快速消费品包装市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

2024 年全球快速消费品包装市场价值为 9,015 亿美元，预计在 2025 年至 2034 年期间的复合年增长率为 5.1%。快速的城市化、不断变化的消费者偏好以及电子商务平台的日益普及正在推动整个市场的显着成长。随着快速消费品产业竞争日益激烈，各大品牌纷纷强调创新且永续的包装解决方案，以增强产品差异化并吸引消费者的注意。人们对方便、即食食品的需求不断增长，以及对永续材料的日益关注进一步推动了这一成长。

此外，直接面向消费者 (DTC) 模式和订阅服务的扩展正在推动对确保产品安全和在整个运输过程中保持品质的包装的需求。随着消费者对环境永续意识的不断增强，品牌正在积极寻求能够最大限度减少浪费同时保持功能性和视觉吸引力的包装解决方案。二维码和NFC标籤等智慧包装技术的整合增强了可追溯性并为消费者提供即时讯息，进一步增强了市场的成长潜力。随着监管机构推行更严格的环境准则，预计快速消费品包装产业将在预测期内转向更多可生物降解、可回收和可重复使用的材料。

市场根据材料进行细分，包括塑胶、纸和纸板、金属、玻璃和可生物降解材料。 2024年塑胶包装的市场规模为3,761亿美元，凭藉其成本效益、耐用性和多功能性，继续占据主导地位。该领域的成长受到快速城市化、快速消费品品牌的全球扩张以及对可扩展和轻量化包装日益增长的需求的推动。塑胶具有优异的阻隔性能，可保护产品免受湿气、氧气和污染，使其成为食品、饮料和个人护理行业的首选。儘管人们对环境影响的担忧日益加剧，但可生物降解塑胶和可回收材料的进步有助于缓解这些问题并维持该领域的成长。

从应用角度来看，快速消费品包装市场分为食品、饮料、个人护理和化妆品、家居用品和其他类别。受消费者对包装和即食食品需求不断增长的推动，食品业在 2024 年创造了 3,544 亿美元的收入。随着忙碌的生活方式促使消费者追求便利，对确保食品安全、保持新鲜度并提供防篡改解决方案的包装的需求不断增长。线上杂货平台和餐包服务的激增增加了对轻质耐用包装的需求，这种包装可以在运输过程中保护产品，同时最大限度地减少对环境的影响。此外，功能性包装的兴起，延长了易腐物品的保质期，进一步推动了这一领域的成长。

2024 年，北美快速消费品包装市场占有 26.9% 的份额，产品差异化需求的不断增长以及智慧包装技术的采用推动了强劲增长。政府对环保和永续包装解决方案的支持，以及消费者对产品安全和可追溯性的高度关注，促进了区域市场的扩张。随着品牌商投资于提供即时追踪并确保产品完整性的智慧包装解决方案，北美市场预计将在未来几年继续保持上升趋势。

目录

第一章：方法论与范围

第二章：执行摘要

第三章：行业洞察

• 产业生态系统分析
• 产业衝击力
  • 成长动力
    • 电子商务和零售业的成长
    • 都市化和生活方式的改变
    • 消费者对便利性的需求不断成长
    • 产品差异化与品牌化
    • 健康和卫生意识
  • 产业陷阱与挑战
    • 环境法规和废弃物管理
    • 永续材料成本高
• 成长潜力分析
• 监管格局
• 技术格局
• 未来市场趋势
• 差距分析
• 波特的分析
• PESTEL分析

第四章：竞争格局

• 介绍
• 公司市占率分析
• 主要市场参与者的竞争分析
• 竞争定位矩阵
• 策略仪表板

第五章：市场估计与预测：按材料，2021 - 2034 年

• 主要趋势
• 塑胶
• 纸和纸板
• 金属
• 玻璃
• 可生物降解材料

第六章：市场估计与预测：依产品类型，2021 - 2034 年

• 主要趋势
• 包包和小袋
• 蛤壳
• 瓶子和罐子
• 盒子和纸箱
• 罐头
• 小袋装和条状包装
• 其他的

第七章：市场估计与预测：按应用，2021 - 2034 年

• 主要趋势
• 食物
  • 水果和蔬菜
  • 肉类、家禽和海鲜
  • 零食和糖果
  • 其他的
• 饮料
  • 酒精饮料
  • 非酒精饮料
• 个人护理和化妆品
• 家居用品
• 製药
• 其他的

第八章：市场估计与预测：按地区，2021 - 2034 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 德国
  • 英国
  • 法国
  • 西班牙
  • 义大利
  • 荷兰
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中东和非洲
  • 沙乌地阿拉伯
  • 南非
  • 阿联酋

第九章：公司简介

• Amcor
• Ardagh Group
• Ball Corporation
• Berry Global
• Constantia Flexibles
• Crown Holdings
• DS Smith
• Graham Packaging
• Graphic Packaging International
• Huhtamaki
• International Paper
• Mondi
• Packaging Corporation of America
• Sealed Air
• Silgan Holdings
• Smurfit Kappa
• Sonoco Products
• Stora Enso
• TC Transcontinental
• Tetra Pak
• WestRock
• Winpak

The Global FMCG Packaging Market, valued at USD 901.5 billion in 2024, is poised to grow at a CAGR of 5.1% between 2025 and 2034. Rapid urbanization, changing consumer preferences, and the growing penetration of e-commerce platforms are driving significant growth across this market. As the FMCG sector becomes increasingly competitive, brands are emphasizing innovative and sustainable packaging solutions to enhance product differentiation and capture consumer attention. The rising demand for convenient, ready-to-eat options and increased focus on sustainable materials have further fueled this growth.

