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市场调查报告书
商品编码
1871926

全球超当地语系化配送应用市场：预测（至 2032 年）－按服务类型、平台、经营模式、支付方式、最终用户和地区进行分析

Hyperlocal Delivery Apps Market Forecasts to 2032 - Global Analysis By Service Type, Platform, Business Model, Payment Mode, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的一项研究，预计到 2025 年，全球超当地语系化配送应用程式市场价值将达到 26 亿美元，到 2032 年将达到 130 亿美元，在预测期内的复合年增长率为 25.7%。

超当地语系化配送应用程式是一种连结消费者和本地经销商的数位平台，旨在为特定地理区域内的商品和服务提供快速、当日或近乎即时的配送服务。这些应用通常专注于食品杂货、食品、药品和其他日常用品，利用行动技术、GPS定位和基于人工智慧的路线优化来确保及时高效的配送。透过弥合本地零售商和终端用户之间的鸿沟，超当地语系化配送应用提高了便利性，缩短了配送时间，并改善了客户体验。这种模式在都市区越来越受欢迎，迎合了人们忙碌的生活方式和对非接触式按需服务日益增长的需求。

对便利性的需求日益增长

消费者对便利性的需求日益增长，推动了超当地语系化配送应用市场的发展。都市生活节奏快、时间紧迫，人们倾向于透过行动平台订购杂货、食品、药品和其他生活必需品。这些应用程式提供近乎即时或当日送达服务，减少了人们前往实体店的次数，节省了时间。使用者体验的提升、便利的订购流程以及无接触配送等优势，都促进了应用程式使用量的成长。超当地语系化配送应用带来的便利性已成为现代都市生活不可或缺的一部分，推动全球市场的持续成长。

高营运成本

高昂的营运成本是限制市场发展的主要因素。维护配送车辆、管理物流、确保准时送达以及投资移动平台和后端技术都需要大量支出。其他成本还包括司机薪资、燃油费用、车辆维护和路线优化工具等。这些高昂的营运成本会限制盈利，尤其对于中小企业而言。因此，成本挑战有可能减缓市场扩张，提高效率对于超当地语系化配送服务的永续成长至关重要。

技术进步

科技创新为超当地语系化配送应用市场带来了巨大的机会。人工智慧驱动的路线优化、即时GPS追踪、预测分析和自动通知等功能，显着提升了配送速度和营运效率。与行动支付系统和云端平台的整合，增强了使用者的便利性和信任度。技术创新也实现了个人化服务、优化了库存管理并提高了服务质量，从而提升了客户忠诚度。科技的持续应用将协助超当地语系化配送平台拓展业务范围、降低成本，并开拓全球各地新的都市区和郊区市场。

交通和基础设施挑战

交通拥堵和城市基础设施不足对超当地语系化配送应用构成威胁。拥堵、路况不佳和停车位短缺造成的延误会影响准时送达。这些挑战增加了营运复杂性和成本，可能导致客户满意度和忠诚度下降。道路维护不善和物流瓶颈也会阻碍企业向新区域的扩张。为了降低风险、确保服务可靠性并在竞争激烈的城市市场中保持成长，企业必须采用基于人工智慧的路线规划、建立本地伙伴关係以及采用替代配送方式。

新冠疫情的感染疾病：

新冠疫情加速了超当地语系化配送应用程式的普及，封锁和保持社交距离的措施增加了人们对食品杂货、食品和日常必需品宅配的需求。消费者更倾向于非接触式和便利的服务，导致线上订购和应用程式使用量激增。各公司纷纷加大对技术和物流的投入，以满足不断增长的需求。即使在疫情结束后，随着人们对卫生、营运效率和数位化互动的日益重视，这些趋势仍持续推动着市场成长。此次危机凸显了超当地语系化配送的重要性，并巩固了其在现代城市商业中的作用。

预计在预测期内，Android细分市场将占据最大的市场份额。

预计在预测期内，Android 平台将占据最大的市场份额，这主要得益于 Android 智慧型手机在全球范围内的广泛普及。价格实惠、覆盖范围广以及与超当地语系化配送应用程式的兼容性，使 Android 成为用户的首选平台。 Android 应用程式提供即时追踪、通知和行动支付整合等功能，提升了使用者体验和使用者参与度。该平台的灵活性也使开发者能够引入创新功能，从而提高用户采纳率和留存率。因此，就市场份额而言，Android 在超当地语系化配送应用生态系统中占据主导地位。

预计在预测期内，线上支付领域将呈现最高的复合年增长率。

预计在预测期内，线上支付领域将实现最高成长率，因为消费者越来越倾向于使用无现金方式进行超当地语系化配送。与数位钱包、UPI、信用卡/签帐金融卡和行动银行的整合简化了支付流程并缩短了交易时间。安全便捷的支付选项提升了用户体验，并推动了应用程式的普及。线上支付也提高了商家和配送平台的营运效率。消费者对数位支付解决方案日益增长的信任以及智慧型手机普及率的不断提高，进一步推动了该领域在全球范围内的快速成长。

占比最大的地区：

由于智慧型手机的快速普及和消费者对便利性需求的不断增长，亚太地区预计将在预测期内保持最大的市场份额。中国、印度、日本和东南亚等国家和地区的按需配送服务正经历显着成长。电子商务的蓬勃发展、可支配收入的增加以及政府的支持政策正在推动超当地语系化配送服务的普及。消费者对快速、可靠和非接触式服务的偏好也促进了相关平台的普及。这些因素使得亚太地区成为全球在超当地语系化配送应用市场的主导地区。

年复合成长率最高的地区：

在预测期内，由于北美地区较高的数位素养和强劲的电子商务普及率，预计该地区将实现最高的复合年增长率。消费者越来越依赖超当地语系化配送应用程式购买杂货、食品和日常必需品，并倾向于快速、无接触的服务。对人工智慧、GPS追踪和线上支付的投资正在提升营运效率和服务品质。创新、都市化以及配送平台之间的策略联盟正在推动市场成长。预计这些因素将使北美成为预测期内超当地语系化配送应用程式成长最快的地区。

免费客製化服务资讯：

订阅本报告的用户可从以下免费自订选项中选择一项：

  • 公司简介
    • 对最多三家其他公司进行全面分析
    • 对主要企业进行SWOT分析（最多3家公司）
  • 区域分类
    • 根据客户兴趣对主要国家进行市场估算、预测和复合年增长率分析（註：基于可行性检查）
  • 竞争基准化分析
    • 基于产品系列、地域覆盖和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 引言

  • 概述
  • 相关利益者
  • 分析范围
  • 分析方法
  • 分析材料

第三章 市场趋势分析

  • 司机
  • 抑制因素
  • 机会
  • 威胁
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代产品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

5. 全球超当地语系化配送应用市场（依服务类型划分）

  • 外卖
  • 食品和杂货配送
  • 药物输送
  • 行李递送
  • 电子商务物流
  • 其他服务类型

6. 全球超当地语系化配送应用市场（依平台划分）

  • Android
  • iOS
  • 基于网路的

7. 全球超当地语系化配送应用市场（依经营模式划分）

  • 聚合器模型
  • 混合模式
  • 单店模式

8. 全球超当地语系化配送应用市场（依支付方式划分）

  • 线上支付
  • 货到付款
  • 基于钱包的支付

9. 全球在超当地语系化配送应用市场（依最终用户划分）

  • 个人消费者
  • 小型企业
  • 大公司

第十章 全球在超当地语系化配送应用市场（按地区划分）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美洲
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十一章：主要趋势

  • 合约、商业伙伴关係和合资企业
  • 企业合併（M&A）
  • 新产品上市
  • 业务拓展
  • 其他关键策略

第十二章：公司简介

  • DoorDash
  • Uber Eats
  • Instacart
  • Deliveroo
  • Just Eat Takeaway
  • Meituan
  • Ele.me
  • Swiggy
  • Zomato
  • Glovo
  • Gopuff
  • Rappi
  • Delivery Hero
  • Gojek
  • Dunzo
Product Code: SMRC32296

According to Stratistics MRC, the Global Hyperlocal Delivery Apps Market is accounted for $2.6 billion in 2025 and is expected to reach $13.0 billion by 2032 growing at a CAGR of 25.7% during the forecast period. Hyperlocal delivery apps are digital platforms that connect consumers with local merchants to provide fast, same-day, or near-instant delivery of goods and services within a specific geographic area. These apps typically focus on groceries, food, pharmaceuticals, and other daily essentials, leveraging mobile technology, GPS tracking, and AI-based route optimization to ensure timely and efficient deliveries. By bridging the gap between local retailers and end-users, hyperlocal delivery apps enhance convenience, reduce delivery times, and improve customer experience. The model is increasingly popular in urban areas, catering to busy lifestyles and rising demand for contactless, on-demand services.

Market Dynamics:

Driver:

Rising Demand for Convenience

Rising consumer demand for convenience is driving the hyperlocal delivery apps market. Urban lifestyles and time constraints encourage individuals to order groceries, food, pharmaceuticals, and other essentials via mobile platforms. These apps provide near-instant or same-day delivery, reducing physical store visits and saving time. Enhanced user experience, seamless ordering, and contactless delivery increase adoption. The convenience offered by hyperlocal delivery apps makes them an essential part of modern urban living, fueling sustained market growth globally.

