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封面
市场调查报告书
商品编码
1905153

日本社群媒体分析市场报告（按组件、部署模式、组织规模、应用程式、最终用户和地区划分，2026-2034 年）

Japan Social Media Analytics Market Report by Component, Deployment Mode, Organization Size, Application, End User, and Region 2026-2034
出版日期: | 出版商: IMARC | 英文 120 Pages | 商品交期: 5-7个工作天内

价格
简介目录

2025年，日本社群媒体分析市场规模达9.235亿美元。展望未来， IMARC Group预计到2034年，该市场规模将达到53.218亿美元，2026年至2034年间的复合年增长率（CAGR）为21.48%。社群媒体平台的蓬勃发展导致资料量激增，进而催生了对分析工具的需求，以解读这些资料，这是推动市场成长的主要因素。

本报告解答的关键问题：

  • 日本社群媒体分析市场目前的表现如何？未来几年又将如何发展？
  • 新冠疫情对日本社群媒体分析市场产生了哪些影响？
  • 日本社群媒体分析市场按组成部分分類的组成是怎样的？
  • 日本社群媒体分析市场按部署模式分類的组成是怎样的？
  • 日本社群媒体分析市场依企业规模分類的组成是怎样的？
  • 日本社群媒体分析市场按应用领域分類的组成是怎样的？
  • 日本社群媒体分析市场按最终用户分類的组成是怎样的？
  • 日本社群媒体分析市场价值链的各个阶段有哪些？
  • 日本社群媒体分析的关键驱动因素和挑战是什么？
  • 日本社群媒体分析市场的结构是怎么样的？主要参与者有哪些？
  • 日本社群媒体分析市场的竞争程度如何？

目录

第一章：序言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 数据来源
  • 市场估算
  • 预测方法

第三章：执行概要

第四章：日本社群媒体分析市场－简介

  • 概述
  • 市场动态
  • 产业趋势
  • 竞争情报

第五章：日本社群媒体分析市场概况

  • 历史及当前市场趋势（2020-2025）
  • 市场预测（2026-2034）

第六章：日本社群媒体分析市场－按组成部分细分

  • 解决方案
  • 服务

第七章：日本社群媒体分析市场－依部署模式划分

  • 现场
  • 基于云端的

第八章：日本社群媒体分析市场－依组织规模划分

  • 中小企业
  • 大型企业

第九章：日本社群媒体分析市场－按应用领域划分

  • 客户细分与目标定位
  • 竞争对手基准化分析
  • 多通路行销活动管理
  • 客户行为分析
  • 行销管理

第十章：日本社群媒体分析市场－以最终用户划分

  • 金融服务业
  • 媒体与娱乐
  • 旅游与饭店
  • 资讯科技和电信
  • 零售
  • 卫生保健
  • 其他的

第十一章：日本社群媒体分析市场－按地区划分

  • 关东地区
  • 关西/近畿地区
  • 中部/中部地区
  • 九州·冲绳地区
  • 东北部地区
  • 中国地区
  • 北海道地区
  • 四国地区

第十二章：日本社群媒体分析市场－竞争格局

  • 概述
  • 市场结构
  • 市场参与者定位
  • 最佳制胜策略
  • 竞争格局分析
  • 公司评估象限

第十三章：关键参与者简介

第十四章：日本社群媒体分析市场－产业分析

  • 驱动因素、限制因素和机会
  • 波特五力分析
  • 价值链分析

第十五章：附录

简介目录
Product Code: SR112026A18529

Japan social media analytics market size reached USD 923.5 Million in 2025. Looking forward, IMARC Group expects the market to reach USD 5,321.8 Million by 2034, exhibiting a growth rate (CAGR) of 21.48% during 2026-2034. The inflating utilization of social media platforms that increase the volume of data generated, thereby creating a demand for analytics tools to make sense of this data, is primarily driving the market.