Additionally, the expansion of direct-to-consumer (DTC) models and subscription-based services is boosting the need for packaging that ensures product safety and maintains quality throughout transit. With growing consumer awareness about environmental sustainability, brands are actively seeking packaging solutions that minimize waste while maintaining functionality and visual appeal. The integration of smart packaging technologies, such as QR codes and NFC tags, is enhancing traceability and providing consumers with real-time information, further strengthening the market's growth potential. As regulatory bodies push for stricter environmental guidelines, the FMCG packaging industry is expected to pivot toward more biodegradable, recyclable, and reusable materials over the forecast period.

The market is segmented based on materials, including plastic, paper & paperboard, metal, glass, and biodegradable materials. Plastic packaging accounted for USD 376.1 billion in 2024, maintaining a dominant position due to its cost-effectiveness, durability, and versatility. The segment's growth is fueled by rapid urbanization, the global expansion of FMCG brands, and the increasing need for scalable and lightweight packaging. Plastic offers superior barrier properties that protect products from moisture, oxygen, and contamination, making it a preferred choice in the food, beverage, and personal care sectors. Despite growing concerns about environmental impact, advancements in biodegradable plastics and recyclable materials are helping to mitigate these issues and sustain the segment's growth.

In terms of application, the FMCG packaging market is divided into food, beverage, personal care & cosmetics, household products, and other categories. The food segment generated USD 354.4 billion in 2024, driven by the increasing consumer demand for packaged and ready-to-eat food options. As busy lifestyles push consumers toward convenience, the need for packaging that ensures food safety, maintains freshness, and offers tamper-evident solutions continues to grow. The proliferation of online grocery platforms and meal-kit services has heightened the demand for lightweight and durable packaging that protects products during transportation while minimizing environmental impact. Moreover, the rise of functional packaging that enhances the shelf life of perishable items has further fueled the growth of this segment.

North America FMCG packaging market held a 26.9% share in 2024, with strong growth driven by rising demand for product differentiation and the adoption of smart packaging technology. Government support for eco-friendly and sustainable packaging solutions, along with heightened consumer focus on product safety and traceability, is contributing to the regional market expansion. As brands invest in smart packaging solutions that offer real-time tracking and ensure product integrity, the North American market is expected to continue its upward trajectory in the coming years.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growth in e-commerce & retail industry
    • 3.2.1.2 Urbanization and changing lifestyles
    • 3.2.1.3 Rising consumer demand for convenience
    • 3.2.1.4 Product differentiation & branding
    • 3.2.1.5 Health and hygiene awareness
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Environmental regulations and waste management
    • 3.2.2.2 High cost of sustainable materials
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Material, 2021 - 2034 (USD Billion & Kilo Tons)

• 5.1 Key trends
• 5.2 Plastic
• 5.3 Paper & paperboard
• 5.4 Metal
• 5.5 Glass
• 5.6 Biodegradable materials

Chapter 6 Market Estimates and Forecast, By Product Type, 2021 - 2034 (USD Billion & Kilo Tons)

• 6.1 Key trends
• 6.2 Bags & pouches
• 6.3 Clamshells
• 6.4 Bottle & jars
• 6.5 Boxes & cartons
• 6.6 Cans
• 6.7 Sachets & stick packs
• 6.8 Others

Chapter 7 Market Estimates and Forecast, By Application, 2021 - 2034 (USD Billion & Kilo Tons)

• 7.1 Key trends
• 7.2 Food
  • 7.2.1 Fruits & vegetables
  • 7.2.2 Meat, poultry & sea food
  • 7.2.3 Snacks & confectionery
  • 7.2.4 Others
• 7.3 Beverage
  • 7.3.1 Alcoholic beverages
  • 7.3.2 Non-alcoholic beverages
• 7.4 Personal care & cosmetic
• 7.5 Household products
• 7.6 Pharmaceuticals
• 7.7 Others

Chapter 8 Market Estimates and Forecast, By Region, 2021 - 2034 (USD Billion & Kilo Tons)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 France
  • 8.3.4 Spain
  • 8.3.5 Italy
  • 8.3.6 Netherlands
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 Australia
  • 8.4.5 South Korea
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 Middle East and Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 South Africa
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 Amcor
• 9.2 Ardagh Group
• 9.3 Ball Corporation
• 9.4 Berry Global
• 9.5 Constantia Flexibles
• 9.6 Crown Holdings
• 9.7 DS Smith
• 9.8 Graham Packaging
• 9.9 Graphic Packaging International
• 9.10 Huhtamaki
• 9.11 International Paper
• 9.12 Mondi
• 9.13 Packaging Corporation of America
• 9.14 Sealed Air
• 9.15 Silgan Holdings
• 9.16 Smurfit Kappa
• 9.17 Sonoco Products
• 9.18 Stora Enso
• 9.19 TC Transcontinental
• 9.20 Tetra Pak
• 9.21 WestRock
• 9.22 Winpak