Restraint:

High Operational Costs

High operational costs act as a restraint in the market. Maintaining delivery fleets, managing logistics, ensuring timely deliveries, and investing in mobile platforms and backend technologies involve significant expenditure. Additional costs include driver wages, fuel, vehicle maintenance, and route optimization tools. These high operational expenses can limit profitability, especially for smaller players. Consequently, cost challenges may slow market expansion, making efficiency improvements critical for sustainable growth in hyperlocal delivery services.

Opportunity:

Advancements in technology

Advancements in technology present significant opportunities for the hyperlocal delivery apps market. AI-driven route optimization, real-time GPS tracking, predictive analytics, and automated notifications enhance delivery speed and operational efficiency. Integration with mobile payment systems and cloud platforms improves user convenience and reliability. Technological innovation enables personalization, better inventory management, and improved service quality, driving customer loyalty. Continued tech adoption allows hyperlocal delivery platforms to expand coverage, reduce costs, and capture new urban and suburban markets worldwide.

Threat:

Traffic & Infrastructure Challenges

Traffic congestion and inadequate urban infrastructure pose threats to hyperlocal delivery apps. Delays caused by congestion, road conditions, and limited parking impact timely deliveries. These challenges increase operational complexity and costs, potentially reducing customer satisfaction and loyalty. Expansion into new areas can be hindered by poorly maintained roads or logistical bottlenecks. Companies must adopt AI-based route planning, local partnerships, and alternative delivery methods to mitigate risks, ensuring reliable service and sustaining growth in competitive urban markets.

Covid-19 Impact:

The COVID-19 pandemic accelerated hyperlocal delivery app adoption as lockdowns and social distancing increased demand for home delivery of groceries, food, and essentials. Consumers preferred contactless and convenient services, boosting online orders and app usage. Businesses invested in technology and logistics to meet growing demand. Post-pandemic, these trends continue to support market growth, with heightened focus on hygiene, operational efficiency, and digital engagement. The crisis highlighted the importance of hyperlocal delivery, strengthening its role in modern urban commerce.

The android segment is expected to be the largest during the forecast period

The android segment is expected to account for the largest market share during the forecast period, due to widespread adoption of Android smartphones globally. Affordable pricing, extensive availability, and compatibility with hyperlocal delivery apps make Android the preferred platform for users. Android apps provide real-time tracking, notifications, and mobile payment integration, improving convenience and engagement. The platform's flexibility allows developers to introduce innovative features, boosting user adoption and retention. Consequently, Android dominates the hyperlocal delivery apps ecosystem in terms of market share.

The online payment segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the online payment segment is predicted to witness the highest growth rate as consumers increasingly prefer cashless transactions for hyperlocal deliveries. Integration with digital wallets, UPI, credit/debit cards, and mobile banking simplifies payments and reduces transaction times. Secure and convenient payment options enhance user experience, driving app adoption. Online payments also improve operational efficiency for merchants and delivery platforms. Rising trust in digital payment solutions and increased smartphone penetration further support rapid growth in this segment globally.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to rapid smartphone penetration, and increasing demand for convenience. Countries like China, India, Japan, and Southeast Asia witness strong growth in on-demand delivery services. Expanding e-commerce, rising disposable incomes, and supportive government policies promote hyperlocal delivery adoption. Consumer preference for fast, reliable, and contactless services drives platform usage. These factors make Asia Pacific the leading region in the global hyperlocal delivery apps market.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to high digital literacy and strong e-commerce adoption. Consumers increasingly rely on hyperlocal delivery apps for groceries, food, and essentials, favoring fast and contactless services. Investments in AI, GPS tracking, and online payments improve operational efficiency and service quality. Innovation, urbanization, and strategic partnerships among delivery platforms accelerate market growth. These factors position North America as the fastest-growing region for hyperlocal delivery apps during the forecast period.

Key players in the market

Some of the key players in Hyperlocal Delivery Apps Market include DoorDash, Uber Eats, Instacart, Deliveroo, Just Eat Takeaway, Meituan, Ele.me, Swiggy, Zomato, Glovo, Gopuff, Rappi, Delivery Hero, Gojek, Dunzo.

Key Developments:

In October 2025, DoorDash and Serve Robotics announced a multi year strategic partnership to deploy Serve's autonomous sidewalk delivery robots for DoorDash orders in Los Angeles, with plans to expand to additional U.S. cities, advancing a multi modal logistics platform.

In May 2025, DoorDash has announced an agreement to acquire Deliveroo for approximately £2.9 billion (about US $3.9 billion), equating to 180 pence per share-a premium of around 44% relative to Deliveroo's share price earlier in April 2025.

