天然甜味剂市场规模、份额和成长分析（按类型、应用、分销管道和地区）- 2025-2032 年行业预测

预计到 2023 年天然甜味剂市场规模将达到 276.6 亿美元，从 2024 年的 293.2 亿美元成长到 2032 年的 467.3 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.0%。

由于消费者健康意识的增强和对过量摄取糖摄取的担忧，天然甜味剂市场正在不断发展，以满足消费者对更健康的糖替代品日益增长的需求。随着人们越来越意识到高糖摄取带来的健康风险，越来越多的人积极寻求天然甜味剂解决方案，推动了市场显着成长。然而，监管审查、严格的标籤要求和维护产品完整性等挑战可能会阻碍市场扩张。儘管存在这些障碍，但市场仍然受到诸如洁净标示产品需求不断增长和技术进步等机会的支撑。随着消费者继续优先考虑健康，美国天然甜味剂市场将在未来预测期内保持持续的复合年增长率，展现出良好的创新和成长前景。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 监管格局
• 客户和购买标准分析
• 原料分析
• 专利分析

天然甜味剂市场规模（按类型和复合年增长率） (2025-2032)

• 市场概况
• 甜菊
• 罗汉果
• 生蜂蜜
• 木糖醇
• 龙舌兰
• 山梨醇
• 甘露醇
• 赤藻醣醇

天然甜味剂市场规模（按应用和复合年增长率） (2025-2032)

• 市场概况
• 乳製品
• 麵包店
• 糖果零食
• 饮料
• 运动补品
• 冷冻甜点
• 药品
• 个人护理

天然甜味剂市场规模（按分销管道和复合年增长率） (2025-2032)

• 市场概况
• 在线的
• 离线

天然甜味剂市场规模（按地区划分）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Tate & Lyle Plc（UK）
• Archer Daniels Midland Company（USA）
• Cargill, Incorporated（USA）
• Ingredion Incorporated（USA）
• Stevia Hub India（India）
• Sunwin Stevia International（China）
• Wilmar International Ltd.（Singapore）
• Foodchem International Corporation（China）
• Pyure Brands LLC（USA）
• Suminter India Organics（India）
• Hearthside Food Solutions LLC（USA）
• GLG Life Tech Corporation（Canada）
• SweeGen（USA）
• Morita Kagaku Kogyo Co., Ltd.（Japan）
• Roquette Freres（France）
• Hermes Sweeteners Ltd.（Switzerland）
• Madhava Natural Sweeteners（USA）

结论和建议

Natural Sweeteners Market size was valued at USD 27.66 billion in 2023 and is poised to grow from USD 29.32 billion in 2024 to USD 46.73 billion by 2032, growing at a CAGR of 6.0% during the forecast period (2025-2032).

The natural sweeteners market is evolving to meet the increasing consumer demand for healthier sugar alternatives in light of rising health consciousness and concerns about excessive sugar intake. As awareness of the health risks linked to high sugar consumption grows, more individuals are actively seeking natural sweetening solutions, driving substantial market growth. However, challenges such as regulatory scrutiny, stringent labeling requirements, and maintaining product integrity can hinder expansion. Despite these obstacles, the market is buoyed by opportunities including the rising demand for clean label products and advancements in technology. As consumers continue to prioritize wellness, the US natural sweeteners market is positioned for a sustainable compound annual growth rate (CAGR) over the upcoming forecast period, indicating promising prospects for innovation and growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Natural Sweeteners market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Natural Sweeteners Market Segments Analysis

Global Natural Sweeteners Market is segmented by Type, Application, Distribution Channel and region. Based on Type, the market is segmented into Stevia, Monk Fruit, Raw Honey, Xylitol, Agave, Sorbitol, Mannitol and Erythritol. Based on Application, the market is segmented into Dairy, Bakery, Confectionery, Beverages, Sports Supplements, Frozen Desserts, Pharmaceuticals and Personal Care. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Natural Sweeteners Market

The increasing consumer awareness regarding the health hazards linked to high sugar intake significantly propels the natural sweeteners market. As more people look for healthier options to satisfy their sweet cravings, natural sweeteners are becoming increasingly popular because they offer lower calorie counts and are associated with various health advantages. This shift towards healthier lifestyles and dietary choices has led to a rising demand for products that contain natural sweeteners, positioning them as a preferable substitute for traditional sugars. Thus, the natural sweeteners market is benefiting from this trend as consumers prioritize their health and well-being in their dietary decisions.

Restraints in the Natural Sweeteners Market

One significant restraint facing the natural sweeteners market is the generally higher pricing of these products in comparison to conventional sugar. This cost disparity can deter consumers and manufacturers alike from embracing natural sweeteners, particularly in markets where budget considerations play a crucial role. For price-sensitive consumers, the affordability of sweeteners is a vital determinant influencing their purchasing decisions. As a result, the higher costs associated with natural sweeteners may limit their wider acceptance and utilization, posing a challenge for both market growth and innovation in this sector as businesses strive to meet consumer demands while maintaining profitability.

Market Trends of the Natural Sweeteners Market

The Natural Sweeteners market is experiencing a notable trend toward the expansion of product portfolios, driven by evolving consumer preferences for healthier alternatives to traditional sugars. Market players are investing in research and development to create a diverse array of natural sweeteners, including unique formulations that enhance taste profiles and functionality. Innovations such as blends that combine various sweeteners are gaining traction, catering to consumers seeking tailored options without compromising on flavor. This strategic diversification not only meets the demand for clean-label products but also enhances competitiveness in a rapidly growing sector, positioning brands to capitalize on the health-conscious consumer shift.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis
• Raw Material Analysis
• Patent Analysis

Global Natural Sweeteners Market Size by Type & CAGR (2025-2032)

• Market Overview
• Stevia
• Monk Fruit
• Raw Honey
• Xylitol
• Agave
• Sorbitol
• Mannitol
• Erythritol

Global Natural Sweeteners Market Size by Application & CAGR (2025-2032)

• Market Overview
• Dairy
• Bakery
• Confectionery
• Beverages
• Sports Supplements
• Frozen Desserts
• Pharmaceuticals
• Personal Care

Global Natural Sweeteners Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Natural Sweeteners Market Size & CAGR (2025-2032)

• North America (Type, Application, Distribution Channel)
  • US
  • Canada
• Europe (Type, Application, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Application, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Application, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Application, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Tate & Lyle Plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Archer Daniels Midland Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cargill, Incorporated (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ingredion Incorporated (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stevia Hub India (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunwin Stevia International (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilmar International Ltd. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foodchem International Corporation (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pyure Brands LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suminter India Organics (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hearthside Food Solutions LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GLG Life Tech Corporation (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SweeGen (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Morita Kagaku Kogyo Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Roquette Freres (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hermes Sweeteners Ltd. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Madhava Natural Sweeteners (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations