturing activities have posed challenges for the production and distribution of pet supplements.

The probiotics segment is expected to be the largest during the forecast period

The probiotics segment is expected to account for the largest market share during the forecast period owing to increasing awareness among pet owners about these benefits drives the demand for probiotic supplements. Additionally, the growing trend of natural and holistic pet care solutions further propels the adoption of probiotics. The availability of a wide range of probiotic products tailored to different species and life stages of pets also contributes to the segment's dominance in the market.

The chews segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the chews segment is predicted to witness the highest growth rate due to convenient and enjoyable way for pets to receive essential nutrients. These supplements come in various flavors and forms, making them more palatable and easier to administer compared to traditional pills or powders. Moreover, chewable supplements can also provide additional benefits, such as dental health support, by helping to clean teeth and reduce plaque buildup. The expanding variety of chewable supplements available in the market caters to different health needs, including joint health, skin and coat health, and overall vitality.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share attributed to the high pet ownership rates, increased spending on pet care products, and strong awareness of pet health and nutrition in the region. Furthermore, the region benefits from a well-established distribution network, which ensures that pet supplements are readily available to consumers. The growing trend of premiumization, where pet owners are willing to spend more on high-quality and specialized products, also contributes to the market's expansion.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to rapid urbanization, rising disposable incomes, and growing pet ownership rates in countries like China and India contribute to the strong market growth in this region. Additionally, the increasing awareness of pet health and the expanding e-commerce sector further boost the market's prospects in the Asia Pacific region. Government initiatives to promote animal welfare and the establishment of veterinary clinics further support market growth.

Key players in the market

Some of the key players in Pet Supplements market include Ark Naturals , Blue Buffalo Pet Products Inc., Clearlake Capital Group, L.P., Colgate-Palmolive Company, FoodScience Corporation, Heristo aktiengesellschaft, Mars, Incorporated, Nestle S.A., NOW Foods, Nutramax Laboratories, Inc., Pet Honesty, Schell & Kampeter Inc., Virbac, Zesty Paws and Zoetis, Inc.

Key Developments:

In December 2024, NOW(R) introduced unique omega-3 gummy chews and gaming performance. Omega-3 Gummy Chews supplement and E-Sport Reaction gaming performance supplement, which are available online and at select natural retailers nationwide.

In December 2024, NOW(R) has been empowering the healthy living community for more than 55 years and today, is thrilled to launch its curated collective of experts to inspire people to live well every day. The experts include New York Times Bestselling Author and "Goal Digger" Podcast Host Jenna Kutcher.

In November 2024, Nestle has announced an agreement with Advent International to acquire a majority stake in Grupo CRM, a premium chocolate player in Brazil. Grupo CRM operates a successful direct-to-consumer model, with more than 1 000 chocolate boutiques.

Types Covered:

  • Vitamins & Minerals
  • Probiotics
  • Fatty Acids
  • Amino Acids
  • Herbal Supplements
  • Joint Health Supplements
  • Other Types

Animal Types Covered:

  • Dogs
  • Cats
  • Other Animal Types

Forms Covered:

  • Tablets & Capsules
  • Powders
  • Chews
  • Liquids
  • Treats

Distribution Channels Covered:

  • Online Retail
  • Offline Retail
  • Veterinary Clinic
  • Other Distribution Channels

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Emerging Markets
  • 3.7 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Pet Supplements Market, By Type

  • 5.1 Introduction
  • 5.2 Vitamins & Minerals
  • 5.3 Probiotics
  • 5.4 Fatty Acids
  • 5.5 Amino Acids
  • 5.6 Herbal Supplements
  • 5.7 Joint Health Supplements
  • 5.8 Other Types

6 Global Pet Supplements Market, By Animal Type

  • 6.1 Introduction
  • 6.2 Dogs
  • 6.3 Cats
  • 6.4 Other Animal Types

7 Global Pet Supplements Market, By Form

  • 7.1 Introduction
  • 7.2 Tablets & Capsules
  • 7.3 Powders
  • 7.4 Chews
  • 7.5 Liquids
  • 7.6 Treats

8 Global Pet Supplements Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Online Retail
  • 8.3 Offline Retail
  • 8.4 Veterinary Clinic
  • 8.5 Other Distribution Channels

9 Global Pet Supplements Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Ark Naturals
  • 11.2 Blue Buffalo Pet Products Inc.
  • 11.3 Clearlake Capital Group, L.P.
  • 11.4 Colgate-Palmolive Company
  • 11.5 FoodScience Corporation
  • 11.6 Heristo aktiengesellschaft
  • 11.7 Mars, Incorporated
  • 11.8 Nestle S.A.
  • 11.9 NOW Foods
  • 11.10 Nutramax Laboratories, Inc.
  • 11.11 Pet Honesty
  • 11.12 Schell & Kampeter Inc.
  • 11.13 Virbac
  • 11.14 Zesty Paws
  • 11.15 Zoetis, Inc.

List of Tables

  • Table 1 Global Pet Supplements Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Pet Supplements Market Outlook, By Type (2022-2030) ($MN)
  • Table 3 Global Pet Supplements Market Outlook, By Vitamins & Minerals (2022-2030) ($MN)
  • Table 4 Global Pet Supplements Market Outlook, By Probiotics (2022-2030) ($MN)
  • Table 5 Global Pet Supplements Market Outlook, By Fatty Acids (2022-2030) ($MN)
  • Table 6 Global Pet Supplements Market Outlook, By Amino Acids (2022-2030) ($MN)
  • Table 7 Global Pet Supplements Market Outlook, By Herbal Supplements (2022-2030) ($MN)
  • Table 8 Global Pet Supplements Market Outlook, By Joint Health Supplements (2022-2030) ($MN)
  • Table 9 Global Pet Supplements Market Outlook, By Other Types (2022-2030) ($MN)
  • Table 10 Global Pet Supplements Market Outlook, By Animal Type (2022-2030) ($MN)
  • Table 11 Global Pet Supplements Market Outlook, By Dogs (2022-2030) ($MN)
  • Table 12 Global Pet Supplements Market Outlook, By Cats (2022-2030) ($MN)
  • Table 13 Global Pet Supplements Market Outlook, By Other Animal Types (2022-2030) ($MN)
  • Table 14 Global Pet Supplements Market Outlook, By Form (2022-2030) ($MN)
  • Table 15 Global Pet Supplements Market Outlook, By Tablets & Capsules (2022-2030) ($MN)
  • Table 16 Global Pet Supplements Market Outlook, By Powders (2022-2030) ($MN)
  • Table 17 Global Pet Supplements Market Outlook, By Chews (2022-2030) ($MN)
  • Table 18 Global Pet Supplements Market Outlook, By Liquids (2022-2030) ($MN)
  • Table 19 Global Pet Supplements Market Outlook, By Treats (2022-2030) ($MN)
  • Table 20 Global Pet Supplements Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 21 Global Pet Supplements Market Outlook, By Online Retail (2022-2030) ($MN)
  • Table 22 Global Pet Supplements Market Outlook, By Offline Retail (2022-2030) ($MN)
  • Table 23 Global Pet Supplements Market Outlook, By Veterinary Clinic (2022-2030) ($MN)
  • Table 24 Global Pet Supplements Market Outlook, By Other Distribution Channels (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.