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市场调查报告书
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1861994

行动游戏市场：2025-2032年全球预测（依平台、类型、收入模式、装置类型和玩家类型划分）

Mobile Games Market by Platform, Genre, Revenue Model, Device Type, Player Type - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 195 Pages | 商品交期: 最快1-2个工作天内

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预计到 2032 年，行动游戏市场规模将达到 2,929.2 亿美元，复合年增长率为 9.63%。

关键市场统计数据
基准年 2024 1403.1亿美元
预计年份：2025年 1538.6亿美元
预测年份 2032 2929.2亿美元
复合年增长率 (%) 9.63%

权威分析当前行动游戏生态系统，概述跨平台、跨类型和跨获利模式的战略重点

行动游戏产业已发展成为一个复杂的多维生态系统，用户参与度、获利模式和平台动态相互交织，共同塑造发行商、平台持有者和服务供应商的策略重点。科技的快速发展、玩家行为的转变以及广告和应用程式内收费机制的日益成熟，使得精细化的细分市场洞察变得更加重要。对于行业领导者而言，用户获取已不再是关键；透过一致的产品设计、优化的盈利模式以及跨设备和平台无缝分发，最大化用户终身价值至关重要。

一场变革性的转变，将重新定义行动游戏公司的竞争优势、使用者参与度和营运蓝图。

产业正经历多重融合的变革，这些变革正在重塑竞争优势的基础。首先，平台关係和应用商店管治的重要性日益凸显。商店政策、应用程式内购买流程和平台收费结构的改变，迫使发行商在安卓和iOS平台之间拓展分发策略，并尝试使用不同的SDK和支付整合方案。因此，产品团队必须在技术合规性和商业性优化之间取得平衡，以维持利润率并保持用户信任。

评估2025年美国关税对供应链、设备经济性和开发者策略的累积产业影响

2025年关税政策给依赖全球设备采购和硬体相关服务的公司带来了新的营运压力。对行动游戏产业相关人员的影响波及多个层面，包括设备成本、周边设备供应、区域分销经济效益以及消费硬体的广泛成本基础。对零件和成品征收的高额关税导致零售价格波动，挤压了原始设备製造商（OEM）的利润空间。这影响了消费者的更换週期和设备升级率，而这两者正是决定目标使用者群体品质和消费者意愿的关键因素。

关键的细分洞察，突显了价值集中领域以及适合每个玩家/设备细分市场的产品策略。

有效的细分观点能够揭示不同平台、游戏类型、获利模式、设备类型和玩家类型之间的可操作差异。在平台方面，Android 和 iOS 仍然具有截然不同的经济特征。 Android 广泛的全球覆盖范围支援多样化的用户获取管道和广告商业化战略，而 iOS 则拥有高密度的活跃收费群和有利的应用程式内收费机制。这些平台特征会影响功能统一性、区域行销策略以及作业系统专属电商整合的优先顺序。

区域绩效驱动因素和策略重点会因全球商业环境和机会丛集的不同而有所差异。

区域特征影响着机会和执行方式。在美洲，获利主要依赖用户在付费内容和应用程式内收费的强劲消费行为，以及成熟的广告生态系统对先进程式化策略的支持。该地区的法规环境和强大的通讯业者伙伴关係影响着分发方式和订阅商品搭售销售机会。因此，发行商通常会优先在该地区推出加值内容和具有竞争力的多人游戏功能，并利用在地化推广活动来提高用户留存率。

行动游戏产业领导地位的界定：企业层面的策略模式与竞争行为

我们发现主要企业普遍遵循通用的策略主题：平台多元化、投资于即时营运能力以及建立支援长期用户参与的内容生态系统。市场领导大力投资于数据驱动的用户获取和留存团队，并透过将创新优化与生命週期行销相结合来最大化价值。他们还优先考虑产品开发、工程和商业部门之间的跨职能协作，以加快功能交付速度并减少变现实验中的阻力。

产业领导者可以实施的切实可行的建议，以增强韧性、推动成长并优化收入来源。

我们深知Android和iOS在经济和技术上的差异，因此采用平台感知型产品策略，针对不同平台调整功能集、付款选项和使用者发现方式。这种差异化使我们能够从每个生态系统中挖掘更大价值，同时最大限度地降低合规风险。此外，我们透过融合不同的收入模式来优化获利。我们结合广告支援的入口点和精心设计的免费增值模式，将活跃用户转化为应用程式内收费用户，并透过适当的广告投放频率和上下文定位来维持用户好感度。

