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市场调查报告书
商品编码
1630221

企业行动管理：市场占有率分析、产业趋势与统计、成长预测（2025-2030）

Enterprise Mobility Management - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

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简介目录

预计企业行动管理市场在预测期内的复合年增长率为12.84%。

企业行动管理-市场-IMG1

主要亮点

  • 由于 BYOD（自带设备）和 CYOD（选择您的设备）等主要企业趋势，企业行动管理 (EMM) 解决方案越来越受到关注。因此，透过适当的控制，企业可以从行动机会中受益，同时确保敏感资料和设备的保护。
  • 由于 ERP 软体和 CRM 系统的使用不断增加，市场上行动解决方案的使用也正在增加。 ERP 通常是业务管理软体的一类，是组织用来收集、储存、管理和解释来自各种业务活动的资料的一套整合应用程式。根据《电脑週刊》报道，企业资源规划（ERP）和客户关係管理（CRM）仍然是业务应用程式最重要的类别。
  • EMM 实践通常包含行动管理系统和服务，为智慧财产权保护和资料管理提供丰富的安全环境。零售商等最终用户需要 EMM，因为他们的员工使用智慧型手机作为销售点 (POS) 设备来扫描条码、付款和处理交易。同时，银行和企业合作伙伴正在转向允许 BYOD 并要求 EMM 来确保金融交易中的资料安全和监管合规性。
  • 员工使用的智慧型手机和相关设备不仅必须能够运行企业应用程序，还必须能够根据工作负载要求处理资料和檔案。将端点设备与所有组织系统整合并实现这些系统之间的无缝同步是组织 IT 团队面临的主要挑战，并且限制了市场的成长。
  • 由于 COVID-19 的爆发，大多数组织已转向在家工作模式。这是由于封锁和社交距离措施，对管理应用程式和设备以及远端监控应用程式的方面产生了巨大的需求。因此，一些提供应用程式和装置管理服务的公司正在更新其服务套件，以满足组织管理其行动装置需求日益增长的需求。

企业行动管理市场趋势

BFSI产业占有很大份额

  • 过去 20 年来，BFSI 服务经历了重大转变。随着数位化，网路服务和国际交易需要快速解决。银行、金融服务和保险 (BFSI) 已从需要客户亲自上门获取服务的服务发展到银行送货上门的服务。 BFSI 储存其客户和业务合作伙伴的重要财务和资料，并用其提供服务。
  • 金融机构正在采用现代网路安全方法，例如零信任模型。采用这种模型有可能加强银行的安全状况。 EMS 的采用主要是出于满足 BFSI 领域安全合规性的需求。
  • 例如，装置配置可协助 BFSI 组织远端配置行动装置并提供对企业资料资源和企业应用程式的存取。 EMM 的单一登入 (SSO) 功能可让经过验证的使用者存取受信任装置和公司应用程式上的公司资料，从而帮助确保财务应用程式和客户资料的安全。
  • 此外，EMM 解决方案可协助银行控制行动资料成本。 IT管​​理员可以远端设定行动电话资料阈值和相应的操作，例如触发警报或阻止移动资料。这些功能在基于资讯亭的服务中变得更加突出，如果交易返回危险信号，银行和保险服务供应商就可以控制设备。
  • 受企业行动管理监管的银行分店自助服务终端可以执行由数位指示牌、自助服务终端锁定和安全浏览器技术保护的多种功能，以增强客户体验。此外，科技的渗透和数位化管道的拓展，如网路银行、手机银行，正成为客户银行服务的首选。银行越来越需要利用高阶身份验证和存取控制流程。

预计北美将占据最大份额

  • 预计北美将在企业行动管理市场中占据重要份额，企业的日益关注和领先供应商的出现将成为推动该地区市场成长的关键因素。
  • VMware 为其 Workspace ONE 平台引入了新的远端工作功能。该供应商宣布了新的工作场所解决方案，以帮助企业在继续对抗 COVID-19 影响的同时安全地让员工返回办公室。它还透过利用混合云规模以及与其他 VMware 技术的独特整合来改善办公室体验和业务弹性。该公司的 Workspace ONE 使用户能够在任何装置上安全地交付和管理任何应用程式。该解决方案将存取控制、应用程式管理和多平台端点管理整合到单一平台中，并可作为云端服务或本地部署使用。
  • 美国是北美地区最重要的企业行动管理市场。银行、零售、製造和医疗保健行业对行动解决方案的高度采用是该国对这些解决方案的主要需求来源。医疗保健产业拥有巨大的分析潜力，巨量资料分析在该国的医疗保健生态系统中不断扩展。预计这将在预测期内推动该地区 EMM 的成长。
  • 随着混合和远端工作成为新常态，管理越来越多的行动装置对于企业来说变得更加重要。 2021 年 10 月，Google发布了 Android 12，为企业客户引入了更多功能。这包括改进密码复杂性控制以帮助保护公司资料，以及禁用公司自有设备上的 USB 讯号以限制基于 USB 的攻击的能力。我们也针对 Android 工作设定檔推出了额外的隐私保护安全控制措施，包括工作应用程式的网路日誌记录。
  • 北美各行业公司越来越多地在其行业数位化策略中实施企业行动管理解决方案。此外，这些解决方案可协助企业根据该地区各个独立监管机构的指导方针实现必要的安全合规性。因此，北美市场的市场占有率最高，并且该地区的市场仍在成长。

企业行动管理产业概述

企业行动管理市场的竞争是温和的，由几家大公司组成。从市场占有率来看，目前只有少数几家主要企业占据市场主导地位。该领域的公司在研发上投入了大量资金。合作、合资和併购等商务策略使 EMM 公司保持市场竞争力。许多公司相信升级现有的产品组合才能吸引客户。企业正在转向企业行动公司提供的解决方案来获得竞争优势。

  • 2021 年 2 月 - Checkmarks 宣布为云端原生应用程式保持基础架构即程式码安全。 KICS 是一个开放原始码静态分析解决方案。
  • 2021 年 2 月 - Qualys Inc. 宣布推出 Qualys SaaS 侦测与回应 (SaaSDR)，进一步增强其 SaaS 应用程式安全平台产品。这为用户提供了应对日益复杂的应用程式所需的安全性。
  • 2021 年 1 月 - OpsRamp 帮助客户管理混合和多重云端IT 环境，对云端应用程式、整合通讯(UC) 和协作工具、视讯会议和其他 IT 资源的需求显着增长我们为 WFH 世界扩展了网路和 UC 监控OpsRamp 平台的新功能为解决方案供应商提供了满足在家工作员工需求的方法。

其他好处：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场概况
  • 产业吸引力－波特五力分析
    • 供应商的议价能力
    • 消费者议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争公司之间敌对关係的强度
  • 评估 COVID-19 对产业的影响
  • 市场驱动因素
    • 行动装置日益成为存取网际网路、公司资料和各种其他资讯的首选媒介
    • 最终用户产业的 BYOD 趋势不断增长
  • 市场限制因素
    • EMM 部署的成本和升级复杂性

第五章市场区隔

  • 按类型
    • 解决方案
      • 设备管理
      • 安全管理
      • 应用程式管理
      • 其他解决方案
    • 按服务
  • 最终用户
    • BFSI
    • 卫生保健
    • 资讯科技/通讯
    • 製造业
    • 零售
    • 其他最终用户
  • 按地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东/非洲

第六章 竞争状况

  • 公司简介
    • BlackBerry Limited
    • AirWatch（Vmware Inc.）
    • Citrix Systems Inc.
    • IBM Corporation
    • Microsoft Corporation
    • Mobile Iron Inc.
    • Sophos Ltd.
    • Soti Inc.
    • Symantec Corporation（Broadcom）
    • NetPlus Mobility（Ventraq Corporation）

第七章 投资分析

第八章市场的未来

简介目录
Product Code: 63700

The Enterprise Mobility Management Market is expected to register a CAGR of 12.84% during the forecast period.

