行动分析市场 - 全球产业规模、份额、趋势、机会和预测。 2018-2028F 按产品、类型、最终用户垂直领域、地区、竞争细分
市场调查报告书
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1355074

行动分析市场 - 全球产业规模、份额、趋势、机会和预测。 2018-2028F 按产品、类型、最终用户垂直领域、地区、竞争细分

Mobile Analytics Market - Global Industry Size, Share, Trends, Opportunity, and Forecast. 2018-2028F Segmented By Offering, By Type, By End User Vertical, By Region, Competition

出版日期: | 出版商: TechSci Research | 英文 190 Pages | 商品交期: 2-3个工作天内

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简介目录

预计行动分析市场将在 2024 年至 2028 年预测期内蓬勃发展。行动分析市场主要是由智慧型手机出货量的成长所推动的。过去几年,智慧型手机市场迅速扩张。随着智慧型手机使用的增加,企业发现接触客户变得更加简单。由于对适当应用程式管理的需求增加,预计该行业将看到新的机会。该应用程式提供了新的业务潜力,因为它可以使用行动分析来提供有关客户行为的有用资讯。

由于行动应用程式的兴起,行动分析市场将会扩大。电子商务对行动分析的需求是推动行动分析市场成长的另一个因素。企业必须了解客户的需求和期望,以及他们如何发现他们的应用程序,以增加收入。除了电子商务之外,银行业也是行动分析的重要市场驱动力。政府倡议和不断增加的数位化实施正在推动行动分析市场的趋势。

市场概况
预测期 2024-2028
2022 年市场规模 268亿美元
2028 年市场规模 896.8亿美元
2023-2028 年复合年增长率 22.21%
成长最快的细分市场 零售
最大的市场 北美洲

电子商务数据爆炸预计将推动市场

电子商务资料的爆炸性增长使得衡量用户在整个购物体验中如何与产品互动成为可能。这些互动可以包括产品印象、产品点击、查看产品详细资讯、将产品添加到购物车、开始结帐流程、交易和退款。此外,由于电子商务行业的蓬勃发展,智慧型手机应用程式需要企业和线上零售商。在这个数位转型时代,越来越多的桌面用户转向行动使用,电子商务网站逐渐成为行动应用程式。此外,目前观察到许多消费者在行动电子商务应用程式上花费的时间越来越多。由于行动电子商务应用程式的增加,行动分析解决方案可以衡量电子商务活动、交易、退款、结帐流程和内部促销。在行动装置上使用电子商务应用程式。 SaleCycle表示,在线上购买时,行动端流量远大于桌面端流量。所有这些因素都在推动全球行动分析市场的成长。

智慧型手机的兴起产生大量数据推动市场成长

在全球范围内,每部智慧型手机行动资料流量的增加可归因于多种因素,包括更好的设备功能、数据密集型内容的增加以及网路性能持续改进导致的资料消耗的增加。在包括印度在内的许多亚太国家以及农村地区,智慧型手机用户数量和平均智慧型手机使用量都在激增。未来,当 5G 蜂窝连接得到广泛采用时,智慧型手机每天都会产生大量资料,甚至在发展中国家也是如此。爱立信预测,到 2026 年,5G 网路将用于处理全球一半以上的智慧型手机流量。全球智慧型手机平均使用量已超过每人 10GB,到 2026 年底,预计将达到每人 35GB。目前,所有行动资料流量的 66% 是视讯流量,预计到 2026 年将升至 77%。

市场参与者

全球行动分析市场的主要市场参与者包括 OpenText Corporation、Facebook Inc.、GoodData Corporation、Google LLC、Contentsquare SaaS、Microsoft Corporation、Oracle Corp.、Adobe Inc.、Salesforce.com Inc.、AppsFlyer Ltd.。

可用的定制

TechSci Research 根据给定的市场资料提供全球行动分析市场报告,根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项:

公司资讯

  • 其他市场参与者(最多五个)的详细分析和概况分析。

目录

第 1 章:服务概述

  • 市场定义
  • 市场范围
    • 涵盖的市场
    • 考虑学习的年份
    • 主要市场区隔

第 2 章:研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章:COVID-19 对全球行动分析市场的影响

