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市场调查报告书
商品编码
1280766
东南亚冰淇淋市场预测至2028年 - COVID-19的影响以及按口味、类别和分销渠道的区域分析Southeast Asia Ice Cream Market Forecast to 2028 - Regional Analysis By Flavor, Category, and Distribution Channel |
东南亚冰淇淋市场规模预计将从2022年的71.7568亿美元增长到2028年的95.2927亿美元;估计从2022年到2028年将录得4.8%的复合增长率。
功能性冰淇淋在注重健康的消费者中比普通冰淇淋更受欢迎,因为它含有高质量的成分,可以满足消费者的营养要求。冰淇淋制造商对强化和添加功能成分的兴趣越来越大,这可能会影响消费者选择健康替代品的决定。除了基本的营养,功能性食品提供的优势可以帮助降低或预防某些疾病的风险,如营养缺乏。此外,无糖、低脂的功能性冰淇淋因其健康益处而获得巨大的欢迎。COVID-19的大流行进一步影响了对功能性冰淇淋的需求,制造商正在利用这一机会。低糖和高蛋白冰淇淋在运动员和寻找营养成分更好的非主食食品和饮料产品的消费者中变得特别受欢迎。2023年1月,位于新加坡的制造商Museum of Ice Cream推出了一种创新的益生菌冰淇淋,以满足对功能性冰淇淋的需求。冰淇淋中的益生菌成分具有提高免疫力的特性,有助于健康的消化系统。
功能性冰淇淋的普及主要是由产品创新推动的,特别是在口感和营养价值方面。2022年8月,加州的邪教冰淇淋品牌和名人喜爱的Coolhaus首次在新加坡亮相,有六种口味。乳清是所有冰激凌的基础。其结果是奶油冰淇淋具有传统乳制品的味道和口感。它们也比乳制品更容易消化,因为它不含乳糖。这些推出的功能性产品帮助消费者遵循和保持他们的健康目标,并同时享受一顿好饭,因为在COVID-19危机期间,健康成为消费者的优先考虑。由于人们开始关注方便食品,同时保持饮食中的营养平衡,制造商正在推出富含营养的冰淇淋。这种产品创新帮助他们扩大范围,并在区域市场上获得竞争优势。因此,对功能性冰淇淋的需求不断增加,预计在未来几年将为冰淇淋市场创造有利可图的机会。
东南亚冰淇淋市场根据口味、类别和分销渠道进行细分。根据口味,东南亚冰淇淋市场被细分为香草、巧克力、水果和其他。2022年,水果部分占据了市场的最大份额,而巧克力部分预计将在2022年至2028年录得最高的年复合增长率。巧克力口味含有可可成分。黑巧克力、白巧克力、牛奶巧克力、蛮力巧克力和苦甜巧克力是巧克力口味的几个类型。这种口味提供了许多健康益处,因为食用它可以保护细胞不受炎症影响,改善身体功能,并提高免疫力和心血管健康,因为它是黄烷醇的丰富来源。因此,其丰富的变化和健康益处鼓励消费者选择巧克力味,这推动了对巧克力味的需求。巧克力味既可以是清淡的,也可以是丰富的。此外,巧克力的抗氧化特性使其成为所有年龄组最喜爱的口味。这些因素增加了整个地区对巧克力味冰淇淋的消费。
根据国家,东南亚冰淇淋市场被划分为印尼、马来西亚、菲律宾、泰国、新加坡、越南和东南亚其他地区。2022年,印尼占东南亚冰淇淋市场的最大份额。印尼是主导东南亚冰淇淋市场的主要国家之一。该国的市场增长归功于对不同口味冰淇淋的需求增加和该国可支配收入的增加。2019年7月,伊利集团宣布在印尼推出其首个摩卡咖啡冰淇淋。PT.Campina Ice Cream Tbk和Unilever PLC是在这个国家的冰淇淋市场上运营的领先企业。领先企业的各种战略,如扩张和收购,正在进一步推动全国冰淇淋市场的增长。2022年1月,伊利集团宣布在印尼西爪哇启动伊利印尼乳品生产基地一期工程。该项目旨在增加冰淇淋制造,日产量达400万支。
乐天公司、雀巢公司、BR IP Holders LLC、Morinaga & Co Ltd、Mars Inc、General Mills Inc、Unilever PLC、Bigrade Co Ltd、Udders Pte Ltd和American Food Co Ltd是在东南亚冰淇淋市场运营的几个主要参与者。
东南亚冰淇淋市场的整体情况是通过主要和次要来源得出的。为了开始研究过程,我们利用内部和外部资源进行了详尽的二级研究,以获得与市场相关的定性和定量信息。此外,还对行业参与者进行了多次初级访谈,以验证数据并获得对该主题的更多分析性见解。这一过程的参与者包括行业专家,如副总裁、业务发展经理、市场情报经理和全国销售经理,以及外部顾问,如估值专家、研究分析师和关键意见领袖,专门从事东南亚冰淇淋市场。
The Southeast Asia ice cream market size is expected to grow from US$ 7,175.68 million in 2022 to US$ 9,529.27 million by 2028; it is estimated to record a CAGR of 4.8% from 2022 to 2028.
Functional ice cream is becoming more popular than regular ice cream among health-conscious consumers as it contains high-quality ingredients and can fulfill consumers' nutritional requirements. The increasing interest of ice cream manufacturers in fortification and the addition of functional ingredients may influence the consumer's decision to select a healthy alternative. Beyond basic nutrition, functional food provides advantages that can help lower or prevent the risk of certain diseases such as nutrient deficiency. Moreover, sugar-free, low-fat functional ice creams are gaining huge popularity due to their health benefits. The COVID-19 pandemic further influenced the demand for functional ice creams, and manufacturers are taking advantage of this opportunity. Low-sugar and high-protein ice creams have become especially popular among athletes and consumers looking for non-staple food and beverage products with better nutritional content. In January 2023, Museum of Ice Cream, a Singapore-based manufacturer, launched an innovative probiotic ice cream to fulfill the demand for functional ice creams. The probiotic ingredients in the ice cream have immunity boosting properties and aid in the healthy digestive system.
The popularity of functional ice cream is majorly driven by product innovations, especially in terms of taste profile and nutritional value. In August 2022, California's cult ice cream brand and celebrity favorite Coolhaus made its debut in Singapore with six flavors. Whey as is the base of all ice creams. The result is creamy ice cream with the taste and mouthfeel of conventional dairy. They are also more digestible than dairy as it's lactose-free. These launches of functional products help consumers follow and maintain their health goals and enjoy a good meal simultaneously, as health became a priority for consumers during the COVID-19 crisis. Since people have started focusing on convenience food products while maintaining the nutritional balance in their diets, manufacturers are launching nutritionally enriched ice creams. Such product innovations help them extend their reach and gain a competitive edge in regional markets. Thus, the rising demand for functional ice creams is expected to create lucrative opportunities for the ice cream market in the coming years.
The Southeast Asia ice cream market is segmented on the basis of flavor, category, and distribution channel. Based on flavor, the Southeast Asia ice cream market is segmented into vanilla, chocolate, fruit, and others. The fruit segment held the largest share of the market in 2022, whereas the chocolate segment is expected to register the highest CAGR from 2022 to 2028. Chocolate flavors contain cocoa content. Dark chocolate, white chocolate, milk chocolate, brute chocolate, and bittersweet chocolate are a few types of chocolate flavor. The flavor provides many health benefits as its consumption protects cells from inflammation, improves body function, and boosts immunity and cardiovascular health because it is a rich source of flavanols. Therefore, its plenty of variations and health benefits encourage consumers to opt for chocolate flavor, which drives the demand for chocolate flavors. Chocolate flavor can be both light and rich. Also, antioxidant properties of chocolate make it a favorite flavor for all age groups. These factors increase the consumption of chocolate-flavored ice cream across the region.
Based on country, the Southeast Asia ice cream market is segmented into Indonesia, Malaysia, the Philippines, Thailand, Singapore, Vietnam, and the Rest of Southeast Asia. In 2022, Indonesia accounted for the largest share of the Southeast Asia ice cream market. Indonesia is one of the major countries dominating the ice cream market in Southeast Asia. The market growth in the country is attributed to increasing demand for different flavored ice creams and rising disposable income in the country. In July 2019, Yili Group announced the launch of its first Mocha Coffee ice cream in Indonesia. PT. Campina Ice Cream Tbk and Unilever PLC are the leading players operating in the ice cream market in this country. Various strategies such as expansion and acquisition by leading players are further propelling the growth of the ice cream market across the country. In January 2022, Yili Group announced the launch of the first phase of the Yili Indonesia Dairy Production Base in West Java, Indonesia. The project aimed to increase ice cream manufacturing with a production capacity of four million products on a daily basis.
Lotte Corp, Nestle SA, BR IP Holders LLC, Morinaga & Co Ltd, Mars Inc, General Mills Inc, Unilever PLC, Bigrade Co Ltd, Udders Pte Ltd, and American Food Co Ltd are a few of the major players operating in the Southeast Asia ice cream market.
The overall Southeast Asia ice cream market has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the Southeast Asia ice cream market.