Enterprise Mobility Management - Market - IMG1

Key Highlights

  • Enterprise mobility management (EMM) solutions are gaining prominence owing to some of the major enterprise trends, such as bring-your-own-device (BYOD) and choose your device (CYOD) policies, in which companies are allowing employees to use external or internal devices for enterprise-related work. Thus, deploying appropriate controls in companies is expected to benefit them from mobility opportunities while ensuring that sensitive data and devices are safeguarded.
  • The growing application of ERP software and CRM systems has increased the use of mobility solutions in the market. ERP is usually a category of business-management software, typically a suite of integrated applications that an organization may use to collect, store, manage, and interpret data from various business activities. According to Computer Weekly, enterprise resource planning (ERP) and customer relationship management (CRM) remain the most vital categories for business applications.
  • EMM practices usually incorporate mobile management systems or services to offer intellectual property protections and a security-rich environment for data management. End users, like retailers, require EMM as the employees use smartphones as point-of-sale (POS) devices to scan bar codes, conduct payments, and process transactions. At the same time, banks and allies are pivoting to allow BYOD and require EMM for secure data and regulatory compliance for their financial exchanges.
  • The smartphones and related devices used by employees must be able to process data and files in accordance with the workload's requirements in addition to running enterprise apps. Integrating endpoint devices with all organizational systems and achieving seamless synchronization between them is a big challenge for the organization's IT team and is restricting the market growth.
  • With the outbreak of COVID-19, most organizations have shifted to the work from the home model due to the lockdown ad social distancing measures that have created a significant demand for managing the application and devices while monitoring the application aspect remotely. Therefore, several companies offering application and device management services are updating and providing a suite of services with the increased demand from the organization for managing their mobile device needs.

Enterprise Mobility Management Market Trends

BFSI Sector Is Contributing A Significant Share

  • BFSI services experienced an enormous transition in the past two decades. With digitization, internet services and international transactions require fast redressal. Banking, financial services, and insurance (BFSI) have evolved from a service that requires customers to visit for the service to a bank that reaches customers at their homes. BFSI stores the customer and clients' critical financial and personal data and uses them to provide services.
  • Financial institutions are employing modern approaches to cybersecurity, such as the Zero Trust model. Adopting this model may help banks strengthen their security posture. The adoption of EMS has been majorly driven owing to the need to meet security compliance in the BFSI sector.
  • Device provisioning, for instance, aids the BFSI organizations in remotely configuring mobile devices and providing access to corporate data resources and enterprise apps. The Single-Sign-On (SSO) feature of EMM helps to secure financial apps and customer data by allowing authenticated users to access corporate data on trusted devices and enterprise applications.
  • Moreover, EMM solutions may help banks keep mobile data costs under control. IT admins may remotely set cellular data thresholds and corresponding actions, like triggering an alert or blocking mobile data. These features become more prominent for Kiosks-based services, where the banks and insurance service providers may manage the devices if the transaction returns a red flag.
  • Enterprise Mobility Management regulated kiosks at bank branches may perform multiple functions secured by Digital Signage, Kiosk Lockdown, and Secure Browser technology that improve customer experience. Moreover, the growing technological penetration and digital channels, such as internet banking and mobile banking, are becoming customers' preferred choices for banking services. There is a greater need for banks to leverage advanced authentication and access control processes.

North America To Account For The Largest Share

  • North America is expected to hold a significant share in the enterprise mobility management market, with the increasing focus of the corporates, along with the presence of major vendors acting as the primary factors driving the market growth in the region.
  • VMware, an American company, has introduced new remote work capabilities to the Workspace ONE platform. The vendor announced new workplace solutions to help companies return their employees to offices safely as they keep combatting the effects of the COVID-19 outbreak. It also improves office experiences and business resilience by leveraging hybrid cloud-scale and unique integrations with other VMware technologies. The company's Workspace ONE allows users to securely provide and manage any app on any device. The solution integrates access control, application management, and multi-platform endpoint management into a single platform and is available as a cloud service or on-premises deployment.
  • The United States is North America's most significant market for enterprise mobility management. The high adoption rate of mobility solutions in the banking, retail, manufacturing, and healthcare sectors is the primary source of demand for these solutions in the country. The healthcare industry accounts for the huge potential for analytics with growing big data analytics among the country's healthcare ecosystem. This is expected to foster the growth of EMM in the region over the forecast period.
  • With hybrid and remote work as the new norm, managing the growing number of mobile devices has become even more critical for businesses. In October 2021, the American company Google launched Android 12, introducing even more, features for enterprise customers, including improving password complexity controls to make it easier to protect company data and disabling USB signaling on company-owned devices to limit USB-based attacks. It has also launched additional privacy-preserving security controls for the Android work profile, like network logging of work apps.
  • North American Companies across various industry verticals are increasingly implementing Enterprise Mobily Management solutions in their industry digitalization strategy because these solutions may help safeguard, manage and monitor sensitive corporate and customer data. In addition, these solutions are helping the companies to have required security compliances according to the guidelines of various independent regulatory bodies in the region. Because of this, the North American market contributes the highest market share, and the market is still growing in the region.

Enterprise Mobility Management Industry Overview

The enterprise mobility management market is moderately competitive and consists of several major players. In terms of market share, few significant players currently dominate the market. Companies working in this space are spending abundantly on research and development. Business strategies such as collaboration, joint ventures, and mergers and acquisitions have allowed EMM firms to stay competitive in the market. Many organizations believe in upgrading their current portfolio to attract their customers. Firms are looking at the solutions offered by enterprise mobility companies to achieve a highly sought-after competitive advantage.

  • February 2021 - Checkmarx launched Keeping Infrastructure as Code Secure for cloud-native applications, providing developers with increased security in Infrastructure as Code. KICS is an open-source static analysis solution.
  • February 2021 - Qualys Inc. launched Qualys SaaS Detection and Response (SaaSDR) to enhance its SaaS application security platform offerings further. This would give users the required security to combat the rising complexities of applications.
  • January 2021 - OpsRamp expanded its network, UC monitoring for the WFH world with new functionality in the OpsRamp platform that offers solutions providers a way to help customers manage hybrid and multi-cloud IT environments and meet the needs of work-from-home employees as demand for cloud applications, unified communications (UC) and collaboration tools, video conferencing, and other IT resources had increased significantly.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment of the Impact of COVID-19 on the Industry
  • 4.4 Market Drivers
    • 4.4.1 Growth of Mobile Devices as the Preferred Medium of Accessing Internet, Enterprise Data, and Various Other Information
    • 4.4.2 Rising BYOD Trend across End-user Industries
  • 4.5 Market Restraints
    • 4.5.1 Cost Associated with EMM Deployment Upgradation Complexities

5 MARKET SEGMENTATION

  • 5.1 Type
    • 5.1.1 Solutions
      • 5.1.1.1 Device Management
      • 5.1.1.2 Security Management
      • 5.1.1.3 Application Management
      • 5.1.1.4 Other Solutions
    • 5.1.2 Services
  • 5.2 End User
    • 5.2.1 BFSI
    • 5.2.2 Healthcare
    • 5.2.3 IT and Telecom
    • 5.2.4 Manufacturing
    • 5.2.5 Retail
    • 5.2.6 Other End Users
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia Pacific
    • 5.3.4 Latin America
    • 5.3.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 BlackBerry Limited
    • 6.1.2 AirWatch (Vmware Inc.)
    • 6.1.3 Citrix Systems Inc.
    • 6.1.4 IBM Corporation
    • 6.1.5 Microsoft Corporation
    • 6.1.6 Mobile Iron Inc.
    • 6.1.7 Sophos Ltd.
    • 6.1.8 Soti Inc.
    • 6.1.9 Symantec Corporation (Broadcom)
    • 6.1.10 NetPlus Mobility (Ventraq Corporation)

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET