语音分析市场规模、份额和成长分析（按组件、企业规模、部署类型、应用、最终用户和地区划分）－2026-2033年产业预测

全球语音分析市场规模预计在 2024 年达到 33.5 亿美元，从 2025 年的 36.2 亿美元成长到 2033 年的 68.1 亿美元，在预测期（2026-2033 年）内复合年增长率为 8.2%。

随着监管机构核准的不断增加，语音分析解决方案在通讯监控和合规方面的价值日益凸显，语音分析市场正经历显着增长。为了确保符合业界标准，各公司正在加速整合语音分析技术，而这些核准也验证了这些工具的可靠性。尤其是在医疗保健领域，语音分析正日益受到关注，因为医疗服务提供者认识到它在改善患者照护和简化营运方面的潜力。此技术有助于病历转录、分析患者互动以及监测临床结果，从而提升整体医疗服务水准。医疗保健领域持续推动技术应用，凸显了语音分析在提升病患体验和优化营运流程方面发挥的关键作用。

全球语音分析市场驱动因素

全球语音分析市场的发展动力源自于先进解决方案的广泛应用。这些解决方案能够清楚展现客户与客服中心负责人之间的互动，帮助企业获得宝贵洞察，从而改善客户体验 (CX) 并优化业务流程。透过部署这些分析工具，客服中心可以分析语音和文字互动，挖掘关键讯息，进而提升未来的客户互动体验，并为每一次客户互动带来即时的效果。这些解决方案不仅能够提升客户体验管理的质量，还能透过减少微观管理来简化运营，从而为企业创造显着的附加价值。

限制全球语音分析市场的因素

对于语音分析使用者而言，隐私和资料安全是两大挑战，因为音讯檔案和文字转录通常包含个人和机密讯息，具体内容取决于上下文。这种担忧使得客户越来越难以遵守严格的安全标准。此外，不断上涨的技术成本也阻碍了市场成长，因为部署强大的语音分析解决方案对潜在用户而言可能成本过高。这些因素共同限制了全球语音分析市场的发展，限制了那些重视用户隐私和资料保护的企业的市场扩张和应用。

全球语音分析市场趋势

全球语音分析市场正经历显着成长，这主要得益于各行业对提升客户服务水准日益增长的需求。各组织机构正在加速采用语音分析解决方案，以利用人工智慧和机器学习技术，从客户互动中挖掘宝贵洞察。透过分析自然语言模式和情感倾向，企业可以识别客户不满的根源并主动解决问题，从而改善客户体验。此外，整合先进的视觉化工具还能帮助组织机构简化流程、优化资源分配，并了解关键的软性技能和销售效率，最终提高客户服务营运效率并降低成本。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管环境
• 案例研究
• 技术分析

全球语音分析市场规模（按组件划分）及复合年增长率（2026-2033 年）

• 解决方案
• 服务

全球语音分析市场规模（依公司规模及复合年增长率划分）（2026-2033 年）

• 小型企业
• 大公司

全球语音分析市场规模（按部署模式和复合年增长率划分）（2026-2033 年）

• 云
• 本地部署

全球语音分析市场规模（按应用领域及复合年增长率划分）（2026-2033 年）

• 客户经验管理
• 通话监控和摘要
• 代理性能监控
• 销售和行销管理
• 其他的

全球语音分析市场规模（依最终用户划分）及复合年增长率（2026-2033 年）

• BFSI
• 资讯科技、通讯、媒体与娱乐
• 零售与电子商务
• 政府/国防
• 其他的

全球语音分析市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• NICE（United States）
• Verint Systems（United States）
• Avaya（United States）
• Almawave（Italy）
• Intelligent Voice（United Kingdom）
• CallTrackingMetrics（United States）
• 3CLogic（United States）
• Sprinklr（United States）
• OpenText（Canada）
• Genesys Cloud Services（United States）
• CallMiner（United States）
• Micro Focus International（United Kingdom）
• Raytheon BBN Technologies（United States）
• Calabrio（United States）
• VoiceBase（United States）
• Telchemy（United States）
• Sensory, Inc.（United States）
• Comscore（United States）
• iFlytek（China）
• Nexidia（United States）

结论与建议

Global Speech Analytics Market size was valued at USD 3.35 Billion in 2024 and is poised to grow from USD 3.62 Billion in 2025 to USD 6.81 Billion by 2033, growing at a CAGR of 8.2% during the forecast period (2026-2033).

The speech analytics market is witnessing significant growth propelled by increasing endorsements from regulatory bodies, enhancing the perceived value of these solutions in communication monitoring and compliance. Companies are increasingly integrating speech analytics to ensure adherence to industry standards, as such approvals underscore the reliability of these tools. Particular attention is now directed towards the healthcare sector, where providers recognize the potential of speech analytics to enhance patient care and streamline operations. This technology facilitates the transcription of medical notes, analysis of patient interactions, and monitoring of clinical outcomes, thereby improving overall medical service delivery. The ongoing shift towards technology adoption in healthcare emphasizes the critical role of speech analytics in enriching patient experiences and optimizing operational processes.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Speech Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Speech Analytics Market Segments Analysis

Global Speech Analytics Market is segmented by Component, Enterprise Size, Deployment Mode, Application, End User and region. Based on Component, the market is segmented into Solution and Service. Based on Enterprise Size, the market is segmented into SMEs and Large Enterprises. Based on Deployment Mode, the market is segmented into Cloud and On-premise. Based on Application, the market is segmented into Customer Experience Management, Call Monitoring and Summarization, Agent Performance Monitoring, Sales and Marketing Management and Others. Based on End User, the market is segmented into BFSI, IT and Telecom, Media and Entertainment, Retail and eCommerce, Government and Defence and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Speech Analytics Market

The global market for speech analytics is driven by the adoption of advanced solutions that facilitate the visualization of interactions between clients and call center agents, allowing businesses to gain valuable insights for improving customer experience (CX) and optimizing operational processes. By implementing these analytics tools, call centers can analyze both voice and text interactions, revealing critical insights that can enhance future engagements and provide immediate benefits to individual customer interactions. These solutions not only improve the quality of customer experience management but also reduce the need for micromanagement, thereby streamlining business operations and adding significant value to organizations.

Restraints in the Global Speech Analytics Market

Privacy and data security pose significant challenges for users of speech analytics, as audio files or text transcripts often include personal or sensitive information based on their context. This concern makes it increasingly difficult for clients to comply with stringent security standards. Furthermore, escalating technology costs present an additional barrier to market growth, as potential adopters may find it economically unfeasible to implement robust speech analytics solutions. Together, these factors create notable restraints within the global speech analytics market, limiting its expansion and adoption among businesses that prioritize user privacy and data protection.

Market Trends of the Global Speech Analytics Market

The Global Speech Analytics market is witnessing significant growth, driven by the increasing demand for enhanced customer service across various industries. Organizations are increasingly adopting speech analytical solutions to leverage AI and machine learning technologies, empowering them to collect valuable insights from customer interactions. By analyzing natural language patterns and sentiment, businesses can identify areas of dissatisfaction and proactively address concerns, leading to improved customer experiences. Furthermore, the integration of advanced visualization tools helps organizations streamline processes, optimize resource allocation, and understand critical soft-skills and sales effectiveness, ultimately promoting efficiency and cost savings in customer service operations.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technology Analysis

Global Speech Analytics Market Size by Component & CAGR (2026-2033)

• Market Overview
• Solution
• Service

Global Speech Analytics Market Size by Enterprise Size & CAGR (2026-2033)

• Market Overview
• SMEs
• Large Enterprises

Global Speech Analytics Market Size by Deployment Mode & CAGR (2026-2033)

• Market Overview
• Cloud
• On-premise

Global Speech Analytics Market Size by Application & CAGR (2026-2033)

• Market Overview
• Customer Experience Management
• Call Monitoring and Summarization
• Agent Performance Monitoring
• Sales and Marketing Management
• Others

Global Speech Analytics Market Size by End User & CAGR (2026-2033)

• Market Overview
• BFSI
• IT and Telecom, Media and Entertainment
• Retail and eCommerce
• Government and Defence
• Others

Global Speech Analytics Market Size & CAGR (2026-2033)

• North America (Component, Enterprise Size, Deployment Mode, Application, End User)
  • US
  • Canada
• Europe (Component, Enterprise Size, Deployment Mode, Application, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Enterprise Size, Deployment Mode, Application, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Enterprise Size, Deployment Mode, Application, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Enterprise Size, Deployment Mode, Application, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• NICE (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verint Systems (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avaya (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Almawave (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intelligent Voice (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CallTrackingMetrics (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3CLogic (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sprinklr (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenText (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genesys Cloud Services (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CallMiner (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Micro Focus International (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Raytheon BBN Technologies (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Calabrio (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VoiceBase (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telchemy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sensory, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Comscore (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iFlytek (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nexidia (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations