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宠物产品机能性食品

宠物营养补充品市场规模、份额和成长分析（按类型、宠物类型、剂型、应用、通路和地区划分）－2026-2033年产业预测

市场调查报告书

商品编码

1900135

宠物营养补充品市场规模、份额和成长分析（按类型、宠物类型、剂型、应用、通路和地区划分）－2026-2033年产业预测

Pet Supplements Market Size, Share, and Growth Analysis, By Type (Over-the-counter (OTC), Prescription), By Pet Type (Dogs, Cats), By Form, By Application, By Distribution Channel, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月24日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，宠物营养补充品市场规模将达到 26.2 亿美元，到 2025 年将达到 27.8 亿美元，到 2033 年将达到 43.6 亿美元，在预测期（2026-2033 年）内，复合年增长率为 5.8%。

全球宠物营养品市场正经历消费者偏好的显着转变，这主要得益于饲主对宠物健康和福祉意识提升。许多饲主将宠物视为珍贵的家庭成员，因此，能够促进宠物整体健康和延长寿命的产品需求显着增长。此外，宠物饲养量的持续成长以及快节奏的生活方式也是推动市场成长的主要动力。宠物饲主积极寻求便捷有效的解决方案来维持宠物的活力。这种需求的激增也延伸至针对特定健康问题的营养补充剂，例如关节保健、皮肤健康、消化系统保健和免疫力提升。随着消费者眼光的提升，他们对透明度、品质保证和天然成分的期望也越来越高，促使市场做出相应的调整。

宠物营养补充品市场驱动因素

宠物保健品市场的发展动力源自于人们对宠物健康需求的日益关注，宠物正逐渐被视为家庭成员。随着宠物数量的增加，针对特定健康问题的保健品需求也随之增加。宠物饲主越来越倾向于投资购买能够促进宠物健康和福祉的高品质产品。此外，网路购物平台的兴起显着提升了产品的可及性，使宠物饲主能够轻鬆找到并购买各种各样的保健品。这些因素共同推动了宠物保健品市场的蓬勃发展。

宠物保健品市场的限制

宠物营养补充品市场面临许多挑战，阻碍其发展。其中一个主要问题是各地区监管环境的不一致性，不仅使产品核可复杂化，也增加了市场进入难度。此外，宠物饲主常常对这些补充剂的安全性和品质表示担忧，导致他们购买意愿不高。同时，经济情势的不确定性和可支配收入的波动也会限制消费者在非必需品（包括宠物营养补充品）上的支出。这些因素共同构成了宠物营养补充品产业企业的复杂经营环境，影响了其有效扩张和创新的能力。

宠物营养品市场趋势

宠物营养补充品市场正呈现出强劲的趋势，天然和有机成分的使用日益普及，这与消费者对清洁健康产品的需求不谋而合。饲主主人越来越重视成分标示透明、不含人工添加剂的补充剂，从而推动了对产品纯度和品质的追求。此外，考虑到不同犬种独特的健康需求，针对不同犬种的个人化和犬种专用补充剂的需求也显着增长。这为更具针对性、客製化的解决方案铺平了道路，取代了千篇一律的通用方案。同时，随着宠物饲主寻求针对焦虑、疼痛和发炎等常见问题的整体治疗方法，诸如大麻提取的CBD等功能性成分也越来越受欢迎，这凸显了宠物健康和保健理念的变革性转变。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Nestle Purina PetCare（Switzerland）
Mars Petcare（USA）
Hill's Pet Nutrition（USA）
Nutramax Laboratories（USA）
Zoetis Inc.（USA）
Boehringer Ingelheim Animal Health（Germany）
Virbac（France）
Vetoquinol（France）
Bayer Animal Health（Germany）
Elanco Animal Health（USA）
Petco（USA）
Primal Pet Group（USA）
Wellness Pet Company（USA）
PetCareRx Inc（USA）
Only Natural Pet（USA）
NaturVet（The Garmon Corp.）（USA）
Blackmores（Australia）
Natural Dog Company Inc.（USA）
AdvaCare Pharma（USA）

结论与建议

简介目录

Product Code: SQMIG30I2404

Pet Supplements Market size was valued at USD 2.62 Billion in 2024 and is poised to grow from USD 2.78 Billion in 2025 to USD 4.36 Billion by 2033, growing at a CAGR of 5.8% during the forecast period (2026-2033).

