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欧洲梅斯卡尔市场预测至 2030 年 - 区域分析 - 按产品类型（Joven、Reposado、Anejo 等）、类别（100% 龙舌兰和混合酒）和配销通路（超市和大卖场、专卖店、线上零售等）

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欧洲梅斯卡尔市场预测至 2030 年 - 区域分析 - 按产品类型（Joven、Reposado、Anejo 等）、类别（100% 龙舌兰和混合酒）和配销通路（超市和大卖场、专卖店、线上零售等）

Europe Mezcal Market Forecast to 2030 - Regional Analysis - by Product Type (Joven, Reposado, Anejo, and Others), Category (100% Agave and Blend), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

出版日期: 2024年06月04日 | 出版商:

The Insight Partners | 英文 84 Pages | 订单完成后即时交付

价格

简介目录图表

欧洲梅斯卡尔市场预计将从2022年的4.2724亿美元成长到2030年的7.2477亿美元。

电子商务平台上酒精饮料供应量的增加推动欧洲梅斯卡尔市场

电子商务平台为消费者探索和购买梅斯卡尔提供了方便的管道。传统上，购买像梅斯卡尔这样的优质异国烈酒通常需要前往专门的酒类商店或酒吧。然而，线上酒类零售商的激增使消费者可以更轻鬆地在舒适的家中浏览和选择各种梅斯卡尔品牌和产品。这种便利因素扩大了梅斯卡尔的消费者基础，包括那些可能无法轻易进入出售这些产品的实体店的人。此外，最近一些国家放宽了有关线上酒类销售的政府规范，这可能会在一定程度上缓解玩家的压力。此外，在线提供有关梅斯卡尔的大量信息，包括评论、评级和教育内容，使消费者能够做出明智的选择。这种透明度和知识共享的增加创造了更自信和挑剔的消费者基础。随着消费者对梅斯卡尔独特的生产方法和地区差异的了解越来越多，他们更有可能寻找和欣赏优质产品，从而推动了对梅斯卡尔的需求。电子商务平台使规模较小的梅斯卡尔生产商能够接触到全球受众。此前，这些生产商可能很难在当地市场之外获得曝光。然而，线上平台使他们能够向更广泛的受众展示其手工和正宗的产品，吸引寻求独特、高品质产品的消费者。随着消费者寻求这些独特的手工製作的表达方式，小型生产商的知名度增加，增加了梅斯卡尔市场的多样性。最后，电商平台提供的送货上门的便利性进一步增强了梅斯卡尔的吸引力。消费者可以将自己喜欢的梅斯卡尔酒送到家中，节省时间和精力。这种便利因素鼓励重复购买并培养品牌忠诚度，最终推动梅斯卡尔市场的成长。

欧洲梅斯卡尔市场概况

由于居民饮酒量较高，梅斯卡尔在欧洲越来越受欢迎。梅斯卡尔酒是欧洲市场的新发展，酒吧和餐厅鼓励酒精消费者尝试不同品种的梅斯卡尔酒。梅斯卡尔酒吧越来越受欢迎，尤其是在愿意尝试新鲜和令人兴奋的事物的年轻一代中，这推动了欧洲梅斯卡尔市场的发展。欧洲的超市备有受欢迎的梅斯卡尔品牌，让消费者可以从多种产品中进行选择。此外，欧洲梅斯卡尔酒的进口和分销是由各种小公司负责的。除此之外，促销计划、活动和其他活动也促进了欧洲梅斯卡尔市场的成长。

欧洲梅斯卡尔酒市场收入及 2030 年预测（百万美元）

欧洲梅斯卡尔市场细分

欧洲梅斯卡尔市场分为产品类型、类别、配销通路和国家。

根据产品类型，欧洲梅斯卡尔市场分为 joven、reposado、anejo 等。 2022 年，青少年酒在欧洲梅斯卡尔市场占据最大份额。

从类别来看，欧洲梅斯卡尔市场分为100%龙舌兰酒和混合酒。 2022 年，100% 龙舌兰在欧洲梅斯卡尔市场占据更大份额。

依配销通路划分，欧洲梅斯卡尔市场分为超市及大卖场、专卖店、网上零售等。 2022 年，专卖店细分市场占据欧洲梅斯卡尔市场的最大份额。

根据国家/地区，欧洲梅斯卡尔市场分为德国、法国、义大利、英国、俄罗斯和欧洲其他地区。 2022 年，欧洲其他地区将主导欧洲梅斯卡尔市场。

Bacardi Martini BV、Casa Agave Ltd、Davide Campari Milano NV、Diageo Plc、Gente de Mezcal SA de CV、Madre Mezcal Inc、同时 Drinks Ltd、Pernod Richard SA、Proximo Spirits Inc 和 Quiquiriqui Mezcal Ltd 是营运中的一些领先公司在欧洲梅斯卡尔市场。

E-commerce platforms provide a convenient and accessible channel for consumers to explore and purchase Mezcal. Traditionally, acquiring premium and exotic spirits like Mezcal often required visiting specialized liquor stores or bars. However, the proliferation of online liquor retailers has made it easier for consumers to browse and select from a wide range of Mezcal brands and expressions from the comfort of their homes. This convenience factor has expanded the consumer base for Mezcal, including those who might not have easy access to physical stores carrying these products. Also, recently, a few countries have relaxed the government norms regarding online sales of alcohol, which is likely to offer relief for players to some extent. Furthermore, the wealth of information available online regarding Mezcal, including reviews, ratings, and educational content, empowers consumers to make informed choices. This increased transparency and knowledge-sharing creates a more confident and discerning consumer base. As consumers become more educated about Mezcal's unique production methods and regional variations, they are more likely to seek out and appreciate premium offerings, thereby driving the demand for Mezcal. E-commerce platforms allow smaller Mezcal producers to reach a global audience. Previously, these producers may have struggled to gain exposure beyond their local markets. However, online platforms enable them to showcase their artisanal and authentic products to a broader audience, attracting consumers looking for unique, high-quality offerings. This increased visibility for smaller producers adds diversity to the Mezcal market as consumers seek out these distinct, handcrafted expressions. Lastly, the convenience of doorstep delivery offered by e-commerce platforms further enhances the appeal of Mezcal. Consumers can have their preferred bottles of Mezcal delivered to their homes, saving time and effort. This convenience factor encourages repeat purchases and fosters brand loyalty, ultimately driving the Mezcal market's growth.

Europe Mezcal Market Overview

Mezcal has been gaining popularity in Europe due to the high alcohol consumption by the residents. Mezcal is a new development in the European market as bars and restaurants encourage alcohol consumers to try different varieties of mezcal. Mezcal bars are gaining popularity, especially among the younger generation willing to try something new and exciting, which drives the market for mezcal in Europe. The supermarkets in Europe stock popular mezcal brands, allowing consumers to choose from a wide variety of products. Also, the import and distribution of mezcal in Europe is handled by various small companies. Besides this, promotional programs, events, and other activities have contributed to the growth of the mezcal market in Europe.

Europe Mezcal Market Revenue and Forecast to 2030 (US$ Million)

Europe Mezcal Market Segmentation

The Europe mezcal market is segmented into product type, category, distribution channel, and country.

Based on product type, the Europe mezcal Market is segmented into joven, reposado, anejo, and others. The joven segment held the largest share of the Europe mezcal market in 2022.

In terms of category, the Europe mezcal Market is bifurcated into 100% agave and blend. The 100% agave segment held a larger share of the Europe mezcal market in 2022.

By distribution channel, the Europe mezcal market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest share of the Europe mezcal market in 2022.

Based on country, the Europe mezcal market is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. The Rest of Europe dominated Europe mezcal market in 2022.

Bacardi Martini BV, Casa Agave Ltd, Davide Campari Milano NV, Diageo Plc, Gente de Mezcal SA de CV, Madre Mezcal Inc, Meanwhile Drinks Ltd, Pernod Richard SA, Proximo Spirits Inc, and Quiquiriqui Mezcal Ltd are some of the leading companies operating in the Europe mezcal market.

1. Introduction

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights
2.2 Market Attractiveness

3. Research Methodology

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. Europe Mezcal Market Landscape

4.1 Overview
4.3 Porter's Five Forces Analysis
- 4.3.1 Bargaining Power of Suppliers
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of New Entrants
- 4.3.4 Intensity of Competitive Rivalry
- 4.3.5 Threat of Substitutes
4.4 Ecosystem Analysis
- 4.4.1 Raw Materials:
- 4.4.2 Manufacturing Process:
- 4.4.3 Distribution Channel:

5. Europe Mezcal Market - Key Industry Dynamics

5.1 Market Drivers
- 5.1.1 Increase in Demand for Luxury and Premium Beverages
- 5.1.2 Rise in Availability of Alcoholic Beverages on E-Commerce Platforms
5.2 Restraints
- 5.2.1 Stringent Regulations Sustainability and Authenticity
5.3 Opportunities
- 5.3.1 Increasing Demand for Craft Spirits
5.4 Future Trends
- 5.4.1 Flavor Innovations
5.5 Impact of Drivers and Restraints:

6. Mezcal Market - Europe Market Analysis

6.1 Overview
6.2 Mezcal Market Revenue (US$ Million), 2020 - 2030
6.3 Mezcal Market Forecast and Analysis

7. Europe Mezcal Market Analysis - Product Type

7.1 Joven
- 7.1.1 Overview
- 7.1.2 Joven Market Revenue and Forecast to 2030 (US$ Million)
7.2 Reposado
- 7.2.1 Overview
- 7.2.2 Reposado Market Revenue and Forecast to 2030 (US$ Million)
7.3 Anejo
- 7.3.1 Overview
- 7.3.2 Anejo Market Revenue and Forecast to 2030 (US$ Million)
7.4 Others
- 7.4.1 Overview
- 7.4.2 Others Market Revenue and Forecast to 2030 (US$ Million)

8. Europe Mezcal Market Analysis - Category

8.1 100% Agave
- 8.1.1 Overview
- 8.1.2 100% Agave Market Revenue, and Forecast to 2030 (US$ Million)
8.2 Blend
- 8.2.1 Overview
- 8.2.2 Blend Market Revenue, and Forecast to 2030 (US$ Million)

9. Europe Mezcal Market Analysis - Distribution Channel

9.1 Supermarkets and Hypermarkets
- 9.1.1 Overview
- 9.1.2 Supermarkets and Hypermarkets Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Specialty Stores
- 9.2.1 Overview
- 9.2.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
9.3 Online Retail
- 9.3.1 Overview
- 9.3.2 Online Retail Market Revenue and Forecast to 2030 (US$ Million)
9.4 Others
- 9.4.1 Overview
- 9.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)

10. Europe Mezcal Market - by Country Analysis

10.1 Europe
- 10.1.1 Europe Mezcal Market Overview
  - 10.1.1.1 Europe Mezcal Market Breakdown by Country
  - 10.1.1.2 Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.2.1 Germany Mezcal Market Breakdown by Product Type
    - 10.1.1.2.2 Germany Mezcal Market Breakdown by Category
    - 10.1.1.2.3 Germany Mezcal Market Breakdown by Distribution Channel
  - 10.1.1.3 France Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.3.1 France Mezcal Market Breakdown by Product Type
    - 10.1.1.3.2 France Mezcal Market Breakdown by Category
    - 10.1.1.3.3 France Mezcal Market Breakdown by Distribution Channel
  - 10.1.1.4 Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.4.1 Italy Mezcal Market Breakdown by Product Type
    - 10.1.1.4.2 Italy Mezcal Market Breakdown by Category
    - 10.1.1.4.3 Italy Mezcal Market Breakdown by Distribution Channel
  - 10.1.1.5 UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.5.1 UK Mezcal Market Breakdown by Product Type
    - 10.1.1.5.2 UK Mezcal Market Breakdown by Category
    - 10.1.1.5.3 UK Mezcal Market Breakdown by Distribution Channel
  - 10.1.1.6 Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.6.1 Russia Mezcal Market Breakdown by Product Type
    - 10.1.1.6.2 Russia Mezcal Market Breakdown by Category
    - 10.1.1.6.3 Russia Mezcal Market Breakdown by Distribution Channel
  - 10.1.1.7 Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
    - 10.1.1.7.1 Rest of Europe Mezcal Market Breakdown by Product Type
    - 10.1.1.7.2 Rest of Europe Mezcal Market Breakdown by Category
    - 10.1.1.7.3 Rest of Europe Mezcal Market Breakdown by Distribution Channel

11. Company Profiles

11.1 Casa Agave Ltd
- 11.1.1 Key Facts
- 11.1.2 Business Description
- 11.1.3 Products and Services
- 11.1.4 Financial Overview
- 11.1.5 SWOT Analysis
- 11.1.6 Key Developments
11.2 Quiquiriqui Mezcal Ltd
- 11.2.1 Key Facts
- 11.2.2 Business Description
- 11.2.3 Products and Services
- 11.2.4 Financial Overview
- 11.2.5 SWOT Analysis
- 11.2.6 Key Developments
11.3 Davide Campari Milano NV
- 11.3.1 Key Facts
- 11.3.2 Business Description
- 11.3.3 Products and Services
- 11.3.4 Financial Overview
- 11.3.5 SWOT Analysis
- 11.3.6 Key Developments
11.4 Gente de Mezcal SA de CV
- 11.4.1 Key Facts
- 11.4.2 Business Description
- 11.4.3 Products and Services
- 11.4.4 Financial Overview
- 11.4.5 SWOT Analysis
- 11.4.6 Key Developments
11.5 Bacardi-Martini BV
- 11.5.1 Key Facts
- 11.5.2 Business Description
- 11.5.3 Products and Services
- 11.5.4 Financial Overview
- 11.5.5 SWOT Analysis
- 11.5.6 Key Developments
11.6 Diageo Plc
- 11.6.1 Key Facts
- 11.6.2 Business Description
- 11.6.3 Products and Services
- 11.6.4 Financial Overview
- 11.6.5 SWOT Analysis
- 11.6.6 Key Developments
11.7 Madre Mezcal Inc
- 11.7.1 Key Facts
- 11.7.2 Business Description
- 11.7.3 Products and Services
- 11.7.4 Financial Overview
- 11.7.5 SWOT Analysis
- 11.7.6 Key Developments
11.8 Pernod Ricard SA
- 11.8.1 Key Facts
- 11.8.2 Business Description
- 11.8.3 Products and Services
- 11.8.4 Financial Overview
- 11.8.5 SWOT Analysis
- 11.8.6 Key Developments
11.9 Meanwhile Drinks Ltd
- 11.9.1 Key Facts
- 11.9.2 Business Description
- 11.9.3 Products and Services
- 11.9.4 Financial Overview
- 11.9.5 SWOT Analysis
- 11.9.6 Key Developments
11.10 Proximo Spirits Inc
- 11.10.1 Key Facts
- 11.10.2 Business Description
- 11.10.3 Products and Services
- 11.10.4 Financial Overview
- 11.10.5 SWOT Analysis
- 11.10.6 Key Developments

12. Appendix

简介目录图表

List Of Tables

Table 1. Mezcal Market Segmentation
Table 2. Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Table 3. Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - Product Type
Table 4. Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - Category
Table 5. Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - Distribution Channel
Table 6. Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 7. Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 8. Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 9. France Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 10. France Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 11. France Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 12. Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 13. Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 14. Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 15. UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 16. UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 17. UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 18. Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 19. Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 20. Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 21. Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 22. Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 23. Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel

List Of Figures

Figure 1. Mezcal Market Segmentation, By Country
Figure 2. Ecosystem: Mezcal Market
Figure 3. Mezcal Market - Key Industry Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Mezcal Market Revenue (US$ Million), 2020 - 2030
Figure 6. Europe Mezcal Market Share (%) - Product Type, 2022 and 2030
Figure 7. Joven Market Revenue and Forecasts to 2030 (US$ Million)
Figure 8. Reposado Market Revenue and Forecasts to 2030 (US$ Million)
Figure 9. Anejo Market Revenue and Forecasts to 2030 (US$ Million)
Figure 10. Others Market Revenue and Forecasts to 2030 (US$ Million)
Figure 11. Europe Mezcal Market Share (%) -Category, 2022 and 2030
Figure 12. 100% Agave Market Revenue and Forecasts to 2030 (US$ Million)
Figure 13. Blend Market Revenue and Forecasts to 2030 (US$ Million)
Figure 14. Europe Mezcal Market Share (%) -Distribution Channel, 2022 and 2030
Figure 15. Supermarkets and Hypermarkets Market Revenue and Forecasts to 2030 (US$ Million)
Figure 16. Specialty Stores Market Revenue and Forecasts to 2030 (US$ Million)
Figure 17. Online Retail Market Revenue and Forecasts to 2030 (US$ Million)
Figure 18. Others Market Revenue and Forecasts to 2030 (US$ Million)
Figure 19. Europe Mezcal Market, by Key Countries - Revenue (2022) (US$ Million)
Figure 20. Europe Mezcal Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 21. Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Figure 22. France Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Figure 23. Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Figure 24. UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Figure 25. Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
Figure 26. Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)