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在线阅读平台市场 2022-2028
市场调查报告书
商品编码
1215720

在线阅读平台市场 2022-2028

Online Reading Platform Market 2022-2028
出版日期: | 出版商: Orion Market Research | 英文 | 商品交期: 2-3个工作天内

价格

在预测期内，全球在线阅读平台市场预计将以 8.9% 的复合年增长率显着增长。 推动市场发展的因素之一是电子书的价格低于平装书和精装书。 平装书和精装书成本更高，利润也更低，因为它们需要数百页印刷、装订、包装并从生产转移到零售店。 然而，电子书比平装书便宜得多，因为它们很容易下载。 电子书也是一种环保选择，因为它们不需要纸张。 例如，2021 年 5 月，Kobo 宣布 2021 年 3 月的电子书消费量同比增长 60%。 此外，与去年的数据相比，Kobo 电子阅读器的使用率上升了 61%。

全球在线阅读平台市场根据应用程序、部署模式和订阅类型进行细分。 根据应用，市场分为消费者和商业。 基于部署模式，市场分为基于云和基于网站。 按订阅类型，市场分为一次性许可证、年度许可证、季度许可证和月度许可证。 在部署模式中，由于在全球范围内迅速采用基于云的平台，预计基于云的部分在预测期内将在市场上增长。 采用云模型有几个优势，例如灵活性和可扩展性。 您还可以通过最大限度地降低数据中心维护成本和降低数据存储成本来实现长期成本节约。

从地域上看，全球在线阅读平台市场分为北美、欧洲、亚太地区和世界其他地区。 亚太地区预计在预测期内将出现显着的市场增长，这是由于具有负担得起的互联网连接的智能手机的普及率不断提高。 因此，该地区的在线教育系统有所增加，在 COVID-19 期间呈指数级增长。 根据联合国儿童基金会 2020 年的报告，超过 90% 的东南亚国家製定了某种形式的远程学习政策来应对这一流行病。

内容

第 1 章报告概述

  • 当前行业分析和增长前景
  • 研究方法和工具
  • 市场细分
    • 按细分
    • 按地区

第 2 章市场概述和洞察

  • 调查范围
  • 分析师见解和当前市场趋势
    • 主要发现
    • 推荐
    • 总结

第三章竞争格局

  • 主要公司分析
    • Amazon.com, Inc.
    • 苹果公司
    • 巴诺书店
    • Rakuten Kobo Inc.
    • Smashwords, Inc.
  • 关键策略分析

第四章市场细分

  • 全球在线阅读平台市场，按应用分类
    • 个人使用
    • 商业
  • 在线阅读平台的全球市场：按部署模式
    • 基于云
    • 网站基础
  • 全球在线阅读平台市场，按订阅类型
    • 一次性许可证
    • 年度许可
    • 每季度
    • 每月

第五章区域分析

  • 北美
    • 美国
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 意大利
    • 西班牙
    • 法国
    • 其他欧洲
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 其他亚太地区
  • 世界其他地方

第六章公司简介

  • Project Gutenberg
  • Internet Archive
  • Open Library
  • Google LLC
  • Blurb, Inc
  • Scribd
  • NetGalley LLC（Bookish）
  • 24Symbols
  • China Literature Group
  • Literature & Latte Ltd.
  • Wattpad Corp.
Product Code: OMR2026776

Title:Global Online Reading Platform Market Size, Share & Trends Analysis Report by Application (Personal, and Commercial), by Deployment Mode (Cloud-based, and Website-based), and by Subscription Type (One Time License, Yearly, Quarterly, and Monthly) Forecast Period (2022-2028).

The global online reading platform market is anticipated to grow at a considerable CAGR of 8.9% during the forecast period. One of the core factors that is boosting the market is the lower prices of e-books as compared to paperback or hardcover books. Paperback or hardcover books cost a lot since it requires hundreds of pages, printing, binding, packaging, and moving from production to retailer which adds a lot of cost with less profit. However, e-books can be downloaded simply which makes them far cheaper than a paperback. Moreover, an e-book is an environmentally friendly option since the need for paper is obsolete. For instance, in May 2021, Kobo informed us that eBook consumption raised by 60% year-on-year for March 2021. The use of Kobo e-Readers has also grown by 61% as compared to previous years' data.

The global online reading platform market is segmented based on the application, deployment mode, and subscription type. Based on the application, the market is segmented into personal, and commercial. Based on the deployment mode, the market is sub-segmented into cloud-based, and website-based. Based on the subscription type, the market is sub-segmented into the one-time license, yearly, quarterly, and monthly. Among the deployment mode, the cloud-based segment is anticipated to grow in the market during the forecast period, owing to the rapid adoption of cloud-based platforms across the globe. Deploying a cloud model offers several benefits including inflexibility and scalability. It also offers long-time cost-saving advantages by minimizing data center maintenance costs and declining data storage costs.

Geographically, the global online reading platform market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is anticipated to grow significantly in the market during the forecast period owing to the growing smartphone penetration with internet connections available at an affordable rate. This has increased the online education system in the region which has grown exponentially in COVID-19. As per the UNICEF report 2020, more than 90% of Southeast Asian countries have implemented some form of remote learning policy in response to the pandemic.

