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1820331

医疗保健 CRM 市场规模、份额和趋势（按产品、应用、技术、最终用途、地区和预测，2025-2033 年）

Healthcare CRM Market Size, Share, and Trends by Product, Application, Technology, End Use, Region, and Forecast 2025-2033
出版日期: | 出版商: IMARC | 英文 148 Pages | 商品交期: 2-3个工作天内

价格

2024年，全球医疗保健CRM市场规模达175亿美元。展望未来， IMARC Group预测，到2033年，市场规模将达到485亿美元，2025-2033年期间的复合年增长率为10.7%。目前，北美占据市场主导地位，2024年其市占率将超过57%。受糖尿病、心血管疾病、关节炎和呼吸系统疾病等慢性疾病患病率上升、对改善患者护理的日益重视以及各种先进技术的融合等因素的推动，该市场正在稳步增长。

CRM 系统的快速技术进步显着扩展了其在医疗保健领域的应用。人工智慧 (AI)、机器学习 (ML)、预测分析和云端解决方案等功能正在改变患者资料的使用方式。基于人工智慧的 CRM 系统使医疗服务提供者能够预测患者需求、识别高风险患者并提供量身定制的干预措施，从而提高整体护理效率。 2024 年 3 月 7 日，Salesforce 发布了其全新的医疗保健 AI 助理 Einstein Copilot。该工具可根据机构的私人医疗保健资料提供回应，并可自动执行发送转诊、安排预约和管理其他行政流程等任务。 Salesforce 还推出了评估生成和健康数据云，使护理人员能够简化临床摘要、客製化沟通方式并有效地创建个人化的患者评估。云端系统确保资料的可存取性和可扩展性，同时降低基础设施成本，使其对大型医院和小型诊所都具有吸引力。此外，穿戴式装置和物联网 (IoT) 与 CRM 平台的整合可提供即时健康资料，使医疗服务提供者能够及时做出明智的决策。这些创新正在改善病患管理，同时也推动医疗保健产业的数位转型，促进全球医疗保健 CRM 市场的强劲成长。

美国医疗保健市场竞争日益激烈，各医疗机构纷纷力求透过卓越的病患体验脱颖而出。这种态势加速了对医疗保健 CRM 平台的需求。这些平台使机构能够制定有针对性的行销活动、个人化护理互动并留住患者。分析患者偏好和预测未来需求的能力，使医疗机构能够培养忠诚度并提升患者终身价值，从而获得竞争优势。 2024 年 9 月 23 日，Unlock Health 发布了其先进的健康风险评估 (HRA) 套件。 Unlock Health 是一家领先的科技驱动型成长平台，服务于美国医疗保健系统、医院、医疗服务提供者团体和治疗中心。这款创新的 HRA 套件包含 19 项针对特定疾病的评估，旨在为医疗保健行销领导者提供第一方资料，以创建更客製化的行销活动，从而提高营运效率并促进组织发展。此外，医疗保健机构之间的併购也增加了对集中式 CRM 系统的需求，以便跨网路整合病患资料。随着患者获得更多医疗服务选择，包括零售诊所和远距医疗服务，医疗服务提供者正在利用 CRM 工具，透过提供便利性、回应速度和无缝护理协调来脱颖而出。日益激烈的竞争是推动医疗保健领域客製化 CRM 解决方案市场发展的重要因素。

医疗保健 CRM 市场趋势：

慢性病盛行率不断上升

随着全球糖尿病、心血管疾病、关节炎和呼吸系统疾病等慢性疾病的发病率不断上升，对医疗保健 CRM 的需求也日益增长，这为市场前景带来了乐观。根据 IDF 糖尿病地图集的数据，2011 年全球有 6,130 万人被诊断出患有糖尿病，预计到 2021 年将增加 1,290 万人。此外，医疗保健机构的患者健康状况各异，管理众多患者的需求是一项耗时的任务。此外，CRM 解决方案有助于储存重要讯息，并全面概览患者的预约、病史和理赔情况。这些解决方案透过改善会计管理流程和营运规划，增强了医疗保健服务的交付能力。它们还有助于定制患者管理计划，从而提高便利性。此外，CRM 自动化可以节省时间，因为它可以自动化整个日程管理流程。此外，越来越多地采用基于云端的医疗保健解决方案来提高患者资料安全性，这也推动了市场的成长。此外，CRM 还提供了查看患者过往报告的机会，从而带来轻鬆便捷的医疗体验。

越来越重视改善病患护理

对医疗保健客户关係管理 (CRM) 的需求日益增长，以改善患者护理，这促进了市场的成长。根据印度卫生与家庭福利部的数据，2020-2021 年，政府共收到 700.6 万份理赔申请，2021-2022 年则增至 1.45 亿份。此外，CRM 系统透过提供更便利、更可控的病患管理，提升了病患治疗品质。它们还使医疗专业人员能够获取准确、最新的信息，从而为患者提供更精准的诊断和个性化的治疗方案。它们可以整合急救、治疗和诊断管理，从而提高治疗效果和患者满意度。同时，它们有助于最大限度地缩短等待时间，并产生与患者住院时间、留存率和即时统计数据相关的宝贵预测。它们还减少了对大量手动文件和指南的需求，使医院工作人员能够存取患者讯息，同时提高患者在治疗过程中的参与度。此外，由于 CRM 减少了人工干预，从而降低了医疗失误的风险，医疗保健行业对 CRM 的采用率日益提高，这也推动了市场的成长。

技术进步

人工智慧、机器学习、资料分析和预测分析等先进技术与医疗保健 CRM 的整合正在推动市场的成长。机器学习演算法从大型医疗资料集中获取重要洞察，有助于改善决策和改善患者预后。机器学习也用于保护患者资料免受不必要的存取和其他威胁，从而增强其安全性。同时，人工智慧可以追踪各种恶意活动，例如潜在的骇客攻击或可疑访问，从而帮助监控易受攻击的活动和相关线索。人工智慧还可以分析电子健康记录 (EHR)，为医生和护士提供重要洞察，预测疾病，并协助开出最有效的药物。例如，2024 年，Salesforce 在其客户关係管理系统中推出了新的医疗保健人工智慧助理。该公司专注于医疗保健的人工智慧工具 Einstein Copilot 是一款对话式人工智慧助手，可根据医疗保健组织的私人资料提供回应。除此之外，自然语言处理 (NLP) 和人工智慧可用于加快记录保存流程，以便医疗保健专业人员可以将大量时间花在与患者联繫上，而不是完成大量的管理任务。

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 二手资料
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：简介

第五章：全球医疗保健 CRM 市场

  • 市场概况
  • 市场表现
  • COVID-19的影响
  • 市场预测

第六章：市场区隔：依产品

  • 个人
  • 推荐
  • 个人及转介

第七章：市场区隔：依应用

  • 社区外展
  • 案件协调
  • 案件管理
  • 关係管理

第八章：市场区隔：依技术

  • 基于云端
  • 移动的
  • 社会的
  • 协作
  • 预测

第 9 章：市场区隔：最终用途别

  • 付款人
  • 提供者
  • 生命科学公司

第十章：市场细分：按地区

  • 北美洲
    • 美国
    • 加拿大
  • 亚太
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
    • 印尼
    • 其他的
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 其他的
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他的
  • 中东和非洲

第 11 章：SWOT 分析

第 12 章：价值链分析

第 13 章：波特五力分析

第 14 章：价格分析

第 15 章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • Accenture Plc
    • AllScripts Healthcare Solutions Inc
    • Amdocs
    • Aspect Software Inc
    • International Business Machines Corporation
    • Microsoft Corporation
    • Oracle Corporation
    • Salesforce.com inc
    • SAP SE
    • Siemens Healthineers AG (Siemens AG)
Product Code: SR112025A4010

The global healthcare CRM market size was valued at USD 17.5 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 48.5 Billion by 2033, exhibiting a CAGR of 10.7% during 2025-2033. North America currently dominates the market, holding a significant market share of over 57% in 2024. The market is experiencing steady growth driven by the rising prevalence of chronic diseases, such as diabetes, cardiovascular disorders, arthritis, and respiratory issues, increasing focus on improving patient care, and the integration of various advanced technologies.

Rapid technological advancements in CRM systems are significantly expanding their capabilities in healthcare. Features such as artificial intelligence (AI), machine learning (ML), predictive analytics, and cloud-based solutions are transforming how patient data is utilized. AI-powered CRMs enable providers to predict patient needs, identify high-risk patients, and offer tailored interventions, thereby enhancing overall care efficiency. On 7th March 2024, Salesforce unveiled its new AI assistant for healthcare, Einstein Copilot. This tool provides responses based on an organization's private healthcare data and can automate tasks such as sending referrals, scheduling appointments, and managing other administrative processes. Salesforce also introduced Assessment Generation and Data Cloud for Health, enabling caregivers to streamline clinical summaries, customize communication, and efficiently create personalized patient assessments. Cloud-based systems ensure data accessibility and scalability while reducing infrastructure costs, making them attractive to both large hospitals and smaller clinics. Furthermore, the integration of wearable devices and the Internet of Things (IoT) into CRM platforms provides real-time health data, empowering providers to make timely and informed decisions. These innovations are improving patient management and are also driving the healthcare industry's digital transformation, contributing to the robust growth of the global healthcare CRM market.

The U.S. healthcare market is becoming increasingly competitive, with providers striving to differentiate themselves through superior patient experiences. This dynamic is accelerating the demand for healthcare CRM platforms, which allow organizations to develop targeted marketing campaigns, personalize care interactions, and retain patients. The ability to analyze patient preferences and predict future needs gives providers a competitive edge by fostering loyalty and increasing patient lifetime value. On 23rd September 2024, Unlock Health, a leading tech-enabled growth platform for healthcare systems, hospitals, provider groups, and treatment center facilities based in the U.S., released its advanced suite of Health Risk Assessments (HRA). This innovative HRA suite comprises 19 condition-specific assessments that are aimed at arming healthcare marketing leaders with first-party data to create more customized marketing campaigns, thereby enhancing operational efficiencies and enabling organizational growth. Additionally, mergers and acquisitions among healthcare providers have increased the need for centralized CRM systems to integrate patient data across networks. As patients gain access to more options for care, including retail clinics and telehealth services, providers are leveraging CRM tools to stand out by offering convenience, responsiveness, and seamless care coordination. This growing competition is a significant factor driving the market for CRM solutions tailored to the healthcare sector.

Healthcare CRM Market Trends:

Increasing prevalence of chronic diseases

The growing demand for healthcare CRM on account of the rising prevalence of chronic diseases, such as diabetes, cardiovascular disorders, arthritis, and respiratory issues, among the masses across the globe is offering a positive market outlook. According to the IDF Diabetes Atlas, 61.3 million people was diagnosed with diabetes in the year 2011 which increased by 12.9 million by the year 2021. Moreover, a healthcare organization has patients with different health issues, and managing the needs of numerous patients is a time-consuming task. Additionally, CRM solutions assist in storing vital information and providing a comprehensive overview of the appointments, medical history, and claims of patients. These solutions strengthen the delivery of healthcare services by improving accounting management processes and operational planning. They also benefit in customizing patient management plans for enhanced ease. Besides this, CRM automation is time-saving as it automates the entire schedule management process. Furthermore, the increasing adoption of cloud-based healthcare solutions to improve patient data security is supporting the market growth. Moreover, CRM offers a hassle-free medical experience by offering a chance to review past reports of a patient.

Rising focus on improving patient care

The increasing demand for healthcare CRM to improve patient care is contributing to the growth of the market. According to the Ministry of Health and Family Welfare, in 2020-2021, 70.06 lakh claims were submitted to the government which increased in 2021-2022 to 1.45 crore. Moreover, CRM systems enhance patient treatment quality by providing more accessible and controlled patient management. They also enable healthcare professionals to access accurate and up-to-date information, leading to more accurate diagnoses and personalized treatment approaches for individuals. They can integrate emergency care, therapy, and diagnosis management, resulting in more effective outcomes and patient satisfaction. In line with this, they aid in minimizing waiting times and generating valuable predictions related to patient stay, retention rates, and real time statistics. They also reduce the need for extensive manual documentation, guidance, and enables hospital staff to access patient information while increasing patient engagement in the treatment process. Apart from this, the rising adoption of CRM for healthcare industry, as it reduces the risks of medical errors due to lower manual intervention, is propelling the growth of the market.

Technological advancements

The integration of advanced technologies, such as AI, ML, data analytics, and predictive analytics, in healthcare CRM is bolstering the growth of the market. ML algorithms provide vital insights from large medical data sets to facilitate improved decision-making and patient outcomes. ML is also used to enhance the security of patient data by securing it from unwanted access and other threats. In line with this, AI can track all kinds of malicious activity, such as potential hacks or suspicious accesses, helping monitor vulnerable activities and relevant leads. AI can also analyze electronic health records (EHRs) to provide doctors and nurses with vital insights, predict diseases, and assist in prescribing the most effective medication. For instance, in 2024, Salesforce launched a new healthcare AI assistant within its customer relationship management system. The company's healthcare-focused AI tool, called Einstein Copilot, is a conversational AI assistant that will provide responses based on a healthcare organization's private data. Besides this, natural language processing (NLP) and AI can be used to speed up the record-keeping process so that healthcare professionals can spend much of their time connecting with their patients rather than completing numerous administrative tasks.

Healthcare CRM Industry Segmentation:

Analysis by Product:

  • Individual
  • Referral
  • Individual and Referral

Individual and referral leads the market with around 45% of market share in 2024. Various healthcare CRM combine individual and referral to offer comprehensive solutions. They offer enhanced services to patients and optimize different workflows efficiently. They aid in managing patient relationships and improving their referral processes. This approach is usually suitable for larger healthcare organizations. CRM in healthcare industry for individual focuses on direct relationship between healthcare provider and individual patients. Moreover, it assists in improving satisfaction and loyalty among individuals. It supports the concept of patient-centric care and allows hospitals to focus more on patients to meet their needs and expectations, improve service quality (SQ), and build long-term relationships.

Analysis by Application:

  • Community Outreach
  • Case Coordination
  • Case Management
  • Relationship Management

Community outreach leads the market with around 32% of market share in 2024 due to its critical role in fostering patient engagement and improving access to healthcare services. As healthcare providers increasingly focus on preventive care and population health management, community outreach programs become essential for educating communities, promoting health awareness, and connecting underserved populations to necessary resources. Additionally, advancements in CRM technology allow organizations to target specific demographics effectively, track outreach efforts, and analyze outcomes, making community outreach a priority for achieving both public health goals and organizational growth. Its wide-ranging impact on both patient outcomes and healthcare delivery solidifies its leadership in the market.

Analysis by Technology:

  • Cloud-based
  • Mobile
  • Social
  • Collaborative
  • Predictive

Cloud-based leads the market with around 40% of market share in 2024. Cloud-based CRM system is designed to meet the needs of organizations providing healthcare. It provides robust functionality and customization capabilities and allows organizations to effectively manage patient relationships, services, and operations. It enables users to gain access to powerful analytics tools and automation capabilities that allow them to quickly respond to changing demands in the healthcare industry. These systems also provide an added layer of security by regularly backing up data while ensuring availability in the event of a malicious attack or natural disaster.

Analysis by End Use:

  • Payers
  • Providers
  • Life Science Companies

Payers leads the market with around 48% of market share in 2024. CRM in healthcare allows payers to improve profitability and patient satisfaction. Payers are investing in systems that help them manage information about policy details, payment history, and claims of individual patients. CRM system in healthcare allows providers to facilitate more personalized care for patients. These systems enable providers to streamline several internal operations and manage relationships with other stakeholders. Life science companies encompass biotechnology and pharmaceuticals. CRM is helpful for nurturing and finalizing healthcare provider contracts or agreements with other healthcare organizations. CRM systems are also helpful for maintaining regulatory compliance. These systems enable multiple benefits for life sciences organizations, especially in increasing their revenues.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

In 2024, North America accounted for the largest market share of over 57%. This can be attributed to the advanced healthcare infrastructure and widespread adoption of digital technologies. The increasing prevalence of chronic diseases and the growing emphasis on preventive care are creating a need for advanced solutions that improve care coordination and patient outcomes, consolidating North America's leadership in the market. According to a 2024 report by the CDC, each year, over 944,800 Americans succumb to heart disease or stroke, accounting for more than one-third of all deaths. These conditions also impose a significant economic burden, with healthcare expenditures amounting to $254 Billion annually and an additional $168 Billion lost due to reduced workplace productivity. Projections indicate that the total costs associated with cardiovascular diseases could escalate to approximately $2 Trillion by 2050. These challenges underline the critical role of healthcare CRM systems in driving efficiency and enhancing patient engagement, ensuring the region remains at the forefront of innovation in healthcare delivery. As healthcare needs grow, investments in advanced CRM technologies are expected to further strengthen North America's position in the global market.

The region's robust healthcare systems are continuously integrating CRM solutions to enhance patient engagement, streamline administrative processes, and optimize resource allocation. Regulatory frameworks, such as HIPAA, emphasize the importance of secure and efficient data management, further encouraging the use of CRM platforms. Additionally, North America's strong presence of leading healthcare IT companies fosters innovation, providing organizations with cutting-edge tools tailored to industry needs. The rising demand for personalized care and patient-centric approaches aligns with the capabilities of CRM systems, contributing to their widespread adoption.

Key Regional Takeaways:

United States Healthcare CRM Market Analysis

The United States accounted for 75.0% of the healthcare CRM market in North America. Rapid healthcare digitization, a greater focus on patient interaction, and legal requirements for high-quality care delivery are the main factors propelling the US healthcare CRM industry. With both public and private spending on healthcare included, national health expenditures (NHE) are expected to increase from USD 4.8 Trillion, or USD 14,423 per person, in 2023 to USD 7.7 Trillion, or USD 21,927 per person, in 2032, providers are looking for effective tools, such as CRM systems, to improve patient happiness, streamline operations, and cut costs. In order to handle patient data, coordinate care, and guarantee compliance with laws like HIPAA, the broad adoption of value-based care models has also made the incorporation of sophisticated CRM platforms necessary.

CRM solutions are being used by healthcare businesses to solve issues including fragmented care and the growing need for individualized patient experiences. One of the main drivers of telehealth's growth in 2023 is the importance of CRM systems in managing virtual patient contacts and enhancing communication. The need for CRMs specifically designed for the healthcare industry has also been strengthened by the U.S. government's emphasis on healthcare IT through programs like the HITECH Act and financing for the integration of electronic health records (EHRs). Leading companies, such as Microsoft Dynamics 365 and Salesforce Health Cloud, are always coming up with new ways to provide solutions that work well with EHRs and other medical systems.

Europe Healthcare CRM Market Analysis

Stricter laws, a greater emphasis on patient-centric treatment, and the growing need to effectively control healthcare expenditures are driving the healthcare CRM market in Europe. Healthcare providers have been urged to implement cutting-edge CRM systems for safe data management by the General Data Protection Regulation (GDPR) of the European Union. With strong healthcare systems and government programs to digitize healthcare services, nations like Germany, the UK, and France are leading the way. The need for customized treatment has grown due to the aging population, which makes up more than 20% of Europe's total population. This has further accelerated the development of healthcare CRMs. Effective patient management systems have also become necessary due to the rise in chronic diseases including diabetes and cardiovascular disorders. In addition to lowering administrative burdens and improving patient outcomes, CRM technologies are helping healthcare providers manage cross-border healthcare services within the EU.

Asia Pacific Healthcare CRM Market Analysis

The healthcare CRM market in Asia-Pacific is expanding rapidly as a result of rising telemedicine use, rising investments in healthcare infrastructure, and rising awareness of digital health solutions. The industry is dominated by nations like China, Japan, and India, where healthcare providers are integrating CRM systems to better coordinate care and manage massive amounts of patient data. Government programs like China's healthcare reforms and India's Ayushman Bharat are accelerating the digitization of healthcare facilities and opening doors for the implementation of CRM. The need for CRM systems that can consolidate data from various sources to provide individualized care has also increased due to the increasing use of wearable technology and mobile health apps. Additionally, physicians are being encouraged to invest in patient interaction platforms by the rise in chronic illness prevalence and the trend toward preventative healthcare.

Latin America Healthcare CRM Market Analysis

The increasing demand for operational efficiency, the expanding use of telemedicine, and government initiatives to increase healthcare accessibility are driving the healthcare CRM market in Latin America. Due to the growth of their private healthcare industries, Brazil and Mexico are important markets. Healthcare facilities have been urged to implement CRM systems for improved patient interaction by the region's expanding middle class and rising smartphone usage. Additionally, the need for CRM solutions to efficiently manage patient itineraries has grown as a result of the push for medical tourism in countries like Costa Rica.

Middle East and Africa Healthcare CRM Market Analysis

Growing expenditures in healthcare infrastructure, increased demand for digital health solutions, and the need to improve patient experiences are driving the Middle East and Africa's healthcare CRM industry. With the help of government-led programs like Saudi Arabia's Vision 2030 and the UAE's Smart Dubai, nations like the UAE and Saudi Arabia are spearheading the adoption of healthcare CRMs. These programs seek to enhance service delivery and modernize healthcare systems. CRM solutions now have the chance to simplify patient communication and data management due to the region's growing reliance on telemedicine and mobile health apps.

Competitive Landscape:

Key players are introducing innovative technologies to provide enhanced health and safety to individuals by streamlining various processes. They are engaging in partnerships and collaborations to offer improved healthcare facilities to a wide range of individuals across the globe. In addition, major players are introducing platforms that allow users to schedule and launch virtual appointments that benefit in eliminating physical barriers while enhancing patient convenience and satisfaction. Apart from this, they are integrating advanced technologies, such as AI, the Internet of Things (IoT), data analytics, NLP, and ML. These technologies benefit healthcare providers for improved decision-making regarding the care of patients.

The report provides a comprehensive analysis of the competitive landscape in the healthcare CRM market with detailed profiles of all major companies, including:

  • Accenture Plc
  • AllScripts Healthcare Solutions Inc
  • Amdocs
  • Aspect Software Inc
  • International Business Machines Corporation
  • Microsoft Corporation
  • Oracle Corporation
  • Salesforce.com inc
  • SAP SE
  • Siemens Healthineers AG (Siemens AG)

Key Questions Answered in This Report

  • 1.What is healthcare CRM?
  • 2.How big is the healthcare CRM market?
  • 3.What is the expected growth rate of the global healthcare CRM market during 2025-2033?
  • 4.What are the key factors driving the global healthcare CRM market?
  • 5.What is the leading segment of the global healthcare CRM market based on product?
  • 6.What is the leading segment of the global healthcare CRM market based on application?
  • 7.What is the leading segment of the global healthcare CRM market based on technology?
  • 8.What is the leading segment of the global healthcare CRM market based on end use?
  • 9.What are the key regions in the global healthcare CRM market?
  • 10.Who are the key players/companies in the global healthcare CRM market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Healthcare CRM Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product

  • 6.1 Individual
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Referral
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Individual and Referral
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Application

  • 7.1 Community Outreach
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Case Coordination
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Case Management
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Relationship Management
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast

8 Market Breakup by Technology

  • 8.1 Cloud-based
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Mobile
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Social
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Collaborative
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Predictive
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by End Use

  • 9.1 Payers
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Providers
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Life Science Companies
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Accenture Plc
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 AllScripts Healthcare Solutions Inc
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Amdocs
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
    • 15.3.4 Aspect Software Inc
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 International Business Machines Corporation
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
      • 15.3.5.3 Financials
      • 15.3.5.4 SWOT Analysis
    • 15.3.6 Microsoft Corporation
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 Oracle Corporation
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Salesforce.com inc
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 Financials
      • 15.3.8.4 SWOT Analysis
    • 15.3.9 SAP SE
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
      • 15.3.9.4 SWOT Analysis
    • 15.3.10 Siemens Healthineers AG (Siemens AG)
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials
      • 15.3.10.4 SWOT Analysis

List of Figures

  • Figure 1: Global: Healthcare CRM Market: Major Drivers and Challenges
  • Figure 2: Global: Healthcare CRM Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Healthcare CRM Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 4: Global: Healthcare CRM Market: Breakup by Product (in %), 2024
  • Figure 5: Global: Healthcare CRM Market: Breakup by Application (in %), 2024
  • Figure 6: Global: Healthcare CRM Market: Breakup by Technology (in %), 2024
  • Figure 7: Global: Healthcare CRM Market: Breakup by End Use (in %), 2024
  • Figure 8: Global: Healthcare CRM Market: Breakup by Region (in %), 2024
  • Figure 9: Global: Healthcare CRM (Individual) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 10: Global: Healthcare CRM (Individual) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 11: Global: Healthcare CRM (Referral) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 12: Global: Healthcare CRM (Referral) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 13: Global: Healthcare CRM (Individual and Referral) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 14: Global: Healthcare CRM (Individual and Referral) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 15: Global: Healthcare CRM (Community Outreach) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 16: Global: Healthcare CRM (Community Outreach) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 17: Global: Healthcare CRM (Case Coordination) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 18: Global: Healthcare CRM (Case Coordination) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 19: Global: Healthcare CRM (Case Management) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 20: Global: Healthcare CRM (Case Management) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 21: Global: Healthcare CRM (Relationship Management) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 22: Global: Healthcare CRM (Relationship Management) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 23: Global: Healthcare CRM (Cloud-based) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 24: Global: Healthcare CRM (Cloud-based) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 25: Global: Healthcare CRM (Mobile) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 26: Global: Healthcare CRM (Mobile) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 27: Global: Healthcare CRM (Social) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 28: Global: Healthcare CRM (Social) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 29: Global: Healthcare CRM (Collaborative) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 30: Global: Healthcare CRM (Collaborative) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 31: Global: Healthcare CRM (Predictive) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 32: Global: Healthcare CRM (Predictive) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 33: Global: Healthcare CRM (Payers) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 34: Global: Healthcare CRM (Payers) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 35: Global: Healthcare CRM (Providers) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 36: Global: Healthcare CRM (Providers) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 37: Global: Healthcare CRM (Life Science Companies) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 38: Global: Healthcare CRM (Life Science Companies) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 39: North America: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 40: North America: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 41: United States: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 42: United States: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 43: Canada: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 44: Canada: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 45: Asia-Pacific: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 46: Asia-Pacific: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 47: China: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 48: China: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 49: Japan: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 50: Japan: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 51: India: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 52: India: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 53: South Korea: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 54: South Korea: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 55: Australia: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 56: Australia: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 57: Indonesia: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 58: Indonesia: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 59: Others: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 60: Others: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 61: Europe: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 62: Europe: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 63: Germany: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 64: Germany: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 65: France: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 66: France: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 67: United Kingdom: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 68: United Kingdom: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 69: Italy: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 70: Italy: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 71: Spain: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 72: Spain: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 73: Russia: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 74: Russia: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 75: Others: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 76: Others: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 77: Latin America: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 78: Latin America: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 79: Brazil: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 80: Brazil: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 81: Mexico: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 82: Mexico: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 83: Others: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 84: Others: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 85: Middle East and Africa: Healthcare CRM Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 86: Middle East and Africa: Healthcare CRM Market: Breakup by Country (in %), 2024
  • Figure 87: Middle East and Africa: Healthcare CRM Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 88: Global: Healthcare CRM Industry: SWOT Analysis
  • Figure 89: Global: Healthcare CRM Industry: Value Chain Analysis
  • Figure 90: Global: Healthcare CRM Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Healthcare CRM Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Healthcare CRM Market Forecast: Breakup by Product (in Million USD), 2025-2033
  • Table 3: Global: Healthcare CRM Market Forecast: Breakup by Application (in Million USD), 2025-2033
  • Table 4: Global: Healthcare CRM Market Forecast: Breakup by Technology (in Million USD), 2025-2033
  • Table 5: Global: Healthcare CRM Market Forecast: Breakup by End Use (in Million USD), 2025-2033
  • Table 6: Global: Healthcare CRM Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 7: Global: Healthcare CRM Market: Competitive Structure
  • Table 8: Global: Healthcare CRM Market: Key Players