市场调查报告书
商品编码
1533124
北美切花市场预测至 2030 年 - 区域分析 - 按花卉类型、应用和配销通路North America Cut Flowers Market Forecast to 2030 - Regional Analysis - by Flower Type, Application, and Distribution Channel |
北美切花市场预计将从2022年的115.8461亿美元成长到2030年的171.6885亿美元。
装饰用途切花需求的增加推动了北美切花市场
切花用于装饰目的。它们用于正式活动和非正式展示中的花瓶布置和花束,以美化家居和公共场所、婚礼和葬礼的设计、胸花、花环、类似装饰品和胸花。活动和婚礼策划者使用各种鲜花进行装饰、花束和中心装饰品,创造创意活动空间。根据Knot Real Wedding Study,2022年婚礼鲜花的平均投资成本为2,400美元。鲜花的投资成本。美丽的花朵,相对于人们的普遍认知,往往更受欢迎。节庆期间,玫瑰、兰花、百合、万寿菊和康乃馨等花卉的需求量大。 Karen Roses 和 Multiflora 等公司提供装饰用切花。此外,企业和饭店经常使用花卉装饰为客户和客人营造温馨且美观的环境。因此,各种活动中对装饰用切花的需求激增推动了市场的成长。
北美切花市场概况
北美在切花市场中占有重要份额。北美市场分为美国、加拿大和墨西哥。华盛顿灯泡公司等国内外众多厂商;奥塞里安;和 Dummen Orange 在该地区的切花市场开展业务。这些公司不断致力于改善切花的特性和质量,以吸引新消费者并扩大其消费群。
切花的主要需求出现在情人节、母亲节、圣诞节和復活节等日子,因为人们用鲜花作为礼物来表达爱意并庆祝这些特殊场合。根据美国花店协会统计,母亲节鲜花占美国商店鲜花总支出的 26%。此外,2022 年情人节占花支出的 30%。情侣和活动策划者在装饰品、花束和中心装饰中使用切花。根据 Knot Real Wedding Study,2022 年婚礼鲜花的平均投资额为 2,400 美元。
在北美,切花作为生日、週年纪念和其他个人里程碑礼物的流行选择而受到消费者的欢迎。此外,葬礼上也常用鲜花来悼念亲人。定期将鲜花送到订户家中的鲜花订阅服务在该地区很受欢迎。提供这些服务的供应商以时尚的插花迎合买家的需求。
北美切花市场收入及 2030 年预测(百万美元)
北美切花市场细分
北美切花市场按花型、应用、配销通路和国家细分。
依花型,北美切花市场分为玫瑰、康乃馨、百合、菊花和非洲菊等。 2022 年,玫瑰细分市场占据北美切花市场的最大份额。
从应用来看,北美切花市场分为家庭用和商业用。 2022年,商业切花市场在北美切花市场中占据更大份额。
依配销通路,北美切花市场分为超市及大卖场、专卖店/花店、线上零售等。 2022 年,专卖店/花店市场占据北美切花市场的最大份额。
根据国家/地区,北美切花市场分为美国、加拿大和墨西哥。 2022年,美国主导北美切花市场。
The Queen's Flowers Corp、Selecta Cut Flowers SAU、Multiflora Corp、Rosebud Ltd、Karen Roses Ltd、Washington Bulb Co Inc、Dummen Orange Holding BV、Esmerlda Farms LLC 和 Marginpar BV 是北美切花业务的领先公司市场。
The North America cut flowers market is expected to grow from US$ 11,584.61 million in 2022 to US$ 17,168.85 million by 2030. It is estimated to grow at a CAGR of 5.0% from 2022 to 2030.
Increasing Demand for Cut Flowers for Decorative Purposes Fuels North America Cut Flowers Market
Cut flowers are used for decorative purposes. They are used in vase arrangements and bouquets at formal events and informal displays to beautify homes and public places, designs for weddings and funerals, corsages, wreaths, similar ornamental articles, and boutonnieres. The event and wedding planners use various flowers for decoration, bouquets, and centerpieces, creating creative event space. According to the Knot Real Wedding Study, the average investment cost in wedding flowers was US$ 2,400 in 2022. In addition, the surging demand for exotic and seasonal flowers for floral decoration to enhance space aesthetics by event and wedding planners has further contributed to the market growth. Beautiful flowers, with respect to people's common perception, are often in more demand. Flowers such as roses, orchids, lilies, marigolds, and carnations have high demand during the festive season. Companies such as Karen Roses and Multiflora provide cut flowers for decoration. In addition, businesses and hotels often use floral decoration to create a welcoming and aesthetically pleasing environment for clients and guests. Thus, the surging demand for cut flowers for decorative purposes in various events drives the market growth.
North America Cut Flowers Market Overview
North America holds a significant share of the cut flowers market. The market in North America is segmented into the US, Canada, and Mexico. Many domestic and international players such as Washington Bulb Co., Inc.; Oserian; and Dummen Orange operate in the cut flowers market in this region. These companies are constantly working toward improving the characteristics and qualities of cut flowers to attract new consumers and widen their consumer base.
The major demand for cut flowers is generated on days such as Valentine's Day, Mother's Day, Christmas, and Easter, as people use flowers as gifts to express love and celebrate these special occasions. According to the Society of American Florists, Mother's Day flowers account for a 26% share of total spending on flowers at shops in the US. Further, Valentine's Day made up 30% of spending on flowers in 2022. The wedding and event industry also drives the demand for cut flowers. Couples and event planners use cut flowers in decorations, bouquets, and centerpieces. According to the Knot Real Wedding Study, the average amount invested in wedding flowers was US$ 2,400 in 2022.
In North America, cut flowers have gained popularity among consumers as a popular choice for gifting on birthdays, anniversaries, and other personal milestones. In addition, flowers are often used to pay tribute to loved ones during funeral memorial services. The flower subscription services that deliver fresh flowers regularly to subscribers' homes have gained popularity in the region. Vendors offering these services cater to buyers with trendy floral arrangements.
North America Cut Flowers Market Revenue and Forecast to 2030 (US$ Million)
North America Cut Flowers Market Segmentation
The North America cut flowers market is segmented into flower type, application, distribution channel, and country.
Based on flower type, the North America cut flowers Market is segmented into rose, carnation, lilium, chrysanthemum and gerbera, and others. The rose segment held the largest share of the North America cut flowers market in 2022.
In terms of application, the North America cut flowers Market is bifurcated into home and commercial. The commercial segment held a larger share of the North America cut flowers market in 2022.
By distribution channel, the North America cut flowers market is segmented into supermarkets and hypermarkets, specialty stores/florist, online retail, and others. The specialty stores/florist segment held the largest share of the North America cut flowers market in 2022.
Based on country, the North America cut flowers market is segmented into the US, Canada, and Mexico. The US dominated North America cut flowers market in 2022.
The Queen's Flowers Corp, Selecta Cut Flowers SAU, Multiflora Corp, Rosebud Ltd, Karen Roses Ltd, Washington Bulb Co Inc, Dummen Orange Holding BV, Esmerlda Farms LLC, and Marginpar BV are some of the leading companies operating in the North America cut flowers market.