The global pet supplements market is experiencing a significant shift in consumer preferences driven by increased awareness among pet owners regarding their animals' health and well-being. There is a noticeable rise in demand for products that enhance pets' overall wellness and longevity, as many owners view their pets as vital family members. Additionally, the growing trend of pet ownership, coupled with busier lifestyles, is a major catalyst for market growth. Pet owners are actively seeking convenient and effective solutions to ensure their pets' vitality. This surge in demand encompasses supplements targeting specific health issues, including joint support, skin health, digestive aid, and immunity. As consumers become more discerning, the market is also seeing heightened expectations for transparency, quality assurance, and natural ingredients.

Top-down and bottom-up approaches were used to estimate and validate the size of the Pet Supplements market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Pet Supplements Market Segments Analysis

Global Pet Supplements Market is segmented by Type, Pet Type, Form, Application, Distribution Channel and region. Based on Type, the market is segmented into Over-the-counter (OTC) and Prescription. Based on Pet Type, the market is segmented into Dogs, Cats and Others. Based on Form, the market is segmented into Chewable, Powder, Liquid, Tablets/Capsules and CBD-based. Based on Application, the market is segmented into Hip & Joint, Skin & Coat, Digestive Health, Immune System, Anti-stress/Calming and Heart Health. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Pet Supplements Market

The Pet Supplements market is being driven by the growing recognition of pets as integral members of the family, leading to a heightened awareness of their health needs. As pet ownership increases, the demand for health supplements tailored to address specific concerns also rises. Pet owners are increasingly inclined to invest in high-quality products that promote their pets' well-being. Additionally, the rise of online shopping platforms has significantly enhanced accessibility, allowing pet owners to easily explore and purchase a diverse range of supplements. This combination of factors has contributed to the expansion and vitality of the pet supplements market.

Restraints in the Pet Supplements Market

The pet supplements market encounters several challenges that can hinder its growth. One major issue is the inconsistent regulatory environment in different regions, which complicates product approvals and makes market entry more difficult. Furthermore, pet owners often express concerns regarding the safety and quality of these supplements, which can deter them from making purchases. Additionally, economic uncertainties and variations in disposable income may restrict consumer spending on non-essential products, including pet supplements. These factors collectively contribute to a complex landscape for businesses operating within the pet supplements industry, impacting their ability to expand and innovate effectively.

Market Trends of the Pet Supplements Market

The Pet Supplements market is experiencing a robust trend toward natural and organic ingredients, aligning with the overall consumer movement towards clean and healthy products. Pet owners are increasingly prioritizing supplements that feature transparent ingredient lists and are devoid of artificial additives, emphasizing the demand for purity and quality. Additionally, there is a marked shift towards personalized and breed-specific supplements, acknowledging the distinct health requirements of different breeds. This has paved the way for more targeted and customized solutions rather than generic options. Furthermore, the incorporation of functional ingredients, like hemp-derived CBD, is also gaining popularity as pet owners explore holistic remedies for common issues such as anxiety, pain, and inflammation, highlighting a transformative approach to pet health and wellness.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Regulatory Landscape
Customer & Buying Criteria Analysis
Startup Analysis
Patent Analysis

Global Pet Supplements Market Size by Type & CAGR (2026-2033)

Market Overview
Over-the-counter (OTC)
Prescription

Global Pet Supplements Market Size by Pet Type & CAGR (2026-2033)

Market Overview
Dogs
Cats
Others

Global Pet Supplements Market Size by Form & CAGR (2026-2033)

Market Overview
Chewable
Powder
Liquid
Tablets/Capsules
CBD-based

Global Pet Supplements Market Size by Application & CAGR (2026-2033)

Market Overview
Hip & Joint
Skin & Coat
Digestive Health
Immune System
Anti-stress/Calming
Heart Health

Global Pet Supplements Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Online
Offline

Global Pet Supplements Market Size & CAGR (2026-2033)

North America (Type, Pet Type, Form, Application, Distribution Channel)
- US
- Canada
Europe (Type, Pet Type, Form, Application, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Pet Type, Form, Application, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Pet Type, Form, Application, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Pet Type, Form, Application, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Nestle Purina PetCare (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mars Petcare (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hill's Pet Nutrition (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nutramax Laboratories (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zoetis Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Boehringer Ingelheim Animal Health (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Virbac (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vetoquinol (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bayer Animal Health (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Elanco Animal Health (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Petco (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Primal Pet Group (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wellness Pet Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PetCareRx Inc (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Only Natural Pet (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NaturVet (The Garmon Corp.) (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blackmores (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Natural Dog Company Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AdvaCare Pharma (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments