Frost Radar：2025年数位电子看板解决方案

Frost Radar: Digital Signage Solutions, 2025

出版日期: 2025年04月17日 | 出版商:

Frost & Sullivan | 英文 30 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录

基准化分析系统激励主要企业－创新推动新的交易流程和成长管道

数位数位电子看板产业面临着一个根本性的挑战：从被动显示器转变为提供可衡量的商业价值并克服采用障碍的智慧系统。当企业寻求将先进的功能与操作简单性相结合的解决方案时，这也代表着一个巨大的机会。

成功的供应商透过垂直专业化实现差异化，而不是一刀切的解决方案。我们深刻理解您的特定业务环境，并认识到医院的病患沟通需求与零售商的促销要求或公司的内部讯息不同。

前进的道路将由平衡当前需求和未来灵活性的自适应架构来定义。此解决方案必须采用模组化设计，以适应意外的用例，同时为非技术用户保持直觉的介面。云端基础的管理和与硬体无关的平台确保组织可以从小处着手，并随着需求的增长而扩展功能。最终，最成功的供应商将是那些将其数位电子看板解决方案视为持续创新平台而非最终产品的提供者。

Frost & Sullivan 从业内 100 多家供应商中，透过严格的定量和定性标准评估，选出了 16 家在成长和创新方面表现出色的公司。这些公司代表了市场的核心，因为他们能够满足一组特定的标准，包括提供全面的软体来管理和向联网显示器提供数位内容、提供云端基础的功能、整合显示管理功能、提供强大的分析和报告工具、维持强大的支援维护制度、管理大量的显示器以及展示为国际客户提供支援的能力。

Frost & Sullivan 分析了某个行业内的大量公司。然后，根据领导力和其他优秀品质选出进一步分析的公司将根据 10 项成长和创新标准进行基准测试，以揭示其在 Frost Radar(TM) 上的排名。它为 Frost Radar(TM) 上列出的每家公司提供了竞争概况，并讨论了每家公司的优势以及最适合这些优势的商业机会。

The digital signage industry faces a fundamental challenge: transforming from passive displays into intelligent systems that deliver measurable business value while overcoming implementation barriers. This also presents a significant opportunity as organizations demand solutions that combine advanced functionality with operational simplicity.

Successful providers distinguish themselves through vertical specialization rather than generic solutions. They develop deep understanding of specific operational environments, recognizing that a hospital's patient communication needs differ from a retailer's promotional requirements or a corporate campus's internal messaging.

The path forward will be defined by adaptive architectures that balance current needs with future flexibility. Solutions must accommodate unanticipated use cases through modular design while maintaining intuitive interfaces for non-technical users. Cloud-based management and hardware-agnostic platforms ensure that organizations can start small and expand capabilities as needs grow. Ultimately, the most successful providers will be those that view digital signage solutions not as an end product but as a platform for continuous innovation.

From more than 100 providers in this industry, Frost & Sullivan identified 16 standouts that excel in growth and innovation, selected through a rigorous evaluation of quantitative and qualitative criteria. These companies represent the core of the market, based on their ability to meet a set of specific criteria, including offering comprehensive software to manage and distribute digital content to networked display screens, providing cloud-based capabilities, integrating display management features, offering robust analytics and reporting tools, maintaining a strong support and maintenance structure, and demonstrating the ability to support customers internationally with a significant quantity of displays under management.

Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.