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市场调查报告书
商品编码
1945630

印度家用电器市场

Consumer Appliances in India

出版日期: | 出版商: Euromonitor International | 英文 94 Pages | 商品交期: 最快1-2个工作天内

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简介目录

受可支配收入成长和快速都市化进程的推动,印度家用电器市场预计将在2025年呈现强劲增长势头,零售量年均增长率将达到5%,零售价格年均增长率将达到12%,高于区域平均水平。预计这一成长动能将持续,到2030年,零售量年均复合成长率将达到5%,零售价格年均复合成长率将达到10%,市场规模将达到3,1762亿印度卢比。

Euromonitor International发布的《印度消费电子市场》报告全面概​​述了印度消费性电子市场的规模和结构。报告提供2021年至2025年的最新零售销售数据,协助您识别推动市场成长的产业。报告重点介绍了主要企业和品牌,并对影响市场的关键因素进行了策略分析,包括新产品开发、产品形态趋势和分销问题。报告也对2030年的市场发展趋势进行了预测。

目标产品:家用空调、大型家电、小型家电

数据范围:市场规模(历史数据和预测数据)、企业市场占有率、品牌份额、分销数据

购买这份报告的理由:

  • 详细了解家电市场整体情况。
  • 找出成长领域,了解改变的驱动因素。
  • 了解竞争格局、主要市场参与企业和领导品牌。
  • 利用五年预测来评估市场发展趋势。

Euromonitor International拥有超过50年的市场研究报告、商业指南和线上资讯系统出版经验。该公司在伦敦、芝加哥、新加坡、上海、维尔纽斯、杜拜、开普敦、圣地牙哥、雪梨、东京、班加罗尔、圣保罗、首尔、香港、杜塞尔多夫和墨西哥城设有办事处,并在100个国家拥有分析师网络。凭藉其对多元化市场的独特洞察和深刻理解,公司开发了强大的资讯资源,为企业制定明智的策略规划提供支援。

目录

目录和表格

执行摘要

  • 强劲的经济成长和技术创新推动了家用电器市场的显着扩张。

关键数据结果

  • 图1. 2025年的主要趋势

产业表现

  • 收入成长以及优质化的提高,将推动销售成长,尤其是销售额成长。
  • 图 2 海尔家电印度公司推出高阶智慧家庭解决方案
  • 小型烹饪电器推动了销售,而空调则因气候变迁而波动。
  • 便利性和客製化推动成长
  • 图3:三星计画在2025年前推出人工智慧智慧家电系列
  • 消费者正转向智慧连网的家用电器来满足他们的需求。
  • 图 4 Godrej推出全新系列人工智慧前置式洗衣机

未来展望

  • 随着收入成长和对省时家电需求增加,这种活力预计将持续下去。
  • 优质化和技术驱动成长
  • 图 5. 分析师观点
  • 预计电子商务在零售业的份额将进一步扩大,但线下零售仍将保持重要性。
  • 图 6:家用电器市场成长细分(2024-2029 年)

竞争格局

  • 竞争格局分散,参与企业都力求透过创新实现差异化。
  • 针对印度消费者量身订製的智慧产品发布和差异化的零售布局
  • 奢侈品和智慧家居设备领域的商机

频道

  • 全通路策略推动大型家用电器销售

经济背景

  • 图 7 实质 GDP 成长率与通货膨胀率(2020-2030 年)
  • 图 8 印度 PEST 分析(2025 年)

消费者背景

  • 图 9. 印度消费者关键洞察(2025 年)
  • 图 10 印度消费者趋势 2025

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资讯来源

印度洗碗机

关键数据结果

2025年的发展

  • 随着都市区需求的成长,洗碗机在印度的市场正在扩张。
  • 图 11. 2025 年的主要趋势

产业表现

  • 对多功能和小型洗碗机的需求不断增长
  • 便利性和客製化推动销售成长
  • 图 12 博世推出专为印度厨房订製的 2025 年 6 系列洗碗机

未来展望

  • 本地製造业旨在提高产品的可负担性和可近性。
  • 智慧功能与客製化设计,协助未来发展
  • 图 13 IFB 发布人工智慧驱动的 Neptune VX16 和 SX16 型号

竞争格局

  • 领先参与企业透过创新和在地化保持领先地位

频道

  • 洗碗机的销售主要由专业的线下零售商主导。
  • 图 14 分析师观点

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印度家用洗衣设备

关键数据结果

2025年的发展

  • 收入成长和技术进步推动了家用洗衣机的成长
  • 图 15. 2025 年的主要趋势

工业绩效

  • 可支配收入增加和都市化推动销售
  • 全自动洗衣机在家庭市场的份额持续扩大。
  • 图 16 Godrej 推出人工智慧节能型前置式洗衣机
  • 便利性和个人化重新定义了洗衣体验

未来展望

  • 製造商投资人工智慧以推动未来成长
  • 永续性透过更节能的模式推动创新
  • 图 17 分析师观点
  • 多功能设计重新定义了现代家庭洗衣的便利性
  • 图18 海尔推出智慧多功能车型

竞争格局

  • LG和三星以创新和策略扩张引领产业。

频道

  • 专业人才与电子商务推动销售成长

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大型印度厨房用具

关键数据结果

2025年的发展

  • 都市化、优质化和人工智慧将推动大型厨房电器市场显着成长。
  • 图 19. 2025 年的主要趋势

产业表现

  • Faber和三星加速了智慧大型厨房家电的普及。
  • 图 20 Faber 正在推动印度智慧厨房电器的发展。
  • 该品牌推出便利且可客製化的家用电器
  • 图 21 Elica 将于 2025 年推出 i-SMART 系列烟囱
  • Hindware和Elica引领创新,推出新产品
  • 图 22 Hindware 推出 Marcus 80 公升和 Ottavio 44 公升嵌入式烤箱

未来展望

  • 智慧功能推动持续成长
  • 预计抽油烟机将因创新和升级而实现成长。
  • 全通路零售预计将影响未来的销售格局。

竞争格局

  • Faber在智慧厨房创新领域保持领先地位
  • 成长机会依然存在,并可能影响竞争格局。

频道

  • 奢侈品牌门市透过身临其境型体验推动高端产品销售。
  • 零售电子商务预计将会成长,儘管基数较低。

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印度微波炉

关键数据结果

2025年的发展

  • 智慧技术和多功能性的应用将推动微波炉的持续成长。
  • 图 23:2025 年的主要趋势

产业表现

  • 智慧家电推动优质化和成长
  • 图 24 LG 发布支援 Wi-Fi 的 32 公升木炭对流微波炉
  • 多功能性和紧凑设计推动创新
  • 图25:美的发布多功能对流微波炉
  • 消费者希望获得便利、个人化的食品製备服务。
  • 图26 松下在印度推出配备人工智慧的变频微波炉

未来展望

  • 收入成长和都市化预计将提振需求。
  • 智慧微波炉融合了人工智慧和感测器技术,可实现精准烹饪。
  • 人们对永续性发展的兴趣日益浓厚

竞争格局

  • 知名品牌透过创新保持优势。
  • 成长型产业的公司仍面临机会

频道

  • 由于向全通路策略的转变,线下零售和电子商务的销售额均有所增长。

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印度冷冻设备

关键数据结果

2025年的发展

  • 能源效率标准推动创新和价格上涨
  • 图 27. 2025 年的主要趋势

产业表现

  • 三星利用人工智慧创新推动智慧製冷产业成长
  • 节能技术的创新促进了冷冻设备的销售。
  • 图 28 惠而浦将于 2025 年在印度推出最快的可转换冷藏库IntelliFresh Pro

未来展望

  • 先进的设计和技术能够引导消费者偏好
  • 家电设计不断发展,以满足小型资料库和生活方式需求。
  • 图 29 分析师观点
  • 并排式冷藏库/冷冻库在整体厨房中越来越受欢迎。
  • 图 30 海尔推出印度首款四门可转换对开门冷藏库

竞争格局

  • 三星和LG凭藉持续创新保持领先地位。

频道

  • 全通路零售推动奢华电子产品的销售

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印度空调

关键数据结果

2025年的发展

  • 创纪录的高温和都市化将推动空调的显着成长和创新。
  • 图 31 2025 年的主要趋势

产业表现

  • 能源效率提升空调价值
  • 图 32 LG 升级 ThinQ 应用,增强能源管理功能,以协助印度消费者
  • 分离式空调成为主流并推动成长
  • 智慧功能推动优质化
  • 图 33 Blue Star 推出印度最大的智慧空调组合,具备人工智慧功能和语音助理
  • 像美的和三星这样的绿色发展项目正在产生影响。
  • 图34 三星2025年客製化AI无风空调将重新定义印度的环保空调控制

未来展望

  • 企业正在投资循环经济,这可能会阻碍初级市场的成长。
  • 数位商务对空调产业的影响
  • 在地化趋势将提升本地製造能力。

竞争格局

  • 知名品牌透过创新保持优势。

频道

  • 家用电器和电子产品专家提供建议
  • 零售电子商务持续成长势头

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印度食品炊具

关键数据结果

2025年的发展

  • 优质化和健康趋势推动烹饪电器市场稳定成长
  • 图 35. 2025 年的主要趋势

产业表现

  • 儘管销售量饱和,优质化仍能推动价值成长。
  • 图 36 飞利浦利用微研磨技术革新印度厨房的研磨机
  • 搅拌机仍然是最大的产品类别,但榨汁机的成长最为显着。
  • 多功能性推动了厨房电器的创新
  • 图 37 Usha 发布 Turbo X 搅拌研磨机:重新定义节省空间和多功能性
  • 消费者更青睐有助于健康生活的厨具
  • 图 38 Crompton 的 Ameofresh NutriBlender 强化了健康和保健趋势

未来展望

  • 由于收入成长和健康意识增强,优质化预计将会到来。
  • 搅拌机仍将是主流产品,而果汁机将呈现强劲成长动能。
  • 模组化厨房和人工智慧家电将塑造未来。

竞争格局

  • Bajaj、飞利浦和Preethi在创新和优质化方面处于领先地位。

频道

  • 家电和电子产品专卖店促进线下销售
  • 零售电子商务持续成长,尤其是小型、低价值产品的零售电子商务。

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印度个人护理电器

关键数据结果

2025年的发展

  • 创新和都市化推动了印度个人护理电器行业的蓬勃发展。
  • 图 39 2025 年的主要趋势

产业表现

  • 都市化的强劲成长
  • 创新、多功能、紧凑的设计促进成长
  • 图 40 Vega 推出 LitStyle 吹风梳
  • 无线、可携式解决方案推动产品创新
  • 便利性和个人化趋势推动了以使用者为中心的个人护理电器的发展。
  • 图 41 飞利浦推出搭载 SkinIQ 技术的 AI 智慧高阶电动剃刀

未来展望

  • 预计成长动能将持续,品牌更有可能专注于环保产品。
  • 预计美髮设备将保持最大市场份额,其中人工智慧设备正在崛起。
  • 全面的产品和服务有望推动成长和品牌差异化。

竞争格局

  • 飞利浦凭藉着创新、广泛的分销管道和数位化行销,保持着强劲的领先地位。

频道

  • 便利性和可近性推动了零售电子商务的主导地位
  • 家用电器和电子产品专家凭藉其专业建议,仍然是重要的管道。

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印度小型炊具

关键数据结果

2025年的发展

  • 消费行为的改变和都市化推动了强劲成长
  • 图 42 2025 年的主要趋势

产业表现

  • 特福凭藉多功能家电辅助成长
  • 图 43 特福推出本地设计的多功能产品
  • 健康养生趋势将影响小型烹饪电器的成长。
  • 图 44 Geek 利用人工智慧驱动的电压力锅和电蒸笼拓展业务
  • 便利性和客製化驱动产品创新
  • 图 45 Cellecor 进入印度厨房小家电市场

未来展望

  • 水壶将继续保持强劲的成长势头,并成为印度厨房的必备品。
  • 品牌需要适应繁忙的都市生活,并将永续性放在首位。
  • 图 46 分析师观点
  • 健康、保健和智慧技术预计将对小型厨房电器产生影响。

竞争格局

  • 知名品牌透过创新保持优势。
  • 成长型产业的公司仍面临机会

频道

  • 儘管线下通路仍占据主导地位,但全通路策略蓬勃发展,电子商务活性化。

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印度吸尘器

关键数据结果

2025年的发展

  • 收入成长和智慧技术的普及推动吸尘器市场实现两位数成长。
  • 图 47 2025 年的主要趋势

产业表现

  • 智慧人工智慧技术推动优质化
  • 图 48 海尔推出搭载先进人工智慧技术的 CIVIC X11 系列扫地机器人
  • 传统吸尘器仍然是主流,但机器人吸尘器正在蓬勃发展。
  • 健康和保健方面的考虑推动了对先进卫生功能的需求。
  • 图 49 Eureka Forbes 发表 Forbes SmartClean 机器人吸尘器
  • 无线、可携式解决方案推动设计创新
  • 图 50 Acerpure 印度公司推出先进的无线吸尘器系列

未来展望

  • 多功能清洁解决方案开始在都市区家庭中流行起来。
  • 预计机器人吸尘器将继续保持最高的成长速度。
  • 图 51 分析师观点
  • 本地生产塑造未来趋势

竞争格局

  • 知名品牌透过创新来巩固市场占有率。

频道

  • 线下零售透过专家咨询推动销售
  • 零售电商透过具有竞争力的价格和促销活动赢得市场份额

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简介目录
Product Code: WGIN

Consumer appliances in India demonstrated robust growth in 2025, outpacing the regional average with a 5% growth rate in retail volume terms and 12% growth in retail current value terms, driven by rising disposable incomes and rapid urbanisation. This growth trajectory is forecast to continue, with a retail volume CAGR of 5% and a retail current value CAGR of 10%, to reach 223.3 million units and INR3,176.2 billion in 2030. The increasing demand for premium and feature-rich appliances, coupled w...

Euromonitor International's Consumer Appliances in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Home HVAC, Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Robust economic drivers and technology fuel significant expansion for consumer appliances

KEY DATA FINDINGS

  • CHART 1 Key Trends 2025

INDUSTRY PERFORMANCE

  • Rising incomes drive volume and particularly value growth as premiumisation advances
  • CHART 2 Haier Appliances India Launches Premium Smart Home Solutions
  • Small cooking appliances leads sales, but air conditioners is dynamic due to climate change
  • Convenience and customisation contribute to growth
  • CHART 3 Samsung Launches 2025 Bespoke AI Appliance Range
  • Consumers shift to intelligent, connected consumer appliances to meet their needs
  • CHART 4 Godrej Launches New Range of AI-Powered Front-Load Washing Machines

WHAT'S NEXT?

  • Dynamism expected to continue as incomes rise and time-saving appliances are demanded
  • Premiumisation and technology set to drive growth
  • CHART 5 Analyst Insight
  • Retail e-commerce expected to gain share, although offline retail will also remain important
  • CHART 6 Growth Decomposition of Consumer Appliances 2024-2029

COMPETITIVE LANDSCAPE

  • A fragmented competitive landscape with players differentiating through innovation
  • Smart product launches tailored to Indian consumers and retail reach used to differentiate
  • Opportunities for businesses in premium and smart appliances

CHANNELS

  • Omnichannel strategies drive sales of major appliances

ECONOMIC CONTEXT

  • CHART 7 Real GDP Growth and Inflation 2020-2030
  • CHART 8 PEST Analysis in India 2025

CONSUMER CONTEXT

  • CHART 9 Key Insights on Consumers in India 2025
  • CHART 10 Consumer Landscape in India 2025

COUNTRY REPORTS DISCLAIMER

SOURCES

  • Summary 1 Research Sources

DISHWASHERS IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Dishwashers in India expand amid rising urban demand
  • CHART 11 Key Trends 2025

INDUSTRY PERFORMANCE

  • Rising demand for multifunctionality and compact design dishwashers
  • Convenience and customisation drive sales growth
  • CHART 12 Bosch Launches 2025 Series 6 Dishwashers Tailored for Indian Kitchens

WHAT'S NEXT?

  • Local manufacturing set to drive affordability and accessibility
  • Smart features and customisation to support future growth
  • CHART 13 IFB Introduces AI-Driven Neptune VX16 and SX16 Models

COMPETITIVE LANDSCAPE

  • Top player maintain lead through innovation and localisation

CHANNELS

  • Specialist offline retail dominates dishwasher sales
  • CHART 14 Analyst Insight

COUNTRY REPORTS DISCLAIMER

HOME LAUNDRY APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Rising incomes and technology drive growth of home laundry appliances
  • CHART 15 Key Trends 2025

NDUSTRY PERFORMANCE

  • Rising disposable incomes and urbanisation drive sales
  • Automatic washing machines continue to gain share in the local market
  • CHART 16 Godrej Launches AI-Powered Energy-Efficient Front-Load Washing Machine
  • Convenience and customisation redefine laundry experience

WHAT'S NEXT?

  • Manufacturers invest in AI to drive future growth
  • Sustainability set to drive innovation with more energy-efficient models
  • CHART 17 Analyst Insight
  • Multifunctional designs redefine modern home laundry convenience
  • CHART 18 Haier Introduces Intelligent, Multifunctional Model

COMPETITIVE LANDSCAPE

  • LG and Samsung lead with innovation and strategic expansion

CHANNELS

  • Specialists and e-commerce drive sales growth

COUNTRY REPORTS DISCLAIMER

LARGE COOKING APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Urbanisation, premiumisation, and AI drive strong growth in large cooking appliances
  • CHART 19 Key Trends 2025

INDUSTRY PERFORMANCE

  • Faber and Samsung help drive the adoption intelligent large cooking appliances
  • CHART 20 Faber Drives Smart Cooking Appliance Evolution in India
  • Brands introduce convenient and customised appliances
  • CHART 21 Elica Launches i-SMART Chimney Range in 2025
  • Hindware and Elica lead innovation with new product launches
  • CHART 22 Hindware Debuts Marcus 80-litre and Ottavio 44-litre Built-in Ovens

WHAT'S NEXT?

  • Smart features set to drive continued growth
  • Cooker hoods expected to drive growth due to innovation and upgrading
  • Omnichannel retailing anticipated to shape sales in the future

COMPETITIVE LANDSCAPE

  • Faber maintains its lead with intelligent kitchen innovations
  • Opportunities for growth will remain, which could impact the competitive landscape

CHANNELS

  • Exclusive brand stores drive premium sales through immersive experiences
  • Retail e-commerce sees growth, although from a low base

COUNTRY REPORTS DISCLAIMER

MICROWAVES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Smart technology adoption and multifunctionality drive continued expansion for microwaves
  • CHART 23 Key Trends 2025

INDUSTRY PERFORMANCE

  • Smart appliances drive premiumisation and growth
  • CHART 24 LG Launches 32-litre Wi-Fi-Enabled Charcoal Convection Microwave Oven
  • Multifunctionality and compact design drive innovation
  • CHART 25 Midea Launches Multi-Function Convection Microwave Ovens
  • Consumers look for convenient and personalised food preparation
  • CHART 26 Panasonic Launches AI-Enabled Inverter Microwave Ovens in India

WHAT'S NEXT?

  • Rising incomes and urbanisation expected to drive demand
  • Smart microwaves will incorporate AI and sensor technologies for precise cooking
  • Sustainability to become an increasing concern

COMPETITIVE LANDSCAPE

  • Leading brands maintain dominance through innovation
  • Opportunities remain for businesses in a growing category

CHANNELS

  • Offline retail and e-commerce both drive sales, with a move to omnichannel strategies

COUNTRY REPORTS DISCLAIMER

REFRIGERATION APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Energy efficiency standards drive innovation and price increases
  • CHART 27 Key Trends 2025

INDUSTRY PERFORMANCE

  • Samsung drives smart refrigeration growth with AI innovation
  • Sales of refrigeration appliances propelled by energy-saving innovations
  • CHART 28 Whirlpool Launches India's Fastest Convertible Refrigerator IntelliFresh Pro in 2025

WHAT'S NEXT?

  • Advanced design and technology to drive consumer preference
  • Appliance designs evolve to suit local storage and lifestyle needs
  • CHART 29 Analyst Insight
  • Side-by-side fridge freezers gain popularity with modular kitchens
  • CHART 30 Haier Launches India's Only 4-Door Convertible Side-by-Side Refrigerator

COMPETITIVE LANDSCAPE

  • Samsung and LG maintain lead through relentless innovation

CHANNELS

  • Omnichannel retailing boosts sales of premium appliances

COUNTRY REPORTS DISCLAIMER

AIR CONDITIONERS IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Record heatwaves and urbanisation drive significant growth and innovation in air conditioners
  • CHART 31 Key Trends 2025

INDUSTRY PERFORMANCE

  • Energy efficiency drives value growth in air conditioners
  • CHART 32 LG Upgrades ThinQ App with Enhanced Energy Manager Feature to Empower Indian Consumers
  • Split air conditioners dominates and drives growth
  • Smart features drive premiumisation
  • CHART 33 Blue Star Launches India's Largest Smart Air Conditioner Portfolio with AI Features and Voice Assistant
  • Eco-friendly developments, including from Carrier Midea and Samsung, have an impact
  • CHART 34 Samsung's 2025 Bespoke AI WindFree ACs Redefine Eco-Friendly Climate Control for India

WHAT'S NEXT?

  • Companies invest in circular economy, which could hamper growth in the primary market
  • Digital commerce expected to shape air conditioners
  • Localisation trend will lead to higher local manufacturing capacity

COMPETITIVE LANDSCAPE

  • Leading brands maintain dominance through innovation

CHANNELS

  • Appliances and electronics specialists leads as advice is important
  • Retail e-commerce continues to gain traction

COUNTRY REPORTS DISCLAIMER

FOOD PREPARATION APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Premiumisation and health trends drive steady growth for food preparation appliances
  • CHART 35 Key Trends 2025

INDUSTRY PERFORMANCE

  • Premiumisation drives value growth despite volume saturation
  • CHART 36 Philips Reinvents Mixer Grinders for Indian Kitchens with MicroGrind Technology
  • Blenders remains the largest category, but juice extractors sees strongest growth
  • Multifunctionality drives innovation in food preparation appliances
  • CHART 37 Usha Launches Turbo X Mixer Grinder: Redefining Space-Saving Versatility
  • Consumers favour food preparation appliances that support healthy living
  • CHART 38 Crompton's Ameo Fresh Nutri Blender Reinforces Health and Wellness Trend

WHAT'S NEXT?

  • Premiumisation anticipated due to rising incomes and health consciousness
  • Blenders will remain dominant, while juice extractors set to show dynamic growth
  • Modular kitchens and AI-driven appliances to shape the future

COMPETITIVE LANDSCAPE

  • Bajaj, Philips and Preethi lead through innovation and premiumisation

CHANNELS

  • Appliances and electronics specialists drives offline sales
  • Retail e-commerce maintains its rising trend, especially for smaller, lower-value products

COUNTRY REPORTS DISCLAIMER

PERSONAL CARE APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Innovation and urbanisation drive personal care appliances in India to outperform
  • CHART 39 Key Trends 2025

INDUSTRY PERFORMANCE

  • Strong growth driven by urbanisation and rising incomes
  • Innovative multifunctional and compact designs drive growth
  • CHART 40 Vega Launches the LitStyle Hair Dryer Brush
  • Cordless and portable solutions drive product innovation
  • Convenience and customisation trend leads to user-centric personal care appliances
  • CHART 41 Philips Launches AI-Powered Premium Electric Shavers Featuring SkinIQ Technology

WHAT'S NEXT?

  • Growth set to continue, with brands likely to focus on eco-friendly products
  • Hair care appliances expected to maintain the largest share, with AI-powered devices rising
  • Inclusive products anticipated to drive growth and brand differentiation

COMPETITIVE LANDSCAPE

  • Philips maintains a strong lead through innovation, wide distribution, and digital marketing

CHANNELS

  • Convenience and accessibility drive the dominance of retail e-commerce
  • Appliances and electronics specialists remains an important channel due to expert advice

COUNTRY REPORTS DISCLAIMER

SMALL COOKING APPLIANCES IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Shifting consumer behaviours and urbanisation fuel robust growth
  • CHART 42 Key Trends 2025

INDUSTRY PERFORMANCE

  • Tefal contributes to growth with its multifunctional appliances
  • CHART 43 Tefal Launches Locally Designed Multifunctional Products
  • Health and wellness trend impacts growth of small cooking appliances
  • CHART 44 Geek Expands with AI-Powered Electric Pressure Cooker, and Electric Steamers
  • Convenience and customisation drive product innovation
  • CHART 45 Cellecor Expands into Small Kitchen Appliances in India

WHAT'S NEXT?

  • Kettles set to maintain its strong growth trend and become a staple in Indian kitchens
  • Brands expected to adapt to busy urban lifestyles and prioritise sustainability
  • CHART 46 Analyst Insight
  • Health and wellness and smart technologies anticipated to impact small cooking appliances

COMPETITIVE LANDSCAPE

  • Leading brands maintain dominance through innovation
  • Opportunities remain for businesses in a growing category

CHANNELS

  • E-commerce dynamic despite offline dominance, with omnichannel strategies proliferating

COUNTRY REPORTS DISCLAIMER

VACUUM CLEANERS IN INDIA

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Rising incomes and smart technology adoption fuel double-digit growth for vacuum cleaners
  • CHART 47 Key Trends 2025

INDUSTRY PERFORMANCE

  • Smart and AI-powered technology drives premiumisation
  • CHART 48 Haier Launches CIVIC X11 Robot Vacuum Cleaner Series with Advanced AI
  • Standard vacuum cleaners remains dominant, robotic vacuum cleaners sees dynamic growth
  • Health and wellness focus drives demand for advanced hygiene features
  • CHART 49 Eureka Forbes Launches Forbes SmartClean Robotic Vacuum Cleaners
  • Cordless and portable solutions drive design innovation
  • CHART 50 Acerpure India Launches Advanced Cordless Vacuum Cleaner Range

WHAT'S NEXT?

  • All-in-one cleaning solutions set to gain traction in urban Indian households
  • Robotic vacuum cleaners will continue to see the highest growth
  • CHART 51 Analyst Insight
  • Local production to shape future trends

COMPETITIVE LANDSCAPE

  • Leading brands consolidate share through innovation

CHANNELS

  • Offline retail dominates sales through expert consultations
  • Retail e-commerce gains share with competitive pricing and promotions

COUNTRY REPORTS DISCLAIMER