市场调查报告书
商品编码
1597173
亚太地区燃气烧烤炉市场预测至 2030 年 - 区域分析 - 按类型(内建式和独立式)和配销通路(超市和大卖场、专卖店、线上零售等)Asia Pacific Gas Barbecue Grills Market Forecast to 2030 - Regional Analysis - by Type (Built-in and Freestanding) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others) |
2022年亚太地区瓦斯烧烤炉市场价值为6.4577亿美元,预计2030年将达到10.3557亿美元;预计 2022 年至 2030 年复合年增长率为 6.1%。
从线上购物平台购买瓦斯烧烤炉的偏好不断上升,推动亚太地区燃气烧烤炉市场的发展
由于网购人数不断增加、智慧型手机用户数量增加以及人们追求更高生活水平等因素,全球各国线上零售业正在快速成长。这些平台的众多优势,包括多种产品选择、便利访问、优惠券和折扣、特别优惠、轻鬆退换货、准时交货等,促进了不同产品的线上销售。此外,将人工智慧等先进技术融入电商平台,为电商分销管道提供了许多成长前景。消费者非常喜欢线上零售平台来研究烤架并与不同品牌和零售商比较功能和价格。电子商务购物提供的产品资讯和内容的获取以及便利性吸引了许多寻求最佳价值烧烤产品的人。此外,产品内容中的扩增实境提供了真实世界的可视化,人们可以看到他们的新烤架的外观和适合他们的空间。这增强了人们对产品的信心并激发了人们的兴奋感。各种烧烤炉製造商都专注于在线销售产品,因为这样可以更好地接触消费者,并且还可以进行相关的交叉销售。
此外,COVID-19大流行的出现推动了不同产品的线上零售销售。由于封锁和其他社会限制,人们被迫使用线上平台来获取必需品。 2020 年增加了许多新的线上买家。
此外,由于互联网的存在,产品製造商变得比以前更容易接近。许多消费者喜欢直接从製造商购买烧烤炉,因为他们可以在品牌的电子商务网站上直接与品牌的支援团队交谈,并且可以获得有关问题的最佳建议。直接从製造商购买的其他好处包括更好的保固优惠、专家服务、更低的价格以及客製化产品以满足确切的需求。所有这些好处都会影响消费者直接从製造商的网站上购买烧烤架。烧烤架製造商,例如 Weber、Bull Outdoor Products 等,正在透过自己的网站销售他们的产品。许多製造商喜欢直接向消费者销售产品,以与客户建立更好的关係,并控制定价、客户资料、品牌和声誉。因此,从线上购物平台购买燃气烧烤炉的偏好不断上升的趋势预计将推动研究期间亚太地区燃气烧烤炉市场的成长。
亚太地区瓦斯烧烤炉市场概况
在亚太地区,由于人们对户外烹饪活动的兴趣日益浓厚,烧烤架在过去十年中越来越受欢迎。瓦斯烤架是大量使用的烤架。烧烤炉已成为一种方便的厨房设备。它有不同的尺寸可供选择,便于根据人们的舒适度携带。食品的快速烹饪和便利性等因素增加了亚太地区人们的需求。西方文化的影响,加上烧烤食品在民间的日益普及,也带动了对不同类型烧烤炉的需求,例如燃气烧烤炉。
此外,城市化的发展以及该地区人们可支配收入的增加正在导致生活方式的改变和不同厨房用具的采用。这也推动了燃气烧烤炉市场的成长。
此外,该地区线上零售业的强劲成长正在推动燃气烧烤炉市场的成长。在亚太地区,网上购物的成长主要归因于人均收入的成长、生活水准提高以及智慧型手机用户数量的增加。该地区线上零售业的成长使人们能够轻鬆快速地获得不同品牌、具有独特功能的不同烧烤产品,从而有助于提高该地区的产品销售。此外,各种品牌正在该地区投资,这增加了该地区消费者对不同类型烧烤产品的供应。
亚太地区瓦斯烧烤炉市场收入及 2030 年预测(百万美元)
亚太地区燃气烧烤炉市场细分
亚太地区燃气烧烤炉市场根据类型、配销通路和国家进行细分。
根据类型,亚太地区燃气烧烤炉市场分为嵌入式和独立式。 2022 年,独立式细分市场将占更大份额。
在配销通路方面,亚太地区燃气烧烤炉市场分为超市及大卖场、专卖店、线上零售等。 2022 年,专卖店细分市场占最大份额。
依国家/地区划分,亚太地区燃气烧烤炉市场分为澳洲、中国、印度、日本、韩国和亚太地区其他地区。 2022 年,亚太地区其他地区将主导亚太地区燃气烧烤炉市场。
The Coleman Co Inc、Bull Outdoor Products Inc、Lynx Gills Inc、Sitro Group Australia Pty Ltd、Nexgrill Industries Inc、RH Peterson Co、Ningbo Huige Outdoor Products Co Ltd、Sub-Zero Group Inc 和 Weber Inc 是一些领先公司经营亚太地区瓦斯烧烤炉市场。
The Asia Pacific gas barbecue grills market was valued at US$ 645.77 million in 2022 and is expected to reach US$ 1,035.57 million by 2030; it is estimated to register at a CAGR of 6.1% from 2022 to 2030.
Rising Preferences to Buy Gas Barbecue Grills from Online Shopping Platforms Boost Asia Pacific Gas Barbecue Grills Market
The online retail sector is growing rapidly in various countries across the world due to factors such as the growing number of people shopping online, the high number of smartphone users, and the inclination toward a better standard of living. Numerous advantages of these platforms, including the availability of multiple product choices, easy accessibility, coupons and discounts, special offers, easy return and exchange, and on-time delivery, promote the online sales of different products. Moreover, integrating advanced technologies such as AI in e-commerce platforms provides many growth prospects for e-commerce distribution channels. Consumers highly prefer online retail platforms to research grills and compare features and pricing against different brands and retailers. The access to product information and content and convenience offered by e-commerce shopping appeal to many people looking for grill products for the best value. In addition, augmented reality in product content provides real-world visualization, and people can see how their new grills will look and fit in their space. This is instilling confidence and garnering excitement in people for the product. Various grill manufacturers focus on selling their products online as they have greater access to consumers, and they can also do relevant cross-selling.
Further, the emergence of the COVID-19 pandemic has fueled online retail sales of different products. People were compelled to use online platforms to get their essentials due to lockdown and other social restrictions. Many new online buyers were added in 2020. The sale of different types of grills flourished under the economic uncertainty wrought by the COVID-19 pandemic.
Furthermore, due to the internet, product manufacturers have become more accessible than previously. Many consumers prefer buying barbecue grills directly from manufacturers as they can talk directly with the brand's support team on the brand's e-commerce website, and they can get the best advice on their questions. Other benefits of buying directly from a manufacturer include better deals on warranties, expert service, lower prices, and customization of products to suit exact needs. All these benefits influence consumers to buy barbecue grills directly from manufacturers on their websites. Barbecue grill manufacturers, such as Weber, Bull Outdoor Products, and others, are selling their products through their own websites. Various manufacturers prefer selling their products directly to consumers to build better relationships with customers and to have control over pricing, customer data, brand, and reputation. Thus, the trend of rising preferences to buy gas barbecue grills from online shopping platforms is expected to boost the Asia Pacific gas barbecue grills market growth during the studied period.
Asia Pacific Gas Barbecue Grills Market Overview
In Asia Pacific, barbecue grills have grown in popularity over the previous decade due to the growing interest of people in outdoor cooking activities. Gas-fueled grills are the ones that are being used in large quantities. Barbeque grills have become a piece of accessible kitchen equipment. Its availability in different sizes makes it easy to carry as per people's comfort. Factors such as the fast cooking of food and convenience have increased its demand among the people in Asia Pacific. The influence of Western culture, coupled with the growing popularity of grilled food among the people, is also boosting the demand for different types of barbecue grills, such as gas barbecue grills.
In addition, the growth in urbanization, along with the increasing disposable income of people in the region, is leading to a change in lifestyle and the adoption of different kitchen appliances. This is also fueling the growth of the gas barbecue grills market.
Further, the strong growth of the online retail sector in the region is boosting the gas barbecue grills market growth. In Asia Pacific, the growth in online shopping is mainly attributed to a rise in per capita income, an inclination toward a better standard of living, and a high number of smartphone users. The growth of the online retail sector in the region provides people with easy and quick access to different grilling products from different brands with unique features, thus helping boost product sales in the region. Furthermore, various brands are investing in the region, which is increasing the availability of different types of grilling products for consumers in the region.
Asia Pacific Gas Barbecue Grills Market Revenue and Forecast to 2030 (US$ Million)
Asia Pacific Gas Barbecue Grills Market Segmentation
The Asia Pacific gas barbecue grills market is segmented based on type, distribution channel, and country.
Based on type, the Asia Pacific gas barbecue grills market is bifurcated into built-in and freestanding. The freestanding segment held a larger share in 2022.
In terms of distribution channel, the Asia Pacific gas barbecue grills market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest share in 2022.
Based on country, the Asia Pacific gas barbecue grills market is categorized into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. The Rest of Asia Pacific dominated the Asia Pacific gas barbecue grills market in 2022.
The Coleman Co Inc, Bull Outdoor Products Inc, Lynx Gills Inc, Sitro Group Australia Pty Ltd, Nexgrill Industries Inc, RH Peterson Co, Ningbo Huige Outdoor Products Co Ltd, Sub-Zero Group Inc, and Weber Inc are some of the leading companies operating in the Asia Pacific gas barbecue grills market.