本报告的调查方法概述了分析框架、资料来源和检验过程。

本研究采用多管齐下的方法，结合与关键相关人员的面对面对话、结构化质性访谈以及产业二手资料分析，建构行动游戏产业的全面图景。主要资讯来源包括对产品负责人、获利专家、平台经理和法律顾问的访谈。此外，开发者研讨会和技术简报检验了工程假设和设备相容性限制。这些定性见解随后与汇总的使用模式和匿名化的行为指标相匹配，以支持细分和产品层面的分析。

最后，综合分析强调了策略要点，并指出整个生态系统需要采取果断的、数据驱动的行动。

行动游戏产业正处于一个转折点，平台经济、不断变化的玩家期望以及宏观经济贸易措施的交汇正在重塑战略重点。能够将平台专属策略与灵活的获利模式、强大的营运能力和稳健的供应链结合的企业，将获得竞争优势。透过将产品蓝图与跨平台、游戏类型、收入模式、设备类型和玩家原型等清晰的细分洞察相结合，领导企业可以优化资源配置并加速价值创造。

目录

第一章：序言

第二章调查方法

第三章执行摘要

第四章 市场概览

第五章 市场洞察

  • 云端串流技术可在各种装置上提供流畅、高画质的行动游戏体验。
  • 利用人工智慧驱动的个人化引擎进行最佳化，提高行动游戏用户群的留存率和应用程式内收费转换率。
  • 苹果iOS的隐私权保护措施和AT&T的政策变化正迫使各公司重新思考其用户获取和广告商业化战略。
  • 将超休閒游戏机制与中核游戏的获利模式结合，以提升玩家的长期参与度指标。
  • 透过采用基于区块链的资产所有权模型和NFT，促进行动游戏生态系统中的次市场发展。
  • 跨平台多人游戏和社交公会功能的成长正在推动行动游戏社群参与度和病毒式传播。
  • 持续的线上营运和不断扩展的季节性活动日程将是推动有效用户成长和游戏内消费模式的关键因素。
  • 5G 网路的广泛应用使得在低延迟环境下享受高清 AR 和 VR 行动游戏体验成为可能。
  • 加强行动开发者与意见领袖之间的合作，利用用户生成内容实现自然成长并提高用户留存率。
  • 透过引入可玩广告和互动广告等高级广告形式，提高用户获取效率和高品质安装。

第六章：美国关税的累积影响，2025年

第七章：人工智慧的累积影响，2025年

第八章：按平台分類的行动游戏市场

  • Android
  • iOS

第九章 按类型分類的行动游戏市场

  • 行动
    • 平台游戏
    • 射击
  • 随意的
    • 游乐场
    • 超休閒游戏
    • 谜
  • 赛车
  • 角色扮演
    • 动作角色扮演
    • 传统的
  • 运动的
  • 策略
    • 即时的
    • 回合製

第十章：按收入模式分類的行动游戏市场

  • 广告收入模式
  • 免费增值
    • 广告收入模式
    • 应用程式内收费
  • 优质的
  • 订阅

第十一章：按设备类型分類的行动游戏市场

  • 智慧型手机
  • 药片

第十二章：按玩家类型分類的行动游戏市场

  • 随意的
  • 硬核心
  • 中核

第十三章：各地区的行动游戏市场

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 欧洲、中东和非洲
    • 欧洲
    • 中东
    • 非洲
  • 亚太地区

第十四章 行动游戏市场（依群体划分）

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第十五章：各国行动游戏市场

  • 美国
  • 加拿大
  • 墨西哥
  • 巴西
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 义大利
  • 西班牙
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国

第十六章 竞争格局

  • 2024年市占率分析
  • FPNV定位矩阵，2024
  • 竞争分析
    • Tencent Holdings Limited
    • ByteDance Ltd.
    • NetEase, Inc.
    • Activision Blizzard, Inc.
    • Sony Group Corporation
    • Electronic Arts Inc.
    • Playtika Holding Corp.
    • Scopely, Inc.
    • Supercell Oy
    • Niantic, Inc.
Product Code: MRR-521BAA36EAF0

The Mobile Games Market is projected to grow by USD 292.92 billion at a CAGR of 9.63% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 140.31 billion
Estimated Year [2025] USD 153.86 billion
Forecast Year [2032] USD 292.92 billion
CAGR (%) 9.63%

An authoritative orientation to the current mobile games ecosystem outlining strategic priorities across platforms, genres, and monetization models

The mobile games sector has evolved into a complex, multi-dimensional ecosystem where engagement, monetization, and platform dynamics intersect to shape strategic priorities for publishers, platform holders, and service providers. Rapid technological advances, shifts in player behavior, and the maturation of advertising and in-app monetization mechanics have collectively elevated the importance of granular segment-level intelligence. For industry leaders, the imperative is no longer solely about user acquisition but about maximizing lifetime value through coherent product design, optimized monetization, and frictionless distribution across device and platform variants.

As the competitive landscape tightens, companies must navigate a differentiated set of challenges across operating systems and storefront policies while preserving brand loyalty among diverse player cohorts. Strategic clarity requires understanding how platform economics, genre trends, and revenue models interlock, and how device form factors and player archetypes influence retention and monetization. This executive summary synthesizes these dynamics to support informed decision-making, enabling stakeholders to prioritize investment, partnership, and product development efforts with greater confidence and operational precision.

Transformative shifts redefining competitive advantage, user engagement, and the operational roadmap for mobile games companies

The industry is experiencing several convergent shifts that are reframing the basis of competitive advantage. First, platform relations and storefront governance have escalated in strategic importance. Changes to store policies, in-app purchase flows, and platform fee structures are prompting publishers to diversify distribution strategies across Android and iOS and to experiment with alternative SDKs and payment integrations. Consequently, product teams must balance technical compliance with commercial optimization to preserve margins and maintain user trust.

Second, player expectations have matured. Audiences now demand deeper, longer-form experiences from genres that historically focused on short sessions, even as hyper-engaging casual formats continue to attract massive user bases. This trend has created an environment in which hybrid monetization and progressive engagement paths yield superior outcomes. Title roadmaps increasingly blend bite-sized session mechanics with persistent progression systems to drive retention across Casual and Midcore cohorts while offering monetization touchpoints that respect player sentiment.

Third, the ad ecosystem has become more sophisticated and privacy-aware. Developers are adapting to a landscape shaped by heightened data protection standards and device-level privacy controls. This has incentivized greater reliance on contextual advertising, predictive analytics based on aggregated signals, and first-party relationship building through account systems. At the same time, the appeal of Freemium architectures that combine Ad Supported and In App Purchase elements remains strong, though execution now requires more nuanced segment targeting and creative optimization.

Fourth, technological enablers are expanding monetization and discovery pathways. Cloud-based streaming, increased cross-play capabilities, and modular live service architectures enable richer experiences on both Smartphone and Tablet device types. These capabilities open new cross-sell and retention channels, but also raise operational demands for live-ops, content cadence, and backend scalability. Collectively, these shifts compel leaders to adopt cross-functional strategies that integrate product, marketing, legal, and platform relations to sustain growth and manage regulatory risk.

Assessing the cumulative industry effects of United States tariff actions in 2025 on supply chains, device economics, and developer strategies

The tariff measures enacted in 2025 introduced a new vector of operational pressure for companies that depend on globalized device procurement and hardware-adjacent services. For mobile games stakeholders the implications cascade across multiple layers: device costs, peripheral hardware availability, regional distribution economics, and the broader cost base for consumer-facing hardware. Higher tariffs on components and finished devices have created volatility in retail pricing and pressured OEM margins, which in turn affects consumer replacement cycles and device upgrade rates-two critical determinants of addressable user quality and spending propensity.

In response, developers and publishers have begun to recalibrate their user acquisition and retention investments. When hardware upgrades slow, the effective lifetime of devices lengthens, and studios must account for a broader installed base that includes older OS versions and less capable hardware profiles. This dynamic increases the importance of efficient cross-platform support and scalable asset delivery systems that can gracefully degrade features while maintaining core gameplay and monetization flows. At the same time, higher entry prices can suppress discretionary spend in certain player segments, prompting design teams to pivot toward retention-focused features and to reinforce in-game value propositions.

Moreover, the tariffs have accelerated supply chain diversification. Production partners and peripheral vendors are shifting toward alternative manufacturing hubs, which introduces new lead times, quality control variability, and cost structures. This has downstream effects for accessory ecosystems-such as controllers and foldable device accessories-that support premium mobile experiences; constrained accessory availability can limit the adoption of advanced form factors and novel control schemes that some publishers had targeted.

Intermediary services that underpin global advertising and content delivery have also adapted. Increased logistical costs have nudged some ad networks and SDK providers to restructure revenue sharing or to consolidate regional operations to preserve unit economics. As a consequence, publishers are reevaluating dependency on single-source ad stacks and exploring multi-partner architectures that balance reach with cost resilience. For companies investing in subscription offerings, higher device costs can both depress new subscriber intake and increase the relative value of loyalty incentives, thereby reshaping retention tactics and content bundling strategies.

Finally, regulatory and trade uncertainty remains a strategic risk that demands scenario planning. Legal teams and commercial leaders are collaborating to understand tariff classifications and to pursue exemptions where feasible. In parallel, finance teams are stress-testing pricing strategies and revising contractual terms with platform partners and distribution intermediaries. The cumulative effect is a heightened premium on agility: organizations that can adapt product feature sets to broader device parity, diversify vendor relationships, and optimize monetization to shifting consumer budgets will be better positioned to navigate the tariff-induced headwinds.

Key segmentation insights that clarify where value is concentrated and which product approaches align with distinct player and device cohorts

An effective segmentation lens reveals actionable differences across platform, genre, revenue model, device type, and player archetype. In platform terms, Android and iOS retain distinct economic characteristics: Android's broader global reach supports highly diverse user acquisition funnels and ad monetization strategies, while iOS continues to offer denser premium spenders and favorable in-app purchase dynamics. These platform distinctions influence decisions on feature parity, regional marketing tactics, and the prioritization of OS-specific commerce integrations.

Across genre, distinct design and commercial playbooks emerge. Action titles, including Platformer and Shooter subgenres, demand tight input responsiveness and benefit from short-session engagement loops paired with skill-based progression; these genres often support higher episodic monetization through cosmetics and timed events. Casual experiences, encompassing Arcade, Hyper Casual, and Puzzle variants, excel with simple onboarding and high virality, leaning on broad reach and efficient ad monetization to scale. Racing and Sports titles emphasize physics fidelity and competitive frameworks, where investment in matchmaking and social features enhances retention. Role Playing, divided into Action Role Playing and Traditional variants, benefits from deep progression systems, narrative investment, and long-tail monetization through episodic content or premium purchases. Strategy games, in both Real Time and Turn Based forms, cultivate long-term engagement through meta-progression and guild mechanics, which can be monetized through season passes and campaign bundles.

Revenue model segmentation underscores how monetization choices align with player tolerance and engagement depth. Ad Supported models perform well for broad reach titles and work effectively when paired with lightweight retention mechanisms. Freemium approaches, which can combine Ad Supported elements with In App Purchase options, are particularly effective when players progress through a funnel that transitions low-commitment users into paying cohorts by demonstrating value over time. Premium and Subscription offerings suit players who value ad-free and curated experiences; subscriptions in particular are most effective when coupled with ongoing content delivery and clear, recurring value.

Device type segmentation between Smartphone and Tablet highlights user experience differentials that influence design priorities. Smartphone experiences must optimize for single-handed use, network variability, and shorter session lengths, while Tablet titles can leverage larger screens for richer HUDs, more complex controls, and socially-oriented multiplayer experiences. Recognizing these differences enables engineers and product teams to tailor UI/UX decisions and performance budgets to each form factor.

Finally, player type segmentation into Casual, Hardcore, and Midcore clarifies engagement and monetization expectations. Casual players prioritize accessibility and low friction, often generating value through lightweight ad interactions or low-cost purchases. Hardcore players invest significant time and expect deep systems, competitive balance, and prestige rewards; they are more likely to contribute to high-value transactions and esports-related monetization. Midcore players bridge the two, responding well to moderate complexity, social features, and mid-tier monetization options. By integrating these segmentation perspectives, companies can align product roadmaps and marketing strategies to deliver differentiated value to each cohort.

Regional performance drivers and strategic priorities that differ across global operating environments and opportunity clusters

Regional dynamics shape both opportunity and execution. In the Americas, monetization is often driven by robust spending behavior in premium and in-app purchases, and by mature advertising ecosystems that support sophisticated programmatic strategies. The region's regulatory environment and strong network operator partnerships also influence distribution approaches and subscription bundling opportunities. Consequently, publishers often prioritize premium content launches and competitive multiplayer features in this geography while leveraging localized promotions to accelerate retention.

Europe, Middle East & Africa present a heterogeneous tapestry in which regulatory variation, language diversity, and device heterogeneity are pronounced. Data privacy considerations and payment preferences vary significantly across countries, requiring localized compliance and multiple payment rails. Moreover, EMEA's fragmented market dynamics encourage tailored content strategies, regional live-ops calendars, and partnerships with local publishers to enhance discoverability and cultural resonance.

Asia-Pacific is characterized by intense competition, high engagement rates, and platform-native business models that emphasize live services and social gameplay. Distribution channels here include both global app stores and powerful regional ecosystems that can drive rapid viral adoption. Subsidiary markets within Asia-Pacific often show higher receptivity to aggressive live-ops tactics and in-game economies, demanding rapid content iteration and strong community management. Taken together, these regional distinctions underscore the need for geographic-specific go-to-market plans and flexible operational models that respect local consumer behavior and regulatory frameworks.

Company-level strategic patterns and competitive behaviors that define leadership moves in the mobile games sector

Leading organizations exhibit recurring strategic themes: platform diversification, investment in live-ops capabilities, and the formation of content ecosystems that anchor long-term engagement. Market leaders invest heavily in data-driven user acquisition and retention teams, combining creative optimization with lifecycle marketing to maximize value. They also prioritize cross-functional alignment between product, engineering, and commercial teams to accelerate feature delivery and to reduce friction in monetization experiments.

Partnership strategies are another common differentiator. Successful companies pursue selective alliances with platform holders, ad networks, and regional publishers to extend reach while preserving margin. Strategic M&A is deployed to acquire talent, proprietary technology, or genre expertise that accelerates roadmaps. Moreover, companies that cultivate robust developer ecosystems and third-party tool integrations improve operational resilience and speed to market.

On the technology front, leaders emphasize modular architectures, cloud scalability, and tooling for live-ops. These investments enable rapid content deployment, A/B testing, and feature toggling that are essential for optimizing retention and spend. Finally, an emerging subset of firms is experimenting with new commerce mechanics-such as bundled subscriptions across portfolios and tighter integrations with platform-level services-to create sticky revenue streams and to reduce dependency on one-off transactions. These company-level patterns combine to form an operational playbook that other organizations can adapt to their scale and strategic intent.

Actionable recommendations that industry leaders can implement to strengthen resilience, drive growth, and optimize monetization pathways

Adopt a platform-aware product strategy that recognizes the economic and technical differences between Android and iOS and tailors feature sets, payment options, and discovery tactics accordingly. This differentiation enables teams to extract greater value from each ecosystem while minimizing compliance risk. Concurrently, optimize monetization by blending revenue models: pair Ad Supported entry points with well-designed Freemium progression paths that convert engaged users into In App Purchase customers while preserving goodwill through measured ad frequency and contextual placements.

Invest in cross-device compatibility and performance engineering so that experiences scale across Smartphone and Tablet device types without fragmenting development roadmaps. Prioritize modular asset delivery, dynamic quality scaling, and adaptive control schemes to reach a broader installed base. Expand live-ops capabilities and content pipelines to sustain engagement across Casual, Midcore, and Hardcore segments, using data-driven experimentation to identify the features that most effectively move players along the value ladder.

Mitigate tariff-driven supply shocks by diversifying vendor relationships and strengthening contractual terms with hardware and accessory suppliers. Coordinate with legal and finance teams to pursue tariff exemptions where applicable and to build contingency buffers into procurement plans. On the commercial front, refine pricing and promotion strategies to preserve conversion rates in environments where consumer device upgrade cycles extend.

Finally, regionalize go-to-market plans to align with differences across the Americas, Europe, Middle East & Africa, and Asia-Pacific. Localize content, payment methods, and community engagement practices to reflect cultural norms and regulatory constraints. Complement these approaches with strategic partnerships in target territories to accelerate user acquisition and to improve localization fidelity. By implementing these recommendations, industry leaders can increase operational resilience, enhance user lifetime value, and sustain competitive differentiation.

