封面
市场调查报告书
商品编码
1549490

全球儿童数位广告市场研究报告 - 2024 年至 2032 年行业分析、规模、份额、成长、趋势和预测

Global Kids Digital Advertising Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: | 出版商: Value Market Research | 英文 174 Pages | 商品交期: 最快1-2个工作天内

价格

全球儿童数位广告市场需求预计将从 2023 年的 52.1 亿美元达到近 320.1 亿美元的市场规模,2024-2032 年研究期间复合年增长率为 22.36%。

儿童数位广告是指旨在透过数位管道吸引和吸引年轻受众的有针对性的行销活动。这种形式的广告利用社交媒体、行动应用程式和网站来提供针对儿童和青少年的内容和促销活动。由于严格的法规和道德考虑,这些广告经过精心製作,以确保适合年龄并符合保护年轻观众的准则。目标是透过互动、娱乐和教育内容吸引註意力,同时培养年轻消费者的品牌知名度和忠诚度。

市场动态

行动互联网使用的增加是行动应用程式数量快速增长的主要原因之一,预计这将在预测期内推动儿童数位广告市场的发展。此外,由于儿童使用互联网,全球儿童数位广告市场可能会成长。此外,儿童使用智慧型手机的增加预计将推动儿童数位广告市场的发展。此外,企业增加投资透过行动搜寻引擎推广其产品可能会推动儿童数位广告市场的发展。此外,社群媒体用户数量的不断增长以及在社群媒体平台上花费的时间的增加推动了全球儿童数位广告市场的成长。然而,数位广告的高初始投资预计将阻碍儿童数位广告市场的成长。

研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外,这些工具还对全球儿童数位广告市场的每个细分市场进行了包容性评估。儿童数位广告产业的成长和趋势为本研究提供了整体方法。

市场区隔

儿童数位广告市场报告的这一部分提供了有关国家和地区级别细分市场的详细资料,从而帮助策略师确定相应产品或服务的目标人群以及即将到来的机会。

按组件

  • 电视
  • 数位的

按广告格式(数字)

  • 展示广告
  • 社群媒体
  • 原生广告
  • 搜寻广告
  • 影片广告
  • 其他的

按平台

  • 移动的
  • 桌上型电脑和笔记型电脑
  • 数位户外媒体

区域分析

本节涵盖区域展望,重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲儿童数位广告市场当前和未来的需求。此外,该报告重点关注所有主要地区各个应用领域的需求、估计和预测。

该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。儿童数位广告市场的主要参与者包括AdAdobe Inc.、Alioze、Amazon.Com Inc.、Applovin Corporation、百度Inc.、Blue Wheel Media Inc.、Chartboost Inc.、Google LLC、KIDOZ Inc.、Meta Platform Inc.。本节包含竞争格局的整体视图,包括各种策略发展,例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。

如果您有任何客製化要求,请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。

目录

第一章:前言

  • 报告说明
    • 客观的
    • 目标受众
    • 独特的销售主张 (USP) 和产品
  • 研究范围
  • 研究方法
    • 市场研究过程
    • 市场研究方法论

第 2 章:执行摘要

  • 市集亮点
  • 全球市场概况

第 3 章:儿童数位广告 - 产业分析

  • 简介 - 市场动态
  • 市场驱动因素
  • 市场限制
  • 机会
  • 产业动态
  • 波特五力分析
  • 市场吸引力分析
    • 按组件分類的市场吸引力分析
    • 按广告格式进行的市场吸引力分析(数字)
    • 按平台分類的市场吸引力分析
    • 市场吸引力分析:按地区

第 4 章:价值链分析

  • 价值链分析
  • 原料分析
    • 原料清单
    • 原料厂商清单
    • 主要原物料价格走势
  • 潜在买家名单
  • 行销管道
    • 直效行销
    • 间接行销
    • 行销通路发展趋势

第 5 章:全球儿童数位广告市场分析:按组成部分

  • 按组件概述
  • 按组成部分的历史和预测资料分析
  • 电视
  • 数位的

第 6 章:全球儿童数位广告市场分析:按广告格式(数位)

  • 按广告格式概述(数字)
  • 按广告格式进行历史和预测资料分析(数字)
  • 展示广告
  • 社群媒体
  • 原生广告
  • 搜寻广告
  • 影片广告
  • 其他的

第 7 章:全球儿童数位广告市场分析:按平台

  • 平台概览
  • 按平台的历史和预测数据分析
  • 移动的
  • 桌上型电脑和笔记型电脑
  • 数位户外媒体

第 8 章:全球儿童数位广告市场分析:依地理位置

  • 区域展望
  • 介绍
  • 北美销售分析
    • 概览、历史与预测资料销售分析
    • 北美按细分市场销售分析
    • 北美按国家销售分析
    • 美国销售分析
    • 加拿大销售分析
    • 墨西哥销售分析
  • 欧洲销售分析
    • 概览、历史与预测资料销售分析
    • 欧洲按细分市场销售分析
    • 欧洲按国家销售分析
    • 英国销售分析
    • 法国销售分析
    • 德国销售分析
    • 义大利销售分析
    • 俄罗斯销售分析
    • 欧洲其他地区销售分析
  • 亚太地区销售分析
    • 概览、历史与预测资料销售分析
    • 亚太地区按细分市场销售分析
    • 亚太地区按国家销售分析
    • 中国销售分析
    • 印度销售分析
    • 日本销售分析
    • 韩国销售分析
    • 澳洲销售分析
    • 东南亚销售分析
    • 亚太地区其他地区销售分析
  • 拉丁美洲销售分析
    • 概览、历史与预测资料销售分析
    • 拉丁美洲按细分市场销售分析
    • 拉丁美洲按国家销售分析
    • 巴西销售分析
    • 阿根廷销售分析
    • 秘鲁销售分析
    • 智利销售分析
    • 拉丁美洲其他地区销售分析
  • 中东和非洲销售分析
    • 概览、历史与预测资料销售分析
    • 中东和非洲按细分市场销售分析
    • 中东和非洲按国家销售分析
    • 沙乌地阿拉伯销售分析
    • 阿联酋销售分析
    • 以色列销售分析
    • 南非销售分析
    • 中东其他地区和非洲销售分析

第 9 章:儿童数位广告公司的竞争格局

  • 儿童数位广告市场竞赛
  • 伙伴关係/协作/协议
  • 併购
  • 新产品发布
  • 其他发展

第 10 章:公司简介

  • 顶级公司市占率分析
  • 市场集中度
  • Adobe Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Alioze
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Amazon.Com Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Applovin Corporation
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Baidu Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Blue Wheel Media Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Chartboost Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Google LLC
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • KIDOZ Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Meta Platform Inc. (Facebook)
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Microsoft Corporation
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Stryde
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • SuperAwesome Trading Limited
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态

註 - 在公司概况中,财务详细资讯和最新发展视情况而定,或对私人公司而言可能不包括在内

Product Code: VMR11218752

The global demand for Kids Digital Advertising Market is presumed to reach the market size of nearly USD 32.01 Billion by 2032 from USD 5.21 Billion in 2023 with a CAGR of 22.36% under the study period 2024-2032.

Kids digital advertising refers to targeted marketing efforts designed to engage and appeal to a younger audience through digital channels. This form of advertising leverages social media, mobile apps, and websites to deliver content and promotions tailored to children and adolescents. Due to strict regulations and ethical considerations, these advertisements are carefully crafted to ensure age-appropriateness and compliance with guidelines governing the protection of young audiences. The goal is to capture attention with interactive, entertaining, and educational content while fostering brand awareness and loyalty among younger consumers.

MARKET DYNAMICS

The increasing use of mobile internet is one of the main reasons for the rapid growth in the number of mobile applications, which is expected to fuel the kids digital advertising market during the forecast period. Also, the global kids digital advertising market is likely to grow due to the use of the internet by kids. Moreover, the rise in the use of smartphones by kids is expected to propel the kids digital advertising market. Furthermore, increasing investment by businesses to promote their products through mobile search engines will likely drive the kids digital advertising market. Additionally, the growing number of social media users and the amount of time spent on social media platforms fuel the growth of the global kids digital advertising market. However, the high initial investment in digital advertising is expected to hamper the kids digital advertising market growth.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Kids Digital Advertising. The growth and trends of Kids Digital Advertising industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Kids Digital Advertising market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Component

  • TV
  • Digital

By Ad Format (Digital)

  • Display Ads
  • Social Media
  • Native Advertising
  • Search Ads
  • Video Ads
  • Others

By Platform

  • Mobile
  • Desktop & Laptops
  • DOOH

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Kids Digital Advertising market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Kids Digital Advertising market include Adobe Inc., Alioze, Amazon.Com Inc., Applovin Corporation, Baidu Inc., Blue Wheel Media Inc., Chartboost Inc., Google LLC, KIDOZ Inc., Meta Platform Inc. (Facebook), Microsoft Corporation, Stryde, SuperAwesome Trading Limited. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

TABLE OF CONTENTS

1. PREFACE

  • 1.1. Report Description
    • 1.1.1 Objective
    • 1.1.2 Target Audience
    • 1.1.3 Unique Selling Proposition (USP) & offerings
  • 1.2. Research Scope
  • 1.3. Research Methodology
    • 1.3.1 Market Research Process
    • 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

  • 2.1. Highlights of Market
  • 2.2. Global Market Snapshot

3. KIDS DIGITAL ADVERTISING - INDUSTRY ANALYSIS

  • 3.1. Introduction - Market Dynamics
  • 3.2. Market Drivers
  • 3.3. Market Restraints
  • 3.4. Opportunities
  • 3.5. Industry Trends
  • 3.6. Porter's Five Force Analysis
  • 3.7. Market Attractiveness Analysis
    • 3.7.1 Market Attractiveness Analysis By Component
    • 3.7.2 Market Attractiveness Analysis By Ad Format (Digital)
    • 3.7.3 Market Attractiveness Analysis By Platform
    • 3.7.4 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

  • 4.1. Value Chain Analysis
  • 4.2. Raw Material Analysis
    • 4.2.1 List of Raw Materials
    • 4.2.2 Raw Material Manufactures List
    • 4.2.3 Price Trend of Key Raw Materials
  • 4.3. List of Potential Buyers
  • 4.4. Marketing Channel
    • 4.4.1 Direct Marketing
    • 4.4.2 Indirect Marketing
    • 4.4.3 Marketing Channel Development Trend

5. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY COMPONENT

  • 5.1. Overview By Component
  • 5.2. Historical and Forecast Data Analysis By Component
  • 5.3. TV Historic and Forecast Sales By Regions
  • 5.4. Digital Historic and Forecast Sales By Regions

6. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY AD FORMAT (DIGITAL)

  • 6.1. Overview By Ad Format (Digital)
  • 6.2. Historical and Forecast Data Analysis By Ad Format (Digital)
  • 6.3. Display Ads Historic and Forecast Sales By Regions
  • 6.4. Social Media Historic and Forecast Sales By Regions
  • 6.5. Native Advertising Historic and Forecast Sales By Regions
  • 6.6. Search Ads Historic and Forecast Sales By Regions
  • 6.7. Video Ads Historic and Forecast Sales By Regions
  • 6.8. Others Historic and Forecast Sales By Regions

7. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY PLATFORM

  • 7.1. Overview By Platform
  • 7.2. Historical and Forecast Data Analysis By Platform
  • 7.3. Mobile Historic and Forecast Sales By Regions
  • 7.4. Desktop & Laptops Historic and Forecast Sales By Regions
  • 7.5. DOOH Historic and Forecast Sales By Regions

8. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY GEOGRAPHY

  • 8.1. Regional Outlook
  • 8.2. Introduction
  • 8.3. North America Sales Analysis
    • 8.3.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.3.2 North America By Segment Sales Analysis
    • 8.3.3 North America By Country Sales Analysis
    • 8.3.4 United States Sales Analysis
    • 8.3.5 Canada Sales Analysis
    • 8.3.6 Mexico Sales Analysis
  • 8.4. Europe Sales Analysis
    • 8.4.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.4.2 Europe By Segment Sales Analysis
    • 8.4.3 Europe By Country Sales Analysis
    • 8.4.4 United Kingdom Sales Analysis
    • 8.4.5 France Sales Analysis
    • 8.4.6 Germany Sales Analysis
    • 8.4.7 Italy Sales Analysis
    • 8.4.8 Russia Sales Analysis
    • 8.4.9 Rest Of Europe Sales Analysis
  • 8.5. Asia Pacific Sales Analysis
    • 8.5.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.5.2 Asia Pacific By Segment Sales Analysis
    • 8.5.3 Asia Pacific By Country Sales Analysis
    • 8.5.4 China Sales Analysis
    • 8.5.5 India Sales Analysis
    • 8.5.6 Japan Sales Analysis
    • 8.5.7 South Korea Sales Analysis
    • 8.5.8 Australia Sales Analysis
    • 8.5.9 South East Asia Sales Analysis
    • 8.5.10 Rest Of Asia Pacific Sales Analysis
  • 8.6. Latin America Sales Analysis
    • 8.6.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.6.2 Latin America By Segment Sales Analysis
    • 8.6.3 Latin America By Country Sales Analysis
    • 8.6.4 Brazil Sales Analysis
    • 8.6.5 Argentina Sales Analysis
    • 8.6.6 Peru Sales Analysis
    • 8.6.7 Chile Sales Analysis
    • 8.6.8 Rest of Latin America Sales Analysis
  • 8.7. Middle East & Africa Sales Analysis
    • 8.7.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.7.2 Middle East & Africa By Segment Sales Analysis
    • 8.7.3 Middle East & Africa By Country Sales Analysis
    • 8.7.4 Saudi Arabia Sales Analysis
    • 8.7.5 UAE Sales Analysis
    • 8.7.6 Israel Sales Analysis
    • 8.7.7 South Africa Sales Analysis
    • 8.7.8 Rest Of Middle East And Africa Sales Analysis

9. COMPETITIVE LANDSCAPE OF THE KIDS DIGITAL ADVERTISING COMPANIES

  • 9.1. Kids Digital Advertising Market Competition
  • 9.2. Partnership/Collaboration/Agreement
  • 9.3. Merger And Acquisitions
  • 9.4. New Product Launch
  • 9.5. Other Developments

10. COMPANY PROFILES OF KIDS DIGITAL ADVERTISING INDUSTRY

  • 10.1. Top Companies Market Share Analysis
  • 10.2. Market Concentration Rate
  • 10.3. Adobe Inc.
    • 10.3.1 Company Overview
    • 10.3.2 Company Revenue
    • 10.3.3 Products
    • 10.3.4 Recent Developments
  • 10.4. Alioze
    • 10.4.1 Company Overview
    • 10.4.2 Company Revenue
    • 10.4.3 Products
    • 10.4.4 Recent Developments
  • 10.5. Amazon.Com Inc.
    • 10.5.1 Company Overview
    • 10.5.2 Company Revenue
    • 10.5.3 Products
    • 10.5.4 Recent Developments
  • 10.6. Applovin Corporation
    • 10.6.1 Company Overview
    • 10.6.2 Company Revenue
    • 10.6.3 Products
    • 10.6.4 Recent Developments
  • 10.7. Baidu Inc.
    • 10.7.1 Company Overview
    • 10.7.2 Company Revenue
    • 10.7.3 Products
    • 10.7.4 Recent Developments
  • 10.8. Blue Wheel Media Inc.
    • 10.8.1 Company Overview
    • 10.8.2 Company Revenue
    • 10.8.3 Products
    • 10.8.4 Recent Developments
  • 10.9. Chartboost Inc.
    • 10.9.1 Company Overview
    • 10.9.2 Company Revenue
    • 10.9.3 Products
    • 10.9.4 Recent Developments
  • 10.10. Google LLC
    • 10.10.1 Company Overview
    • 10.10.2 Company Revenue
    • 10.10.3 Products
    • 10.10.4 Recent Developments
  • 10.11. KIDOZ Inc.
    • 10.11.1 Company Overview
    • 10.11.2 Company Revenue
    • 10.11.3 Products
    • 10.11.4 Recent Developments
  • 10.12. Meta Platform Inc. (Facebook)
    • 10.12.1 Company Overview
    • 10.12.2 Company Revenue
    • 10.12.3 Products
    • 10.12.4 Recent Developments
  • 10.13. Microsoft Corporation
    • 10.13.1 Company Overview
    • 10.13.2 Company Revenue
    • 10.13.3 Products
    • 10.13.4 Recent Developments
  • 10.14. Stryde
    • 10.14.1 Company Overview
    • 10.14.2 Company Revenue
    • 10.14.3 Products
    • 10.14.4 Recent Developments
  • 10.15. SuperAwesome Trading Limited
    • 10.15.1 Company Overview
    • 10.15.2 Company Revenue
    • 10.15.3 Products
    • 10.15.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies

LIST OF TABLES

  • Market Snapshot
  • Drivers: Impact Analysis
  • Restraints: Impact Analysis
  • List of Raw Material
  • List of Raw Material Manufactures
  • Analysis By Component (USD MN)
  • TV Market Sales By Geography (USD MN)
  • Digital Market Sales By Geography (USD MN)
  • Analysis By Ad Format (Digital) (USD MN)
  • Display Ads Market Sales By Geography (USD MN)
  • Social Media Market Sales By Geography (USD MN)
  • Native Advertising Market Sales By Geography (USD MN)
  • Search Ads Market Sales By Geography (USD MN)
  • Video Ads Market Sales By Geography (USD MN)
  • Others Market Sales By Geography (USD MN)
  • Analysis By Platform (USD MN)
  • Mobile Market Sales By Geography (USD MN)
  • Desktop & Laptops Market Sales By Geography (USD MN)
  • DOOH Market Sales By Geography (USD MN)
  • Global Kids Digital Advertising Market Sales By Geography (USD MN)
  • North America Market Analysis (USD MN)
  • United States Market Analysis (USD MN)
  • Canada Market Analysis (USD MN)
  • Mexico Market Analysis (USD MN)
  • Europe Market Analysis (USD MN)
  • Europe Market Estimate By Country (USD MN)
  • United Kingdom Market Analysis (USD MN)
  • France Market Analysis (USD MN)
  • Germany Market Analysis (USD MN)
  • Italy Market Analysis (USD MN)
  • Russia Market Analysis (USD MN)
  • Spain Market Analysis (USD MN)
  • Rest of Europe Market Analysis (USD MN)
  • Asia Pacific Market Analysis (USD MN)
  • China Market Analysis (USD MN)
  • Japan Market Analysis (USD MN)
  • India Market Analysis (USD MN)
  • South Korea Market Analysis (USD MN)
  • Australia Market Analysis (USD MN)
  • South East Asia Market Analysis (USD MN)
  • Rest of Asia Pacific Market Analysis (USD MN)
  • Latin America Market Analysis (USD MN)
  • Brazil Market Analysis (USD MN)
  • Argentina Market Analysis (USD MN)
  • Peru Market Analysis (USD MN)
  • Chile Market Analysis (USD MN)
  • Rest of Latin America Market Analysis (USD MN)
  • Middle East & Africa Market Analysis (USD MN)
  • Saudi Arabia Market Analysis (USD MN)
  • UAE Market Analysis (USD MN)
  • Israel Market Analysis (USD MN)
  • South Africa Market Analysis (USD MN)
  • Rest of Middle East and Africa Market Analysis (USD MN)
  • Partnership/Collaboration/Agreement
  • Mergers And Acquisition

LIST OF FIGURES

  • Research Scope of Kids Digital Advertising Report
  • Market Research Process
  • Market Research Methodology
  • Global Kids Digital Advertising Market Size, By Region (USD MN)
  • Porters Five Forces Analysis
  • Market Attractiveness Analysis By Component
  • Market Attractiveness Analysis By Ad Format (Digital)
  • Market Attractiveness Analysis By Platform
  • Market Attractiveness Analysis By Region
  • Value Chain Analysis
  • Global Market Analysis By Component (USD MN)
  • TV Market Sales By Geography (USD MN)
  • Digital Market Sales By Geography (USD MN)
  • Global Market Analysis By Ad Format (Digital) (USD MN)
  • Display Ads Market Sales By Geography (USD MN)
  • Social Media Market Sales By Geography (USD MN)
  • Native Advertising Market Sales By Geography (USD MN)
  • Search Ads Market Sales By Geography (USD MN)
  • Video Ads Market Sales By Geography (USD MN)
  • Others Market Sales By Geography (USD MN)
  • Global Market Analysis By Platform (USD MN)
  • Mobile Market Sales By Geography (USD MN)
  • Desktop & Laptops Market Sales By Geography (USD MN)
  • DOOH Market Sales By Geography (USD MN)
  • Global Market Sales (USD MN)
  • North America Market Sales (USD MN)
  • Europe Market Sales (USD MN)
  • Asia Pacific Market Sales (USD MN)
  • Latin America Market Sales (USD MN)
  • Middle East & Africa Market Sales (USD MN)
  • Recent Development in Industry
  • Top Company Market Share Analysis

Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.