Social media analytics is the process of gathering, analyzing, and interpreting data from social media platforms to gain insights into online audience behavior, engagement, and trends. It involves tracking metrics like likes, shares, comments, and follower growth to assess the effectiveness of social media strategies. These analytics help businesses and individuals make informed decisions about content creation, audience targeting, and campaign optimization. By monitoring key performance indicators, such as reach, engagement rate, and conversion metrics, social media analytics enables users to understand what resonates with their audience and adjust their content and marketing efforts accordingly. Advanced tools and algorithms are employed to identify sentiment, demographics, and emerging topics within social conversations, facilitating competitive benchmarking and real-time responses. Ultimately, social media analytics empowers users to refine their digital presence, maximize their impact, and align their strategies with audience preferences, fostering better communication and business outcomes in the dynamic world of social media.

Japan Social Media Analytics Market Trends:

The social media analytics market in Japan is thriving, owing to several key drivers that have propelled its growth. Firstly, the ubiquity of social media platforms has been instrumental in fostering the demand for analytics tools. As more individuals and businesses flock to platforms like Facebook, Twitter, and Instagram, there is an increasing need to decipher the vast troves of data generated daily. Furthermore, the rise of e-commerce and digital marketing has intensified competition, which in turn has driven businesses to seek insights into consumer behavior and preferences through social media analytics. Moreover, the ever-evolving landscape of social media necessitates constant monitoring and adaptation, leading to sustained demand for analytics solutions that can keep pace with these changes. Additionally, the emerging shift towards remote work and online engagement has accentuated the importance of understanding online sentiment and trends, contributing to the growth of the market. Lastly, the increasing focus on customer engagement and experience, which results in the widespread adoption of social media analytics tools, enabling organizations to better cater to their audience's needs and preferences, is expected to drive the social media analytics market in Japan during the forecast period.

Japan Social Media Analytics Market Segmentation:

Component Insights:

  • Solutions
  • Services

Deployment Mode Insights:

  • On-premises
  • Cloud-based

Organization Size Insights:

  • Small and Medium-sized Enterprises
  • Large Enterprises

Application Insights:

  • Customer Segmentation and Targeting
  • Competitor Benchmarking
  • Multichannel Campaign Management
  • Customer Behavioral Analysis
  • Marketing Management

End User Insights:

  • BFSI
  • Media and Entertainment
  • Travel and Hospitality
  • IT and Telecom
  • Retail
  • Healthcare
  • Others

Regional Insights:

  • Kanto Region
  • Kansai/Kinki Region
  • Central/ Chubu Region
  • Kyushu-Okinawa Region
  • Tohoku Region
  • Chugoku Region
  • Hokkaido Region
  • Shikoku Region
  • The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

  • How has the Japan social media analytics market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan social media analytics market?
  • What is the breakup of the Japan social media analytics market on the basis of component?
  • What is the breakup of the Japan social media analytics market on the basis of deployment mode?
  • What is the breakup of the Japan social media analytics market on the basis of organization size?
  • What is the breakup of the Japan social media analytics market on the basis of application?
  • What is the breakup of the Japan social media analytics market on the basis of end user?
  • What are the various stages in the value chain of the Japan social media analytics market?
  • What are the key driving factors and challenges in the Japan social media analytics?
  • What is the structure of the Japan social media analytics market and who are the key players?
  • What is the degree of competition in the Japan social media analytics market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Social Media Analytics Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Social Media Analytics Market Landscape

  • 5.1 Historical and Current Market Trends (2020-2025)
  • 5.2 Market Forecast (2026-2034)

6 Japan Social Media Analytics Market - Breakup by Component

  • 6.1 Solutions
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2020-2025)
    • 6.1.3 Market Forecast (2026-2034)
  • 6.2 Services
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2020-2025)
    • 6.2.3 Market Forecast (2026-2034)

7 Japan Social Media Analytics Market - Breakup by Deployment Mode

  • 7.1 On-premises
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2020-2025)
    • 7.1.3 Market Forecast (2026-2034)
  • 7.2 Cloud-based
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2020-2025)
    • 7.2.3 Market Forecast (2026-2034)

8 Japan Social Media Analytics Market - Breakup by Organization Size

  • 8.1 Small and Medium-sized Enterprises
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2020-2025)
    • 8.1.3 Market Forecast (2026-2034)
  • 8.2 Large Enterprises
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2020-2025)
    • 8.2.3 Market Forecast (2026-2034)

9 Japan Social Media Analytics Market - Breakup by Application

  • 9.1 Customer Segmentation and Targeting
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2020-2025)
    • 9.1.3 Market Forecast (2026-2034)
  • 9.2 Competitor Benchmarking
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2020-2025)
    • 9.2.3 Market Forecast (2026-2034)
  • 9.3 Multichannel Campaign Management
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2020-2025)
    • 9.3.3 Market Forecast (2026-2034)
  • 9.4 Customer Behavioral Analysis
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2020-2025)
    • 9.4.3 Market Forecast (2026-2034)
  • 9.5 Marketing Management
    • 9.5.1 Overview
    • 9.5.2 Historical and Current Market Trends (2020-2025)
    • 9.5.3 Market Forecast (2026-2034)

10 Japan Social Media Analytics Market - Breakup by End User

  • 10.1 BFSI
    • 10.1.1 Overview
    • 10.1.2 Historical and Current Market Trends (2020-2025)
    • 10.1.3 Market Forecast (2026-2034)
  • 10.2 Media and Entertainment
    • 10.2.1 Overview
    • 10.2.2 Historical and Current Market Trends (2020-2025)
    • 10.2.3 Market Forecast (2026-2034)
  • 10.3 Travel and Hospitality
    • 10.3.1 Overview
    • 10.3.2 Historical and Current Market Trends (2020-2025)
    • 10.3.3 Market Forecast (2026-2034)
  • 10.4 IT and Telecom
    • 10.4.1 Overview
    • 10.4.2 Historical and Current Market Trends (2020-2025)
    • 10.4.3 Market Forecast (2026-2034)
  • 10.5 Retail
    • 10.5.1 Overview
    • 10.5.2 Historical and Current Market Trends (2020-2025)
    • 10.5.3 Market Forecast (2026-2034)
  • 10.6 Healthcare
    • 10.6.1 Overview
    • 10.6.2 Historical and Current Market Trends (2020-2025)
    • 10.6.3 Market Forecast (2026-2034)
  • 10.7 Others
    • 10.7.1 Historical and Current Market Trends (2020-2025)
    • 10.7.2 Market Forecast (2026-2034)

