运动休閒服饰市场－全球产业规模、份额、趋势、机会及预测，依类型、产品、配销通路、地区及竞争格局划分，2021-2031年预测

全球运动休閒市场规模将从2025年的3,587.7亿美元成长到2031年的5,375.1亿美元，年复合成长率达6.97%。运动休閒服饰涵盖了专为高性能运动而设计的服装和鞋类，同时兼具休閒或商务社交场合所需的百搭性。推动该市场扩张的主要因素包括：人们对健康和保健的重视程度不断提高、灵活办公模式的普及以及消费者对能够满足运动和久坐需求的多功能服装日益增长的需求。

主要市场驱动因素

全球健康和健身意识的提升是运动休閒服饰产业的主要动力，其驱动力源自于人们对积极生活方式和预防性医疗保健的观念转变。健身习惯的广泛普及使得运动服饰的日常穿着成为常态，其用途也从健身房扩展到了社交和职业场合。

主要市场挑战

地缘政治不稳定对全球运动休閒市场的持续发展构成巨大障碍，其主要原因是它破坏了国际供应链的可靠性。这种波动迫使製造商应对原材料成本难以预测的波动，使得准确预测生产成本几乎不可能。

主要市场趋势

随着职场人士越来越重视既能适应公司办公环境又能远距办公的舒适体验，混合型工作休閒服饰的演变正从根本上重塑产品开发模式。这一趋势超越了时尚休閒化的范畴，它代表着对「软剪裁」服装的需求——例如采用功能性面料、同时又保持专业廓形的西装外套和修身长裤。

目录

第一章：产品概述

第二章：研究方法

第三章：执行概要

第四章：顾客之声

第五章：全球运动休閒市场展望

• 市场规模及预测
  • 按价值
• 市占率及预测
  • 按类型（大众运动休閒服、高阶运动休閒服）
  • 依产品分类（服装、鞋类及其他）
  • 按配销通路（线上和线下）
  • 按地区
  • 按公司（2025 年）
• 市场地图

第六章：北美运动休閒服饰市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲运动休閒市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国家分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区运动休閒市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东与非洲运动休閒市场展望

• 市场规模及预测
• 市占率及预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿联酋
  • 南非

第十章：南美洲运动休閒服饰市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国家分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章：市场动态

• 司机
• 挑战

第十二章：市场趋势与发展

• 併购
• 产品发布
• 最新进展

第十三章：全球运动休閒市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商议价能力
• 顾客的力量
• 替代产品的威胁

第十五章：竞争格局

• Hanes Brands, Inc.
• Adidas AG
• Vuori
• PANGAIA MATERIALS SCIENCE LIMITED
• Under Armour, Inc.
• Outerknown
• EILEEN FISHER
• Patagonia, Inc.
• Wear Pact, LLC
• Lululemon Athletica

第十六章：策略建议

第17章调查会社について・免责事项

The Global Athleisure Market will grow from USD 358.77 Billion in 2025 to USD 537.51 Billion by 2031 at a 6.97% CAGR. Athleisure comprises a category of apparel and footwear engineered for high-performance athletic activity while possessing the aesthetic versatility required for casual or professional social settings. The primary drivers fueling the expansion of this market include a structural shift toward health and wellness, the widespread adoption of flexible working arrangements, and an increasing consumer preference for multifunctional clothing that serves both active and sedentary needs.

Key Market Drivers

Rising Global Health and Fitness Consciousness acts as a primary catalyst for the athleisure sector, driven by a structural shift toward active lifestyles and preventative healthcare. This widespread adoption of fitness routines has normalized the daily use of performance apparel, extending its utility beyond the gym into social and professional environments.

Key Market Challenges

Geopolitical instability represents a formidable obstacle to the sustained progress of the global athleisure market, primarily by dismantling the reliability of international supply chains. This volatility forces manufacturers to navigate unpredictable fluctuations in raw material costs, making it nearly impossible to forecast production expenses accurately. When supply lines are compromised, the resulting uncertainty complicates inventory planning, compelling companies to adopt conservative stocking strategies rather than aggressively meeting consumer demand.

Key Market Trends

The Evolution of Hybrid Workleisure for Office Environments is fundamentally restructuring product development as professionals increasingly prioritize sophisticated comfort that functions seamlessly across both corporate and remote settings. This trend transcends the casualization of fashion; it represents a demand for "soft tailoring"-garments such as performance blazers and structured trousers that utilize technical fabrics while maintaining a professional silhouette. Manufacturers are responding by engineering apparel that offers the moisture-wicking and stretch properties of gym wear without the athletic aesthetic, thereby securing high-value shelf space in the daily wardrobes of consumers.

Key Market Players

• Hanes Brands, Inc.
• Adidas AG
• Vuori
• PANGAIA MATERIALS SCIENCE LIMITED
• Under Armour, Inc.
• Outerknown
• EILEEN FISHER
• Patagonia, Inc.
• Wear Pact, LLC
• Lululemon Athletica

Report Scope:

In this report, the Global Athleisure Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Athleisure Market, By Type:

• Mass Athleisure
• Premium Athleisure

Athleisure Market, By Product:

• Clothing
• Footwear and Others

Athleisure Market, By Distribution Channel:

• Online and Offline

Athleisure Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Athleisure Market.

Available Customizations:

Global Athleisure Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Athleisure Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Mass Athleisure, Premium Athleisure)
  • 5.2.2. By Product (Clothing, Footwear and Others)
  • 5.2.3. By Distribution Channel (Online and Offline)
  • 5.2.4. By Region
  • 5.2.5. By Company (2025)
• 5.3. Market Map

6. North America Athleisure Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Product
  • 6.2.3. By Distribution Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Athleisure Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Product
      • 6.3.1.2.3. By Distribution Channel
  • 6.3.2. Canada Athleisure Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Product
      • 6.3.2.2.3. By Distribution Channel
  • 6.3.3. Mexico Athleisure Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Product
      • 6.3.3.2.3. By Distribution Channel

7. Europe Athleisure Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Product
  • 7.2.3. By Distribution Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Athleisure Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Product
      • 7.3.1.2.3. By Distribution Channel
  • 7.3.2. France Athleisure Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Product
      • 7.3.2.2.3. By Distribution Channel
  • 7.3.3. United Kingdom Athleisure Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Product
      • 7.3.3.2.3. By Distribution Channel
  • 7.3.4. Italy Athleisure Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Product
      • 7.3.4.2.3. By Distribution Channel
  • 7.3.5. Spain Athleisure Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Product
      • 7.3.5.2.3. By Distribution Channel

8. Asia Pacific Athleisure Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Product
  • 8.2.3. By Distribution Channel
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Athleisure Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Product
      • 8.3.1.2.3. By Distribution Channel
  • 8.3.2. India Athleisure Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Product
      • 8.3.2.2.3. By Distribution Channel
  • 8.3.3. Japan Athleisure Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Product
      • 8.3.3.2.3. By Distribution Channel
  • 8.3.4. South Korea Athleisure Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Product
      • 8.3.4.2.3. By Distribution Channel
  • 8.3.5. Australia Athleisure Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Product
      • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Athleisure Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Product
  • 9.2.3. By Distribution Channel
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Athleisure Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Product
      • 9.3.1.2.3. By Distribution Channel
  • 9.3.2. UAE Athleisure Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Product
      • 9.3.2.2.3. By Distribution Channel
  • 9.3.3. South Africa Athleisure Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Product
      • 9.3.3.2.3. By Distribution Channel

10. South America Athleisure Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Product
  • 10.2.3. By Distribution Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Athleisure Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Product
      • 10.3.1.2.3. By Distribution Channel
  • 10.3.2. Colombia Athleisure Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Product
      • 10.3.2.2.3. By Distribution Channel
  • 10.3.3. Argentina Athleisure Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Product
      • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Athleisure Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Hanes Brands, Inc.
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Adidas AG
• 15.3. Vuori
• 15.4. PANGAIA MATERIALS SCIENCE LIMITED
• 15.5. Under Armour, Inc.
• 15.6. Outerknown
• 15.7. EILEEN FISHER
• 15.8. Patagonia, Inc.
• 15.9. Wear Pact, LLC
• 15.10. Lululemon Athletica

16. Strategic Recommendations

17. About Us & Disclaimer