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市场调查报告书

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1325308

全球饼干市场 - 2023-2030

Global Cookies Market - 2023-2030

出版日期: 2023年08月04日 | 出版商:

DataM Intelligence | 英文 190 Pages | 商品交期: 最快1-2个工作天内

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简介目录

市场概况

全球饼干市场在 2022 年达到 104 亿美元，预计到 2030 年将达到 214 亿美元，2023-2030 年预测期间复合年增长率为 9.5%。植物基和纯素饼干在消费者中越来越受欢迎，推动了饼干市场的增长。 Enjoy Life Foods 等饼干製造商开发了不含乳製品、鸡蛋或其他动物源性成分的纯素食饼干，吸引了纯素食消费者的注意力。

饼干市场是全球零食行业蓬勃发展的一部分。曲奇饼，有的地区也称饼干，是一种深受各年龄段人群喜爱的甜食。它们有多种口味、质地和形式，提供了广泛的可能性来满足不同消费者的喜好。该市场的特点是参与者广泛，从国际企业到小型手工企业。

对天然成分和清晰标籤製成的饼干的需求不断增长是饼干市场增长的主要驱动力之一。消费者更喜欢用公认的天然成分製成的饼干，而不是合成添加剂或防腐剂。例如，Simple Mills 使用杏仁粉和椰子糖等天然成分製作清洁标籤饼干。

市场动态

消费者偏好和生活方式趋势推动饼干市场的增长

近年来，饼干行业的客户偏好和生活方式趋势发生了变化。由于饼干的流动性和口味多样，随着消费者寻求快速、方便的零食替代品，饼干越来越受欢迎。此外，对健康和天然成分的饼干需求的增加推动了饼干市场规模的扩大。

消费者越来越多地寻找无麸质、有机或天然甜味食品。这一趋势促使製造商适应并提供更健康的饼干选择，以满足不断变化的客户需求。随着人们对健康和健康意识的日益重视，预计这一因素将继续影响饼干市场趋势、市场规模和饼干市场份额。

对优质和手工饼干的需求激增推动了饼干市场的增长

优质和手工饼干的日益普及是饼干市场扩张的主要驱动力之一。消费者愿意支付高价购买采用优质原料、创新配方和美味口味製作的高品质饼干。结果，出现了提供手工製作和独特生产饼干的精品麵包店和手工饼干企业。

此外，寻求丰富零食体验的顾客会被优质手工饼干所吸引。这些饼干的受欢迎源于其更高的品质、对细节的关注和享乐主义的享受。因此，高端饼干的可用性和吸引力增加，促进了饼干行业的总体发展和多元化。

饮食限制和食物过敏对饼干市场增长和市场份额构成挑战

饼干市场的主要限制是饮食限制和食物过敏的日益普遍。随着越来越多的人有特定的饮食需求或对饼干中常见的成分（例如麸质或乳製品）过敏，市场面临着满足不同消费者需求的挑战。製造商需要开发专门的产品来满足这些饮食限制，同时保持口味和质量。

需要投资于研发以及额外的生产流程来确保饼干不含过敏原或无麸质，这可能会给公司带来财务和物流方面的挑战。此外，如果不提供适当的标籤、认证和过敏原信息的透明度，消费者的信任和品牌忠诚度可能会受到影响。这些因素共同限制了市场增长并影响饼干市场份额。

COVID-19 影响分析

COVID-19 分析包括新冠疫情前情景、新冠疫情情景和新冠疫情后情景以及定价动态（包括与新冠疫情前情景相比的大流行期间和大流行后的价格变化）、供需谱（需求和供应变化）供应由于贸易限制、封锁和后续问题）、政府倡议（政府机构振兴市场、部门或行业的倡议）和製造商战略倡议（此处将介绍製造商为缓解新冠疫情问题所做的努力）。

Market Overview

Global Cookies Market reached US$ 10.4 billion in 2022 and is expected to reach US$ 21.4 billion by 2030 growing with a CAGR of 9.5% during the forecast period 2023-2030. The growing popularity of plant-based and vegan cookies among consumers driving the growth of the cookies market. The cookie manufacturers such as Enjoy Life Foods have developed vegan-friendly cookies prepared without dairy, eggs, or other animal-derived ingredients, capturing the attention of vegan consumers.

