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市场调查报告书
商品编码
1462731
2030 年数位最后一哩平台市场预测:按平台类型、组件、部署、应用程式、最终用户和地区进行全球分析Digital Last-Mile Platform Market Forecasts to 2030 - Global Analysis By Platform Type, Component, Deployment, Application, End User and By Geography |
根据 Stratistics MRC 的数据,2023 年全球数位最后一哩平台市场规模将达到 74.6 亿美元,预计到 2030 年将达到 217 亿美元,预测期内复合年增长率为 16.5%。
数位最后一哩平台是一种技术主导的解决方案,旨在优化向客户提供产品和服务的最后阶段。它整合了物流、配送和通讯管道等各个组件,以简化和精简最后一英里的业务。这些平台利用资料分析、人工智慧演算法和即时追踪来改善路线规划、缩短交货时间并增强客户体验。
电子商务成长
电子商务的快速扩张是数位最后一哩平台的主要驱动力。随着越来越多的消费者在线上购物,对高效、可靠的送货服务来履行订单并确保及时送货的需求日益增长。因此,企业正在转向数位最后一哩平台,透过提高交付速度、准确性和整体客户满意度来获得竞争优势。因此,电子商务的成长已成为加速市场需求的一个因素。
安全和隐私问题
这些平台处理客户资讯、送货地址和付款详细资讯等敏感资料,使其容易成为网路攻击和资料外洩的目标。此外,数位化最后一哩平台往往涉及零售商、物流提供商和第三方交付合作伙伴等多个相关人员,并且高度互联,增加了安全管理和供应链的复杂性,带来了潜在的脆弱性。总体而言,安全和隐私问题正在阻碍市场成长。
都市化和人口集中
都市化的不断加快和城市人口的集中正在推动对数位最后一哩解决方案的需求。按需服务的兴起以及都市区消费者对快速且方便的交付选择的期望进一步推动了对数位最后一哩平台的需求。此外,这些平台允许企业提供灵活的交付选项,例如当日交付和快捷邮件交付,这对于满足重视速度和便利性的都市区客户的期望至关重要。
激烈的竞争
随着对最后一哩交付解决方案的需求持续成长,随着包括老牌公司和新兴企业在内的众多参与者进入市场,竞争也加剧。此外,数位最后一哩领域的进入门槛较低,使得新参与企业能够利用现成的技术和解决方案来快速开发和推出竞争平台,从而加剧竞争。这些因素限制了市场的拓展。
COVID-19 的影响
COVID-19 的爆发对数位最后一哩平台市场产生了重大影响。随着世界各地实施关门和社交距离措施,消费者转向网路购物必需品和非必需品,对电子商务的需求激增。电子商务的快速成长给最后一哩交付系统带来了巨大压力,并凸显了高效可靠的数位最后一哩平台的重要性。
软体部分预计将在预测期内成为最大的部分
预计软体产业将占据最大份额。软体在实现最后一哩交付业务的高效管理和优化方面发挥着至关重要的作用。该软体包含广泛的功能,旨在简化交付流程的各个方面,从路线规划和优化到即时追踪和客户沟通。它还可以透过最小化行驶距离和最大化交付效率来帮助降低运输成本并提高整体业务绩效。
预计零售和电子商务行业在预测期内将出现最高的复合年增长率。
预计零售和电子商务行业在预测期内将出现良好成长。数位最后一哩平台为零售商和电子商务业者提供了简化最后一哩交付业务所需的工具和功能。这些平台利用路线优化演算法、即时追踪系统和预测分析等先进技术来优化配送路线、最大限度地缩短配送时间并提高整体效率。
在估计期间,北美占据了最大的市场占有率。该地区拥有成熟的电子商务生态系统,庞大而富裕的消费者群体越来越多地采用网路购物来购买各种产品和服务。电子商务的激增对高效的最后一哩交付解决方案产生了很高的需求,促使企业投资数位最后一哩平台,以满足不断变化的客户期望。
预计欧洲在预测期内将出现盈利成长。该地区多元化且高度发达的电子商务导致网路购物的快速增长以及对高效最后一英里交付解决方案的需求增加。此外,欧洲严格的环境法规和永续性目标正在推动数位最后一哩平台的采用,这些平台优先考虑环保的交付方式,例如路线优化和使用电动车来减少排放。
According to Stratistics MRC, the Global Digital Last-Mile Platform Market is accounted for $7.46 billion in 2023 and is expected to reach $21.7 billion by 2030 growing at a CAGR of 16.5% during the forecast period. A digital last-mile platform is a technology-driven solution designed to optimize the final leg of product or service delivery to customers. It integrates various components like logistics, distribution, and communication channels to streamline and enhance the efficiency of last-mile operations. These platforms leverage data analytics, AI algorithms, and real-time tracking to improve route planning, minimize delivery times, and enhance customer experiences.
E-commerce growth
The rapid expansion of e-commerce is a significant driver for digital last-mile platforms. As more consumers shop online, there is a growing need for efficient and reliable delivery services to fulfill orders and ensure timely deliveries. As a result, businesses are turning to digital last-mile platforms to gain a competitive edge by improving delivery speed, accuracy, and overall customer satisfaction. Therefore, e-commerce growth is an element that accelerates market demand.
Security and privacy concerns
These platforms handle sensitive data, such as customer information, delivery addresses, and payment details, making them attractive targets for cyber attacks and data breaches. Moreover, the interconnected nature of digital last-mile platforms, which often involve multiple stakeholders such as retailers, logistics providers, and third-party delivery partners, increases the complexity of security management and introduces potential vulnerabilities in the supply chain. Overall, security and privacy concerns hinder the market's growth.
Urbanization and population density
The increasing urbanization and concentration of populations in cities drive the demand for digital last-mile solutions. The rise of on-demand services and the expectation for fast, convenient delivery options among urban consumers further amplify the demand for Digital Last-Mile Platforms. Moreover, these platforms enable businesses to offer flexible delivery choices such as same-day or express delivery, which are essential for meeting the expectations of urban customers who value speed and convenience.
Intense competition
As the demand for last-mile delivery solutions continues to rise, numerous players, including both established companies and startups, enter the market, intensifying competition. Moreover, the low barriers to entry in the digital last-mile space contribute to increased competition, as new entrants can quickly develop and launch competing platforms, leveraging readily available technologies and solutions. These factors limit the market's expansion.
Covid-19 Impact
The COVID-19 pandemic has had a profound impact on the digital last-mile platform market. As lockdowns and social distancing measures were implemented worldwide, e-commerce experienced a surge in demand as consumers turned to online shopping for their essential and non-essential needs. This rapid increase in e-commerce activity placed immense pressure on last-mile delivery systems, highlighting the critical importance of efficient and reliable digital last-mile platforms.
The software segment is expected to be the largest during the forecast period
The software segment is estimated to hold the largest share. Software plays a pivotal role in enabling the efficient management and optimization of last-mile delivery operations. This software encompasses a wide range of functionalities designed to streamline various aspects of the delivery process, from route planning and optimization to real-time tracking and customer communication. Additionally, by minimizing travel distances and maximizing delivery efficiency, this software helps businesses reduce transportation costs and improve overall operational performance.
The retail & e-commerce segment is expected to have the highest CAGR during the forecast period
The retail & e-commerce segment is anticipated to have lucrative growth during the forecast period. Digital last-mile platforms offer retailers and e-commerce businesses the tools and capabilities needed to streamline their last-mile delivery operations. These platforms utilize advanced technologies such as route optimization algorithms, real-time tracking systems, and predictive analytics to optimize delivery routes, minimize delivery times, and enhance overall efficiency.
North America commanded the largest market share during the extrapolated period. The region boasts a mature e-commerce ecosystem with a large and affluent consumer base that is increasingly adopting online shopping for a wide range of products and services. This surge in e-commerce activity has created a high demand for efficient last-mile delivery solutions, prompting businesses to invest in digital last-mile platforms to meet evolving customer expectations.
Europe is expected to witness profitable growth over the projection period. The region's diverse and highly developed e-commerce landscape has led to a surge in online shopping, driving the demand for efficient last-mile delivery solutions. Moreover, Europe's stringent environmental regulations and sustainability goals are driving the adoption of digital last-mile platforms that prioritize eco-friendly delivery practices, such as route optimization to reduce emissions and the use of electric vehicles.
Key players in the market
Some of the key players in the Digital Last-Mile Platform Market include Zebra Technologies Corporation, Shipwell, Inc., Onro, Inc., Onfleet, Inc., Shipsy.io, Descartes Systems Group Inc., FarEye Technologies, Inc., Loginext Solutions Private Limited, Scurri Ltd., Click Labs Inc, WorkWave LLC and Bringg Delivery Technologies Ltd.
In July 2023, Onfleet, the leading last mile delivery management Software Company and Riptide, a 3-way text messaging platform, announced a partnership integration to provide white glove experiences for every last mile delivery by bringing customers, drivers and dispatchers together instantly and at-scale.
In February 2023, Shipwell is continuing to expand its Managed Transportation Services (MTS) offerings with the addition of a new partnership with Marex Services, a leading provider of MTS for industrial, heavy equipment, and building products companies, as well as additional services such as freight forwarding, ocean, drayage, and more.
In September 2022, Shipwell and NMB Solutions Inc announced their partnership, bringing Shipwell's modern, best-in-class Transportation Management System (TMS) to the Microsoft D365 community.