2023-2030 年全球视频游戏控制器市场

视频游戏控制器的全球市场规模、份额和趋势分析报告：按产品类型（游戏手柄、桨、操纵桿、轨迹球、油门方块、轭、光枪、手柄）、兼容性（PC、移动）、连接性别（无线、有线）、预测期（2023-2030）

在预测期内，全球视频游戏控制器市场预计将以 7.3% 的复合年增长率增长。 预计在预测期内，全球职业游戏玩家数量的增加将推动全球游戏控制器市场的收入增长。 此外，订阅游戏服务和云游戏的增长让游戏玩家可以选择通过 YouTube 等各种平台上的比赛和直播来赚钱。 因此，专业游戏玩家的数量正在快速增加，游戏玩家越来越多地采用游戏控制器，预计将推动市场收入增长。

细分市场展望

视频游戏控制器的全球市场按产品类型、兼容性和连接性细分。 按产品类型分为游戏手柄、桨、操纵桿、轨迹球、油门、摇桿、光枪和方向盘。 基于兼容性，市场分为 PC 和移动设备。 基于连接性，市场分为无线和有线。 在连接领域，有线部分主导市场，因为有线控制器是在连接系统上单独玩游戏的玩家的首选。 与蓝牙无线控制器相比，有线控制器的价格较低也推动了这一细分市场的增长。

游戏手柄主导着全球视频游戏控制器市场

按产品类型划分，它分为游戏手柄、桨、操纵桿、轨迹球、油门、摇桿、光枪和方向盘。 其中，游戏手柄部分预计将占据最大的市场份额。 游戏手柄是一种计算机或控制台游戏控制器，包含多个按钮和一个或两个迷你操纵桿，适用于 Xbox 360、PlayStation 3 和任天堂 Wii 等系统。 该控制器用于玩各种视频游戏，包括第一人称射击游戏和角色扮演游戏。 游戏手柄控制器还可以与索尼 PSP 等手持游戏机一起使用。 这些游戏手柄有无线和有线版本。 有线游戏手柄通常通过 USB 端口连接到计算机或笔记本电脑。 游戏手柄製造的最新进展导致了触觉反馈的出现，它可以让您在游戏过程中通过控制器的振动来感受您的动作，从而提供更好的游戏体验。 因此，上述因素正在推动全球范围内采用游戏手柄。

区域展望

视频游戏控制器的全球市场分为北美（美国、加拿大）、欧洲（意大利、西班牙、德国、法国等）、亚太地区（印度、中国、日本、韩国等）、其他（中东和非洲）、中美洲和南美洲）。 可以根据要求在特定地区或国家层面分析市场。 按地区划分，亚太地区预计将占据最高的市场份额，其次是北美市场。 该地区增长的主要驱动力是大型视频游戏控制器公司和游戏玩家的存在。 根据娱乐软件协会 2021 年 7 月发布的一份报告，美国的视频游戏玩家数量将从 2019 年的 1.64 亿增长到 2021 年的约 2.266 亿。

预计亚太地区将主导全球视频游戏控制器市场。

亚太地区是该地区的市场领导者，在中国、印度尼西亚、越南和印度等国家/地区拥有大量在线游戏玩家。 例如，根据世界经济论坛的数据，中国的视频游戏市场以 493 亿美元的收入占据全球最高市场份额，预计到 2025 年将达到 712 亿美元。 该地区人口增长和大量年轻人也是支持市场增长的因素。 据亚洲开发银行称，亚太地区有超过 11 亿年轻人（15-29 岁）。 年轻的人群沉迷于视频游戏，这支持了该地区的市场增长。

市场参与者展望

任天堂、索尼、微软、世嘉、Atari 等是全球视频游戏控制器市场的主要参与者。 这些公司通过采用併购、合作伙伴关係、协作、投资和新视频游戏控制器发布等各种策略来保持市场竞争力，为市场增长做出了重大贡献。。 例如，2023 年 3 月，微软推出了一款新的 Xbox 无线控制器“Velocity Green”。 该控制器具有蓝紫色光和紫色漩涡手柄。 扳机、保险槓和后壳都具有带纹理的把手。

内容

第 1 章报告概述

• 分析行业现状和发展前景
• 研究方法和工具
• 市场细分
  • 按细分
  • 按地区

第 2 章市场概述和洞察

• 调查范围
• 分析师观点和当前市场趋势
  • 主要发现
  • 建议
  • 结论

第三章竞争格局

• 主要公司分析
  • 概览
  • 财务分析
  • SWOT 分析
  • 近期趋势
• 关键策略分析

第四章市场细分

• 全球视频游戏控制器市场，按产品类型
  • 游戏手柄
  • 桨
  • 操纵桿
  • 轨迹球
  • 油门象限
  • 轭
  • 光枪
  • 方向盘
• 视频游戏控制器的世界市场：性别兼容性
  • 电脑
  • 手机
• 视频游戏控制器的全球市场：连通性性别
  • 无线
  • 有线

第五章区域分析

• 北美
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 意大利
  • 西班牙
  • 法国
  • 其他欧洲
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 世界其他地区

第六章公司简介

• Atari
• Bensussen Deutsch & Associates, LLC.
• dreamGEAR
• Guillemot Corporation S.A.
• HORI USA
• Logitech
• Mad Catz Global Ltd.
• Microsoft
• Nintendo
• Performance Designed Products LLC
• Razor Inc.
• Sabrent
• Scuf Gaming International LLC
• Sega
• Sony Corp.
• Thrustmaster

Global Video Game Controller Market Size, Share, and Trends Analysis Report by Product Type (Gamepad, Paddle, Joystick, Trackball, Throttle Quadrant, Yoke, Light Gun, and Steering Wheel), by Compatibility (PC and Mobile), and by Connectivity (Wireless and Wired), Forecast Period (2023-2030)

The global video game controller market is anticipated to grow at a CAGR of 7.3% during the forecast period. An increasing number of professional gamers globally is expected to drive global gaming controller market revenue growth over the forecast period. Additionally, the growth of subscription gaming services and cloud gaming is increasing, and there are now earning options for gamers on various platforms, such as YouTube, through competitions and live streams. Hence, the number of professional gamers is increasing at a rapid pace, which is expected to increase the adoption of gaming controllers among gamers and drive market revenue growth.

Segmental Outlook:

The global video game controller market is segmented by product type, compatibility, and connectivity. Based on product type, the market is sub-segmented into gamepad, paddle, joystick, trackball, throttle quadrant, yoke, light gun, and steering wheel. Based on compatibility, the market is sub-segmented into PC and mobile. Based on connectivity, the market is sub-segmented into wireless and wired. In the connectivity segment, the wired segment dominates the market since wired controllers are preferred by gamers who play solo on their own connected systems. Additionally, the low cost of wired controllers in comparison to Bluetooth wireless controllers is also driving growth in the segment.

The Gamepad Sub-Segment Holds a Prominent Share in the Global Video Game Controller Market

Based on product type, the market is sub-segmented into gamepad, paddle, joystick, trackball, throttle quadrant, yoke, light gun, and steering wheel. Among these, the gamepad segment is expected to hold the largest market share. A gamepad is a computer or console gaming controller that includes multiple buttons and one or two mini joysticks for systems such as the Xbox 360, PlayStation 3, and Nintendo Wii. This controller is used to play a variety of video games, including first-person shooters and role-playing games. Gamepad controllers can also be used with portable gaming systems such as the Sony PSP. These gamepads are available in wireless and wired configurations. Wired gamepads are typically connected to a computer or laptop via a USB port. With recent advancements in gamepad manufacturing, some of them now include haptic feedback, which allows players to sense the actions in the game through the vibration of the controller, providing a better gaming experience. As a result, the aforementioned factors drive the adoption of gamepads across the globe.

Regional Outlook:

The global video game controller market is segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and others), Asia-Pacific (India, China, Japan, South Korea, and others), and the rest of the world (the Middle East and Africa and Latin America). The market can be analyzed for a particular region or country level as per the requirement. Among the regions, the Asia-Pacific region is expected to generate the highest market share, followed by the North American market. The key driver of the region's growth is the presence of large video game controller companies and gamers. According to a report published by the Entertainment Software Association in July 2021, there were about 226.6 million video gamers in the US in 2021, compared to 164 million in 2019.

The Asia-Pacific Region is Expected to Dominate the Global Video Game Controller Market

Asia-Pacific has a large number of online gamers in countries such as China, Indonesia, Vietnam, and India, which is driving the market in the region. For instance, according to the World Economic Forum, China's video gaming market held the highest market share across the globe with a turnover of $49.3 billion and is expected to reach $71.2 billion by 2025. Another factor that is supporting the market's growth is the population growth in the region and the high number of young people. According to the Asian Development Bank, there are more than 1.1 billion young people (aged between 15 and 29) living in the Asia-Pacific region. The young population is more inclined towards video games, which is supporting the market's growth in the region.

Market Players Outlook:

The major companies serving the global video game controller market include Nintendo, Sony, Microsoft, Sega, Atari, and others. These companies are considerably contributing to the market's growth through the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, investments, and the launch of new video game controllers to stay competitive in the market. For instance, in March 2023,Microsoft launched a new Xbox wireless controller called Velocity Green. It has a color-shifting blue-purple shimmer and a purple swirl grip. The triggers, bumpers, and back case all have textured grips.

Table of Contents

1. Report Summary

• Current Industry Analysis and Growth Potential Outlook
• 1.1. Research Methods and Tools
• 1.2. Market Breakdown
  • 1.2.1. By Segments
  • 1.2.2. By Region

2. Market Overview and Insights

• 2.1. Scope of the Report
• 2.2. Analyst Insight and Current Market Trends
  • 2.2.1. Key Findings
  • 2.2.2. Recommendations
  • 2.2.3. Conclusion

3. Competitive Landscape

• 3.1. Key Company Analysis
  • 3.1.1. Overview
  • 3.1.2. Financial Analysis
  • 3.1.3. SWOT Analysis
  • 3.1.4. Recent Developments
• 3.2. Key Strategy Analysis

4. Market Segmentation

• 4.1. Global Video Game Controller Market by Product Type
  • 4.1.1. Gamepad
  • 4.1.2. Paddle
  • 4.1.3. Joystick
  • 4.1.4. Trackball
  • 4.1.5. Throttle Quadrant
  • 4.1.6. Yoke
  • 4.1.7. Light Gun
  • 4.1.8. Steering Wheel
• 4.2. Global Video Game Controller Market by Compatibility
  • 4.2.1. PC
  • 4.2.2. Mobile
• 4.3. Global Video Game Controller Market by Connectivity
  • 4.3.1. Wireless
  • 4.3.2. Wired

5. Regional Analysis

• 5.1. North America
  • 5.1.1. US
  • 5.1.2. Canada
• 5.2. Europe
  • 5.2.1. UK
  • 5.2.2. Germany
  • 5.2.3. Italy
  • 5.2.4. Spain
  • 5.2.5. France
  • 5.2.6. Rest of Europe
• 5.3. Asia-Pacific
  • 5.3.1. China
  • 5.3.2. India
  • 5.3.3. Japan
  • 5.3.4. South Korea
  • 5.3.5. Rest of Asia-Pacific
• 5.4. Rest of the World

6. Company Profiles

• 6.1. Atari
• 6.2. Bensussen Deutsch & Associates, LLC.
• 6.3. dreamGEAR
• 6.4. Guillemot Corporation S.A.
• 6.5. HORI USA
• 6.6. Logitech
• 6.7. Mad Catz Global Ltd.
• 6.8. Microsoft
• 6.9. Nintendo
• 6.10. Performance Designed Products LLC
• 6.11. Razor Inc.
• 6.12. Sabrent
• 6.13. Scuf Gaming International LLC
• 6.14. Sega
• 6.15. Sony Corp.
• 6.16. Thrustmaster

LIST OF TABLES

• 1. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
• 2. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 3. GLOBAL GAMEPAD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 4. GLOBAL PADDLE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 5. GLOBAL JOYSTICK VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 6. GLOBAL TRACKBALL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 7. GLOBAL THROTTLE Quadrant VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 8. GLOBAL YOKE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 9. GLOBAL LIGHT GUN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 10. GLOBAL STEERING WHEEL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 11. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COMPATIBILITY, 2022-2030 ($ MILLION)
• 12. GLOBAL PC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 13. GLOBAL MOBILE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 14. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY CONNECTIVITY, 2022-2030 ($ MILLION)
• 15. GLOBAL WIRELESS VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 16. GLOBAL WIRED VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 17. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 18. NORTH AMERICAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
• 19. NORTH AMERICAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Product TYPE, 2022-2030 ($ MILLION)
• 20. NORTH AMERICAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Compatibility, 2022-2030 ($ MILLION)
• 21. NORTH AMERICAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Connectivity, 2022-2030 ($ MILLION)
• 22. EUROPEAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
• 23. EUROPEAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Product TYPE, 2022-2030 ($ MILLION)
• 24. EUROPEAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Compatibility, 2022-2030 ($ MILLION)
• 25. EUROPEAN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Connectivity, 2022-2030 ($ MILLION)
• 26. ASIA-PACIFIC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
• 27. ASIA-PACIFIC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Product TYPE, 2022-2030 ($ MILLION)
• 28. ASIA-PACIFIC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Compatibility, 2022-2030 ($ MILLION)
• 29. ASIA-PACIFIC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Connectivity, 2022-2030 ($ MILLION)
• 30. REST OF THE WORLD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
• 31. REST OF THE WORLD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Product TYPE, 2022-2030 ($ MILLION)
• 32. REST OF THE WORLD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Compatibility, 2022-2030 ($ MILLION)
• 33. REST OF THE WORLD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY Connectivity, 2022-2030 ($ MILLION)

LIST OF FIGURES

• 1. GLOBAL VIDEO GAME CONTROLLER MARKET SHARE BY PRODUCT TYPE, 2022 VS 2030 (%)
• 2. GLOBAL GAMEPAD VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 3. GLOBAL PADDLE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 4. GLOBAL JOYSTICK VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 5. GLOBAL TRACKBALL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 6. GLOBAL THROTTLE Quadrant VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 7. GLOBAL YOKE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 8. GLOBAL LIGHT GUN VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 9. GLOBAL STEERING WHEEL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 10. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY COMPATIBILITY, 2022-2030 ($ MILLION)
• 11. GLOBAL PC VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 12. GLOBAL MOBILE VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 13. GLOBAL VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY CONNECTIVITY, 2022-2030 ($ MILLION)
• 14. GLOBAL WIRELESS VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 15. GLOBAL WIRED VIDEO GAME CONTROLLER MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
• 16. GLOBAL VIDEO GAME CONTROLLER MARKET SHARE BY REGION, 2022 VS 2030 (%)
• 17. US VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 18. CANADA VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 19. UK VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 20. FRANCE VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 21. GERMANY VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 22. ITALY VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 23. SPAIN VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 24. REST OF EUROPE VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 25. INDIA VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)
• 26. CHINA VIDEO GAME CONTROLLER MARKET SIZE, 2022-2030 ($ MILLION)