The cookie market is a booming portion of the worldwide snack business. Cookies, also called biscuits in certain areas, are popular sweet sweets eaten by people of all ages. They are available in a variety of tastes, textures, and forms, providing a wide range of possibilities to suit varied consumer preferences. The market is characterized by a wide set of participants, ranging from international businesses to small and artisanal firms.

The rising demand for cookies prepared with natural ingredients and clear labeling is one of the primary drivers of the cookies market's growth. Consumers prefer cookies made with recognized, natural ingredients rather than synthetic additives or preservatives. Simple Mills, for example, makes clean-label cookies with natural ingredients like almond flour and coconut sugar.

Market Dynamics

Consumer Preferences and Lifestyle Trends Drive Growth in the Cookies Market

In recent years, the cookies industry has seen a shift in customer preferences and lifestyle trends. Cookies have gained popularity as consumers seek quick and on-the-go snack alternatives due to its mobility and range of flavors. Furthermore, increased demand for healthy and natural ingredient-based cookies has fueled the expansion of the cookies market size.

Consumers are increasingly looking for gluten-free, organic, or naturally sweetened items. This trend has driven manufacturers to adapt and provide healthier cookie choices in order to meet shifting customer demands. With the increased emphasis on wellness and health consciousness, this factor is projected to continue impacting the cookies market trend, market size, and cookie market share.

Surging Demand for Premium and Artisanal Cookies Fuels Growth in the Cookies Market

The rising popularity of premium and artisanal cookies is one of the primary drivers of the cookies market's expansion. Consumers are prepared to pay a premium for high-quality cookies created with premium ingredients, innovative recipes, and delectable tastes. As a result, boutique bakeries and artisanal cookie businesses that offer handcrafted and distinctively produced cookies have emerged.

Furthermore, customers seeking a rich snacking experience are drawn to premium and handmade cookies. The popularity of these cookies originates from their perceived higher quality, attention to detail, and hedonistic enjoyment. As a result, the availability and appeal of high-end cookies have increased, adding to the general development and diversification of the cookies industry.

Dietary Restrictions and Food Allergies Pose Challenges to Cookies Market Growth and Market Share

Key restraint in the cookies market is the increasing prevalence of dietary restrictions and food allergies. With a growing number of individuals having specific dietary needs or allergies to ingredients commonly found in cookies, such as gluten or dairy, the market faces the challenge of catering to a diverse range of consumer requirements. Manufacturers need to develop specialized products that meet these dietary restrictions while maintaining taste and quality.

The need to invest in research and development, along with additional production processes to ensure allergen-free or gluten-free cookies, can pose financial and logistical challenges for companies. Furthermore, consumer trust and brand loyalty can be impacted if proper labeling, certifications, and transparency regarding allergen information are not provided. These factors collectively limit market growth and influence the cookies market share.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global cookies market has been segmented by product type, packaging, distribution channel, and region.

Molded Cookies Claim the Second Largest Share in the Cookie Market Commanding 20-25% Market Share with Artful Designs and Delectable Flavors

Molded cookies hold a substantial share of the cookie market, accounting for approximately 25% of the total market share. Molded cookies, a popular category of baked goods, fall under the umbrella of cookie varieties and play a significant role in the cookies market share and cookies market size. These cookies are shaped by hand or with the help of molds before baking, making them visually appealing and distinct from other cookie types.

Molded cookies can encompass a wide range of flavors, including classic chocolate chip cookies and wholesome oatmeal cookies, which contribute to their widespread appeal. They offer bakers and manufacturers opportunities to showcase creativity in their designs and add a touch of artistry to their cookie presentations. Molded cookies often find favor during festive seasons and special occasions, contributing to their market growth and overall cookies market size in the baked goods industry.

Geographical Analysis

Asia-Pacific Cookies Market Booms with Divers Flavors of Cookies

By region, the global cookies market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

The Asia-Pacific region's cookies market is witnessing a surge in demand, with various key players offering a wide range of delectable options. Peanut butter cookies, known for their nutty goodness, are gaining popularity due to their rich taste and high protein content. Sugar cookies remain a timeless classic, loved for their simple yet delightful flavor, appealing to all ages. Shortbread cookies, with their crumbly texture and buttery taste, continue to be a favorite for tea-time indulgence.

Sandwich cookies, featuring tempting fillings between two cookies, attract consumers seeking diverse flavor combinations. Furthermore, gluten-free cookies have witnessed significant growth as more individuals opt for healthier alternatives. The diverse cookie market in the Asia-Pacific region promises to delight taste buds and cater to the ever-changing preferences of consumers, presenting ample opportunities for innovation and growth.

Competitive Landscape

The major global players in the market include Kellogs Co., Britannia Industries Ltd., Parle Products Pvt. Ltd., Nestle S.A, Campbell Soup Company, PepsiCo, Inc., ITC Ltd., Mondelez International, Inc., Danone S.A., and United Biscuits (UK) Ltd.

Why Purchase the Report?

To visualize the global cookies market segmentation based on product type, packaging, distribution channel, and region, as well as understand key commercial assets and players.
Identify commercial opportunities in the market by analyzing trends and co-development.
Excel data sheet with numerous data points of cookies market-level with all segments.
The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
Product mapping is available as Excel consists of key products of all the major market players.

The global cookies market report would provide approximately 61 tables, 59 figures, and 190 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

3.1. Market Snippet, by Product Type
3.2. Market Snippet, by Packaging
3.3. Market Snippet, by Distribution Channel
3.4. Market Snippet, by Region

4. Market Dynamics

4.1. Market Impacting Factors
- 4.1.1. Drivers
- 4.1.2. Restraints
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID-19
- 6.1.2. Scenario During COVID-19
- 6.1.3. Scenario Post COVID-19
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During the Pandemic
6.5. Manufacturer's Strategic Initiatives
6.6. Conclusion

7. By Product Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 7.1.2. Market Attractiveness Index, By Product Type
7.2. Bar Cookies*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Molded Cookies
7.4. Rolled Cookies
7.5. Others

8. By Packaging

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 8.1.2. Market Attractiveness Index, By Packaging
8.2. Rigid Packaging*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Flexible Packaging
8.4. Others

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets/Hypermarkets*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Online Stores
9.5. Others

10. By Region

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 10.1.2. Market Attractiveness Index, By Region
10.2. North America*
- 10.2.1. Introduction
- 10.2.2. Key Region-Specific Dynamics
- 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.2.6.1. The U.S.
  - 10.2.6.2. Canada
  - 10.2.6.3. Mexico
10.3. Europe
- 10.3.1. Introduction
- 10.3.2. Key Region-Specific Dynamics
- 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.3.6.1. Germany
  - 10.3.6.2. The U.K.
  - 10.3.6.3. France
  - 10.3.6.4. Italy
  - 10.3.6.5. Spain
  - 10.3.6.6. Rest of Europe
10.4. South America
- 10.4.1. Introduction
- 10.4.2. Key Region-Specific Dynamics
- 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.4.6.1. Brazil
  - 10.4.6.2. Argentina
  - 10.4.6.3. Rest of South America
10.5. Asia-Pacific
- 10.5.1. Introduction
- 10.5.2. Key Region-Specific Dynamics
- 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.5.6.1. China
  - 10.5.6.2. India
  - 10.5.6.3. Japan
  - 10.5.6.4. Australia
  - 10.5.6.5. Rest of Asia-Pacific
10.6. Middle East and Africa
- 10.6.1. Introduction
- 10.6.2. Key Region-Specific Dynamics
- 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis

12. Company Profiles

12.1. Kellogs Co.
- 12.1.1. Company Overview
- 12.1.2. Product Portfolio and Description
- 12.1.3. Financial Overview
- 12.1.4. Key Developments
12.2. Britannia Industries Ltd.
12.3. Parle Products Pvt. Ltd.
12.4. Nestle S.A
12.5. Campbell Soup Company
12.6. PepsiCo, Inc.
12.7. ITC Ltd.
12.8. Mondelez International, Inc.
12.9. Danone S.A.
12.10. United Biscuits (UK) Ltd

LIST NOT EXHAUSTIVE