The major companies serving the global online reading platform market include Amazon.com, Inc., Apple, Inc., Barnes & Noble, Rakuten Kobo Inc., Smashwords, Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in November 2021, Rakuten Kobo and Booktopia, an Australian online book retailer, launched the Kobo Plus in Australia, the all-you-can-read eBook subscription giving to readers unlimited access to numerous eBook titles. The launch extended the exclusive partnership between Kobo and Booktopia after the companies released co-branded e-reading apps for iOS and Android in April 2020.

Research Methodology

The market study of the global online reading platform market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.

Secondary Sources Include:

  • Financial reports of companies involved in the market.
  • Whitepapers, research papers, and news blogs.
  • Company websites and their product catalog.

The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

  • Global Online Reading Platform Market Research and Analysis by Application.
  • Global Online Reading Platform Market Research and Analysis by Deployment Mode.
  • Global Online Reading Platform Market Research and Analysis by Subscription Type.

The Report Covers:

  • Comprehensive research methodology of the global online reading platform market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the global online reading platform market.
  • Insights about market determinants that are stimulating the global online reading platform market.
  • Detailed and extensive market segments with the regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of market players.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
    • 3.1.1. Amazon.com, Inc.
      • 3.1.1.1. Overview
      • 3.1.1.2. Financial Analysis
      • 3.1.1.3. SWOT Analysis
      • 3.1.1.4. Recent Developments
    • 3.1.2. Apple, Inc.
      • 3.1.2.1. Overview
      • 3.1.2.2. Financial Analysis
      • 3.1.2.3. SWOT Analysis
      • 3.1.2.4. Recent Developments
    • 3.1.3. Barnes & Noble
      • 3.1.3.1. Overview
      • 3.1.3.2. Financial Analysis
      • 3.1.3.3. SWOT Analysis
      • 3.1.3.4. Recent Developments
    • 3.1.4. Rakuten Kobo Inc.
      • 3.1.4.1. Overview
      • 3.1.4.2. Financial Analysis
      • 3.1.4.3. SWOT Analysis
      • 3.1.4.4. Recent Developments
    • 3.1.5. Smashwords, Inc.
      • 3.1.5.1. Overview
      • 3.1.5.2. Financial Analysis
      • 3.1.5.3. SWOT Analysis
      • 3.1.5.4. Recent Developments
  • 3.2. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Online Reading Platform Market by Application
    • 4.1.1. Personal
    • 4.1.2. Commercial
  • 4.2. Global Online Reading Platform Market by Deployment Mode
    • 4.2.1. Cloud-based
    • 4.2.2. Website-based
  • 4.3. Global Online Reading Platform Market by Subscription Type
    • 4.3.1. One-Time License
    • 4.3.2. Yearly
    • 4.3.3. Quarterly
    • 4.3.4. Monthly

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. US
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Project Gutenberg
  • 6.2. Internet Archive
  • 6.3. Open Library
  • 6.4. Google LLC
  • 6.5. Blurb, Inc
  • 6.6. Scribd
  • 6.7. NetGalley LLC (Bookish)
  • 6.8. 24Symbols
  • 6.9. China Literature Group
  • 6.10. Literature & Latte Ltd.
  • 6.11. Wattpad Corp.

LIST OF TABLES

  • 1. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 2. GLOBAL ONLINE READING PLATFORM FOR PERSONAL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 3. GLOBAL ONLINE READING PLATFORM FOR COMMERCIAL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 4. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 5. GLOBAL CLOUD-BASED ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 6. GLOBAL WEBSITE-BASED ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 7. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 8. GLOBAL ONE-TIME LICENSE ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 9. GLOBAL YEARLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 10. GLOBAL QUARTERLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 11. GLOBAL MONTHLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 12. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2021-2028 ($ MILLION)
  • 13. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 14. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 15. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 16. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 17. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 18. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 19. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 20. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 21. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 22. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 23. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 24. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 25. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 26. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 27. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY APPLICATION, 2021 VS 2028 (%)
  • 2. GLOBAL ONLINE READING PLATFORM FOR PERSONAL MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 3. GLOBAL ONLINE READING PLATFORM FOR COMMERCIAL MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 4. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY DEPLOYMENT MODE, 2021 VS 2028 (%)
  • 5. GLOBAL CLOUD-BASED ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 6. GLOBAL WEBSITE-BASED ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 7. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY SUBSCRIPTION TYPE, 2021 VS 2028 (%)
  • 8. GLOBAL ONE-TIME LICENSE ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 9. GLOBAL YEARLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 10. GLOBAL QUARTERLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 11. GLOBAL MONTHLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 12. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 13. US ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 14. CANADA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 15. UK ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 16. FRANCE ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 17. GERMANY ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 18. ITALY ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 19. SPAIN ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 20. REST OF EUROPE ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 21. INDIA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 22. CHINA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 23. JAPAN ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 24. SOUTH KOREA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 25. REST OF ASIA-PACIFIC ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 26. REST OF THE WORLD ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)