11 Japan Social Media Analytics Market - Breakup by Region

  • 11.1 Kanto Region
    • 11.1.1 Overview
    • 11.1.2 Historical and Current Market Trends (2020-2025)
    • 11.1.3 Market Breakup by Component
    • 11.1.4 Market Breakup by Deployment Mode
    • 11.1.5 Market Breakup by Organization Size
    • 11.1.6 Market Breakup by Application
    • 11.1.7 Market Breakup by End User
    • 11.1.8 Key Players
    • 11.1.9 Market Forecast (2026-2034)
  • 11.2 Kansai/Kinki Region
    • 11.2.1 Overview
    • 11.2.2 Historical and Current Market Trends (2020-2025)
    • 11.2.3 Market Breakup by Component
    • 11.2.4 Market Breakup by Deployment Mode
    • 11.2.5 Market Breakup by Organization Size
    • 11.2.6 Market Breakup by Application
    • 11.2.7 Market Breakup by End User
    • 11.2.8 Key Players
    • 11.2.9 Market Forecast (2026-2034)
  • 11.3 Central/ Chubu Region
    • 11.3.1 Overview
    • 11.3.2 Historical and Current Market Trends (2020-2025)
    • 11.3.3 Market Breakup by Component
    • 11.3.4 Market Breakup by Deployment Mode
    • 11.3.5 Market Breakup by Organization Size
    • 11.3.6 Market Breakup by Application
    • 11.3.7 Market Breakup by End User
    • 11.3.8 Key Players
    • 11.3.9 Market Forecast (2026-2034)
  • 11.4 Kyushu-Okinawa Region
    • 11.4.1 Overview
    • 11.4.2 Historical and Current Market Trends (2020-2025)
    • 11.4.3 Market Breakup by Component
    • 11.4.4 Market Breakup by Deployment Mode
    • 11.4.5 Market Breakup by Organization Size
    • 11.4.6 Market Breakup by Application
    • 11.4.7 Market Breakup by End User
    • 11.4.8 Key Players
    • 11.4.9 Market Forecast (2026-2034)
  • 11.5 Tohoku Region
    • 11.5.1 Overview
    • 11.5.2 Historical and Current Market Trends (2020-2025)
    • 11.5.3 Market Breakup by Component
    • 11.5.4 Market Breakup by Deployment Mode
    • 11.5.5 Market Breakup by Organization Size
    • 11.5.6 Market Breakup by Application
    • 11.5.7 Market Breakup by End User
    • 11.5.8 Key Players
    • 11.5.9 Market Forecast (2026-2034)
  • 11.6 Chugoku Region
    • 11.6.1 Overview
    • 11.6.2 Historical and Current Market Trends (2020-2025)
    • 11.6.3 Market Breakup by Component
    • 11.6.4 Market Breakup by Deployment Mode
    • 11.6.5 Market Breakup by Organization Size
    • 11.6.6 Market Breakup by Application
    • 11.6.7 Market Breakup by End User
    • 11.6.8 Key Players
    • 11.6.9 Market Forecast (2026-2034)
  • 11.7 Hokkaido Region
    • 11.7.1 Overview
    • 11.7.2 Historical and Current Market Trends (2020-2025)
    • 11.7.3 Market Breakup by Component
    • 11.7.4 Market Breakup by Deployment Mode
    • 11.7.5 Market Breakup by Organization Size
    • 11.7.6 Market Breakup by Application
    • 11.7.7 Market Breakup by End User
    • 11.7.8 Key Players
    • 11.7.9 Market Forecast (2026-2034)
  • 11.8 Shikoku Region
    • 11.8.1 Overview
    • 11.8.2 Historical and Current Market Trends (2020-2025)
    • 11.8.3 Market Breakup by Component
    • 11.8.4 Market Breakup by Deployment Mode
    • 11.8.5 Market Breakup by Organization Size
    • 11.8.6 Market Breakup by Application
    • 11.8.7 Market Breakup by End User
    • 11.8.8 Key Players
    • 11.8.9 Market Forecast (2026-2034)

12 Japan Social Media Analytics Market - Competitive Landscape

  • 12.1 Overview
  • 12.2 Market Structure
  • 12.3 Market Player Positioning
  • 12.4 Top Winning Strategies
  • 12.5 Competitive Dashboard
  • 12.6 Company Evaluation Quadrant

13 Profiles of Key Players

  • 13.1 Company A
    • 13.1.1 Business Overview
    • 13.1.2 Services Offered
    • 13.1.3 Business Strategies
    • 13.1.4 SWOT Analysis
    • 13.1.5 Major News and Events
  • 13.2 Company B
    • 13.2.1 Business Overview
    • 13.2.2 Services Offered
    • 13.2.3 Business Strategies
    • 13.2.4 SWOT Analysis
    • 13.2.5 Major News and Events
  • 13.3 Company C
    • 13.3.1 Business Overview
    • 13.3.2 Services Offered
    • 13.3.3 Business Strategies
    • 13.3.4 SWOT Analysis
    • 13.3.5 Major News and Events
  • 13.4 Company D
    • 13.4.1 Business Overview
    • 13.4.2 Services Offered
    • 13.4.3 Business Strategies
    • 13.4.4 SWOT Analysis
    • 13.4.5 Major News and Events
  • 13.5 Company E
    • 13.5.1 Business Overview
    • 13.5.2 Services Offered
    • 13.5.3 Business Strategies
    • 13.5.4 SWOT Analysis
    • 13.5.5 Major News and Events

14 Japan Social Media Analytics Market - Industry Analysis

  • 14.1 Drivers, Restraints, and Opportunities
    • 14.1.1 Overview
    • 14.1.2 Drivers
    • 14.1.3 Restraints
    • 14.1.4 Opportunities
  • 14.2 Porters Five Forces Analysis
    • 14.2.1 Overview
    • 14.2.2 Bargaining Power of Buyers
    • 14.2.3 Bargaining Power of Suppliers
    • 14.2.4 Degree of Competition
    • 14.2.5 Threat of New Entrants
    • 14.2.6 Threat of Substitutes
  • 14.3 Value Chain Analysis

15 Appendix