Research methodology outlining the analytical framework, data sources, and validation processes behind the report's findings

This research synthesizes a multi-method approach that blends primary stakeholder engagement, structured qualitative interviews, and secondary industry synthesis to construct a comprehensive view of the mobile games landscape. Primary inputs include executive interviews with product leads, monetization specialists, platform managers, and legal advisors, which were complemented by developer workshops and technical briefings to validate engineering assumptions and device compatibility constraints. These qualitative insights were triangulated with aggregated usage patterns and anonymized behavioral indicators to support segmentation and product-level analysis.

Secondary analysis leveraged public filings, regulatory filings, platform documentation, SDK release notes, and industry press to corroborate strategic moves and to track platform policy changes. Comparative benchmarking across genres, revenue models, and device types was conducted through cross-sectional analysis of design patterns, monetization mechanics, and engagement architectures. Validation steps included peer review by subject matter experts, scenario stress-testing of supply chain impacts, and iterative refinements based on stakeholder feedback to ensure accuracy and practical relevance.

Ethical considerations guided the treatment of all proprietary data, with anonymization and aggregation protocols applied to any sensitive inputs. The methodology emphasizes transparency in assumptions, reproducibility of analytical steps, and clear delineation between observed behaviors and interpretive recommendations. This rigorous approach ensures that the insights presented are both actionable and grounded in verifiable industry practice.

Concluding synthesis underscoring strategic takeaways and the imperative for decisive, data-informed action across the ecosystem

The mobile games sector sits at an inflection point where platform economics, evolving player expectations, and macroeconomic trade actions converge to reshape strategic priorities. Competitive advantage will accrue to organizations that integrate platform-specific strategies with flexible monetization, robust live-ops capabilities, and resilient supply chains. By aligning product roadmaps to clear segmentation insights-spanning platform, genre, revenue model, device type, and player archetype-leaders can sharpen resource allocation and accelerate value creation.

Importantly, the tariff-induced adjustments of 2025 underscore the need for contingency planning and procurement agility. Companies that proactively diversify vendor relationships, optimize product compatibility across a widening range of devices, and refine monetization to protect retention will be better equipped to maintain growth trajectories despite external shocks. As the industry continues to evolve, the capacity to translate segmentation intelligence into operational execution will distinguish top performers.

In summary, the path forward requires combining creative excellence with disciplined commercial execution. Decision-makers should prioritize actions that preserve user experience while unlocking sustainable monetization, and should continually reassess assumptions as platform policies and global trade dynamics change. The result will be a more resilient, adaptive portfolio of titles positioned to capture durable engagement and long-term value.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Cloud streaming technology enabling seamless high fidelity mobile gaming experiences across devices
  • 5.2. AI driven personalization engines optimizing retention and in app purchase conversion rates across mobile game audiences
  • 5.3. Implementation of Apple iOS privacy and ATT changes forcing new user acquisition and ad monetization strategies
  • 5.4. Integration of hypercasual game mechanics with midcore monetization loops to boost long term player engagement metrics
  • 5.5. Adoption of blockchain based asset ownership models and NFTs to drive secondary markets in mobile gaming ecosystems
  • 5.6. Growth of cross platform multiplayer and social guild features fostering community retention and virality in mobile titles
  • 5.7. Expansion of live ops and seasonal event calendars as key driver of active user growth and in game spending patterns
  • 5.8. Rise of 5G network adoption unlocking graphically rich AR and VR mobile game experiences with minimal latency concerns
  • 5.9. Increasing partnership between mobile developers and influencers to leverage user generated content for organic growth and retention
  • 5.10. Implementing advanced ad formats like playable and interactive ads to enhance user acquisition efficiency and quality installs

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Mobile Games Market, by Platform

  • 8.1. Android
  • 8.2. iOS

9. Mobile Games Market, by Genre

  • 9.1. Action
    • 9.1.1. Platformer
    • 9.1.2. Shooter
  • 9.2. Casual
    • 9.2.1. Arcade
    • 9.2.2. Hyper Casual
    • 9.2.3. Puzzle
  • 9.3. Racing
  • 9.4. Role Playing
    • 9.4.1. Action Role Playing
    • 9.4.2. Traditional
  • 9.5. Sports
  • 9.6. Strategy
    • 9.6.1. Real Time
    • 9.6.2. Turn Based

