游乐园及主题乐园市集：主题乐园、游乐园及地区，2024-2031 年

游乐和主题乐园市场估值，2024 年至 2031 年

技术进步和消费者对扩增实境和虚拟实境等沉浸式体验日益增长的需求正在推动游乐和主题公园市场的发展，预计该市场将大幅增长。据 Verified Market Research 分析师称，游乐园和主题乐园市场规模预计在 2024 年达到约 540.9 亿美元，未来几年将成长到 805.8 亿美元。

游乐设施技术的改进、游客体验的改善以及家庭旅行的增加正在推动游乐和主题公园市场的成长，使其成为对游客和投资者都具有吸引力的产业。这将推动市场从2024年到2031年以5.11%的复合年增长率成长。

游乐和主题公园市场定义/概述

游乐园是一个休閒区，提供各种活动，如游乐设施、游戏和娱乐活动，旨在为游客提供乐趣和休閒。主题乐园是一种游乐园，其景点和建筑都围绕着一个主题，并且通常包含各种主题区域以增强整体体验。这些游乐园提供各种活动，包括家庭娱乐、教育体验和文化展览，成为寻求有趣和难忘的旅行的个人和家庭的热门目的地。它们在旅游业中也发挥着重要作用，帮助振兴当地经济，并为不同年龄、不同兴趣的人们提供丰富的活动。

推动游乐园和主题乐园市场成长的关键因素有哪些？

全球各地可支配收入的增加正推动主题乐园等娱乐和休閒活动的支出。儘管疫情引发经济下滑，世界银行仍预计，全球人均GDP将从2015年的10,925美元增至2021年的11,433美元。根据美国劳工统计局的数据，2020 年至 2021 年，消费者在娱乐方面的平均支出将增加 5.7%，达到每个家庭每年 3,568 美元。不断增长的经济实力推动了游乐和主题公园市场游客量和收入的成长。

旅游经济的復苏和崛起是游乐和主题乐园市场的主要动力。联合国世界旅游组织（UNWTO）预计，2022年全球旅客数量将达到9亿，是2021年的两倍以上。该机构预计，到 2023 年，外国旅游业将恢復到疫情前水准的 80% 至 95%。全球旅游业的復苏正在增加主题乐园的游客数量，尤其是在以景点闻名的地区。

此外，虚拟实境（VR）、扩增实境（AR）和人工智慧（AI）等尖端技术的融合正在增强主题乐园体验并吸引更多人。据国际游乐园及景点协会（IAAPA）称，65%的主题乐园营运商希望在2023年投资采用最新技术的新游乐设施和景点，从而推动市场创新并提高游客人数。

天气和季节如何影响游乐和主题乐园市集？

主要阻碍因素之一是天气和季节性。游乐园的游客数量会随天气和季节趋势而波动。在旺季，恶劣的天气（例如下雨或气温过高）会赶走游客并减少收入。此外，对于以户外景点为主的游乐园来说，很难全年维持稳定的游客数量，这会影响整体获利能力和营运计画。

游乐园和主题乐园需要在维护、人员和安全措施方面投入大量资金，以确保游客享受安全舒适的体验。这些持续的开支会对财务造成压力，尤其是在出席率低的时期。此外，景点不断创新和升级的需求也推高了费用，使得一些公园难以在不断变化的市场中保持竞争力。

目录

第 1 章 简介

• 市场定义
• 市场细分
• 调查方法

第 2 章 执行摘要

• 主要发现
• 市场概况
• 市集亮点

第3章 市场概况

• 市场规模和成长潜力
• 市场趋势
• 市场驱动力
• 市场制约因素
• 市场机会
• 波特五力分析

第4章 主题乐园及游乐市场

• 幻想冒险乐园
• 电影和电视主题乐园
• 历史文化主题乐园

第5章 游乐及主题乐园市集（依游乐主题乐园）

• 传统游乐主题乐园
• 水上乐园
• 家庭娱乐中心（FEC）

第6章 游乐及主题乐园市集（按区域划分）

• 地方和地区公园
• 度假村和目的地公园

第7章区域分析

• 北美
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东/非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯联合酋长国

第 8 章 市场动态

• 市场驱动力
• 市场制约因素
• 市场机会
• COVID-19 的市场影响

第9章 竞争格局

• 大公司
• 市场占有率分析

第10章 公司简介

• Walt Disney Company
• Comcast Corporation
• Merlin Entertainments plc
• Six Flags Entertainment Corporation
• SeaWorld Entertainment, Inc.
• Cedar Fair, L.P.
• Parques Reunidos, S.A.
• Fantahouses Holding AS
• Herschend Family Entertainment
• Efteling

第11章市场前景与机遇

• 新兴技术
• 未来市场趋势
• 投资机会

第12章 附录

• 缩写表
• 来源和参考文献

Amusement and Theme Parks Market Valuation - 2024-2031

Technological advancements and rising consumer desire for immersive experiences, such as augmented and virtual reality attractions, are driving the amusement parks and theme parks market, which is expected to rise significantly. According to the analyst from Verified Market Reseasrch, the amusement and theme parks market is estimated to reach a valuation o fUSD 80.58 Billion over the forecast subjugating around USD 54.09 Billion valued in 2024.

Due to improvements in ride technology, improved guest experiences, and a rise in family travel, the amusement and theme park market is growing and is a fascinating industry for both tourists and investors. It enables the market to grow at a CAGR of 5.11% from 2024 to 2031.

Amusement and Theme Parks Market: Definition/ Overview

An amusement park is a recreational area with a range of activities, such as rides, games, and entertainment events, all meant to offer visitors fun and leisure. A theme park is a type of amusement park that focuses its attractions and structures on a single topic, frequently including various themed zones to improve the entire experience. These parks provide a variety of purposes, including family entertainment, educational experiences, and cultural exhibitions, making them popular locations for individuals and families seeking enjoyable and memorable trips. They also play an important role in tourism, helping to boost local economies and providing a variety of activities for people of all ages and interests.

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What are the Key Factors Propelling the Growth of the Amusement and Theme Parks Market?

Rising worldwide disposable incomes are pushing up spending on entertainment and leisure activities, such as theme parks. Despite the pandemic-induced economic downturn, the World Bank estimates that global GDP per capita increased from $10,925 in 2015 to $11,433 in 2021. According to the US Bureau of Labor Statistics, average consumer expenditure on entertainment increased by 5.7% between 2020 and 2021, reaching $3,568 per home annually. This increased economic capability is driving attendance and revenue growth in the amusement and theme park market.

The recovering and rising tourism economy is a major driver of the amusement and theme park market. The United Nations World Tourism Organization (UNWTO) estimated that worldwide tourist visits reached 900 million in 2022, more than double the amount recorded in 2021. The organization expects foreign tourism to reach 80% to 95% of pre-pandemic levels by 2023. The return of worldwide travel is increasing theme park attendance, particularly in regions noted for their attractions.

Furthermore, the integration of cutting-edge technologies such as virtual reality (VR), augmented reality (AR), and artificial intelligence (AI) improves theme park experiences and attracts more people. According to the International Association of Amusement Parks and Attractions (IAAPA), 65% of theme park operators want to invest in new rides and attractions with modern technologies by 2023, hence driving market innovation and attendance.

How Do Weather and Seasonal Dependency Impact the Amusement and Theme Parks Market?

One key constraint is weather and seasonal dependencies. Attendance at amusement parks fluctuates depending on the weather and seasonal trends. Adverse weather, such as rain or excessive temperatures, deters visitors, resulting in lower profits during peak season. Also, parks that rely primarily on outdoor attractions struggle to maintain steady visitor counts throughout the year, which has an impact on overall profitability and operations planning.

For amusement and theme parks to guarantee a secure and pleasurable visit for visitors, significant investments in maintenance, personnel, and safety precautions are needed. These continuing expenses put a burden on finances, particularly during periods of low attendance. Furthermore, the necessity for ongoing innovation and upgrading to attractions drives up expenses, making it difficult for some parks to remain competitive in a continuously changing market.

Category-Wise Acumens

What Drivers Support the Highest Growth of Movie and TV Show-based Parks?

According to VMR analysis, the movie and TV show-based park segment is estimated to dominate during the forecast period. The deep emotional bond that viewers have with well-known movies and TV series is one factor contributing to this domination. These parks make use of well-known characters and storylines to create immersive experiences that are extremely popular among visitors. This emotional engagement not only attracts visitors but also drives them to return since they want to relive their favorite moments in a physical context.

Strategic agreements with large entertainment properties are also important drivers. Collaborations with well-known studios and companies enable parks to integrate prominent intellectual assets into their attractions. This not only increases the thematic appeal but also broadens the audience base, attracting enthusiasts who would not normally frequent amusement parks. These collaborations frequently result in unique attractions that generate tremendous publicity and marketing potential.

Furthermore, the growing popularity of immersive entertainment is critical to the success of theme parks based on films and television shows. As consumers seek out unique and memorable experiences, these parks capitalize on this trend by providing attractions that blend cutting-edge technology, storytelling, and interactivity. This emphasis on generating unforgettable experiences is consistent with visitors' changing preferences, strengthening the market position of movie and TV show-based theme parks.

What are the Main Factors Driving Traditional Amusement Parks in the Market?

The traditional amusement park segment is estimated to dominate the amusement and theme park market during the forecast period. The nostalgic element linked with classic amusement parks is a significant contributor to its supremacy. These parks often feature classic rides and attractions that elicit good memories from visitors, making them popular with families and individuals looking to recreate their childhood experiences. This emotional connection drives repeat visits and draws a diverse audience, assuring long-term appeal and market presence.

The variety of attractions provided by conventional amusement parks is another important factor. These parks offer a diverse choice of rides, games, and entertainment opportunities for people of all ages, from thrilling roller coasters to calm rides for young children. This variety improves the entire tourist experience, making conventional amusement parks a top choice for family trips and group activities.

Furthermore, traditional amusement parks have a competitive advantage due to their strategic position and accessibility. Many of these parks are located near major urban areas, making them accessible to a large population. Their closeness to heavily inhabited areas not only enhances foot traffic but also enables effective marketing and promotional initiatives, further strengthening their market position.

Country/Region-wise Acumens

What are the Factors Contributing to the Dominance of North America in the Market?

According to VMR analyst, North America is estimated to dominate the amusement and theme parks market during the forecast period. Many of the largest and most popular theme parks in the world are located in North America, primarily in the United States. According to the Themed Entertainment Association (TEA) and AECOM's 2019 Theme Index and Museum Index, six of the world's top ten theme park companies are based in North America. These organizations welcomed over 341 million visits in 2019. The Walt Disney Attractions alone drew 157.3 million visitors worldwide, with a sizable share coming from their North American sites. This high concentration of important attractions ensures consistent attendance and revenue for the region.

Furthermore, North American consumers, particularly in the United States, spend a considerable share of their disposable income on entertainment and leisure activities. According to the US Bureau of Labor Statistics, despite the ongoing pandemic, the average American household would spend $3,568 on entertainment in 2021, a 5.7% rise over 2020. Around $770 was spent on fees and admissions, which included theme park tickets. This healthy consumer spending habit helps to sustain the expansion and innovation of North America's amusement and theme park market.

What are the Elements Supporting Asia Pacific's Growth in the Market?

The Asia Pacific region is estimated to exhibit the highest growth during the forecast period. The Asia-Pacific region is enjoying strong economic expansion, resulting in a rising middle class with more disposable income for leisure activities. According to the Asian Development Bank, the region's GDP is expected to increase by 4.8% in 2023 and 4.9% in 2024. According to the World Economic Forum, by 2030, Asia will account for 66% of the global middle-class population, or over 3.5 billion people. The economic boom is pushing up spending on entertainment, particularly theme parks. According to the Ministry of Culture and Tourism, China's domestic tourist earnings will reach 2.92 trillion yuan (approximately USD 412 Billion) in 2022, a recovery of 56.4% from 2019.

Furthermore, many Asian governments are actively encouraging the tourism and entertainment industries, including the creation of theme parks. For example, the Indian government's "Swadesh Darshan Scheme" aims to build theme-based tourist circuits, with the first phase budgeted at 5,500 crore rupees (about USD 733 Million). In Japan, the government's "Tourism Vision to Support the Future of Japan" aims to attract 60 million foreign visitors yearly by 2030. These policies encourage investment in new theme parks and the growth of existing ones. According to the China Tourism Academy, the country expects to create 20 new theme parks by 2025, with a total investment of more than 100 billion yuan (USD 14.2 Billion).

Competitive Landscape

The amusement and theme parks market is fiercely competitive, with industry participants utilizing a variety of techniques to obtain a competitive advantage. Continuous innovation in attractions, technology, and immersive experiences is critical to keeping visitors interested and satisfied.

Some of the prominent players operating in the amusement and theme parks market include:

Walt Disney Company

Comcast Corporation

Merlin Entertainments plc

Six Flags Entertainment Corporation

SeaWorld Entertainment, Inc.

Cedar Fair, L.P.

Parques Reunidos, S.A.

Fantahouses Holding AS

Herschend Family Entertainment

Efteling

Latest Developments

In October 2023, Walt Disney announced intentions to temporarily decrease ticket rates for youngsters at its theme parks to increase attendance. Guests booking a four-day, four-night vacation package at any resort will receive a 50% discount on children's tickets and eating plans.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Amusement And Theme Parks Market, By Theme Parks

• Fantasy and Adventure Parks
• Movie and TV Show-based Parks
• Historical and Cultural Parks

5. Amusement And Theme Parks Market, By Amusement Parks

• Traditional Amusement Parks
• Water Parks
• Family Entertainment Centers (FECs)

6. Amusement And Theme Parks Market, By Regional Parks

• Local and Regional Parks
• Resort and Destination Parks

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Walt Disney Company
• Comcast Corporation
• Merlin Entertainments plc
• Six Flags Entertainment Corporation
• SeaWorld Entertainment, Inc.
• Cedar Fair, L.P.
• Parques Reunidos, S.A.
• Fantahouses Holding AS
• Herschend Family Entertainment
• Efteling

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References