第 4 章:执行摘要

第 5 章:客户之声

第 6 章:全球行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供(解决方案、服务)
    • 按类型(应用程式分析、活动分析、服务分析)
    • 按最终用户行业(零售、BFSI、政府、IT 和电信、媒体和娱乐、其他)
    • 按地区
  • 按公司划分 (2022)
  • 市场地图

第 7 章:北美行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供
    • 按类型
    • 按最终用户垂直领域
    • 按国家/地区
  • 北美:国家分析
    • 美国
    • 加拿大
    • 墨西哥

第 8 章:亚太地区行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供
    • 按类型
    • 按最终用户垂直领域
    • 按国家/地区
  • 亚太地区:国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 新加坡
    • 马来西亚

第 9 章:欧洲行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供
    • 按类型
    • 按最终用户垂直领域
    • 按国家/地区
  • 欧洲:国家分析
    • 德国
    • 英国
    • 法国
    • 俄罗斯
    • 西班牙
    • 比利时
    • 义大利

第 10 章:南美洲行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供
    • 按类型
    • 按最终用户垂直领域
    • 按国家/地区
  • 南美洲:国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚
    • 秘鲁
    • 智利

第 11 章:中东和非洲行动分析市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 透过提供
    • 按类型
    • 按最终用户垂直领域
    • 按国家/地区
  • 中东和非洲:国家分析
    • 沙乌地阿拉伯
    • 南非
    • 阿联酋
    • 以色列
    • 土耳其

第 12 章:市场动态

  • 司机
    • 电子商务数据爆炸预计将推动市场
    • 智慧型手机的兴起产生大量数据
    • 基于云端的分析和运算工具的流行
  • 挑战
    • 有关安全漏洞的挑战
    • 大资料科技环境的变化

第 13 章:市场趋势与发展

  • 提高对资料隐私重要性的认识
  • 科技发展的崛起
  • 政府倡议

第 14 章:公司简介

  • 开放文字公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 脸书公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 好数据公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 谷歌有限责任公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 内容广场SaaS
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 微软公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 甲骨文公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 奥多比公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Salesforce.com 公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • AppsFlyer有限公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services

第 15 章:策略建议

第 16 章:关于我们与免责声明

简介目录
Product Code: 15085

Mobile Analytics Market is anticipated to thrive in the forecast period 2024-2028. The market for mobile analytics is mostly driven by the increase in smartphone shipments. The market for smartphones has expanded quickly during the past several years. As the use of smartphones increases, businesses are discovering that reaching their customers is simpler. It is anticipated that the industry would see new opportunities as a result of the increased need for appropriate app management. The app provides new business potential because it can use mobile analytics to deliver useful information about customer behavior.

The market for mobile analytics will expand due to the rise in mobile apps. The demand for mobile analytics in e-commerce is another element boosting market growth for mobile analytics. Businesses must comprehend the needs and expectations of their clients along with how they discovered their app in order to boost revenue. In addition to e-commerce, the banking industry is a significant market driver for mobile analytics. Government initiatives and increasing digitization implementation are driving trends in mobile analytics market.

Mobile analytics is the process of collecting information on user behaviour from a variety of sources, including mobile apps, websites, and online applications, in order to ascertain intent or spot patterns. The retention, engagement, and conversion of customers and service providers are driven by this data. Additionally, mobile analytics is used to capture end user journey information, analyse consumer behavior, identify unique users, and provide statistics on the installation performance of applications.Moreover, data that is exclusively generated from mobile sources, such as mobile applications, mobile platforms, and mobile internet browsing, can be usefully analysed using mobile analytics tools. Various firms utilise mobile analytics to define various sorts of data discovery in the current market environment.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 26.8 Billion
Market Size 2028USD 89.68 Billion
CAGR 2023-202822.21%
Fastest Growing SegmentRetail
Largest MarketNorth America

E-commerce Data Explosion Is Expected to Drive the Market

The explosion of data from e-commerce makes it possible to measure how users interact with products throughout their shopping experience. These interactions can include product impressions, product clicks, viewing product details, adding a product to a shopping cart, starting the checkout process, transactions, and refunds. Moreover, a smartphone app requires enterprises and online retailers because of the booming e-commerce industry. More and more desktop users are switching to mobile usage in this age of digital transformation, where e-commerce sites are gradually becoming mobile apps. Additionally, a lot of consumers are currently observed spending an increasing amount of time on mobile e-commerce apps.. Mobile analytics solutions can measure e-commerce activity, transactions, refunds, checkout processes, and internal promotions as a result of the rise in the use of e-commerce applications on mobile devices. SaleCycle indicates that when it comes to online purchasing, mobile traffic is much greater than desktop traffic. All these factors are driving the market growth for global Mobile Analytics Market.

Rise In Smartphone To Produce Enormous Data Driving the Market Growth

Globally, the increase in mobile data traffic per smartphone can be ascribed to a number of factors, including better device capabilities, a rise in data-intensive content, and rising data consumption as a result of ongoing network performance improvements. The number of smartphone users is skyrocketing in many Asia-Pacific nations, including India, as well as in rural regions and in terms of average smartphone usage. Smartphones will produce enormous amounts of data each day in the future when 5G cellular connections are widely adopted, even in developing nations. In 2026, 5G networks will be used to handle more than half of all smartphone traffic worldwide, predicts Ericsson. The average global smartphone usage already surpasses 10GB per person, and by the end of 2026, it is expected to reach 35GB per person. Currently, 66% of all mobile data traffic is video traffic, and that percentage is projected to rise to 77% in 2026.

Market Segmentation

The Mobile Analytics market is segmented into Offering, Type, and End User Vertical. Based on Offering, the market is segmented into Solution and Services. Based on Type the market is segmented into Application Analytics, Campaign Analytics, and Service Analytics. Based on End User Vertical, the market is segment into Retail, BFSI, Government, IT and Telecom, Media and Entertainment, and Others.

Market Player

Major market players in the global Mobile Analytics market are OpenText Corporation, Facebook Inc., GoodData Corporation, Google LLC, Contentsquare SaaS, Microsoft Corporation, Oracle Corp., Adobe Inc., Salesforce.com Inc., AppsFlyer Ltd.

Report Scope

In this report, the Global Mobile Analytics market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mobile Analytics Market, By Offering:

  • Solution
  • Services

Mobile Analytics Market, By Type:

  • Application Analytics
  • Campaign Analytics
  • Service Analytics

Mobile Analytics Market, By End User Vertical:

  • Retail
  • BFSI
  • Government
  • IT and Telecom
  • Media and Entertainment
  • Others

Mobile Analytics Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • India
    • China
    • Japan
    • South Korea
    • Australia
    • Singapore
    • Malaysia
  • Europe
    • Germany
    • United Kingdom
    • France
    • Russia
    • Spain
    • Belgium
    • Italy
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Peru
    • Chile
  • Middle East
    • Saudi Arabia
    • South Africa
    • UAE
    • Israel
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Mobile Analytics market.

Available Customizations

Global Mobile Analytics market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Service Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Impact of COVID-19 on Global Mobile Analytics Market

4. Executive Summary

5. Voice of Customers

6. Global Mobile Analytics Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Offering (Solution, Services)
    • 6.2.2. By Type (Application Analytics, Campaign Analytics, Service Analytics)
    • 6.2.3. By End User Vertical (Retail, BFSI, Government, IT and Telecom, Media and Entertainment, Other)
    • 6.2.4. By Region
  • 6.3. By Company (2022)
  • 6.4. Market Map

7. North America Mobile Analytics Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Offering
    • 7.2.2. By Type
    • 7.2.3. By End User Vertical
    • 7.2.4. By Country
  • 7.3. North America: Country Analysis
    • 7.3.1. United States Mobile Analytics Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Offering
        • 7.3.1.2.2. By Type
        • 7.3.1.2.3. By End User Vertical
    • 7.3.2. Canada Mobile Analytics Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Offering
        • 7.3.2.2.2. By Type
        • 7.3.2.2.3. By End User Vertical
    • 7.3.3. Mexico Mobile Analytics Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Offering
        • 7.3.3.2.2. By Type
        • 7.3.3.2.3. By End User Vertical