10. Mobile Games Market, by Revenue Model

  • 10.1. Ad Supported
  • 10.2. Freemium
    • 10.2.1. Ad Supported
    • 10.2.2. In App Purchase
  • 10.3. Premium
  • 10.4. Subscription

11. Mobile Games Market, by Device Type

  • 11.1. Smartphone
  • 11.2. Tablet

12. Mobile Games Market, by Player Type

  • 12.1. Casual
  • 12.2. Hardcore
  • 12.3. Midcore

13. Mobile Games Market, by Region

  • 13.1. Americas
    • 13.1.1. North America
    • 13.1.2. Latin America
  • 13.2. Europe, Middle East & Africa
    • 13.2.1. Europe
    • 13.2.2. Middle East
    • 13.2.3. Africa
  • 13.3. Asia-Pacific

14. Mobile Games Market, by Group

  • 14.1. ASEAN
  • 14.2. GCC
  • 14.3. European Union
  • 14.4. BRICS
  • 14.5. G7
  • 14.6. NATO

15. Mobile Games Market, by Country

  • 15.1. United States
  • 15.2. Canada
  • 15.3. Mexico
  • 15.4. Brazil
  • 15.5. United Kingdom
  • 15.6. Germany
  • 15.7. France
  • 15.8. Russia
  • 15.9. Italy
  • 15.10. Spain
  • 15.11. China
  • 15.12. India
  • 15.13. Japan
  • 15.14. Australia
  • 15.15. South Korea

16. Competitive Landscape

  • 16.1. Market Share Analysis, 2024
  • 16.2. FPNV Positioning Matrix, 2024
  • 16.3. Competitive Analysis
    • 16.3.1. Tencent Holdings Limited
    • 16.3.2. ByteDance Ltd.
    • 16.3.3. NetEase, Inc.
    • 16.3.4. Activision Blizzard, Inc.
    • 16.3.5. Sony Group Corporation
    • 16.3.6. Electronic Arts Inc.
    • 16.3.7. Playtika Holding Corp.
    • 16.3.8. Scopely, Inc.
    • 16.3.9. Supercell Oy
    • 16.3.10. Niantic, Inc.

LIST OF FIGURES

  • FIGURE 1. GLOBAL MOBILE GAMES MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 13. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. GLOBAL MOBILE GAMES MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASEAN MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GCC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. EUROPEAN UNION MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. BRICS MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. G7 MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. NATO MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. GLOBAL MOBILE GAMES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. MOBILE GAMES MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 30. MOBILE GAMES MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. MOBILE GAMES MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL MOBILE GAMES MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL MOBILE GAMES MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL MOBILE GAMES MARKET SIZE, BY ANDROID, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL MOBILE GAMES MARKET SIZE, BY IOS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL MOBILE GAMES MARKET SIZE, BY PLATFORMER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL MOBILE GAMES MARKET SIZE, BY SHOOTER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL MOBILE GAMES MARKET SIZE, BY ARCADE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL MOBILE GAMES MARKET SIZE, BY HYPER CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL MOBILE GAMES MARKET SIZE, BY PUZZLE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL MOBILE GAMES MARKET SIZE, BY RACING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL MOBILE GAMES MARKET SIZE, BY ACTION ROLE PLAYING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL MOBILE GAMES MARKET SIZE, BY TRADITIONAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL MOBILE GAMES MARKET SIZE, BY SPORTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL MOBILE GAMES MARKET SIZE, BY STRATEGY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL MOBILE GAMES MARKET SIZE, BY REAL TIME, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL MOBILE GAMES MARKET SIZE, BY TURN BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL MOBILE GAMES MARKET SIZE, BY FREEMIUM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL MOBILE GAMES MARKET SIZE, BY AD SUPPORTED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL MOBILE GAMES MARKET SIZE, BY IN APP PURCHASE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 149. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 150. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 151. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 152. GLOBAL MOBILE GAMES MARKET SIZE, BY PREMIUM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 153. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 154. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 155. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 156. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 157. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 158. GLOBAL MOBILE GAMES MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 159. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 160. GLOBAL MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 161. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 162. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 163. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 164. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 165. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 166. GLOBAL MOBILE GAMES MARKET SIZE, BY SMARTPHONE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 167. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 168. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 169. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 170. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 171. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 172. GLOBAL MOBILE GAMES MARKET SIZE, BY TABLET, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 173. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 174. GLOBAL MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 175. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 176. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 177. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 178. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 179. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 180. GLOBAL MOBILE GAMES MARKET SIZE, BY CASUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 181. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 182. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 183. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 184. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 185. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 186. GLOBAL MOBILE GAMES MARKET SIZE, BY HARDCORE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 187. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 188. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 189. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 190. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 191. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 192. GLOBAL MOBILE GAMES MARKET SIZE, BY MIDCORE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 193. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 194. GLOBAL MOBILE GAMES MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 195. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 196. AMERICAS MOBILE GAMES MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 197. AMERICAS MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 198. AMERICAS MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 199. AMERICAS MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 200. AMERICAS MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 201. AMERICAS MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 202. AMERICAS MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 203. AMERICAS MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 204. AMERICAS MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 205. AMERICAS MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 206. AMERICAS MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 207. AMERICAS MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 208. AMERICAS MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 209. AMERICAS MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 210. AMERICAS MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 211. AMERICAS MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 212. AMERICAS MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 213. AMERICAS MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 214. AMERICAS MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 215. AMERICAS MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 216. AMERICAS MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 217. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 218. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 219. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 220. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 221. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 222. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 223. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 224. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 225. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 226. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 227. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 228. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 229. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 230. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 231. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 232. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 233. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 234. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 235. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 236. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 237. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 238. NORTH AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 239. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 240. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 241. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 242. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 243. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 244. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 245. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 246. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 247. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 248. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 249. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 250. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 251. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 252. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 253. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 254. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 255. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 256. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 257. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 258. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 259. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 260. LATIN AMERICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 261. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 262. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 263. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 264. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 265. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 266. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 267. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 268. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 269. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 270. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 271. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 272. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 273. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 274. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 275. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 276. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 277. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 278. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 279. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 280. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 281. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 282. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 283. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 284. EUROPE MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 285. EUROPE MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 286. EUROPE MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 287. EUROPE MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 288. EUROPE MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 289. EUROPE MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 290. EUROPE MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 291. EUROPE MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 292. EUROPE MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 293. EUROPE MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 294. EUROPE MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 295. EUROPE MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 296. EUROPE MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 297. EUROPE MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 298. EUROPE MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 299. EUROPE MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 300. EUROPE MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 301. EUROPE MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 302. EUROPE MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 303. EUROPE MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 304. EUROPE MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 305. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 306. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 307. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 308. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 309. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 310. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 311. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 312. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 313. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 314. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 315. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 316. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 317. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 318. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 319. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 320. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 321. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 322. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 323. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 324. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 325. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 326. MIDDLE EAST MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 327. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 328. AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 329. AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 330. AFRICA MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 331. AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 332. AFRICA MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 333. AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 334. AFRICA MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 335. AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 336. AFRICA MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 337. AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 338. AFRICA MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 339. AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 340. AFRICA MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 341. AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 342. AFRICA MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 343. AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 344. AFRICA MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 345. AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 346. AFRICA MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 347. AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2018-2024 (USD MILLION)
  • TABLE 348. AFRICA MOBILE GAMES MARKET SIZE, BY PLAYER TYPE, 2025-2032 (USD MILLION)
  • TABLE 349. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 350. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 351. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 352. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 353. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY GENRE, 2018-2024 (USD MILLION)
  • TABLE 354. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY GENRE, 2025-2032 (USD MILLION)
  • TABLE 355. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ACTION, 2018-2024 (USD MILLION)
  • TABLE 356. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ACTION, 2025-2032 (USD MILLION)
  • TABLE 357. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY CASUAL, 2018-2024 (USD MILLION)
  • TABLE 358. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY CASUAL, 2025-2032 (USD MILLION)
  • TABLE 359. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2018-2024 (USD MILLION)
  • TABLE 360. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY ROLE PLAYING, 2025-2032 (USD MILLION)
  • TABLE 361. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY STRATEGY, 2018-2024 (USD MILLION)
  • TABLE 362. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY STRATEGY, 2025-2032 (USD MILLION)
  • TABLE 363. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 364. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 365. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2018-2024 (USD MILLION)
  • TABLE 366. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY FREEMIUM, 2025-2032 (USD MILLION)
  • TABLE 367. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 368. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY