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市场调查报告书
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1451673

2024-2032 年按类型、配销通路、最终用户和地区分類的牙膏市场报告

Toothpaste Market Report by Type, Distribution Channel, End User, and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 138 Pages | 商品交期: 2-3个工作天内

价格

2023年全球牙膏市场规模达到208亿美元。展望未来， IMARC Group预计到2032年市场规模将达到289亿美元，2024-2032年复合年增长率（CAGR）为3.61%。全球市场受到日益增长的口腔健康意识、创新和产品多样化以及全球化以及新兴市场经济成长的推动，从而形成了一个充满活力的行业，提供专业和特定地区的产品，以满足全球消费者群体日益成长的偏好和需求。

牙膏市场分析：

市场成长与规模：根据牙膏市场趋势和分析，在全球口腔卫生意识不断提高和新兴经济体中产阶级不断扩大的推动下，该市场正在经历显着增长。该行业的特点是产品种类繁多，可满足不同消费者的需求和偏好。

主要市场驱动力：人们对口腔健康、创新和产品多样化的认识不断增强，以及全球化和新兴市场的经济成长，是主要驱动力。这些因素导致对基本产品和专业产品的需求不断增长。

技术进步：配方和包装方面的技术创新正在推动先进产品的开发，这些产品具有增强的功效，例如改善口腔健康保护、牙齿美白和缓解敏感，吸引了更广泛的消费者群体。

产业应用：除了日常口腔护理之外，这些产品越来越多地针对特定应用而设计，包括牙齿敏感、珐琅质修復、牙龈健康和美容美白，满足不同年龄和牙齿状况的不同消费者需求。

主要市场趋势：在消费者对更安全、更环保产品的需求的推动下，一个显着的趋势是转向天然和有机产品。此外，人们越来越重视具有特定健康益处的产品，这反映出消费者群体更加重视健康。

地理趋势：由于人口众多且可支配收入不断增加，亚太地区是最大的市场部分。然而，欧洲和北美等地区继续专注于优质和专业产品，而新兴市场则由于口腔护理的普及而出现成长。

竞争格局：市场竞争激烈，主要参与者专注于创新、永续发展和全球扩张，以满足不断增长的消费者需求。公司正在利用策略合作伙伴关係、收购和在地化行销策略来巩固其市场地位。

挑战与机会：挑战包括满足全球消费者群的多样化需求以及应对不同地区的监管环境。然而，这些挑战为市场参与者提供了创新和差异化产品的机会，特别是在开发可持续和针对特定地区的产品以满足当地消费者偏好方面。

全球牙膏市场

牙膏市场趋势：

口腔健康意识不断增强

全球消费者对口腔卫生和健康意识的不断提高是该市场的主要驱动力。随着人们越来越了解口腔健康与整体健康之间的联繫，他们更有可能投资于承诺改善或维持牙齿健康的产品。政府和卫生组织开展的牙齿健康运动以及製造商强调定期有效口腔护理的好处的营销努力增强了这种意识。对这种具有蛀牙保护、牙龈护理、美白和缓解敏感等特定功效的产品的需求正在上升。消费者也寻求具有额外健康益处的产品，例如含有天然成分或提供预防口腔疾病的产品。消费者意识的提高和对专业产品的需求鼓励公司创新并扩大产品范围，以满足客户的多样化需求和偏好，从而推动市场成长。

创新和产品多元化

市场正在见证重大创新和产品多样化，製造商不断开发新配方和品种以满足不断变化的消费者需求。这包括推出具有先进配方的产品，为特定的口腔健康问题（例如敏感、牙龈炎和珐琅质侵蚀）提供有针对性的解决方案。此外，由于消费者偏好被认为更安全、更环保的成分，天然和有机产品的趋势日益增长。产品输送系统（例如片剂或具有独特涂抹器的产品输送系统）的技术进步也有助于市场的成长。这些创新不仅增强了用户体验，也为品牌在竞争激烈的市场中脱颖而出提供了新的途径。对研发的持续投资，加上向消费者宣传这些创新的好处的策略行销，在推动该市场的扩张和活力方面发挥着至关重要的作用。

全球化与经济成长

该市场的全球化，加上新兴市场的经济成长，是推动其扩张的重要因素。随着经济的成长，中产阶级也在成长，拥有可支配收入用于购买个人护理产品的消费者数量也随之增加。这种经济成长导致消费者对这些产品的品质和品种有更高的期望和要求。全球品牌正在扩大在这些市场的影响力，推出适合当地喜好和口腔健康需求的产品。同时，电子商务平台的兴起使消费者更容易获得来自世界各地的各种产品，进一步推动了市场成长。全球市场策略与本地消费者偏好之间的相互作用鼓励国际和本地公司创新和竞争，从而提高全球消费者的产品可及性、可负担性和多样性。这种全球影响力和经济赋权有助于推动市场成长，使口腔护理产品更容易获得并满足全球多样化人口的需求。

目录

第一章：前言

第 2 章：范围与方法

  • 研究目的
  • 利害关係人
  • 资料来源
    • 主要资源
    • 二手资料
  • 市场预测
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第 3 章：执行摘要

第 4 章：简介

  • 概述
  • 主要行业趋势

第 5 章：全球牙膏市场

  • 市场概况
  • 市场业绩
  • COVID-19 的影响
  • 市场预测

第 6 章：市场区隔：按类型

  • 传统牙膏
    • 市场走向
    • 市场预测
  • 草本牙膏
    • 市场走向
    • 市场预测
  • 美白抗敏感牙膏
    • 市场走向
    • 市场预测

第 7 章：市场区隔：按配销通路

  • 超级市场和大卖场
    • 市场走向
    • 市场预测
  • 零售店
    • 市场走向
    • 市场预测
  • 药局
    • 市场走向
    • 市场预测
  • 网上商店
    • 市场走向
    • 市场预测

第 8 章：市场区隔：依最终用户

  • 成年人
    • 市场走向
    • 市场预测
  • 孩子们
    • 市场走向
    • 市场预测

第 9 章：市场区隔：按地区

  • 北美洲
    • 美国
      • 市场走向
      • 市场预测
    • 加拿大
      • 市场走向
      • 市场预测
  • 亚太
    • 中国
      • 市场走向
      • 市场预测
    • 日本
      • 市场走向
      • 市场预测
    • 印度
      • 市场走向
      • 市场预测
    • 韩国
      • 市场走向
      • 市场预测
    • 澳洲
      • 市场走向
      • 市场预测
    • 印尼
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 欧洲
    • 德国
      • 市场走向
      • 市场预测
    • 法国
      • 市场走向
      • 市场预测
    • 英国
      • 市场走向
      • 市场预测
    • 义大利
      • 市场走向
      • 市场预测
    • 西班牙
      • 市场走向
      • 市场预测
    • 俄罗斯
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 拉丁美洲
    • 巴西
      • 市场走向
      • 市场预测
    • 墨西哥
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 中东和非洲
    • 市场走向
    • 市场细分：按国家/地区
    • 市场预测

第 10 章：SWOT 分析

  • 概述
  • 优势
  • 弱点
  • 机会
  • 威胁

第 11 章：价值链分析

第 12 章：波特五力分析

  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第 13 章：价格分析

第14章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • Amway
    • Avon Products Inc. (Natura & Co)
    • Colgate-Palmolive Company
    • Dabur Ltd.
    • GSK plc
    • Henkel AG & Co. KGaA
    • Lion Corporation
    • Patanjali Ayurved
    • The Procter & Gamble Company
    • Unilever PLC
Product Code: SR112024A6352

The global toothpaste market size reached US$ 20.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 28.9 Billion by 2032, exhibiting a growth rate (CAGR) of 3.61% during 2024-2032. The global market is propelled by growing oral health awareness, innovation and product diversification, and globalization alongside economic growth in emerging markets, leading to a dynamic industry offering specialized and region-specific products to meet the growing preferences and needs of a global consumer base.

Toothpaste Market Analysis:

Market Growth and Size: According to the toothpaste market trends and analysis, the market is experiencing significant growth, driven by increasing global awareness of oral hygiene and the expanding middle class in emerging economies. This sector is characterized by a wide range of products catering to various consumer needs and preferences.

Major Market Drivers: Growing awareness of oral health, innovation, and product diversification, alongside globalization and economic growth in emerging markets, are primary drivers. These factors contribute to the rising demand for both basic and specialized products.

Technological Advancements: Technological innovations in formulations and packaging are leading to the development of advanced products with enhanced benefits, such as improved oral health protection, teeth whitening, and sensitivity relief, appealing to a broader consumer base.

Industry Applications: Beyond daily oral care, these products are increasingly designed for specific applications, including dental sensitivity, enamel repair, gum health, and cosmetic whitening, meeting diverse consumer needs across different age groups and dental conditions.

Key Market Trends: A notable trend is the shift towards natural and organic ptroduct, driven by consumer demand for safer, more environmentally friendly products. Additionally, there's a growing emphasis on products offering specific health benefits, reflecting a more health-conscious consumer base.

Geographical Trends: Asia Pacific is the largest market segment due to its large population and increasing disposable incomes. However, regions like Europe and North America continue to focus on premium and specialized products, while emerging markets are witnessing growth due to improved access to oral care.

Competitive Landscape: The market is highly competitive, with key players focusing on innovation, sustainability, and global expansion to cater to the growing consumer demands. Companies are leveraging strategic partnerships, acquisitions, and localized marketing strategies to strengthen their market positions.

Challenges and Opportunities: Challenges include addressing the diverse needs of a global consumer base and navigating regulatory landscapes across different regions. However, these challenges present opportunities for market players to innovate and the differentiate their offerings, particularly in developing sustainable and region-specific products to meet local consumer preferences.

Global Toothpaste Market

Toothpaste Market Trends:

Growing awareness of oral health

The increasing awareness of oral hygiene and health among consumers worldwide is a primary driver of this market. As people become more informed about the connection between oral health and overall well-being, they are more likely to invest in products that promise to improve or maintain dental health. This awareness is bolstered by dental health campaigns by governments and health organizations, as well as marketing efforts by manufacturers that highlight the benefits of regular and effective oral care. The demand for this product that offer specific benefits such as cavity protection, gum care, whitening, and sensitivity relief is rising. Consumers are also seeking products with added health benefits, such as those containing natural ingredients or offering protection against oral diseases. This heightened consumer awareness and demand for specialized products encourage companies to innovate and expand their product ranges to cater to the diverse needs and preferences of their customers, driving market growth.

Innovation and product diversification

The market is witnessing significant innovation and product diversification, with manufacturers constantly developing new formulations and varieties to meet changing consumer needs. This includes the introduction of the product with advanced formulas offering targeted solutions for specific oral health concerns, such as sensitivity, gingivitis, and enamel erosion. Additionally, there is a growing trend towards natural and organic products, driven by consumer preference for ingredients that are perceived as safer and more environmentally friendly. Technological advancements in product delivery systems, such as tablets or those with unique applicators, also contribute to the market's growth. These innovations not only enhance the user experience but also offer new ways for brands to differentiate themselves in a competitive market. The continuous investment in research and development, coupled with strategic marketing to educate consumers about the benefits of these innovations, plays a crucial role in driving the expansion and dynamism of this market.

Globalization and Economic Growth

The globalization of this market, coupled with economic growth in emerging markets, is a significant factor driving its expansion. As economies grow, so does the middle class, increasing the number of consumers with disposable income to spend on personal care products. This economic upliftment leads to higher consumer expectations and demands for quality and variety of these products. Global brands are expanding their presence in these markets, introducing products tailored to local preferences and oral health needs. At the same time, the rise of e-commerce platforms has made it easier for consumers to access a wide range of these products from different parts of the world, further fueling market growth. The interplay between global market strategies and local consumer preferences encourages both international and local companies to innovate and compete, enhancing product accessibility, affordability, and variety for consumers worldwide. This global reach and economic empowerment are instrumental in driving the market's growth, making oral care products more accessible and tailored to the needs of a diverse global population.

Toothpaste Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our toothpaste market research report has categorized the market based on type, distribution channel and end user.

Breakup by Type:

Conventional Toothpaste

Herbal Toothpaste

Whitening and Sensitive Toothpaste

Conventional toothpaste accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the type. This includes conventional toothpaste, herbal toothpaste, and whitening and sensitive toothpaste. According to the report, conventional toothpaste represented the largest segment.

Conventional toothpaste, the largest segment within the market, caters to the broadest consumer base due to its general appeal and effectiveness in daily oral hygiene. This segment encompasses a wide range of products designed to meet the basic requirements of dental care, such as cavity prevention, plaque and tartar control, and breath freshening. These often contain fluoride, a key ingredient recognized for its role in protecting teeth from decay and strengthening enamel. Despite the rise of specialized and natural alternatives, this remains popular for its proven effectiveness, affordability, and wide availability. The segment's dominance is supported by extensive distribution channels, from supermarkets and drugstores to online platforms, ensuring easy access for consumers worldwide.

On the other hand, herbal toothpaste represents a significant segment of the market, appealing to health-conscious consumers looking for natural oral care options. This segment leverages the perceived benefits of natural ingredients, such as plant extracts and essential oils, which are touted for their therapeutic properties without the use of synthetic chemicals. These often feature ingredients like neem, mint, clove, and aloe vera, known for their antibacterial, anti-inflammatory, and soothing effects. The appeal of this lies in its alignment with holistic health trends and consumer preference for products with organic, sustainable ingredients. Brands in this space market their products as being gentler on the mouth's microbiome and more environmentally friendly due to biodegradable packaging and the absence of harmful chemicals.

Moreover, whitening and sensitive toothpaste segments cater to specific consumer needs, offering targeted solutions for dental concerns. This addresses the demand for cosmetic improvement, containing abrasives and chemicals that remove surface stains on teeth, offering a brighter smile. This segment has seen growth with increasing consumer emphasis on aesthetic appearances and the desire for quick, visible results in oral care routines. Sensitive toothpaste is formulated for individuals with sensitive teeth, providing relief from pain caused by hot, cold, sweet, or very acidic foods and drinks. These are typically contain potassium nitrate or stannous fluoride, which block pathways through the teeth that attach to nerves, reducing sensitivity. As consumers become more particular about their oral health needs, the demand for specialized kinds of products like whitening and sensitive formulas continues to expand, reflecting the toothpaste market segmentation and the diverse preferences of its consumer base.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets

Retail Stores

Pharmacies

Online Stores

Supermarkets and hypermarkets hold the largest share in the industry

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, retail stores, pharmacies, and online stores. According to the report, supermarkets and hypermarkets accounted for the largest toothpaste market share.

Supermarkets and hypermarkets represent the largest segment in the global market by distribution channel, serving as primary shopping destinations for a vast majority of consumers seeking oral care products. These large retail establishments offer a wide variety of these products, brands and types, catering to diverse consumer preferences and needs, from basic cavity protection to specialized products targeting sensitivity, whitening, and gum health. The extensive shelf space allows for the display of a broad range of products, including the latest innovations and natural or organic options, providing consumers with the convenience of comparing and choosing products in one visit. Moreover, supermarkets and hypermarkets often benefit from high foot traffic, strategic locations, and the ability to offer competitive pricing and promotions, making them attractive shopping venues. The presence of knowledgeable staff can further enhance the shopping experience, assisting customers in making informed decisions. This segment's dominance is attributed to its accessibility, variety, and the value-added shopping experience it offers to consumers looking for oral care solutions.