Service Types Covered:

  • Food Delivery
  • Grocery Delivery
  • Medicine Delivery
  • Parcel Delivery
  • E-commerce Delivery
  • Other Service Types

Platforms Covered:

  • Android
  • iOS
  • Web-Based

Business Models Covered:

  • Aggregator Model
  • Hybrid Model
  • Single-Store Model

Payment Modes Covered:

  • Online Payment
  • Cash on Delivery
  • Wallet-Based Payment

End Users Covered:

  • Individual Consumers
  • Small and Medium Enterprises (SMEs)
  • Large Enterprises

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Hyperlocal Delivery Apps Market, By Service Type

  • 5.1 Introduction
  • 5.2 Food Delivery
  • 5.3 Grocery Delivery
  • 5.4 Medicine Delivery
  • 5.5 Parcel Delivery
  • 5.6 E-commerce Delivery
  • 5.7 Other Service Types

6 Global Hyperlocal Delivery Apps Market, By Platform

  • 6.1 Introduction
  • 6.2 Android
  • 6.3 iOS
  • 6.4 Web-Based

7 Global Hyperlocal Delivery Apps Market, By Business Model

  • 7.1 Introduction
  • 7.2 Aggregator Model
  • 7.3 Hybrid Model
  • 7.4 Single-Store Model

8 Global Hyperlocal Delivery Apps Market, By Payment Mode

  • 8.1 Introduction
  • 8.2 Online Payment
  • 8.3 Cash on Delivery
  • 8.4 Wallet-Based Payment

9 Global Hyperlocal Delivery Apps Market, By End User

  • 9.1 Introduction
  • 9.2 Individual Consumers
  • 9.3 Small and Medium Enterprises (SMEs)
  • 9.4 Large Enterprises

10 Global Hyperlocal Delivery Apps Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 DoorDash
  • 12.2 Uber Eats
  • 12.3 Instacart
  • 12.4 Deliveroo
  • 12.5 Just Eat Takeaway
  • 12.6 Meituan
  • 12.7 Ele.me
  • 12.8 Swiggy
  • 12.9 Zomato
  • 12.10 Glovo
  • 12.11 Gopuff
  • 12.12 Rappi
  • 12.13 Delivery Hero
  • 12.14 Gojek
  • 12.15 Dunzo

List of Tables

  • Table 1 Global Hyperlocal Delivery Apps Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Hyperlocal Delivery Apps Market Outlook, By Service Type (2024-2032) ($MN)
  • Table 3 Global Hyperlocal Delivery Apps Market Outlook, By Food Delivery (2024-2032) ($MN)
  • Table 4 Global Hyperlocal Delivery Apps Market Outlook, By Grocery Delivery (2024-2032) ($MN)
  • Table 5 Global Hyperlocal Delivery Apps Market Outlook, By Medicine Delivery (2024-2032) ($MN)
  • Table 6 Global Hyperlocal Delivery Apps Market Outlook, By Parcel Delivery (2024-2032) ($MN)
  • Table 7 Global Hyperlocal Delivery Apps Market Outlook, By E-commerce Delivery (2024-2032) ($MN)
  • Table 8 Global Hyperlocal Delivery Apps Market Outlook, By Other Service Types (2024-2032) ($MN)
  • Table 9 Global Hyperlocal Delivery Apps Market Outlook, By Platform (2024-2032) ($MN)
  • Table 10 Global Hyperlocal Delivery Apps Market Outlook, By Android (2024-2032) ($MN)
  • Table 11 Global Hyperlocal Delivery Apps Market Outlook, By iOS (2024-2032) ($MN)
  • Table 12 Global Hyperlocal Delivery Apps Market Outlook, By Web-Based (2024-2032) ($MN)
  • Table 13 Global Hyperlocal Delivery Apps Market Outlook, By Business Model (2024-2032) ($MN)
  • Table 14 Global Hyperlocal Delivery Apps Market Outlook, By Aggregator Model (2024-2032) ($MN)
  • Table 15 Global Hyperlocal Delivery Apps Market Outlook, By Hybrid Model (2024-2032) ($MN)
  • Table 16 Global Hyperlocal Delivery Apps Market Outlook, By Single-Store Model (2024-2032) ($MN)
  • Table 17 Global Hyperlocal Delivery Apps Market Outlook, By Payment Mode (2024-2032) ($MN)
  • Table 18 Global Hyperlocal Delivery Apps Market Outlook, By Online Payment (2024-2032) ($MN)
  • Table 19 Global Hyperlocal Delivery Apps Market Outlook, By Cash on Delivery (2024-2032) ($MN)
  • Table 20 Global Hyperlocal Delivery Apps Market Outlook, By Wallet-Based Payment (2024-2032) ($MN)
  • Table 21 Global Hyperlocal Delivery Apps Market Outlook, By End User (2024-2032) ($MN)
  • Table 22 Global Hyperlocal Delivery Apps Market Outlook, By Individual Consumers (2024-2032) ($MN)
  • Table 23 Global Hyperlocal Delivery Apps Market Outlook, By Small and Medium Enterprises (SMEs) (2024-2032) ($MN)
  • Table 24 Global Hyperlocal Delivery Apps Market Outlook, By Large Enterprises (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.