美国的冰淇淋市场评估:各类型，各类别，外包装盒尺寸，各包装形式，各流通管道，各地区，机会及预测，2018～2032年

美国冰淇淋市场规模预计将从 2024 年的 225.6 亿美元增至 2032 年的 338.7 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.21%。对优质冰淇淋的需求不断增长是推动该国市场扩张的主要因素之一。与传统冰淇淋相比，一些优质冰淇淋热量更低、不含糖，越来越受到注重健康的消费者的欢迎。例如，NadaMoo! 将于 2021 年推出一系列香草、草莓和巧克力口味的无乳糖无糖冰淇淋。

为了获得竞争优势并吸引更广泛的受众，冰淇淋製造商正在采用优质和创新的原料创造产品。这会带来更大的客户群。包装技术的进步也有助于增加外送产品的需求。

目录

第1章 调查手法

第2章 计划的范围和定义

第3章 摘要整理

第4章 客户的迴响

• 品牌认知度和忠诚度
• 决定是否购买时考虑的要素
  • 人口统计(世代分析- X世代，Y，Z，婴儿潮世代，收入，地区等)
  • 味
  • 价格
  • 贮存寿命
  • 原料的品质
  • 颜色
  • 营养成分
  • 不含乳製品的选择
  • 包装
  • 报价与折扣
  • 检讨与推荐事项
• 购买频率
• 购买流通管道
• 生活方式趋势
• 社群媒体影响者和名人代言对产品和品牌采用的影响

第5章 美国的冰淇淋市场预测，2018年～2032年

• 市场规模与预测
  • 各金额
  • 各数量
• 各类型
  • 乳製品为基础的
  • 不含乳製品
• 各类别
  • 衝动购买型冰淇淋
  • 外带冰淇淋
  • 手製冰淇淋
• 外包装盒尺寸
  • 不满100ml
  • 100～500ml
  • 500ml以上
• 各包装形式
  • 玉米
    • 蛋糕玉米
    • 鬆饼玉米
    • 砂糖玉米
    • 其他
  • 杯子/品脱
  • 家庭适用的尺码(散装)
  • 棒
  • 区域
  • 其他
• 各流通管道
  • 线上
  • 离线
    • 超级市场/大卖场
    • 冰淇淋饮茶室
    • 便利商店
    • 其他
• 各地区
  • 东北部
  • 西南部
  • 西部
  • 东南部
  • 中西部
• 市场占有率(%)各企业，2024年

第6章 2024年的美国冰淇淋市场製图

• 各类型
• 各类别
• 外包装盒尺寸
• 各包装形式
• 各流通管道
• 各地区

第9章 宏观环境和产业结构

• 供给需求分析
• 进口出口分析
• 价值链分析
• 美国冰淇淋市场PESTEL分析
  • 政治要素
  • 经济系统
  • 社会影响
  • 技术的进步
  • 对环境的影响
  • 法律合规与监管政策（包括法定机构）
• 波特的五力分析
  • 供应商的力量
  • 买方势力
  • 替代威胁
  • 新加入厂商的威胁
  • 竞争企业间的敌对关係

第10章 市场动态

• 成长促进因素
• 阻碍成长的要素(课题，规定)

第11章 主要企业的形势

• 市场领导前五名公司的竞争矩阵
• 前五名市场领导的市场收益分析(%、2024年)
• 併购/合资（如适用）
• SWOT 分析（针对 5 家市场公司）
• 专利分析（如果适用）

第12章 案例研究

第13章 价格分析

第14章 主要企业的展望

• Blue Bell Creameries
• 公司概要
• 主要经营团队
• 产品和服务
• 财务状况(如报告)
• 主要市场的着重和地理存在感
• 最近的趋势
• Hindustan Unilever Limited(Good Humor-Breyers Ice Cream Company, Ben &Jerry's Homemade Holdings Inc.)
• General Mills Inc.(Haagen-Dazs)
• The Kroger Co.
• Ferrero International SA(Wells Enterprises)
• MTY Food Group Inc.(Cold Stone Creamery, Pinkberry Worldwide Inc.)
• Little Red Rooster Ice Cream Company(NadaMoo！)
• Nestle SA(Dreyer's Grand Ice Cream, Inc.)
• Graeter's Ice Cream Co.
• Tillamook County Creamery Association(TCCA)

上述公司不根据其市场占有率保留订单，并且可能会在工作过程中发生变化。

第 15 章 策略建议

第 16 章 关于研究公司/免责声明

United States Ice Cream Market is projected to witness a CAGR of 5.21% for the forecast period between 2025 and 2032, reaching USD 33.87 billion by 2032 from USD 22.56 billion in 2024. The rising demand for upscale or luxury ice creams has been one of the main drivers fuelling market expansion in the country. Several of those premium ice creams have become more popular among health-conscious consumers as a result of the availability of reduced-calorie/no sugar claims when compared to traditional ice creams. For instance, a new range of dairy-free, sugar-free ice cream in the flavours of vanilla, strawberry, and chocolate was introduced by NadaMoo! in the year 2021.

To gain a competitive advantage and appeal to a wider audience, ice cream manufacturers create products with premium and novel ingredients. As a result, their customer base expands. Packaging advancements also help boost the demand for take-home products, since these new packs are simpler to ship and store than older ones.

Growth of Diary-Free and Vegan Products Drives US Market Demand

The rising requirement for dairy-free and vegan products is a significant driver for United States ice cream market growth in the forecast period. As consumers become more health-conscious and environmental awareness rises, there is a significant shift towards plant-based alternatives. This trend is specifically prevalent among individuals with lactose intolerance, dairy allergies, and those adopting vegan lifestyles, leading to an increase in consumption of dairy-free ice cream. In addition, brands are responding to this requirement by expanding and innovating their product lines to include a variety of plant-based ice creams. Ingredients including coconut milk, almond milk, soy milk, and oat milk are being efficiently utilized to introduce delicious and creamy alternatives that cater to the preferences of a wider audience, which further drives the United States ice cream market growth. In addition, companies in the market are launching new product to meet the evolving dietary preferences and growing demand for dairy-free and vegan ice cream.

For instance, in February 2024, Unilever Group announced to introduce precision fermentation to its portfolio, incorporating Perfect Day's animal-free whey protein into a lactose-free chocolate ice cream for Breyers.

Frequent Occasions and Gatherings at Home Leads to High Demand for Take Home Ice Cream

American's love for ice creams is ever lasting and United States is among the top consumers of ice creams globally. According to International Dairy Foods Association (IDFA), an average U.S. resident consumer around 20 pounds (4 gallons) of ice cream annually, with vanilla, chocolate, strawberry, and bananas being the most popular flavours.

Large portion of the country's population are involved in frequent get togethers at home and are proven to be great hosts by offering their guests the flawless hospitality experience. Such regular trends of hosting parties on various occasions results in a higher demand for take home ice creams. Nearly 82% of the Americans prefer to purchase ice cream from the grocery stores and consume it at home. Half gallon containers are the most common package size being purchased in the country.

Cannabidiol (CBD) Infused Ice Cream Could be a Next Opportunity

To gain a competitive advantage and appeal to American consumers, ice cream makers use premium and innovative ingredients to create products which will also increase their customer base. In addition, favourable regulations also consider innovations in the market under study. In May 2019, the FDA held public hearings on legalizing cannabidiol (CBD) in the country. Therefore, major players have started using this opportunity to launch new products to differentiate their products. Several ice cream companies are planning to launch CBD infused ice creams the moment FDA approves the use of CBD in food and beverage, which is currently prohibited.

For example, Unilever brand, Ben & Jerry is all set to launch its CBD-infused ice cream but given no hint for when it will be available in grocery stores, for the FDA's public hearings are still under process. It also plans to source the future CBD locally from Vermont while adhering to its "value-based sourcing" practices. Research shows that savoury flavours appeal to U.S. consumers. Manufacturers are therefore investing in collaborations and research to produce great-tasting, innovative ice creams for the U.S. market.

An Upward Shift Towards Sustainable Packaging

As per the report by the United States Environmental Protection Agency, approximately 80 million metric ton of packaging waste is produced by the United States solely each year. The major sources of the packaging waste are food and beverage products. Because of the increasing awareness towards minimising the packaging waste and using recyclable products, there is a surge in demand for products with eco-friendly or sustainable packaging. Food and beverage industry, being the major producer of packaging waste, is collaborating with various suppliers to cater to their products in sustainable packaging to gain consumer trust and interest. Two-third of the ice cream makers in the United States are planning for more sustainable packaging solutions.

Impact of COVID-19 on the United States Ice Cream Market

Initially, the ice cream industry of the United States declined due to the outbreak of COVID-19 resulting in complete lockdown. But soon when the parts of the country started to unlock gradually, the trend in the industry also saw a surge in demand for ice creams and ice cream products. During this phase, the industry recovered at least 50% of its rate. Customers, rather than buying single packs, shifted the demand to multipacks and voluminous packs like bricks and tubs so that they would come the least in contact with others, and also enjoy the much-needed family time.

Impact of Russia-Ukraine War on the United States Ice Cream Market

The essential raw materials used by the ice cream manufacturers are those subject to price fluctuations caused by external conditions such as weather, climate change, commodity shortages, etc. The invasion of Ukraine by Russia has also impacted the supply of raw materials to a great extent, as international sanctions were imposed on Russia. A substantial rise in consumer dairy prices is expected to take place as a result of the war.

Key Players Landscape and Outlook

The ice cream market in the United States is extremely competitive, with several players in the market, including Blue Bells Creameries, Unilever Plc., General Mills Inc. and Peak Rock Capital LLC. These players are spending in R&D to improve their product lines, market share and revenue growth could also be adversely impacted if they are not successful in introducing innovative products in response to changing consumer demands or by new product introductions of the competitors.

For example, In May 2022, Ben & Jerry's, a unilever brand for ice creams in United States, launched a new range of ice cream by the name Monikered Cherry Crumble that offers a butter base and is a limited-edition flavour at a retail price of $5.49. The new edition is available in pints as of now.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Executive Summary

4. Voice of Customer

• 4.1. Brand Awareness and Loyalty
• 4.2. Factors Considered in Purchase Decision
  • 4.2.1. Demographics (Cohort Analysis - Gen X, Y, Z, Baby Boomers; Income, Geography, etc)
  • 4.2.2. Flavour
  • 4.2.3. Price
  • 4.2.4. Shelf life
  • 4.2.5. Quality of Ingredients
  • 4.2.6. Colour
  • 4.2.7. Nutritional Content
  • 4.2.8. Dairy-free options
  • 4.2.9. Packaging
  • 4.2.10. Offers and Discounts
  • 4.2.11. Reviews and Recommendations
• 4.3. Frequency of Purchase
• 4.4. Channel of Purchase
• 4.5. Lifestyle Trends
• 4.6. Impact of Social Media Influencer or Celebrity Endorsements on Product and Brand Absorption

5. United States Ice Cream Market Outlook, 2018-2032F

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. By Type
  • 5.2.1. Dairy Based
  • 5.2.2. Non-Dairy Based
• 5.3. By Category
  • 5.3.1. Impulse Ice Cream
  • 5.3.2. Take-home Ice Cream
  • 5.3.3. Artisanal Ice Cream
• 5.4. By Package Size
  • 5.4.1. Less than 100 ml
  • 5.4.2. 100 to 500 ml
  • 5.4.3. More than 500 ml
• 5.5. By Packaging Type
  • 5.5.1. Cones
    • 5.5.1.1. Cake Cones
    • 5.5.1.2. Waffle Cones
    • 5.5.1.3. Sugar Cones
    • 5.5.1.4. Others
  • 5.5.2. Cups/Pints
  • 5.5.3. Tubs
  • 5.5.4. Sticks
  • 5.5.5. Bricks
  • 5.5.6. Others
• 5.6. By Distribution Channel
  • 5.6.1. Online
  • 5.6.2. Offline
    • 5.6.2.1. Supermarkets/Hypermarkets
    • 5.6.2.2. Ice Cream Parlours
    • 5.6.2.3. Convenience Stores
    • 5.6.2.4. Others
• 5.7. By Region
  • 5.7.1. Northeast
  • 5.7.2. Southwest
  • 5.7.3. West
  • 5.7.4. Southeast
  • 5.7.5. Midwest
• 5.8. By Company Market Share (%), 2024

6. United States Ice Cream Market Mapping, 2024

• 8.1. By Type
• 8.2. By Category
• 8.3. By Package Size
• 8.4. By Packaging Type
• 8.5. By Distribution Channel
• 8.6. By Region

9. Macro Environment and Industry Structure

• 9.1. Supply Demand Analysis
• 9.2. Import Export Analysis
• 9.3. Value Chain Analysis
• 9.4. PESTEL Analysis of the United States Ice Cream Market
  • 9.4.1. Political Factors
  • 9.4.2. Economic System
  • 9.4.3. Social Implications
  • 9.4.4. Technological Advancements
  • 9.4.5. Environmental Impacts
  • 9.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
• 9.5. Porter's Five Forces Analysis
  • 9.5.1. Supplier Power
  • 9.5.2. Buyer Power
  • 9.5.3. Substitution Threat
  • 9.5.4. Threat from New Entrant
  • 9.5.5. Competitive Rivalry

10. Market Dynamics

• 10.1. Growth Drivers
• 10.2. Growth Inhibitors (Challenges, Restraints)

11. Key Players Landscape

• 11.1. Competition Matrix of Top Five Market Leaders
• 11.2. Market Revenue Analysis of Top Five Market Leaders (in %, 2024)
• 11.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
• 11.4. SWOT Analysis (For Five Market Players)
• 11.5. Patent Analysis (If Applicable)

12. Case Studies

13. Pricing Analysis

14. Key Players Outlook

• 14.1. Blue Bell Creameries
  • 14.1.1. Company Details
  • 14.1.2. Key Management Personnel
  • 14.1.3. Products & Services
  • 14.1.4. Financials (As reported)
  • 14.1.5. Key Market Focus & Geographical Presence
  • 14.1.6. Recent Developments
• 14.2. Hindustan Unilever Limited (Good Humor-Breyers Ice Cream Company, Ben & Jerry's Homemade Holdings Inc.)
• 14.3. General Mills Inc. (Haagen-Dazs)
• 14.4. The Kroger Co.
• 14.5. Ferrero International S.A. (Wells Enterprises)
• 14.6. MTY Food Group Inc. (Cold Stone Creamery, Pinkberry Worldwide Inc.)
• 14.7. Little Red Rooster Ice Cream Company (NadaMoo!)
• 14.8. Nestle S.A. (Dreyer's Grand Ice Cream, Inc.)
• 14.9. Graeter's Ice Cream Co.
• 14.10. Tillamook County Creamery Association (TCCA)

Companies mentioned above DO NOT hold any order as per market share and can be changed during course of work

15. Strategic Recommendations

16. About Us & Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. United States Ice Cream Market, By Value, In USD Billion, 2018-2032F
• Figure 2. United States Ice Cream Market, By Volume, In Gallons, 2018-2032F
• Figure 3. United States Ice Cream Market Share, By Type, In USD Billion, 2018-2032F
• Figure 4. United States Ice Cream Market Share, By Type, In Gallons, 2018-2032F
• Figure 5. United States Ice Cream Market Share, By Category, In USD Billion, 2018-2032F
• Figure 6. United States Ice Cream Market Share, By Category, In Gallons, 2018-2032F
• Figure 7. United States Ice Cream Market Share, By Package Size, In USD Billion, 2018-2032F
• Figure 8. United States Ice Cream Market Share, By Package Size, In Gallons, 2018-2032F
• Figure 9. United States Ice Cream Market Share, By Packaging Type, In USD Billion, 2018-2032F
• Figure 10. United States Ice Cream Market Share, By Packaging Type, In Gallons, 2018-2032F
• Figure 11. United States Ice Cream Market Share, By Distribution Channel, In USD Billion, 2018-2032F
• Figure 12. United States Ice Cream Market Share, By Distribution Channel, In Gallons, 2018-2032F
• Figure 13. United States Ice Cream Market Share, By Region, In USD Billion, 2018-2032F
• Figure 14. United States Ice Cream Market Share, By Region, In Gallons, 2018-2032F
• Figure 15. By Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 16. By Category Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 17. By Package Size Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 18. By Packaging Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 19. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 20. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024