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市场调查报告书
商品编码
1541275
2024-2032 年家庭护理包装市场报告(按产品、材料类型、包装类型和地区)Home Care Packaging Market Report by Product, Material Type, Packaging Type, and Region 2024-2032 |
IMARC Group年,全球家庭护理包装市场规模达到1,007亿美元。该市场的推动因素包括家用杀虫剂的使用不断增长,因为它需要安全、方便的包装、电子商务平台的扩张(这推动了对家庭护理产品保护性包装解决方案的需求)以及包装技术的持续创新
主要市场驱动因素:快速城市化和人们对永续发展的日益关注正在加强市场的成长。
主要市场趋势:人们对健康和卫生的认识不断增强,以及智慧包装和抗菌涂层等包装技术的创新,正在推动市场成长。
地理趋势:由于快速的城市化和不断增加的中产阶级人口,亚太地区占据了最大的市场份额。
竞争格局:家庭护理包装行业的一些主要市场参与者包括Amcor Plc、AptarGroup Inc.、Ball Corporation、DS Smith Plc、Mondi Group、ProAmpac、Silgan Holdings、Sonoco Products Company、Tetra Laval International SA、Winpak Ltd。 Packaging Oy)等。
挑战与机会:市场在面临原料成本高等影响市场的挑战的同时,也遇到了高檔包装的发展机会。
家用杀虫剂需求不断成长
家用杀虫剂通常含有有毒或如果处理不当可能有害的化学物质。包装过程的有效性对于这些产品的保护、储存和应用至关重要。防儿童开启、防篡改密封和包括使用说明在内的清晰标籤等功能是增加人员安全的重要元素。此外,家用杀虫剂的包装旨在方便分配和使用。产品的属性(包括喷嘴、触发机构和气雾罐)可确保个人能够正确有效地使用产品,同时最大限度地减少浪费和实现最佳性能,从而为家庭护理包装市场收入做出贡献。 IMARC集团的报告显示,到2032年,全球家用杀虫剂市场预计将达到301亿美元。
技术进步
阻隔材料和涂层的创新有助于保护家庭护理产品免受水分、光线和氧气等外部因素的影响,这与可能容易降解或容易污染的产品有关,包括液体洗涤剂或清洁化学品。此外,技术进步正在推动家庭护理领域可持续包装解决方案的发展。这包括使用可生物降解材料、可回收包装以及尽量减少对环境影响的包装设计,这正在影响家庭护理包装的市场价值。除此之外,包装中还融入了智慧功能,包括 NFC 标籤、RFID 晶片和奈米技术,透过提供互动式内容和产品资讯来增强人们的参与度。例如,2023年,开发和生产负责任包装解决方案的全球领导者Amcor宣布与Nfinite Nanotechnology Inc.达成协议,验证使用Nfinite奈米涂层技术来改进可回收和可堆肥包装。
扩大电子商务平台
根据 IMARC 集团的报告,2023 年全球电子商务市场规模将达到 21.1 兆美元。能够承受衝击力和压力。包装材料和设计必须保护产品在运输过程中免受洩漏、破损和污染,从而扩大家庭护理包装市场规模。与此一致,家庭护理产品的电子商务包装通常包括防篡改密封、安全闭合和保护屏障等方面,以避免运输过程中溢出、洩漏或意外打开。这些功能可确保产品到达个人家门口时的完整性和安全性。有效的包装解决方案在抵消将产品运送到全球市场时产生的成本方面发挥着重要作用。正在调整包装尺寸和重量,以最大限度地减少家庭护理产品的尺寸重量费用,同时又不影响为产品提供的保护。
IMARC Group提供了每个细分市场的主要趋势分析,以及 2024-2032 年全球、区域和国家层面的预测。我们的报告根据产品、材料类型和包装类型对市场进行了分类。
洗碗产品
杀虫剂
洗衣护理产品
化妆品
抛光剂
空气护理产品
其他的
洗衣护理产品占据大部分市场份额
该报告根据产品提供了详细的市场细分和分析。这包括洗碗产品、杀虫剂、洗衣护理产品、盥洗用品、抛光剂、空气护理产品等。根据该报告,洗衣护理产品是最大的细分市场。
由于对清洁卫生衣物的持续需求,洗衣护理已成为全世界家庭的日常必需品。这种持续的需求确保了洗衣剂、衣物柔顺剂、去污剂和其他相关商品的持续摄入,从而增强了对坚固和绿色包装解决方案的需求。其次,洗衣护理领域的多样性,包括液体洗涤剂、粉末洗涤剂、洗衣凝珠和织物调理剂,需要多种包装形式来满足不同的个人喜好。易倾倒喷嘴、可重新密封的封口和符合人体工学的手柄等包装创新提高了人们的便利性和产品可用性,从而推动了家庭护理包装市场的成长。
塑胶
纸
金属
玻璃
其他的
纸业占有率最大
报告中还根据材料类型提供了详细的市场细分和分析。这包括塑胶、纸张、金属、玻璃等。报告称,纸张占据最大的市场份额。
纸包装用途广泛,提供从容器和纸箱到行李箱和小袋的多种替代品,适用于洗涤剂、湿巾和纸巾等众多家庭护理产品。其设计和印刷功能的灵活性可以在零售货架上实现有效的品牌推广和产品差异化。此外,纸张重量轻且耐用,可为产品提供足够的保护,同时与替代材料相比更具成本效益。除此之外,随着人们对环保包装解决方案的需求不断增长以及全球努力减少塑胶废物,纸张因其可持续性和多功能性而继续成为家庭护理包装行业的首选材料。
瓶子
金属罐
纸箱
袋
其他的
纸箱代表了领先的细分市场
该报告根据包装类型对市场进行了详细的细分和分析。这包括瓶子、金属罐、纸箱、袋子等。根据该报告,纸盒是最大的部分。
纸盒为居家护理产品(包括洗涤剂、清洁剂和个人护理产品)提供安全、高效的包装解决方案。其坚固的设计有助于产品的储存和运输,而不会出现破损或溢出的情况。此外,纸盒的设计多种多样,可以使用不同的印刷方法进行定制,以改善品牌和货架上的外观,从而刺激家庭护理包装的需求。这降低了运输和配送的成本,这对于不断增长的线上业务来说几乎是完美的。此外,纸盒非常符合个人对永续包装解决方案的偏好,因为它们通常由可回收材料製成,并且可以从可再生资源中获得。
北美洲
美国
加拿大
亚太
中国
日本
印度
韩国
澳洲
印尼
其他的
欧洲
德国
法国
英国
义大利
西班牙
俄罗斯
其他的
拉丁美洲
巴西
墨西哥
其他的
中东和非洲
亚太地区引领市场,占据最大的家庭护理包装市场份额
该报告还对所有主要区域市场进行了全面分析,其中包括北美(美国和加拿大);亚太地区(中国、日本、印度、韩国、澳洲、印尼等);欧洲(德国、法国、英国、义大利、西班牙、俄罗斯等);拉丁美洲(巴西、墨西哥等);以及中东和非洲。报告称,亚太地区是家庭护理包装最大的区域市场。
根据国家统计局网站数据,2023年常住人口城镇化率达66.16%,比2022年底提高0.94个百分点。城市居民往往寻求家庭护理产品的便利性、易用性和储存效率,这促使製造商在包装设计和功能方面进行创新。此外,亚太地区的管理机构正在对包装材料和永续性实施严格的法规,鼓励主要参与者采用环保和创新的包装解决方案,从而促进家庭护理包装市场的成长。
家居护理包装市场研究报告也对市场竞争格局进行了全面分析。也提供了所有主要公司的详细资料。家庭护理包装行业的一些主要市场参与者包括 Amcor Plc、AptarGroup Inc.、Ball Corporation、DS Smith Plc、Mondi Group、ProAmpac、Silgan Holdings、Sonoco Products Company、Tetra Laval International SA 和 Winpak Ltd. (Wihuri Packaging)哎呀)。
(请注意,这只是关键参与者的部分列表,报告中提供了完整列表。)
主要参与者正在投资永续包装材料和技术,以减少对环境的影响。他们还推出新的包装格式和设计,以提高功能和人们的便利性。此外,主要参与者正在开发具有增强阻隔性能的包装,以保持产品品质和安全。他们还整合智慧包装、近场通讯 (NFC) 标籤和扩增实境 (AR),以增强产品监控、身份验证和人员参与。许多家庭护理包装公司正在提供个人化的包装解决方案,以满足特定的个人喜好和市场需求。他们与供应商、设计师和技术供应商合作,推动创新并扩大市场需求。例如,2024 年,玛莎百货与 Reposit 合作,扩大其自有品牌清洁和洗衣产品的 Refilled 计划,以减少塑胶包装,并为人们提供具有永续发展意识的替代品。
2023 年 11 月 9 日:Palmolive 洗洁精品牌宣布与 TerraCycle 开展新合作,回收洗洁精补充装软包装和瓶盖。
The global home care packaging market size reached US$ 100.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 146.3 Billion by 2032, exhibiting a growth rate (CAGR) of 4.1% during 2024-2032. The market is driven by the growing utilization of household insecticides, as it requires safe and convenient packaging, expansion of e-commerce platforms, which is driving the demand for protective packaging solutions for home care products, and ongoing innovations in packaging technologies
Major Market Drivers: Rapid urbanization and rising focus of people on sustainability are strengthening the growth of the market.
Key Market Trends: The growing awareness about health and hygiene and innovations in packaging technologies, such as smart packaging and antimicrobial coatings, are bolstering the market growth.
Geographical Trends: Asia Pacific holds the largest segment because of its rapid urbanization and increasing middle-class population.
Competitive Landscape: Some of the major market players in the home care packaging industry include Amcor Plc, AptarGroup Inc., Ball Corporation, DS Smith Plc, Mondi Group, ProAmpac, Silgan Holdings, Sonoco Products Company, Tetra Laval International SA, Winpak Ltd. (Wihuri Packaging Oy), among many others.
Challenges and Opportunities: While the market faces challenges like high cost of raw materials, which impacts the market, it also encounters opportunities in the development of premium packaging.
Rising demand for household insecticides
Household insecticides often contain chemicals that are toxic or potentially harmful if not handled properly. The effectiveness of packaging processes is vital in the protection, storage, and application of these products. Features such as child resistant closures, tamper evident seals and clear labeling including directions for use are vital elements that add to the safety and security of people. In addition, packaging for household insecticides is designed to facilitate easy dispensing and application. The attributes of products including spray nozzles, trigger mechanisms, and aerosol cans ensures that the individual can apply the product correctly and efficiently with minimal wastage and optimal performance, thereby contributing to the home care packaging market revenue. The IMARC Group's report shows that the global household insecticides market is expected to reach US$ 30.1 Billion by 2032.
Technological advancements
Innovations in barrier materials and coatings helps in protecting home care products from external factors like moisture, light, and oxygen, which is relevant for products that may degrade or be contaminated easily, including liquid detergents or cleaning chemicals. Moreover, technology advancements are leading to the development of sustainable packaging solutions in the home care sector. This includes the use of biodegradable materials, recyclable packaging, and packaging designs that minimize environmental impact, which is influencing the home care packaging market value. Besides this, smart features are incorporated into the packaging, including NFC tags, RFID chips, and nanotechnology that enhance people engagement by providing interactive content and product information. For instance, in 2023, Amcor, a global leader in developing and producing responsible packaging solutions, announced an agreement with Nfinite Nanotechnology Inc. to validate the use of Nfinite's nanocoating technology to improve recyclable and compostable packaging.
Expansion of e-commerce platforms
According to the IMARC Group's report, the global e-commerce market reached US$ 21.1 Trillion in 2023. E-commerce requires home care products to withstand the rigors of shipping and handling without damage, which is leading to the development of packaging solutions that are strong, rigid, and capable of withstanding impact and compression forces. Packaging materials and designs must protect products from leakage, breakage, and contamination during transit, thereby expanding home care packaging market size. In line with this, e-commerce packaging for home care products often includes aspects like tamper-evident seals, secure closures, and protective barriers to avoid spills, leakage or accidental opening during transit. These features ensure product integrity and safety upon arrival at the individuals doorstep. Effective packaging solutions play a significant role in offsetting the costs that are incurred when shipping products to market across the globe. Packaging size and weight are being adjusted to minimize dimensional weight charges in home care products without compromising its protection provided for the products.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product, material type and packaging type.
Dishwashing Products
Insecticides
Laundry Care Products
Toiletries
Polishes
Air Care Products
Others
Laundry care products accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the product. This includes dishwashing products, insecticides, laundry care products, toiletries, polishes, air care products, and others. According to the report, laundry care products represent the largest segment.
Laundry care is a daily necessity for households worldwide, driven by the ongoing need for clean and hygienic clothing. This constant demand ensures a consistent intake of laundry detergents, cloth softeners, stain removers, and other associated merchandise, thereby bolstering the requirement for strong and green packaging solutions. Secondly, the diversity within the laundry care segment, including liquid detergents, powder detergents, pods, and fabric conditioners, necessitates a variety of packaging formats to cater to different individual preferences. Packaging innovations like easy-pour spouts, resealable closures, and ergonomic handles improve people convenience and product usability, thereby driving the home care packaging market growth.
Plastic
Paper
Metal
Glass
Others
Paper holds the largest share of the industry
A detailed breakup and analysis of the market based on the material type have also been provided in the report. This includes plastic, paper, metal, glass, and others. According to the report, paper accounts for the largest market share.
Paper packaging is highly versatile, offering a wide range of alternatives ranging from containers and cartons to luggage and pouches, suitable for numerous home care products such as detergents, wipes, and tissues. Its flexibility in design and printing capabilities allows for effective branding and product differentiation on retail shelves. Additionally, paper is lightweight yet durable, providing adequate protection for products while being cost-effective as compared to alternative materials. Besides this, with growing people demand for eco-friendly packaging solutions and the global push towards reducing plastic waste, paper continues to dominate as the preferred material in the home care packaging industry due to its sustainability and versatility.
Bottles
Metal Cans
Cartons
Pouches
Others
Cartons represents the leading market segment
The report has provided a detailed breakup and analysis of the market based on the packaging type. This includes bottles, metal cans, cartons, pouches and others. According to the report, cartons represent the largest segment.
Cartons provide a secure and efficient packaging solution for home care products including detergents, cleaners, and personal care products. Its robust design makes it possible to help in storage and transportation of products without chances of breakage or spillage. Additionally, cartons are versatile in terms of designs, which can be customized using different printing methods for improved branding and appearance on the shelves, thereby catalyzing the home care packaging demand. This reduces the cost of transportation and distribution, and this is almost perfect for the growing online business. Moreover, cartons align well with individual preferences for sustainable packaging solutions, as they are often made from recyclable materials and can be sourced from renewable resources.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia-Pacific leads the market, accounting for the largest home care packaging market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia-Pacific represents the largest regional market for home care packaging.
As per the website of the National Bureau of Statistics of China, in 2023 the urbanization rate of permanent residents reached 66.16 percent, 0.94 percentage points higher than that at the end of 2022. As many people are moving from rural areas to cities, there is a notable increase in urban households that require a variety of home care products such as detergents, cleaners, and personal care items. Urban dwellers often seek convenience, ease of use, and storage efficiency in their home care products, driving manufacturers to innovate in packaging design and functionality. In addition, governing agencies across the Asia Pacific region are implementing stringent regulations on packaging materials and sustainability, encouraging key players to adopt eco-friendly and innovative packaging solutions, thereby bolstering the home care packaging market growth.
The home care packaging market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the home care packaging industry include Amcor Plc, AptarGroup Inc., Ball Corporation, DS Smith Plc, Mondi Group, ProAmpac, Silgan Holdings, Sonoco Products Company, Tetra Laval International SA and Winpak Ltd. (Wihuri Packaging Oy).
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Key players are investing in sustainable packaging materials and technologies to reduce environmental impact. They are also introducing new packaging formats and designs to improve functionality and people convenience. Moreover, key players are developing packaging with enhanced barrier properties to preserve product quality and safety. They are also integrating smart packaging, near-field communication (NFC) tags, and augmented reality (AR) to enhance product monitoring, authentication, and people engagement. Many home care packaging companies are offering personalized packaging solutions to meet specific individual preferences and market demands. They are collaborating with suppliers, designers, and technology providers to drive innovations and expand market demands. For instance, in 2024, M&S partnered with Reposit to expand its Refilled scheme for own-brand cleaning and laundry products to cut down on plastic packaging and provide people with sustainability-minded alternatives.
November 9, 2023: Palmolive dish soap brand announced a new collaboration with TerraCycle to recycle dish soap refill flexible packaging and caps.