8. Asia-Pacific Mobile Analytics Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Offering
    • 8.2.2. By Type
    • 8.2.3. By End User Vertical
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Mobile Analytics Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Offering
        • 8.3.1.2.2. By Type
        • 8.3.1.2.3. By End User Vertical
    • 8.3.2. India Mobile Analytics Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Offering
        • 8.3.2.2.2. By Type
        • 8.3.2.2.3. By End User Vertical
    • 8.3.3. Japan Mobile Analytics Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Offering
        • 8.3.3.2.2. By Type
        • 8.3.3.2.3. By End User Vertical
    • 8.3.4. South Korea Mobile Analytics Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Offering
        • 8.3.4.2.2. By Type
        • 8.3.4.2.3. By End User Vertical
    • 8.3.5. Australia Mobile Analytics Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Offering
        • 8.3.5.2.2. By Type
        • 8.3.5.2.3. By End User Vertical
    • 8.3.6. Singapore Mobile Analytics Market Outlook
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Share & Forecast
        • 8.3.6.2.1. By Offering
        • 8.3.6.2.2. By Type
        • 8.3.6.2.3. By End User Vertical
    • 8.3.7. Malaysia Mobile Analytics Market Outlook
      • 8.3.7.1. Market Size & Forecast
        • 8.3.7.1.1. By Value
      • 8.3.7.2. Market Share & Forecast
        • 8.3.7.2.1. By Offering
        • 8.3.7.2.2. By Type
        • 8.3.7.2.3. By End User Vertical

9. Europe Mobile Analytics Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Offering
    • 9.2.2. By Type
    • 9.2.3. By End User Vertical
    • 9.2.4. By Country
  • 9.3. Europe: Country Analysis
    • 9.3.1. Germany Mobile Analytics Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Offering
        • 9.3.1.2.2. By Type
        • 9.3.1.2.3. By End User Vertical
    • 9.3.2. United Kingdom Mobile Analytics Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Offering
        • 9.3.2.2.2. By Type
        • 9.3.2.2.3. By End User Vertical
    • 9.3.3. France Mobile Analytics Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Offering
        • 9.3.3.2.2. By Type
        • 9.3.3.2.3. By End User Vertical
    • 9.3.4. Russia Mobile Analytics Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Offering
        • 9.3.4.2.2. By Type
        • 9.3.4.2.3. By End User Vertical
    • 9.3.5. Spain Mobile Analytics Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Offering
        • 9.3.5.2.2. By Type
        • 9.3.5.2.3. By End User Vertical
    • 9.3.6. Belgium Mobile Analytics Market Outlook
      • 9.3.6.1. Market Size & Forecast
        • 9.3.6.1.1. By Value
      • 9.3.6.2. Market Share & Forecast
        • 9.3.6.2.1. By Offering
        • 9.3.6.2.2. By Type
        • 9.3.6.2.3. By End User Vertical
    • 9.3.7. Italy Mobile Analytics Market Outlook
      • 9.3.7.1. Market Size & Forecast
        • 9.3.7.1.1. By Value
      • 9.3.7.2. Market Share & Forecast
        • 9.3.7.2.1. By Offering
        • 9.3.7.2.2. By Type
        • 9.3.7.2.3. By End User Vertical

10. South America Mobile Analytics Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Offering
    • 10.2.2. By Type
    • 10.2.3. By End User Vertical
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Mobile Analytics Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Offering
        • 10.3.1.2.2. By Type
        • 10.3.1.2.3. By End User Vertical
    • 10.3.2. Argentina Mobile Analytics Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Offering
        • 10.3.2.2.2. By Type
        • 10.3.2.2.3. By End User Vertical
    • 10.3.3. Colombia Mobile Analytics Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Offering
        • 10.3.3.2.2. By Type
        • 10.3.3.2.3. By End User Vertical
    • 10.3.4. Peru Mobile Analytics Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Offering
        • 10.3.4.2.2. By Type
        • 10.3.4.2.3. By End User Vertical
    • 10.3.5. Chile Mobile Analytics Market Outlook
      • 10.3.5.1. Market Size & Forecast
        • 10.3.5.1.1. By Value
      • 10.3.5.2. Market Share & Forecast
        • 10.3.5.2.1. By Offering
        • 10.3.5.2.2. By Type
        • 10.3.5.2.3. By End User Vertical