On the other hand, retail stores, encompassing small-scale convenience stores and specialty health and beauty retailers, offer a more localized and accessible option for purchasing it. These outlets are typically situated in residential areas, making them convenient for quick or emergency purchases. While the range of products available might be narrower compared to supermarkets and hypermarkets, retail stores often stock popular brands and basic varieties, catering to the immediate needs of the community they serve. The personalized service and the familiarity of the staff with their regular customers can enhance the shopping experience, providing a more intimate environment. Retail stores play a crucial role in the market by serving as points of convenience, though their share is smaller compared to larger retail formats.

Moreover, pharmacies are a critical distribution channel for the product, especially for products positioned as therapeutic or offering specific health benefits. This segment caters to consumers seeking specialized products for conditions like sensitivity, gum disease, or enamel repair. Pharmacies offer the added advantage of having healthcare professionals on-site, who can provide expert advice and recommendations based on individual oral health needs. The trust and authority associated with pharmacies make them a preferred choice for consumers looking for this product with specific formulations or for those with particular oral health concerns. Despite a smaller market share compared to supermarkets and hypermarkets, pharmacies remain an important segment for the distribution of specialized oral care products.

Furthermore, the online stores segment has seen significant growth in the market, driven by the convenience of shopping from home and the broad selection of products available. Online platforms allow consumers to easily compare prices, read reviews, and access a wide range of brands and product types, including niche and international options not readily available in physical stores. This distribution channel caters to tech-savvy consumers and those looking for specific or hard-to-find formulations. The rise of e-commerce has enabled direct-to-consumer sales by manufacturers and the proliferation of online-only retailers specializing in oral care products. While still a developing segment compared to traditional retail formats, online stores are rapidly gaining traction, offering convenience, variety, and competitive pricing.

Breakup by End User:

Adults

Kids

Adults represent the leading market segment

The report has provided a detailed breakup and analysis of the market based on the end user. This includes adults and kids. According to the report, adults represented the largest segment.

The adult segment constitutes the largest portion of the toothpaste market, driven by a wide array of consumer needs and preferences that reflect the diversity of the adult population. This segment is characterized by a demand for a broad spectrum of varieties, catering to specific oral health concerns such as gum health, tooth sensitivity, whitening, and cavity protection. Adults are increasingly informed about the implications of oral health on overall wellness, leading to heightened demand for products that offer comprehensive care, including those with antibacterial properties, ingredients promoting gum health, and formulations designed to combat plaque and tartar buildup. The adult market is also seeing a trend towards premiumization, with consumers willing to invest in advanced formulations and brands that promise superior oral health benefits. Manufacturers cater to this segment with targeted marketing strategies and product innovations, ensuring a wide range of options to meet the diverse preferences and requirements of adult consumers.

On the other hand, the kids' segment, while smaller compared to adults, plays a crucial role in the toothpaste market, focusing on formulations that are safe, effective, and appealing to younger consumers, For children it is formulated with milder ingredients, lower fluoride levels (or fluoride-free options for very young children), and flavors that encourage regular use, such as bubble gum, fruit, and chocolate, making oral hygiene more attractive to kids. This segment emphasizes fun packaging and often features popular cartoon characters to enhance appeal. Moreover, educational aspects are integrated into the product and packaging, aiming to teach children about the importance of oral hygiene in an engaging manner. The kids' market is essential for instilling good oral hygiene habits early, with products designed to meet the specific needs and preferences of children, thereby supporting their oral health from a young age.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Asia Pacific leads the market, accounting for the largest toothpaste market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.

Asia Pacific stands as the largest segment in the global market, driven by a vast population base, increasing disposable incomes, and a growing awareness of oral hygiene. Countries like China and India, with their burgeoning middle classes, are witnessing a rise in demand for oral care products. The region's diverse consumer preferences have led to a wide array of products, from herbal and natural kinds of products to those offering cosmetic benefits such as whitening. Moreover, local brands are capitalizing on cultural preferences for natural and traditional ingredients, competing alongside global giants. Governments and NGOs are also playing a crucial role in promoting oral health awareness, further propelling market growth. This blend of factors makes Asia Pacific a dynamic and rapidly expanding market for the products.

On the other hand, Europe's toothpaste market is characterized by high demand for premium and specialized oral care products. Consumers in this region exhibit a strong preference for products with natural ingredients, eco-friendly packaging, and those offering specific health benefits, such as sensitivity relief and gum health. The presence of stringent regulations regarding product composition and advertising ensures high standards of quality and safety. European consumers' high health and environmental consciousness drive innovation and sustainability efforts among manufacturers.

North America, with its advanced healthcare infrastructure and high consumer awareness about oral hygiene, is a significant market for this product. The region sees a steady demand for innovative products, including those offering cosmetic benefits like teeth whitening and advanced health solutions for conditions such as sensitivity and gingivitis. The market is also seeing a growing preference for natural and organic products, reflecting broader trends towards health and wellness.

The market in Latin America is growing, fueled by increasing awareness of oral health and accessibility to oral care products. Economic improvements and urbanization have led to greater consumer spending on personal care items, including toothpaste. The market is diverse, with demand for both basic and specialized oral care products, and there's a growing interest in natural and sustainable options among consumers.

In the Middle East and Africa, the market is emerging, with potential for growth due to increasing population, urbanization, and awareness of oral hygiene. However, the market faces challenges such as economic disparity and access to oral care in remote areas. There's a rising demand for affordable oral care products, alongside a growing interest in premium and specialized varieties among the middle and upper-income brackets.

Leading Key Players in the Toothpaste Industry:

Key players in the global market are intensively focusing on innovation, sustainability, and market expansion strategies to cater to the diverse and growing consumer demands. They are investing heavily in research and development to introduce new products with advanced benefits, such as for sensitivity, whitening, and gum health, alongside formulations featuring natural and organic ingredients there is availability of these products. Sustainability initiatives are also prominent, with companies adopting eco-friendly packaging and responsibly sourced ingredients to appeal to environmentally conscious consumers. Moreover, the toothpaste market top leaders are also expanding their global footprint by entering emerging markets through partnerships, acquisitions, and localized marketing strategies, aiming to tap into the growing consumer base seeking quality oral care solutions. This multifaceted approach helps them maintain a competitive edge in a dynamic and crowded marketplace.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Amway

Avon Products Inc. (Natura & Co)

Colgate-Palmolive Company

Dabur Ltd.

GSK plc

Henkel AG & Co. KGaA

Lion Corporation

Patanjali Ayurved

The Procter & Gamble Company

Unilever PLC

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:

September 15, 2023: Colgate-Palmolive commits to renewable energy by signing a 20-year agreement for a solar farm in Texas, targeting 100% U.S. operational electricity needs by 2025, as part of its goal to achieve Net Zero carbon emissions by 2040 and full reliance on renewable electricity globally by 2030.

January 10, 2024: Dabur India Ltd expands its community development in Rajasthan by adopting a government school in Alwar to upgrade infrastructure and learning environments in partnership with Score Livelihood Foundation, focusing on classroom improvements, sanitation, and drinking water facilities.

December 15, 2023: For the seventh year, Lion Corporation has been selected for the Dow Jones Sustainability Asia/Pacific Index, recognizing its leading sustainability performance in the Household & Personal Products Industry, committed to contributing to a sustainable society through health, comfort, and cleanliness in daily living.

Key Questions Answered in This Report

  • 1. What was the size of the global toothpaste market in 2023?
  • 2. What is the expected growth rate of the global toothpaste market during 2024-2032?
  • 3. What are the key factors driving the global toothpaste market?
  • 4. What has been the impact of COVID-19 on the global toothpaste market?
  • 5. What is the breakup of the global toothpaste market based on the type?
  • 6. What is the breakup of the global toothpaste market based on the distribution channel?
  • 7. What is the breakup of the global toothpaste market based on end user?
  • 8. What are the key regions in the global toothpaste market?
  • 9. Who are the key players/companies in the global toothpaste market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Toothpaste Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Conventional Toothpaste
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Herbal Toothpaste
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Whitening and Sensitive Toothpaste
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Distribution Channel

  • 7.1 Supermarkets and Hypermarkets
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Retail Stores
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Pharmacies
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Online Stores
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast

8 Market Breakup by End User

  • 8.1 Adults
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Kids
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Amway
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
      • 14.3.1.3 SWOT Analysis
    • 14.3.2 Avon Products Inc. (Natura & Co)
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Colgate-Palmolive Company
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Dabur Ltd.
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
      • 14.3.4.3 Financials
      • 14.3.4.4 SWOT Analysis
    • 14.3.5 GSK plc
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 Henkel AG & Co. KGaA
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
      • 14.3.6.3 Financials
      • 14.3.6.4 SWOT Analysis
    • 14.3.7 Lion Corporation
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
      • 14.3.7.3 Financials
      • 14.3.7.4 SWOT Analysis
    • 14.3.8 Patanjali Ayurved
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 The Procter & Gamble Company
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
      • 14.3.9.3 Financials
      • 14.3.9.4 SWOT Analysis
    • 14.3.10 Unilever PLC
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
      • 14.3.10.3 Financials

List of Figures

  • Figure 1: Global: Toothpaste Market: Major Drivers and Challenges
  • Figure 2: Global: Toothpaste Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Toothpaste Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Toothpaste Market: Breakup by Type (in %), 2023
  • Figure 5: Global: Toothpaste Market: Breakup by Distribution Channel (in %), 2023
  • Figure 6: Global: Toothpaste Market: Breakup by End User (in %), 2023
  • Figure 7: Global: Toothpaste Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Toothpaste (Conventional Toothpaste) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 9: Global: Toothpaste (Conventional Toothpaste) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 10: Global: Toothpaste (Herbal Toothpaste) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Toothpaste (Herbal Toothpaste) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Toothpaste (Whitening and Sensitive Toothpaste) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Toothpaste (Whitening and Sensitive Toothpaste) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Toothpaste (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Toothpaste (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Toothpaste (Retail Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Toothpaste (Retail Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Toothpaste (Pharmacies) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Toothpaste (Pharmacies) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Toothpaste (Online Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Toothpaste (Online Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Toothpaste (Adults) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Toothpaste (Adults) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Toothpaste (Kids) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Toothpaste (Kids) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: North America: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: North America: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: United States: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: United States: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Canada: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Canada: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Asia-Pacific: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Asia-Pacific: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: China: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: China: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Japan: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Japan: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: India: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: India: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: South Korea: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: South Korea: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Australia: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Australia: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Indonesia: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Indonesia: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Others: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Others: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: Europe: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: Europe: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Germany: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Germany: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: France: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: France: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: United Kingdom: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: United Kingdom: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Italy: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Italy: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Spain: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Spain: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: Russia: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: Russia: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Others: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Others: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Latin America: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Latin America: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Brazil: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Brazil: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Mexico: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Mexico: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Others: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Others: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Middle East and Africa: Toothpaste Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Middle East and Africa: Toothpaste Market: Breakup by Country (in %), 2023
  • Figure 74: Middle East and Africa: Toothpaste Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 75: Global: Toothpaste Industry: SWOT Analysis
  • Figure 76: Global: Toothpaste Industry: Value Chain Analysis
  • Figure 77: Global: Toothpaste Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Toothpaste Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Toothpaste Market Forecast: Breakup by Type (in Million US$), 2024-2032
  • Table 3: Global: Toothpaste Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
  • Table 4: Global: Toothpaste Market Forecast: Breakup by End User (in Million US$), 2024-2032
  • Table 5: Global: Toothpaste Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 6: Global: Toothpaste Market: Competitive Structure
  • Table 7: Global: Toothpaste Market: Key Players