11. Middle East & Africa Mobile Analytics Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Offering
    • 11.2.2. By Type
    • 11.2.3. By End User Vertical
    • 11.2.4. By Country
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Saudi Arabia Mobile Analytics Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Offering
        • 11.3.1.2.2. By Type
        • 11.3.1.2.3. By End User Vertical
    • 11.3.2. South Africa Mobile Analytics Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Offering
        • 11.3.2.2.2. By Type
        • 11.3.2.2.3. By End User Vertical
    • 11.3.3. UAE Mobile Analytics Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Offering
        • 11.3.3.2.2. By Type
        • 11.3.3.2.3. By End User Vertical
    • 11.3.4. Israel Mobile Analytics Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Offering
        • 11.3.4.2.2. By Type
        • 11.3.4.2.3. By End User Vertical
    • 11.3.5. Turkey Mobile Analytics Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Offering
        • 11.3.5.2.2. By Type
        • 11.3.5.2.3. By End User Vertical

12. Market Dynamics

  • 12.1. Drivers
    • 12.1.1. E-commerce Data Explosion Is Expected to Drive the Market
    • 12.1.2. Rise In Smartphone To Produce Enormous Data
    • 12.1.3. Popularity of tools for cloud-based analytics and computing
  • 12.2. Challenges
    • 12.2.1. Challenges Regarding Security Breach
    • 12.2.2. Changing environments of big data technology

13. Market Trends & Developments

  • 13.1. Increase in awareness about the significance of data privacy
  • 13.2. Rise In Technological Development
  • 13.3. Government Initiatives

14. Company Profiles

  • 14.1. OpenText Corporation
    • 14.1.1. Business Overview
    • 14.1.2. Key Revenue and Financials
    • 14.1.3. Recent Developments
    • 14.1.4. Key Personnel
    • 14.1.5. Key Product/Services
  • 14.2. Facebook Inc.
    • 14.2.1. Business Overview
    • 14.2.2. Key Revenue and Financials
    • 14.2.3. Recent Developments
    • 14.2.4. Key Personnel
    • 14.2.5. Key Product/Services
  • 14.3. GoodData Corporation
    • 14.3.1. Business Overview
    • 14.3.2. Key Revenue and Financials
    • 14.3.3. Recent Developments
    • 14.3.4. Key Personnel
    • 14.3.5. Key Product/Services
  • 14.4. Google LLC
    • 14.4.1. Business Overview
    • 14.4.2. Key Revenue and Financials
    • 14.4.3. Recent Developments
    • 14.4.4. Key Personnel
    • 14.4.5. Key Product/Services
  • 14.5. Contentsquare SaaS
    • 14.5.1. Business Overview
    • 14.5.2. Key Revenue and Financials
    • 14.5.3. Recent Developments
    • 14.5.4. Key Personnel
    • 14.5.5. Key Product/Services
  • 14.6. Microsoft Corporation
    • 14.6.1. Business Overview
    • 14.6.2. Key Revenue and Financials
    • 14.6.3. Recent Developments
    • 14.6.4. Key Personnel
    • 14.6.5. Key Product/Services
  • 14.7. Oracle Corp.
    • 14.7.1. Business Overview
    • 14.7.2. Key Revenue and Financials
    • 14.7.3. Recent Developments
    • 14.7.4. Key Personnel
    • 14.7.5. Key Product/Services
  • 14.8. Adobe Inc.
    • 14.8.1. Business Overview
    • 14.8.2. Key Revenue and Financials
    • 14.8.3. Recent Developments
    • 14.8.4. Key Personnel
    • 14.8.5. Key Product/Services
  • 14.9. Salesforce.com Inc.
    • 14.9.1. Business Overview
    • 14.9.2. Key Revenue and Financials
    • 14.9.3. Recent Developments
    • 14.9.4. Key Personnel
    • 14.9.5. Key Product/Services
  • 14.10. AppsFlyer Ltd
    • 14.10.1. Business Overview
    • 14.10.2. Key Revenue and Financials
    • 14.10.3. Recent Developments
    • 14.10.4. Key Personnel
    • 14.10.5. Key Product/Services

15. Strategic Recommendations

16. About Us & Disclaimer